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Why Kentico CMS 7 The Full-featured Flexible Web Content Management and Customer Experience Management Platform
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Why Kentico CMS 7

May 15, 2015

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Business

Thomas Robbins

Kentico CMS is an enterprise Web Content Management (CMS) and Customer Experience Management System (CXM) that provides a complete set of features for building websites, intranets, community sites and e-commerce solutions on the Microsoft ASP.NET platform; on premise or in the cloud. In this video we take a look at why Kentico CMS 7 should be your choice.
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Page 1: Why Kentico CMS 7

Why Kentico CMS 7The Full-featured Flexible Web Content Management and Customer Experience Management Platform

Page 2: Why Kentico CMS 7

What is Kentico CMSKentico CMS is one of the most powerful Content Management Systems and Customer Experience Management Systems on the planet. With over 16,000 active web sites in 90 countries it is used for everything from simple web sites to complex applications.

Kentico CMS is easy to install, simple to manage and reliable.

Page 3: Why Kentico CMS 7

Why Use Kentico CMS?

Ease of use• Author your site with an intuitive browser based interface similar to Microsoft Word. • Create on-line campaigns, forms, newsletters and optimize customer experience without technical knowledge. • Test new customer experiences using multi-variant and A/B split testing.

Fully integrated• Provide an end-to-end customer experience both on-line and offline.• Easily connect with back-end systems like Salesforce.com• Provide a dynamic customer experience across all web properties and get a 360-degree view of your

customers.

Higher ROI• Deliver effective campaigns using content personalization.• Analyze real-time results with campaign management.• Deliver qualified leads with lead scoring and make your sales team more productive.

Page 4: Why Kentico CMS 7

Complete Platform and Ecosystem

On Premise In the Cloud

Page 5: Why Kentico CMS 7

How Can Kentico CMS Be Used?• Interactive Marketing Websites• Blog Sites• Magazines, Newspapers• Intranet• Community Portals• E-Commerce Shops• Self Service Sites• B2B & B2C Sites• Member/Directory Sites• Church/Schools Sites And many more…

Our Customers Say..– Highly responsive support– Extensibility– Rapid Development– Easy Management– All in one solution for your

web site– An easy to determine ROI– Intuitive Web Based Editing

and Management– SEO Friendly

Page 6: Why Kentico CMS 7

A few of the available modules• Blogs• Booking system• Content rating• Content staging• E-Commerce• E-mail marketing• Event calendar• Forums• Friends• Geo-mapping• Groups• Image gallery• Intranet 2.0• Lead scoring• Marketing automation• Media library

• Message boards• Messaging• Newsletter• On-line forms• On-line marketing• Polls• Project management• Social networking• Reporting• Taxonomy• Wiki• Web farm support• Web analytics• Workgroups• Custom modules

and more…

For more information:http://www.kentico.com/Product/All-Features

Page 7: Why Kentico CMS 7

Kentico Editions

• Analytics engine• Reporting• Conversions• Campaigns

Web analytics & Reporting

• Contacts• Activity tracking• Accounts• Contact groups• Automatic grouping

Contact management

• Score rules• Dynamic evaluation• Potential clients

Lead scoring

• A/B Testing • MVT Testing• Content personalization

Web site optimization

• Portal engine integration• Users• Newsletter subscribers• E-commerce customers• On-line forms• Search• Marketing automation

Integration with other modules

• Newsletters• Open e-mail tracking• Clicked links tracking• Bounced e-mails

E-mail marketing

• Web Content management• E-commerce• Social networking• Intranet• On-line marketing

Kentico CMS 7

Page 8: Why Kentico CMS 7

Kentico EMS – Fully Integrated CXM Platform

Page 9: Why Kentico CMS 7

Kentico CMS Demo

Page 10: Why Kentico CMS 7

Customers most important features∙ On-line forms ∙ On-line marketing∙ PayPal support∙ Personalized content∙ Personalized editor∙ Polls∙ Portal engine∙ Preview before publish∙ Recycle Bin∙ Report Abuse∙ Reporting∙ Re-use content on several pages∙ Roles and Users∙ RSS feeds∙ SEO∙ Scheduled Tasks∙ Spell-checker∙ Social media integration∙ Starter Sites∙ Taxonomy - Categories, Tagging∙ Time-zones support∙ URL aliases∙ User contributions∙ User management∙ User registration and secured pages∙ Web analytics∙ Web farm support∙ Widgets∙ Windows authentication∙ Windows Live ID authentication∙ WorkflowJust to name a few!

∙ Analytics∙ Active Directory integration∙ AJAX support∙ Approving documents∙ Authorize.NET∙ Avatars∙ Bad words∙ Badges∙ Banned IP addresses∙ Blogs∙ Booking System∙ Branding∙ Complete documentation of the CMS∙ Content and object staging∙ Content locking (check-in/check-out)∙ Content Rating∙ Content/design separation∙ Controls caching∙ Custom document types∙ Custom document types with∙ Custom event handlers∙ Custom fields∙ Custom tables∙ Custom web parts in C# and VB.NET∙ Customizable Menu∙ Customizable page templates∙ Customizable permissions∙ Customizable settings∙ Deployment on shared hosting∙ Document-level permissions∙ Drag-drop development∙ Dynamic site map∙ Easy deployment

∙ E-commerce (on-line store)∙ E-mail queue∙ Event Calendar∙ Event Log∙ Export/import web sites or selected∙ Flexible content hierarchy∙ Flexible navigation∙ Forms authentication∙ Forums∙ Friendly (smart) URLs∙ Friends∙ Full source code∙ Full-text search∙ Fully customizable∙ Geo mapping (Google Maps)∙ Google sitemap∙ Groups∙ Image gallery∙ Incremental deployment of site changes∙ installation and database∙ Integration with custom user and role database,

external authentication∙ Linked documents∙ Marketing automation∙ Media library∙ Memory management∙ Message boards∙ Messaging∙ Multiple languages∙ Multiple sites using single code∙ Newsletters∙ Notifications

Page 11: Why Kentico CMS 7

Major Clients (Includes 60 Fortune 500 Companies)

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Technology Partners

Page 13: Why Kentico CMS 7

How to reach us?

• http://www.facebook.com/KenticoCMS• http://www.twitter.com/KenticoCMS• http://kentico.uservoice.com/

– Suggest new Kentico CMS features

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SCREENSHOTSPRODUCT SCREENSHOTS

Extra materials

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On-Site Editing

Page 16: Why Kentico CMS 7

Marketing Automation

Page 17: Why Kentico CMS 7

Mobile Layout

Page 18: Why Kentico CMS 7

Mobile Preview

Page 19: Why Kentico CMS 7

Content Management

Page 20: Why Kentico CMS 7

E-mail marketing

Page 21: Why Kentico CMS 7

Wireframes

Page 22: Why Kentico CMS 7

Web Analytics

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Personalization

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Accessibility Validator

Page 25: Why Kentico CMS 7

Code Preview

Page 26: Why Kentico CMS 7

E-commerce reports

Page 27: Why Kentico CMS 7

Live chat

Page 28: Why Kentico CMS 7

Social media widgets

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Web part toolbox

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Visual Workflow