Wipro Ltd An Earnest Effort To Create An Ethical Organization Team: - Yogesh.N Praveen H Kiran.R.N Sumit Supe Roopesh.O Bharath.B. N Samad
Wipro LtdAn Earnest Effort To Create
An Ethical Organization
Team:-
Yogesh.N
Praveen H
Kiran.R.N
Sumit Supe
Roopesh.O
Bharath.B.N
Samad
2
COMPANY PROFILE
• Wipro established in 1945 as small vegetable oil company by M.H.Hashan Premji.
• Ajim Premji Joined in 1966.
• Transformed In product development and out sourcing company in 1979.
• 1981 started selling the finished machine.
• Top selling computer maker for two decades.
• Third largest Software exporters.
• Over 30 office world wide
• More than 400 clients like Sony , Microsoft, and ABN Amro,
• 42% growth rate in 12 yr.
• P CMM LEVEL 5 & SEI CMM LEVEL 5 Certified.
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Cont,
Application Development
Systems Integration
Product Engineering
Consulting
ERP Services
BPO
Infrastructure Management
IndependentTesting
Services from India touch all three aspects of IT – software, hardware & network
India’s Emergence as IT Sourcing Hub –
Key Drivers
• Highly Talented Labor Pool
• Cost Arbitrage
• Leapfrog increases in Telecom reliability in
90’s
• Quality Advantage
• Faster Time to Market
• 24 Hour Service Window
• Enables customers internal work-force to
focus on ‘core’ & strategy
Range of Services
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Range of Services
Constantly incubating newer services
Source: Mckinsey-NASSCOM Study, NASSCOM, Company estimate ( all figures in USD B) Percentages below the pie chart represent Wipro’s distribution of Revenues for the Quarter ended June 2005
IT Enabled Services / BPO
11%
PackageImplementation
11%
Infrastructure Outsourcing
8%
Consulting 5%
CustomApp Dev &
Maintenance 25%
1.7
6.5
0.3
3.6
5.2
13.5
0.3
3.6
0.6
4.9
Indian Export Potential*
FY04
FY09CAGR 21%
CAGR 64%
CAGR 64%CAGR 52%
CAGR 31%
Wipro’s Global IT Revenue pie
3.6
21CAGR 42%
R&D Services 32%
Q1 2005-06
$398.5 M
Testing Services
8%
1.1
3.1CAGR 23%
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Quality culture for continuous improvement
4,000+ employees trained in Six Sigma methodologies
204 certified black belts and 10 master black belts
Over 700 PMI certified consultants, highest in India
All fresh recruits undergo a 3 day Veloci-Q training
33% business parameters for the Wipro CEO relate to quality
Proc
ess
Technology
People
SixSigma
World’s first SEI CMM/CMMI Level 5 IT services company (1998-2002)
BS7799 ISO 9000
Worlds 1st IT Services Company to
use Six Sigma (1999)
1st company outside the USA to receive IEEE award (2003)
Worlds 1st PCMM Level 5 software company (2001)
“Wipro clients see additional application maintenance productivity of 10% to 15% from added familiarity with systems; another 10% to 15% raise in productivity after applying Wipro's CMM-based methodology and consolidating redundant programs applications; and yet another 3% to 30% productivity improvement thanks to process automation and tools”
Forrester
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COMPANY PERFORMANCE
Wipro limited Recorded an 18% rise in its net profit for the second quarter ended
30 September 2007, with a consolidate revenue of Rs 47847cr million represents a
35% increase YOY, Attributed to broad based growth across vertical service and
Geographical.
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Translating into >30% Growth for Indian Industry;.. & Corresponding Cost Savings for Customers
2.64
6.27.7
9.6
12.8
17.2
22
0
5
10
15
20
25
98-99 99-00 00-01 01 - 02 02- 03 03- 04 '04-05 05-06E
Americas, 69.4%
Europe, 22.6%
Japan, 3.0%
Africa, 0.6%
Others, 4.4%
$ Bn
Source: NASSCOM, Strategic Review 2005
Geo Distribution
Export of Computer Related Services
Wipro confidential 8
Ranked leader by IDC, MetaGroup, Forrester – 2004Awarded the highest rating in Stakeholder Value Creation & Corporate Governance by ICRA,
an Associate of Moody’s Investor Services
Partner to industry leaders and challengers
89 global 500 clients
151 clients among Forbes 2000
Diverse talent pool
23 nationalities
2000 domain consultants
Sustained growth
CAGR of 42% in last 5 years
Part of NYSE’s TMT (Technology-Media-Telecom) Index, NSE Nifty Index and BSE Sensex
2000-01 2001-02 2002-03 2003-04 2004-05 2005-06
217 226288
339421 430
10 13 19 2942 42
(thousands)
(millions USD)384 475 625 934
13541595*
Clients
Employees
Revenues
Cont
*June Quarter Revenues Annualized
Incorporated in 1945; 60 years track record of growth & profitability
IPO in 1946; Listed at NYSE [WIT] in 2000
Entered IT business in 1980s; IT Services business launched in 1991
history – a track record of success
Compounded Growth Rate- First 59 Years:
Revenues: 21%, Net Income: 31%, M-Cap: 24%
IT Services Foot-Print
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BUSINESS STRATEGY
• Y2K OPPURTUNITY
• Making top management stronger.
