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© The McGraw-Hill Companies, Inc., 2002 McGraw-Hill/Irwin Costing and the Value Chain Chapte r 18
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© The McGraw-Hill Companies, Inc., 2002McGraw-Hill/Irwin

Costing and theValue Chain

Chapter

18

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© The McGraw-Hill Companies, Inc., 2002McGraw-Hill/Irwin

R & Dand

Design

Suppliersand

Production

Distributionand

Marketing

CustomerService

The value chain is the set of activities andresources necessary to create and deliver

products and services valued by customers.

The value chain is the set of activities andresources necessary to create and deliver

products and services valued by customers.

The Value Chain—Focuson Core Operations

The Value Chain—Focuson Core Operations

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Non-value-added activities add cost withoutadditional desirability, and can be eliminated

without reducing quality or performance.

Value-added activities add to product or service desirability in customers’ eyes.

Identify EliminateNon-value-

addedactivities

Value and Non-value-Added Activities

Value and Non-value-Added Activities

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Analysis andClassification

Activities

Value and Non-value-Added Activities

Value and Non-value-Added Activities

Non-value-Added

Activities

Reduce orEliminate

Value-Added

Activities

Continually Evaluate

and Improve

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Examples of non-value-added activities are:

Storage of materials, work-in-process, or finished goods.

Moving parts and materials in the factory.

Waiting for work.

Inspection.

Get ridof them!

Non-value-Added ActivitiesNon-value-Added Activities

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What’s the difference between activity-based costing and

activity-based management?

Activity-Based Management — Drive Out Costs

Activity-Based Management — Drive Out Costs

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Activity-based managementfocuses on managing

activities to reduce costs.

Activity-based costingestablishes relationships

between overheadcosts and activities.

Activity-Based Management — Drive Out Costs

Activity-Based Management — Drive Out Costs

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Analyzeactivities

Collectbenchmarkinformation

Determinecost per unit

of activity

Identifyactivity

measures

Createcostpools

Identifyactivities

Activity-based costing

Activity-based management

ABC: a Subset ofActivity-Based Management

ABC: a Subset ofActivity-Based Management

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Chart activities neededto meet customer

expectations.Use ABC to determine

cost of activities.

Classify all activitiesas value-added

or non-value-added.

Improve value-addedactivities and eliminate

non-value-added activities.

Activity-Based Managementand the Value Chain

Activity-Based Managementand the Value Chain

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Let’s movealong to anew topic.

The Target Costing Process — Creating Customer SatisfactionThe Target Costing Process — Creating Customer Satisfaction

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Focusedon design.

Considerationgiven to the

entirevalue chain.

Focusedsimultaneously

on profit andcost planning.

Driven by the customer.

Target costing is aimed at the earliest stagesof new product and service development.

The Target Costing Process — Creating Customer SatisfactionThe Target Costing Process — Creating Customer Satisfaction

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Conceptdevelopment

Planningand market

analysis

Productiondesign and

valueengineering

Productionand

continuousimprovement

Targetprice

Profitmargin

Targetcost

Establishing theTarget Price

Attaining theTarget Cost

The Target Costing ProcessThe Target Costing Process

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Price

Major Influences on Target PricingMajor Influences on Target Pricing

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Develop productsthat satisfy

customer needs.

Set target price usingcompetitors’ prices andcustomers’ perceived

value for product.

Target price – Profit margin = Target cost

Use value engineeringto find least costly

combination of resourcesto meet customer needs.

Developing target prices and targetcosts requires four steps:

Developing target prices and targetcosts requires four steps:

Components of theTarget Costing Process

Components of theTarget Costing Process

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Life-cycle

costing

Research,design, and

development

ProductionMarketing

Product discontinued and customer support ends

Life-Cycle ProductCosting and PricingLife-Cycle ProductCosting and Pricing

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Pricing must generate revenue

to cover costsof all phases

of productlife cycle.

Research,design, and

development

ProductionMarketing

Product discontinued and customer support ends

Life-Cycle ProductCosting and PricingLife-Cycle ProductCosting and Pricing

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Involve entire valuechain in reducing

costs while satisfyingcustomer needs.

An understanding ofrelationships betweenprocess componentsand costs is critical.

A product’s functional characteristics to thecustomer are emphasized.

A primary objective is reducingdevelopment time.

ABC is used todetermine changes

that will reduce costs.

Characteristics ofTarget Costing Processes

Characteristics ofTarget Costing Processes

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Let’s movealong toanothertopic.

Just-in-time (JIT)Inventory Procedures

Just-in-time (JIT)Inventory Procedures

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Complete productsjust in time to

ship to customers.

Complete partsjust in time for

assembly into products.

