What is Sun Rideshare? - Pima Association of Governments

Welcome

Travel Reduction Program

Transportation Coordinator Training

December 10, 2013

Travel Reduction Program (TRP)

Bryan Hauwiller TRP Marketing

Pima Association of Governments

How does everything connect?

What is Pima Association of Governments (PAG)?

PAG is the Metropolitan Planning Organization (MPO) for Pima County, representing nine jurisdictions and The Regional Transportation Authority (RTA).

• Pima County • City of Tucson • Town of Sahuarita • Town of Oro Valley • Pascua Yaqui Tribe

• Tohono O’odham Nation • Arizona Department of

Transportation • Town of Marana • City of South Tucson

http://www.azdot.gov/

What is Pima Association of Governments (PAG)?

What type of planning?

Transportation Planning - Short- and long-range planning - Allocate federal funding to all jurisdictions

Environmental Planning - Air Quality - Watershed - Travel Demand Management (TDM)

- Sun Rideshare - Travel Reduction Program

Energy Planning - Alternative Fuels

Technical Services - Transportation Modeling - Population Growth - Mapping

What is Sun Rideshare?

Sun Rideshare assists Pima county residents in finding affordable, reliable, and convenient transportation options for their daily commute and personal travel needs, through:

• Carpooling • Sun Tran, Sun Shuttle, Sun Express, Sun Link • Biking • Vanpooling • Walking • Telecommuting

An online matching travel database provides commuter services for people interested in sharing the ride, finding the best bus route and more.

In short, TRP is:

A program that mirrors Sun Rideshare with additional program requirements, mandated by travel reduction

ordinances.

History

• In the 1980s, Tucson had air quality problems with carbon monoxide (CO) and was in nonattainment • As part of the air quality plan to the U.S. Environmental Protection Agency (EPA), local Travel Reduction Ordinances

(TROs) were adopted in 1989 and written into the air quality plan for CO .

• All the local municipalities and Pima County have a TRO

• TRP required at least until 2020

What is the Travel Reduction Program (TRP)?

Purpose:

• Recognize that motor vehicles are the single greatest contributor to air pollution

• Improve air quality • Reduce traffic congestion by increasing alternate

mode usage • Reduce overall motor vehicle travel for commute trips

Mission: Target commute trips

• Routine • Longer distances • Regulations exist that allow incentives • Employers can assist in outreach and subsidies

Travel Reduction Ordinance

Current TRO Program Requirements

Who must Comply?

• Employers with 100+ employees

at one location

What are the 4 minimum TRO requirements?

1) Assign a Transportation Coordinator (TC)

2) Disseminate information to employees

3) Submit an Employee Survey every 4 years

4) Submit an Activity Inventory Report (AIR) every year

1) Assign a Transportation

Coordinator

2) Disseminate Information to

Employees

3) Employee Survey

4) Activity Inventory

Report

• Maintain current contact info with TRP staff

• Provide information on TC-1, TC-2, highest ranking local official (HRLO)

• Provide current employee counts, both head count and full time equivalents


Coordinator


Employees

3) Employee Survey


Report

2) Disseminate information to employees

What are some easy ways

To distribute Sun Rideshare

information to employees?

• Does your company have an intranet? Post a description of Sun Rideshare and a link to our website: www.sunrideshare.org

• Display Sun Rideshare materials on company bulletin boards.

Introduce Sun Rideshare at new hire orientations (brochure, collateral, infomercial DVD)

• Highlight Sun Rideshare in a company newsletter

• Host a rideshare event


Coordinator


Employees

3) Employee Survey


Report

http://www.sunrideshare.org/

Available Marketing Materials

Sun Rideshare Travel Database

Commute Cost Calculator

3) Annual Employee Survey

8-question survey submitted

online

• Beginning in 2014 the employee survey will be done each year in the same month

• TC will receive an online link 2 weeks before survey date

• Reminders and survey counts are sent out intermittently during the survey month


Coordinator


Employees

3) Employee Survey


Report

3) Annual Employee Survey

• Online link will be active for one month, activated the 1st of the survey month

• Must be submitted via online link

– Hard copies and Spanish version available, but submittals must be electronic

• Recommended response rate is 50%

• Results Report will be issued within 30 days of completion of the survey


Coordinator


Employees

3) Employee Survey


Report

4) Activity Inventory Report

This is your annual plan for the travel reduction activities being done and planned for in the report year

• AIR is sent out each year on May 1 and must be completed by May 31

• Must be submitted via online link

• If the AIR Survey is not completed by the deadline your company may face an enforcement action by the relevant jurisdiction


Coordinator


Employees

3) Employee Survey


Report

4) Activity Inventory Report

• Each year you create a new username and password when you register • Each question must be completed fully before progressing to the next question • You can log off at any time and return later to

complete • You cannot print the completed form but it will

be emailed to you after it has been received • Pay attention to:

• Q4 (GRH) • Q5 (Dissemination of information) • Q9 (Rideshare matching system)


Coordinator


Employees

3) Employee Survey


Report

TRP Recognition Program

TRP Recognition

Program

We want to reward your hard work!


