Www.broadcom.com Dr. Ali Abaye – Senior Director, Product Marketing Infrastructure Networking/PHY Tim Lau – Senior Product Line Manager Infrastructure.
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Dr. Ali Abaye – Senior Director, Product MarketingInfrastructure Networking/PHY
Tim Lau – Senior Product Line ManagerInfrastructure Networking/PHY
Embargoed News: Dec. 7, 2011 – 8 a.m. EDT
Broadcom Introduces World’s Broadest Automotive Ethernet Product Portfolio – Ushers in Next-Generation Connected Car
This presentation may contain forward-looking within the meaning of the federal securities laws, including the Private Securities Litigation Reform Act of 1995. These forward-looking statements may include the potential growth of the markets in which we compete and the development status and planned availability of new products. In fact, all statements that we make or incorporate by reference in the presentation, other than statements or characterizations of historical fact, are forward-looking statements. It should be clearly understood that these forward-looking statements, and our assumptions about the factors that influence them, are based on the limited information available to us at this date. Such information is subject to change, and we may not inform you when changes occur. We undertake no obligation to revise or update publicly any forward-looking statement to reflect future events or circumstances.
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• Compatibility and need for open architecture– In-vehicle networks must be scalable, support multiple systems and devices– Networks need ability to converge– Auto makers demand open architecture
• Cable limitations– Auto makers seeking less costly forms of wiring
• Industry standards– In-vehicle technologies must meet strict regulations– Reliability, temperatures, minimal power consumption
* Based on current market prices for unshielded single twisted pair FlexRay cables/connectors and shielded LVDS cables/connectors.* Weight advantage based on combined weight of 2-meter twisted, single-pair FlexRay cables and connectors versus 2-meter LVDS cables with LVDS connectors.
• Automotive and Industry Leaders Unite – Formed to drive next generation in-vehicle networking– Enables wide-scale adoption of Ethernet-based automotive connectivity
• Establishes Industry Standard for Automotive Ethernet Connectivity – 100 Mbps over unshielded single twisted pair cable
• Enables Migration – From closed application to open, scalable Ethernet-based network– Encourages open standards and joint-development– Complementary to all existing Ethernet IP technologies
• Industry first– Delivers higher bandwidth – 100Mbps Ethernet
over unshielded single twisted pair cabling
• Dramatically reduces connectivity cost and cabling weight– Reduces connectivity cost up to 80%*– Reduces cabling weight up to 30%*
• Designed specifically for automotive
• Open and scalable architecture– Compatible with multiple in-vehicle
network systems– OPEN Alliance compliant
BroadR-Reach Portfolio Summary
Video/audio head units &
switch
Information display
Rear view camera
GPS & satellite link
Multichannelamplifier
Bluetooth & Wi-Fi
CD / DVD player
Switch
LCD LCD
• Based on current market prices for unshielded single twisted pair FlexRay cables/connectors and shielded LVDS cables/connectors.
* Weight advantage based on combined weight of 2-meter twisted, single-pair FlexRay cables and connectors versus 2-meter LVDS cables with LVDS connectors.