Scheduleproduction.

Receivecustomer

orders.

Receive materialsjust in time for

production.

Just-In-Time (JIT) Inventory Just-In-Time (JIT) Inventory

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Less warehousespace needed

Reducedinventory

carrying costs

Reduced riskof obsoleteinventory

With reduced inventories, quality mustbe emphasized to avoid production

delays and late deliveries.

Relationship Between JIT andTotal Quality Management (TQM)

Relationship Between JIT andTotal Quality Management (TQM)

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More rapidresponse to

customer orders

Greatercustomer

satisfaction

Higher qualityproducts

Less warehousespace needed

Reducedinventory

carrying costs

Reduced riskof obsoleteinventory

Relationship Between JIT andTotal Quality Management (TQM)

Relationship Between JIT andTotal Quality Management (TQM)

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A limited number of suppliers who willmake on-time deliveries of qualitymaterials.

Quality that is “designed-in” and“manufactured-in” rather than“inspected-out”.

A well-trained flexible work force. An efficient plant layout.

Successful implementation of a JIT system requires:

JIT, Supplier Relationships,and Product Quality

JIT, Supplier Relationships,and Product Quality

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Manufacturing Cycle Time

Process Time + Inspection Time + Storage and Waiting Time + Move Time

ProductionStarted

Goods Shipped

Only the process time is value-added time.

Measures of Efficiency in a JIT System

Measures of Efficiency in a JIT System

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Manufacturing Cycle Time

Process Time + Inspection Time + Storage and Waiting Time + Move Time

ProductionStarted

Goods Shipped

ManufacturingEfficiency

Ratio

Value-added time

Manufacturing cycle time=

Measures of Efficiency in a JIT System

Measures of Efficiency in a JIT System

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If cycletime goes up,

costs maygo up, and

service andquality maygo down.

Measures of Efficiency in a JIT System

Measures of Efficiency in a JIT System

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Let’s moveto the last

topic inthe chapter.

Total Quality Managementand the Value Chain

Total Quality Managementand the Value Chain

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Greatercustomer

satisfaction

Qualityproducts

andservices

Increasedbusinessvolume

Why is Quality Important?Why is Quality Important?

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Prevention costs Inspection of materials upon delivery Inspection of production process Equipment inspection Employee training

Appraisal costs Finished goods inspection Field testing of products

Prevention costs Inspection of materials upon delivery Inspection of production process Equipment inspection Employee training

Appraisal costs Finished goods inspection Field testing of products

Components of the Cost of QualityComponents of the Cost of Quality

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Internal failure costs – defects discovered before delivery to customers Scrap materials Rework Reinspection of rework Lost sales resulting

from late deliveries

Internal failure costs – defects discovered before delivery to customers Scrap materials Rework Reinspection of rework Lost sales resulting

from late deliveries

CostReport

Components of the Cost of QualityComponents of the Cost of Quality

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External failure costs – defects discovered after delivery to customers Warranty repairs Product liability Marketing costs to

improve product image Lost sales due to poor

product quality

External failure costs – defects discovered after delivery to customers Warranty repairs Product liability Marketing costs to

improve product image Lost sales due to poor

product quality

Components of the Cost of QualityComponents of the Cost of Quality

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Cost of prevention

and appraisal

Internaland external failure costs

Components of the Cost of QualityComponents of the Cost of Quality

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Cost of prevention

and appraisal

Internaland external failure costs

Ultimate Objective:

Zero defectswhile minimizing

all four qualitycost categories.

Components of the Cost of QualityComponents of the Cost of Quality

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Preventionand Appraisal

External andInternal Failure Total Cost

of Quality

Low Quality High Quality

Co

st o

f Q

ual

ity

Direction ofrecent trendin industry.

Components of the Cost of QualityComponents of the Cost of Quality

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Measuring and Reporting the Cost of Quality

Amount Total % of SalesPrevention Costs:

Training 12,000$ Maintenance 10,000 Quality planning 8,000 30,000$ 3.2%

Appraisal Costs:Material inspections 6,000 Equipment inspections 2,000 Supplier relations 4,000 Testing 5,000 17,000 1.8%

Internal Failure Costs:Rework 5,000 Downtime 7,000 Scrap 8,000 20,000 2.1%

External Failure CostsWarranty 4,500 Lost sales 20,000 Repairs 6,500 31,000 3.3%

Total 98,000$ 10.4%

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Traditional managerial accounting systems may emphasize production quotas and cost minimization.

Managers often find that emphasis on quality also increases productivity.

Productivity and QualityProductivity and Quality

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I’m managing somequality time in a

value-added activity.

End of Chapter 18End of Chapter 18