Goals for TRP Employers in 2014

• 60% response rate on the employee survey

• 2 percentage point increase from current alternative mode usage level

• Meet TRP ordinance goal for alternative mode usage


Employer Recognition

Gold Award if you meet all 3 goals

Silver Award if you meet 2 of the 3 goals

Bronze Award if you meet 1 goal

All companies receiving an award will be recognized in a large ad in the Arizona Daily Star

TRP Task Force

2014-2015 TRP Task Force

Responsible for reviewing and making

recommendations to PAG and the Jurisdictions regarding the Travel Reduction Ordinance

requirements and the implementation of the program

TRP Task Force

Welcome new members and returning members of the TRP Task Force! MAJOR EMPLOYERS ORGANIZATION

Steve Gottlieb Cottonwood Tucson Pat Richter Sun Tran Joseph Thompson NOVA Financial & Investment Corp. Charles J. Franz University of Arizona Kathleen Fridye Providence Service Corporation Ron Gonzales Raytheon Jennifer Cox Tucson Electric Power David Barnes Marana High School Al Flores Vail School District Courtney Stuessel JW Marriott Starr Pass Resort Rene Reichardt Pima County Community College Willie Wash Arizona Dept. of Corrections – ASPC/Tucson Tina Cook TUSD

JURISDICTION REPRESENTATIVES ORGANIZATION

Karen Rahn City of Tucson Beth Gorman Pima County Nancy Ellis Town of Oro Valley T. VanHook Town of Marana Joel Gastelum City of South Tucson Debbie Bice Town of Sahuarita

Marketing Alternative Transportation

Ruth Reiman Travel Demand Management Manager

Pima Association of Governments

Sun Rideshare Commuter Services

• Interactive Web Site - find the best transportation option for your commute – Carpool matching

– Transit routing

– Park and ride lot matching

– Vanpool matching and empty seat recruiting

– Travel Calendar

– Update commuter profile

• Commuter Classifieds


• Guaranteed Ride Home - free taxi service in case of an emergency

– Must use an alt. mode at least twice a week

– Commuters must register to be eligible

– Vouchers available online – cab contact info printed on voucher

– 4 vouchers per 12 month period

– Supervisor must sign voucher


• Vanpool Program – monthly lease of commuter vans

– 6 to 15 passenger vans available

– Lease vehicles for a low monthly cost

– 30 day notice to terminate

– Require primary and back-up driver to start

– PAG provides a monthly

subsidy up to $500

per month

Make alternative transportation accessible, easy, and affordable

• Provide bike racks, bike lockers, showers and personal lockers

• Sell bus passes • Provide subsidies for transit, bike

commuting and vanpooling • Offer pre-tax payment of transit and vanpool

fares • Offer compressed work weeks or

telecommuting • Promote Sun Rideshare’s carpool matching

system

Marketing Alternative Transportation

• Provide incentives, such as prize drawings, preferential parking, awards, payments, extra vacation day

• Recognize employees doing the right thing – newsletters, awards, lunches, day off, certificates

of achievement

• Create employer events around community events like Bike to Work Day, Earth Day, Car Free Tucson Day, Parking Day

• Create your own promotions • Include Sun Rideshare link on intranet or benefits page

Promote, advertise, publicize, announce, post, and celebrate

The Sun Rideshare Rewards Program

Drive Less. Earn Points. Get Rewards.

Sun Rideshare Rewards Program

• Begins January 1, 2014, runs two years

• Anyone can play over 18 years old

• Each alternative mode trip earns one point

• All trips must be in Pima County

• All trips must be logged in the Travel Calendar

• Points are cumulative, but you can join the Rewards Program at any time

Sun Rideshare Rewards Program

• Great prizes

– $100, $75, $50, and $25 Visa gift cards

• 43 winners in the first six months

• Prizes for novices and hard core users

• Recognize strong alt. mode users on the Sun Ride share website and Facebook page

– Gold Alternative Mode Users: 50+ trips per month

– Silver Alternative Mode Users: 40 to 49 trips per month

– Bronze Alternative Mode Users: 30 to 39 trips per month

Sun Rideshare New Tag Line

• Old tag line: There’s a new way to work and it begins with Sun Rideshare.

