Top Banner
Follow these 6 steps to increase your online findability – and increase your sales: Get listed across the internet Claim your business listings Make sure your listings are accurate Put your stamp on those listings Keep on top of your reviews Watch what your competitors are doing Findability: The ease with which consumers can find information about your company online From: SweetIQ To: You & Your Brand Consumers are 3x more likely to find a store through a search engine than going directly to that brand’s website The number one challenge facing brick and mortar retailers when trying to turn online local searches into in-store shoppers is findability. The ‘new yellow pages’ are listings sites, spread across the internet Customers complete 165 Billion local searches a year 93% of sales still happen offline, but the sales process starts online with a search @mysweetiq linkedin.com/company/sweet-iq sweetiq.com 1.888.573.5228 CREATED BY: All the sources used for the data in this graphic can be found here: sweetiq.com/your-path-to-findability.html SweetIQ helps you leverage the power of local search to increase your findability and convert online traffic to in-store shoppers. Searching is the number one activity on mobile devices *Neustar Localeze, 2013 of online searches become purchases within 24 hours *BIA/Kelsey, 2013 of shoppers are influenced by ratings and reviews *BIA/Kelsey & SWEETIQ, 2014 #1 51 % 72 %
1
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Your Path To Findability

Follow these 6 steps to increase your online findability – and increase your sales: Get listed across the internet

Claim your business listings

Make sure your listings are accurate

Put your stamp on those listings

Keep on top of your reviews

Watch what your competitors are doing

Findability: The ease wi

th which

consumers can find information

about your company online

From: SweetIQ

To: You & Your Brand

Consumers are 3x more likely to find a store through a search engine than going directly to that brand’s website

The number one challenge facing brick and mortar retailers when trying to turn online local searches

into in-store shoppers is findability.

The ‘new yellow pages’ are listings sites, spread across the internet

Customers complete 165 Billion local searches a year

93% of sales still happen offline, but the sales process starts online with a search

@mysweetiq

linkedin.com/company/sweet-iq

sweetiq.com

1.888.573.5228

CREATED BY:

All the sources used for the data in this graphic can be found here: sweetiq.com/your-path-to-findability.html

SweetIQ helps you leverage the power of local search to increase your findability and convert online traffic to in-store shoppers.

Searching is the

number one activity

on mobile devices

*Neustar Localeze, 2013

of online searches

become purchases

within 24 hours *BIA/Kelsey, 2013

of shoppers are

influenced by ratings

and reviews *BIA/Kelsey & SWEETIQ, 2014

#1

51%

72%