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Kelly Hadous CEO CTO Founder Win The Room and E miisor How To Engage, Communicate And Increase Your ROI on Twitter #NYExpo
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Win The Room at New York Expo

Feb 08, 2017

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Social Media

Kelly Hadous
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Page 1: Win The Room at New York Expo

Kelly Hadous CEO CTO Founder Win The Room and Emiisor

How To Engage, Communicate And Increase Your ROI on Twitter

#NYExpo

Page 2: Win The Room at New York Expo

Text

How to Win The Room in Social Media

#NYExpo

140 characters or less

Page 3: Win The Room at New York Expo

You never know where your next connection will come from. Overnight it may increase your

brand presence and create thousands of new followers.

#FollowBack

Page 4: Win The Room at New York Expo

Social media allows us to share the connection that already exists. We’ve always been connected one on one.

Now we are connected group on group.Social media allows us to share the

connection that already existed. We’ve been connected one on one. Now we are

connected group on group.

#PeopleTheseDays

Page 5: Win The Room at New York Expo

A hashtag (or number sign) is a meta tag used on social platforms and microblogging. #’s makes it

easier to find messages with that specific content. The # will show each message that has been

tagged with it.

Get #hashtagitis

Page 6: Win The Room at New York Expo

Your brand service and/or product must have a #VOICE. For over 100 years. Coca Cola has had a distinct brand voice. It still uses the early logo and bottle shape. The ALS Ice Bucket challenge message was simple and had it a powerful focus.

SIMPLY and POWERFULLY in 140 CHARACTERS OR LESS

Page 7: Win The Room at New York Expo

#brilliant

Page 8: Win The Room at New York Expo

#icebergs

Page 9: Win The Room at New York Expo

Who: Target audience Where: Tribe and influencers Why: Define Develop your #SocialMedia to represent your image/brand/product/service

Brand Preparation

Page 10: Win The Room at New York Expo

Do you #Contribute To The Conversation?

What are you trying to market? (Brand/ Product/ Service)

How do your competitors create a similar conversation? Is your content useful? Is your information timely? Is it bite sized? Is it provocative? Do you share other’s people’s posts?

Page 11: Win The Room at New York Expo

Be A Thought Leader

Be unique Stand behind your brand/ product/ service Have Actionable Content Engage with others who share your same views Build relationships with influencers Take advantage of real time situations Learn how to #storysell in 140 characters Don’t forget it’s ALWAYS about your audience

Page 12: Win The Room at New York Expo

#WIIFM RADIO (what’s in it for

me)

Page 13: Win The Room at New York Expo

What happens when you’re not #engaged?

Lower energy Negative Closed off

Low energy Disengaged Lose trust

Threatening Irrelevant Story emotionally flat

Your Presence

Audience Experience

CreatesConflict

Page 14: Win The Room at New York Expo

What happens when you’re #losing your audience?

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Higher energy Positive Open

Your Presence

Integrity Emotionally rich Story Resonates

Trusting Engaged Perspectives shift

Your Influence

Your Audience

Page 15: Win The Room at New York Expo

Our

Nothing has changed. Our brains are hardwired for

connection and #stories.

Page 16: Win The Room at New York Expo

#Emotions are Powerful. When we care we share.

Page 17: Win The Room at New York Expo

Karma is Real. Practice the Law of Attraction #LOA

Page 18: Win The Room at New York Expo

#Reflection

Analyze content (topic relevancy) Monitor analytics (engagement & reach) Provide Value Find your tribe Connect emotionally Don’t be afraid to stand out

Page 19: Win The Room at New York Expo

Kelly Hadous Founder CEO, CTO

[email protected]

Facebook: www.facebook.com/kellyhadous #Follow @kellyhadous

www.linkedin.com/in/kellyhadous