• New tag line: Drive Less. Save More

• Variations on the theme:

– Drive Less. Go Green.

– Drive Less. Live Healthy.

– Drive Less. Save Money.

– Drive Less. Save the Planet.

– Drive Less. Just 1 trip.

Things to Come

• New Infomercial – Do Zombies Carpool?

– 6 minute, 3 minute and 1 ½ minute versions

– Use for training, new hire orientation, staff meetings

– Available on DVD by the end of December

• New Travel Calendar

– All alternative mode trips can be logged

– Anyone can register and use the calendar

– Point and drag technology

– Ability to create templates for regular trips

– Available December 18

Upcoming Events - 2014

• Sun Rideshare Rewards Program – January 1

• TRP Task Force Meeting – January 13, 10:00 am, PAG offices

• ACT Luncheon – February 27, 11:30 am, PAG offices

• Cyclovia – April 6

• TRP Task Force Meeting – April 7, 10:00 am

• Earth Day – April 12

• Bike to Work Week – April 21 to 25

TRP and Sun Rideshare Contact Information:

PAG phone number: 520-792-1093 Rideshare hotline: 520-884-RIDE (7433) Sun Rideshare web site: 884ride.org sunrideshare.org TDM Manager: Ruth Reiman [email protected] TRP Outreach: Bryan Hauwiller [email protected] TRP Support: Zonia Kelley [email protected] Sun Rideshare Support: Juliee Morrison [email protected]

mailto:[email protected]




PAG Travel Reduction Program TC Training

December 10, 2013

*

Karen Wilhelmsen, Pima County TC

Pima County Dept. of Environmental Quality

[email protected] (520) 724-7449

* *7,400 employees

*~50 departments

*27% employee work

commutes via alt

modes (2012 data)

*

24.0 23.7

22.8

19.2

27.0

0.0

5.0

10.0

15.0

20.0

25.0

30.0

2004 2005 2007 2010 2012

%C

om

mute

Tri

ps

by A

lt M

odes

Survey Year

Pima County Employee Alternate Mode Participation Based on Trips

73%

9%

12%

3%

1%

0% 2%

Drive Alone

Carpool/Vanpool

Bus

Bike

Walk

Telework

Compressed Schedule

*

*Bus pass subsidy

*50% ($21 or $28/mo.)

*Sell passes through HR,

pretax payroll

deduction

*Subsidized carpool

parking (25%)

*~60 employees

*Bike lockers, racks at

some locations

*Bike subsidy?

*Bike sharing program

*Limited compressed

work schedules

*Limited telecommuting

*Limited flex schedules

*

On-going promotional efforts

*New Employee Orientations

*Monthly e-mail blasts

*Occasional articles in E-Scoop employee newsletter

*TRP Intranet site

*Promotion of local events:

Car Free Day, Dump the

Pump, Bike Fest, Cyclovia

*Commuter contests

*

*Guaranteed Ride Home

*Carpool/Vanpool match list

*Other Sun Rideshare website resources

*Cost commute calculator

*Transit info

*Bike buddy match

*Reminders and match alerts

*Sun Rideshare Commuter Contests

*

*PAG Sun Rideshare

Contests

*2011 – Spring months

*2012 – PC employees won

52% of the prizes worth

$3,050!

*2014 look out!

*Use Sun Rideshare for in-

house contests too

*In-House Contests

*2011 – Fall months Pilot

rewards program

* Gift cards from Admin

Office, Parking Passes

(FM), vacation package

(KOLD media incentive)

* 126% increase in

employees entering

commute data

*2013 REAP Commuter

Rewards…

*

*$0 Budget (except staff time)

*Prizes from PAG, Mrs. Green’s

World, Facilities Management,

Economic Development,

Employee Wellness, & even

Admin

*“Sun Rideshare Contests”

enter commute data in Sun

Rideshare for a chance to win

every month

*“Commuter Camaraderie Contests” every other month

*Lighthearted Look (silly poems)

*Enduring Commutes

* Inspiring Instances

*Dedicated & Determined

*Friendly Faces

*Tips of the Trade – Alt Mode Advice

*2011 Data: 126% increase in participation

(big prize)

*2012 Data: 27% trips by alt modes compared

to 19.2% in 2010

*2013 Data: 46% increase in employees

entering data in Sun Rideshare (including

Camaraderie entries w/o database entry)

*New content for intranet site

*People are proud, very dedicated to use alt

modes – we need to get that energy spread

*

There were quite a few mornings when it was

raining, cold or otherwise cruddy out that

caused my enthusiasm to cycle in to work to

waver, but I had a goal to qualify for this

contest so I pulled on an extra layer of

insulation and got out on the road. So… while I

am not a new commuter, I can say that the

incentive program has been effective in keeping

me out of my car on days where I otherwise

might have driven in alone. Thanks again!!!

