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Books by D a n i e l Y e r g i n Author Shattered Peace: Origins of the Cold War Coauthor The Commanding Heights: The Battle for the World Economy Energy Future Global Insecurity Russia 2010 DANIEL YERGIN 71 E P' Rl " y // Ì ' : //• A J : THE EPIC QUEST FOR OIL, MONEY & POWER New York FREE PRESS London Toronto Sydney
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Yergin - The Prize(1)

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Page 1: Yergin - The Prize(1)

B o o k s b y D a n i e l Y e r g i n

Author Shattered Peace: Origins of the Cold War

Coauthor The Commanding Heights:

The Battle for the World Economy

Energy Future

Global Insecurity

Russia 2010

DANIEL YERGIN 71 E P' Rl " y // Ì '

: //• A J :

T H E E P I C Q U E S T F O R O I L ,

M O N E Y & P O W E R

New York FREE PRESS

London Toronto Sydney

Page 2: Yergin - The Prize(1)

FREE PRESS A Divis ion of Simon & Schuster, Inc.

1230 Avenue of the Americas New York, New York 10020

Copyright © 1991, 1992, 2009 by Daniel Yergin Epilogue copyright © 2009 by Daniel Yergin

Tit le logo copyright © 1992 by W G B H Educational Foundation

A l l rights reserved, including the right to reproduce this book

or portions thereof in any form whatsoever. For information address Free Press Subsidiary Rights Department,

1230 Avenue of the Americas, New York, N Y 10020.

This Free Press trade paperback edition December 2009

F R E E PRESS and colophon are trademarks of Simon & Schuster, Inc.

For information about special discounts for bulk purchases, please contact Simon & Schuster Special Sales at:

1-800-456-6798 or [email protected].

Designed by Irv ing Perkins Associates, Inc.

Manufactured in the United States of America

7 9 10 8 6

The Library of Congress has cataloged the Simon & Schuster edition as follows: Yergin, Daniel.

The prize: the epic quest for o i l , money, and power / Daniel Yergin. p. cm.

Includes bibliographical references and index. 1. Petroleum industry and trade—Polit ical aspects—History—20th century. 2. Petroleum industry and t r a d e — M i l i t a r y aspects—History—20th century. 3. World War, 1914-1918—Causes. 4. World War, 1939-1945—Causes.

5. World pol i t ics—20th century. I . Title.

HD9560.6.Y47 1990 338.2'782'o904—dc20 90-47575

CIP

ISBN-13: 978-1-4391-1012-6 ISBN-10: 1-4391-1012-3

Lyrics on page 536 © 1962 Carolintone Music Company, Inc. Renewed 1990. Used by permission.

Poem on pages 688-689 f rom The Intellectual Adventure of Ancient Man by H . and H . A . Frankfort, John A . Wilson, and Thorki ld Jacobsen, page 142, © 1946

The University o f Chicago. Used by permission.

To Angela, Alexander, and Rebecca

Page 3: Yergin - The Prize(1)

Prologue

W I N S T O N C H U R C H I L L C H A N G E D his m i n d almost overnight. U n t i l the sum­mer o f 1911, the young C h u r c h i l l , H o m e Secretary, was one o f the leaders o f the "economists," the members o f the B r i t i s h Cabinet cr i t ical o f the increased m i l i -lary spending that was being promoted by some to keep ahead i n the A n g l o -German naval race. That competi t ion had become the most rancorous element i n the g r o w i n g antagonism between the t w o nations. But C h u r c h i l l argued emphat­ically that war w i t h Germany was not inevitable, that Germany's intentions were not necessarily aggressive. The money w o u l d be better spent, he insisted, on do­mestic social programs than on extra battleships.

Then on July 1 ,1911, Kaiser W i l h e l m sent a German naval vessel, the Pan­ther, steaming into the harbor at Agadir , on the At lant ic coast o f M o r o c c o . His aim was to check French influence i n A f r i c a and carve out a posi t ion for Ger­many. W h i l e the Panther was only a gunboat and A g a d i r was a port c i ty o f only secondary importance, the arrival o f the ship ignited a severe international crisis. The bui ldup o f the German A r m y was already causing unease among its Euro­pean neighbors; n o w Germany, i n its drive for its "place i n the sun," seemed to l>r direct ly challenging France and Br i ta in 's global positions. For several weeks, war fear gripped Europe. B y the end o f July, however, the tension had eased—as ( l u i t c h i l l declared, "the bul ly is c l i m b i n g d o w n . " B u t the crisis had transformed ( 'hurchi l l ' s out look. Contrary to his earlier assessment o f German intentions, he was now convinced that Germany sought hegemony and w o u l d exert its m i l i t a r y muscle to gain i t . War, he now concluded, was v i r t u a l l y inevitable, only a matter ol l ime.

