Sep 23, 2020
Email marketing is a great way to get the most out of your online marketing efforts. It’s been an effective way to build
relationships, drive leads and sales and maximize the profitability of your marketing campaigns for over 40 years.
And, with an average ROI of 38x, it’s pretty hard to beat.
However, creating an implementing an effective email marketing strategy can be a lot of work. Not only do you have
to write tons of emails, you have to understand all kinds of different aspects of email marketing, like timing, how to
build and maintain your subscriber list(s), where and how to use drips and so much more.
For many time and resource-strapped businesses, this can make it almost impossible to give their email marketing
strategy the time and attention it needs to deliver great results. That’s where hiring an email marketing agency can be
a great option to consider.