•Acquiring the companies diversified portfolio
•Spectramind for US$ 4.069 million.(goldmine for the company)
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FACTORS BEHIND THE SUCCESS OF WIPRO
• Unwiring commitment to excellence.
• Maintaining transparency in its
business practices and accounts.
• Leading the market by focusing on
work at the cutting edge of
technology.
• Attracting investing developing and
retaining the best talent.
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AZIM PREMJI
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AZIM PREMJI
•Azim Hashim Premji was born in Bombay (now Mumbai), India on 24th July 1945 to businessman M.H.Premji.
•He was just finishing his undergraduate engineering studies at Stanford University in 1966 when his father passed away. He immediately returned to India where he took over the family`s fledgling vegetable oil business.
•Under Premji's management, Wipro Ltd expanded and progressed to new heights, and the business began developing to manufacture other products. This included light bulbs with GE, and hydraulic tippers.
•I1979, when IBM were left without permission to continue business in India, he saw an opportunity and turned his attention to the computer industry. Very soon afterwards, his business became one of the world's leading computer producers.
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Corporate Social Responsibilities
“Wipro Care”
“Wipro Applying Thought
School”
&
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BUSINESS ETHICS
WIPRO’S PROMISE
HUMAN VALUES
INTERGRITY VALUE FOR MONEY
INNOVATION HUMAN VALUES
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BUSINESS ETHICS
WIPRO’S PROMISE
With utmost respect to Human Values, we
promise to serve our customers with Integrity,
through Innovative, Value for Money solutions,
by Applying Thought, day after day
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BUSINESS ETHICS
HUMAN VALUES
We respect the unique needs of customers and employees. We are sensitive to their differing needs in our interactions with them.
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BUSINESS ETHICS
INTERGRITY
We deliver what we commit. With honesty, fairness, reliability and uprightness in whatever we do.
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BUSINESS ETHICS
INNOVATION
We constantly offer novel and superior solutions to satisfy the needs of the customer.
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BUSINESS ETHICS
VALUE FOR MONEY
Delivering higher value to the customer through continuous improvement in quality, cost and speed.
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CONT’S
WIPRO PRESENTED ETHICS IN BUSINESS AWARD
• Good business Award for the year 2002 by the punjab, Haryana and New
Delhi Chamber of commerce and industry.
OTHER AWARD WON
• Wipro ranked Fifth in Asian corporate Governance association rating 2004.
•IEEE award for software process excellence.
•Quality improvement by encouraging Six sigma Projects.
•World First SEI CMM level 5 company.
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CONT’S
• Simplicity and Character
• Sustained leadership
• Passion and commitment
• Principle Centered Paradigm
WIPRO ‘s OMBUDSPROCESS
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Business Practices Not So Ethical
“CAPITAL ONE” Terminates its Relationship with SPECTRAMIND
“AJIM PERMJI” hold 82% of stakes
“Vice Chairman” Turn over ratio is high
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1. ACCOUNT FOR THE STUPENDOUES GROWTH ACHIVED BY
WIPRO IN A VERY SHORT PERIOD OF TIME?
DISCUSSION
• Diversification
• IBM Opportunity
• Highly Talented Labor Pool
• Cost Arbitrage
• Quality Advantage
• 24 Hour Service Window
• Enables customers internal work-
force to focus on ‘core’ & strategy.
• Employee Oriented.
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DISCUSSION
2. APPLYING VARIOUS YARD STICK THAT ARE LISTED IN TIS
CHAPTER, WOULD YOU BE ABLE TO CALL WIPRO AN ETHICAL
ORGANIZATION? IF NOT, LIST THE FLAWS IN THE
ORGANIZATIONTHAT FAIL THE TEST.
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Conclusion
The above analysis shows that both ethical and unethical practices may
co-exist in a company , but as far as the studies and research that have
been carries out. Wipro seem to be on right track, focusing clearly on
the ethical issues and implementing a process in places to curb non-
ethical issues, making it to come up to the top five companies in india .
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Q&A
Wipro’s promiseWith utmost respect to Human Values, we
promise to serve our customers with Integrity,
through Innovative, Value for Money solutions,
by Applying Thought, day after day