Appointed First L o r d o f the A d m i r a l t y immediately after Agadir , C h u r c h i l l vowed to do everything he could to prepare B r i t a i n m i l i t a r i l y for the inescapable • l . i v ol reckoning. His charge was to ensure that the Royal Navy, the symbol and

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very embodiment o f Britain's imperial power, was ready to meet the German challenge on the h i g h seas. One o f the most important and contentious questions he faced was seemingly technical i n nature, but w o u l d i n fact have vast i m p l i c a ­tions for the twentieth century. The issue was whether to convert the B r i t i s h Navy to o i l for its power source, i n place o f coal, w h i c h was the tradit ional fuel . M a n y thought that such a conversion was pure fo l ly , for i t meant that the N a v y could no longer rely on safe, secure Welsh coal, but rather w o u l d have to depend on distant and insecure o i l supplies f r o m Persia, as Iran was then k n o w n . "To c o m m i t the N a v y irrevocably to o i l was indeed ' to take arms against a sea o f troubles,' " said C h u r c h i l l . B u t the strategic benefits—greater speed and more efficient use o f m a n p o w e r — w e r e so obvious to h i m that he d i d not dally. He decided that B r i t a i n w o u l d have to base its "naval supremacy upon o i l " and, thereupon, c o m m i t t e d himself , w i t h a l l his d r i v i n g energy and enthusiasm, to achieving that objective.

There was no c h o i c e — i n Churchi l l ' s words, "Mastery itself was the prize o f the venture. '"

W i t h that, C h u r c h i l l , on the eve o f W o r l d War I , had captured a fundamental truth, and one applicable not only to the conflagration that fo l lowed, but to the many decades ahead. For o i l has meant mastery through the years since. A n d that quest for mastery is what this book is about.

A t the beginning of the 1990s—almost eighty years after C h u r c h i l l made the c o m m i t m e n t to petroleum, after t w o W o r l d Wars and a long C o l d War, and i n what was supposed to be the beginning o f a new, more peaceful e r a — o i l once again became the focus o f global confl ict . O n August 2 ,1990, yet another o f the century's dictators, Saddam Hussein o f I raq , invaded the neighboring country o f Kuwai t . His goal was not only conquest o f a sovereign state, but also the capture o f its riches. The prize was enormous. I f successful, I raq w o u l d have become the world 's leading o i l power, and i t w o u l d have dominated both the A r a b w o r l d and the Persian Gul f , where the bulk o f the planet's o i l reserves is concentrated. Its new strength and wealth and control o f o i l w o u l d have forced the rest o f the w o r l d to pay court to the ambitions o f Saddam Hussein. The result w o u l d have been a dramatic shift in the international balance o f power. I n short, mastery i t ­self was once more the prize.

Over the previous several years, it had become almost fashionable to say that o i l was no longer " i m p o r t a n t . " Indeed, in the spring o f 1990, just a few months before the Iraqi invasion, the senior officers o f America 's Central C o m ­mand, w h i c h w o u l d be the l i n c h p i n o f the U.S. m o b i l i z a t i o n , found themselves lectured to the effect that o i l had lost its strategic significance. But the invasion o f K u w a i t stripped away the i l l u s i o n . O i l was st i l l central to security, prosperity, and the very nature o f c iv i l i zat ion. This remains true i n the twenty-first century.

T h o u g h the modern history o f o i l begins i n the latter h a l f o f the nineteenth century, i t was the twentieth century that was completely transformed by the ad­vent o f petroleum. The role o f o i l — a n d anxiety about its s u p p l y — i s a pr imary consideration o f the era o f g lobal izat ion that characterizes the first decades o f the twenty-f irst century.

Three great themes underlie the story o f o i l . The first is the rise and develop­m e n t o f canital ism and modern business. O i l is the wor ld 's biggest and most per­

vasive business, the greatest o f the great industries that arose in the last decades o f the nineteenth century. Standard O i l , w h i c h thoroughly dominated the A m e r ­ican petroleum industry by the end o f that century, was among the wor ld 's very first and largest mult inat ional enterprises. The expansion o f the business there­after—encompassing everything f r o m wi ldcat dri l lers , smooth-talking promot­ers, and domineering entrepreneurs to h i g h l y trained scientists and engineers, great corporate bureaucracies, and state-owned companies—embodies the evo­lut ion o f business, o f corporate strategy, o f technological change and market de­velopment, and indeed o f both national and international economies. Throughout the history o f o i l , deals have been done and momentous decisions have been m a d e — a m o n g men, companies, and nations—sometimes w i t h great calculation and sometimes almost by accident. N o other business so starkly and extremely defines the meaning o f r isk and r e w a r d — a n d the profound impact o f chance and fate.

