2UE partnered with Nintendo for a 3 week marketing campaign to promote Wii to people 35+. According to GFK research, sales increased by over 300% in the month of October with retailers commenting to Nintendo how consumers were mentioning the campaign with 2UE. 2UE REBRANDS TO 2U-Wii TO WIN ACRA FOR BEST SALES PROMOTION 2009
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2UE partnered with Nintendo for a 3 week marketing campaign to promote Wii to people 35+.
According to GFK research, sales increased by over 300% in the month of October with retailers commenting to Nintendo how consumers
were mentioning the campaign with 2UE.
2UE REBRANDS TO 2U-Wii TO WIN ACRA FOR BEST SALES PROMOTION 2009
“Nintendo were very excited to part of a campaign that was unique, ground breaking, but in return providing results”
Katerina Dassios, Nintendo Brand Manager
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