A s we look forward, i t is clear that mastery w i l l certainly come as m u c h from a computer chip as f r o m a barrel o f o i l . Yet the petroleum industry cont in­ues to have enormous impact. O f the top ten companies in the Fortune 500 global ranking i n 2008, six are o i l companies. U n t i l some alternative source o f energy is fo un d i n sufficient scale, o i l w i l l s t i l l have far-reaching effects on the global economy; major price movements can fuel economic g r o w t h or, contrar-ily, drive inf lat ion and help kick-start recessions. Today, o i l is the only c o m m o d ­ity whose doings and controversies are to be found regularly not only on the business page but also on the front page. A n d , as in the past, i t is a massive gen­erator o f w e a l t h — f o r individuals , companies, and entire nations. I n the words o f one tycoon, " O i l is almost l ike money." 2

The second theme is that o f o i l as a c o m m o d i t y int imately intertwined w i t h national strategies and global pol i t ics and power. The battlefields o f W o r l d War I established the importance o f petroleum as an element o f national power when the internal combustion machine overtook the horse and the coal-powered loco­motive. Petroleum was central to the course and outcome o f W o r l d War I I i n both the Far East and Europe. The Japanese attacked Pearl Harbor to protect their flank as they grabbed for the petroleum resources o f the East Indies. A m o n g Hit ler 's most important strategic objectives i n the invasion o f the Soviet U n i o n was the capture o f the o i l fields in the Caucasus. But America 's predominance i n o i l proved decisive, and by the end o f the war German and Japanese fuel tanks were empty. I n the C o l d War years, the battle for control o f o i l between interna­tional companies and developing countries was a major part o f the great drama o f decolonization and emergent national ism. The Suez Crisis o f 1956, w h i c h truly marked the end o f the road for the o l d European imper ia l powers, was as m u c h about o i l as about anything else. " O i l power" loomed very large i n the 1970s, catapulting states heretofore peripheral to international polit ics into posi­tions o f great wealth and influence, and creating a deep crisis o f confidence i n the industrial nations that had based their economic g r o w t h upon o i l . O i l was at the heart o f the first p o s t - C o l d War cr i s i s—Iraq 's 1990 invasion o f K u w a i t . A n d o i l figured much in the reconfiguration o f international relations that came w i t h the dramatic petroleum price increase, 2 0 0 4 - 2 0 0 8 , the return o f resource p o l i ­tics, and the new importance of China and India in the w o r l d market.

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Yet o i l has also proved that it can be fool's gold . The Shah o f Iran was granted his most fervent wish , o i l wealth, and it destroyed h i m . O i l built up Mex­ico's economy, only to undermine i t . The Soviet U n i o n — t h e world 's second-largest exporter—squandered its enormous o i l earnings i n the 1970s and 1980s in a m i l i t a r y bui ldup and a series o f useless and, i n some cases, disastrous inter­national adventures. A n d the U n i t e d States, once the wor ld 's largest producer and st i l l its largest consumer, must import between 55 and 60 percent o f its o i l supply, weakening its overall strategic posit ion and adding greatly to an already burdensome trade d e f i c i t — a precarious posit ion for a great power.

W i t h the end o f the C o l d War, a new w o r l d order took shape. Economic compet i t ion, regional struggles, and ethnic rel igious rivalries replaced tradi ­t ional ideology as the focus o f in ternat ional—and n a t i o n a l — c o n f l i c t , aided and abetted by the prol i ferat ion o f modern weaponry. A new k i n d o f i d e o l o g y — religious extremism and j i h a d i s m — c a m e to the fore. Yet o i l remained the strate­gic c o m m o d i t y , cr i t ical to national strategies and international polit ics.

A t h i r d theme in the history o f o i l i l luminates how ours has become a " H y ­drocarbon Society" and we, i n the language o f anthropologists, "Hydrocarbon M a n . " I n its first decades, the o i l business provided an industr ia l iz ing w o r l d w i t h a product called by the made-up name o f "kerosene" and k n o w n as the "new l ight ," w h i c h pushed back the night and extended the w o r k i n g day. A t the end o f the nineteenth century, John D. Rockefeller had become the richest man i n the United States, most ly f r o m the sale o f kerosene. Gasoline was then only an al­most useless by-product, w h i c h sometimes managed to be sold for as m u c h as two cents a gal lon, and, when it could not be sold at a l l , was run out into rivers at night. But just as the invention o f the incandescent l ight bulb seemed to signal the obsolescence o f the o i l industry, a new era opened w i t h the development o f the internal combustion engine powered by gasoline. The o i l industry had a new market, and a new c iv i l i zat ion was born.

I n the twentieth century, o i l , supplemented by natural gas, toppled K i n g Coal f r o m his throne as the power source for the industrial w o r l d . O i l also be­came the basis o f the great postwar suburbanization movement that transformed both the contemporary landscape and our modern way o f l i fe . I n the twenty-f irst century, we are so dependent on o i l , and o i l is so embedded i n our dai ly doings, that we hardly stop to comprehend its pervasive significance. I t is o i l that makes possible where w e l ive , how we l ive , how we commute to w o r k , how we t r a v e l — even where we conduct our courtships. I t is the l i feb lood o f suburban c o m m u n i ­ties. O i l (and natural gas) are the essential components in the ferti l izer on w h i c h w o r l d agriculture depends; o i l makes i t possible to transport food to the total ly non-self-sufficient megacities o f the w o r l d . O i l also provides the plastics and chemicals that are the bricks and mortar o f contemporary c iv i l i za t ion , a c iv i l i za­t ion that w o u l d collapse i f the wor ld ' s o i l wells suddenly went dry.

For most o f the twentieth century, g r o w i n g reliance on petroleum was a l ­most universally celebrated as a good, a symbol o f human progress. B u t no longer i n the twenty-f irst century. W i t h the rise o f the environmental movement, the basic tenets o f industrial society are being challenged; and the o i l industry i n al l its dimensions is at the top o f the l ist to be scrutinized, cr i t ic ized, and op­posed. Efforts are mount ing around the w o r l d to curtai l the combustion o f al l

fossil f u e l s — o i l , coal, and natural gas—because of (he resultant smog and air pol lut ion, acid rain, and ozone depletion, and because o f the specter o f c l imate change. The last has now become a central focus o f national policies and inter­national negotiation. O i l , so central a feature o f the w o r l d as we k n o w i t , is now accused o f fue l ing environmental degradation; and the o i l industry, proud o f its technological prowess and its contr ibut ion to shaping the modern w o r l d , finds i t ­self on the defensive, charged w i t h being a threat to present and future genera­tions. This puts a new imperative on technological innovations to mitigate the environmental challenges.

Yet Hydrocarbon M a n shows l i t t le inc l inat ion to give up his cars, his subur­ban home, and what he takes to be not only the conveniences but the essentials o f his way o f l i fe . The peoples o f the developing w o r l d give no indicat ion that they want to deny themselves the gains o f an oi l-powered economy. A n y n o t i o n o f scaling back the wor ld ' s consumption o f o i l w i l l be influenced by the populat ion growth a h e a d — w i t h more and more o f the wor ld ' s people demanding the " r i g h t " to the benefits that come f r o m consumption. Total w o r l d o i l consumption grew almost 30 percent between 1990 and 2 0 0 8 — f r o m 67 m i l l i o n to 86 m i l l i o n barrels per day. O i l demand i n India more than doubled and i n China, more than tr ipled. Thus, the stage has been set for a great balancing between, on the one hand, environmental protection and reduction o f carbon and, on the other, eco­nomic growth , the benefits o f Hydrocarbon Society, and energy security. Today, this is evident i n the restarting o f the race between the internal combustion en­gine and the electric car, a compet i t ion that was supposedly decided at the begin­ning o f the twentieth century.

These, then, are the three themes that animate the story that unfolds i n these pages. The canvas is g lobal . The story is a chronicle o f epic events that have touched a l l our lives. I t concerns itself both w i t h the powerfu l , impersonal forces o f economics and technology and w i t h the strategies and cunning o f business­men and pol i t ic ians. Populating its pages are the tycoons and entrepreneurs— Rockefeller, o f course, but also H e n r i Deterding, Calouste Gulbenkian, J. Paul Getty, A r m a n d Hammer, T. Boone Pickens, and many others. Yet no less i m p o r ­tant to the story are the likes o f C h u r c h i l l , A d o l f Hi t ler , Joseph Stalin, Ibn Saud, M o h a m m e d Mossadegh, D w i g h t Eisenhower, A n t h o n y Eden, Henry Kissinger, George H . W. Bush and his son George W. Bush, and Saddam Hussein.

Yet for a l l its conflict and complexity , there has often been a "oneness" to the story o f o i l , a contemporary feel even to events that happened long ago and, simultaneously, profound echoes o f the past i n recent and current events. A t one and the same t i m e , this is a story o f i n d i v i d u a l people, o f powerful economic forces, o f technological change, o f pol i t i ca l struggles, o f international conflict and, indeed, o f epic change. I t is the author's hope that this exploration o f the economic, social, po l i t i ca l , and strategic consequences o f our wor ld 's reliance on o i l w i l l i l luminate the past, enable us better to understand the present, and help to anticipate the future.