-Lynn Orchard, Chief Hydrologist

Regional Flood Control District

*

Questions?

*[email protected], 520-724-7449

*Pima County Dept. of Environmental Quality

Tucson, AZ

Cynthi Knight, SPHR, MBA

Manager, Team Member Services & Development

Tucson Airport Authority

[email protected]

TEL 520-573-4891


TRAVEL REDUCTION PROGRAM

• Objectives

– Increase #s using alternate transportation

– Register all using alternate transportation

– Increase usage

– Educate TAA on program benefits

• Strategy

– Monthly promotion

– Health & Wellness Fair

– Summer Recognition

– December Recognition

TRP

* Air Quality Info

PAG Travel Reduction Program TC Training

December 10, 2013

Karen Wilhelmsen, Community Education Manager

Pima County Dept. of Environmental Quality

Air Quality Introductory Video

*Why a Travel Reduction Program?

*Tucson area violated air quality standards for carbon monoxide

(CO) in the 1970s/1980s

*Determined major source of CO

- Motor vehicles

*Best ways to reduce CO

- special winter gasoline

- the vehicle emission testing program

- improved mass transit

- PAG Travel Reduction Program &

PDEQ Clean Air Program were both created to encourage

businesses/general public to drive less, keep air healthy

PDEQ Provides Regional Monitoring, 18 sites Tucson, Marana, South Tucson, Green Valley, & Unincorporated Pima County

Compliance, Enforcement, Permitting, Outreach & Education: presentations, community events, EcoKidsCorner website, EcoNook for Desert Dwellers…

*PDEQ is the Air Quality

Control District for Pima Co.

*What’s in Our Air?

*EPA Criteria Air Pollutants

- CO, O3, PM2.5, PM10, SO2, NO2, Pb

- Beryllium – 5 special purpose monitors

*Hourly air quality data is available

- www.AirInfoNow.org

- 882-4AIR

*No violations, but AQ advisories issued

*Currently in attainment for all criteria

pollutants, however we are very close to the

standard for two pollutants

*Air Quality Trends

*Where Does O3 Come From?

*Chemical reaction: motor vehicle exhaust, gasoline

vapors, industrial emissions, chemical solvents,

etc., and the sun

*What is Particulate Pollution?

*Airborne particles are a complex mixture of

extremely small solids and liquid droplets.

Why are small

particles

a concern?

*Particulate Pollution (cont’d.)

*Where does it come from?

- Dirt roads, dusty industries, agriculture, OHVs, vacant land

(coarse particles, PM10)

- Fires, power plants, industries and motor vehicles (fine particles,

PM2.5)

*Air Pollution is a PROBLEM!

-Irritation to eyes, nose, throat

-Interferes with oxygen exchange

-Difficulty breathing, coughing,

wheezing, choking

-Aggravated asthma

-Chronic bronchitis

-Increase in medication use

*Air Pollution PROBLEM (cont’d)

-Increase in school and

work absences

-Increase in visits to ER,

hospital admissions

-Irregular heartbeat, heart attacks

-Premature death

-Damages lung tissue

-Reduction in lung function

*Greenhouse Gas Emissions

*Biggest sources of GHG emissions are transportation and energy use.

Waste

1%

Transportation

37%

Industrial Energy

Use

19%

Commercial

Energy Use

16%

Residential

Energy Use

27%

2008 Eastern Pima County Greenhouse Gas Emissions by Sector - PAG

*What Can We Do to Keep

Air Healthy?

*Reduce driving – work commutes & more

- Walk, bike, carpool, vanpool, ride Sun Tran

- Combine trips into one

*Keep vehicle well-maintained

*Check tire pressure monthly

*Stop at the click when refueling

*Tighten gas cap beyond 3 clicks

*Don’t you love air?

What actions will you take

to improve air quality?

Pat Richter

Product Manager

[email protected]

System Overview

• 253 buses

• Wheelchair accessible & bike rack equipped

• More than 2,200 bus stops, 960 with shelters

• Serving 40 fixed routes

• Cleaner burning fuels

Technology

• Cameras on buses and at transit centers

• Annunciators announce major stops

• Online trip planning

• Live bus tracking system

• Purchase passes online

• Calculate cost of

commute

Calculate Cost of Commute

The Cost of Driving To Work

• Number of miles you drive round-trip to work:

• Days per month you drive to work:

• How many miles per gallon does your automobile average?

• Cost per gallon of gasoline:

• Maintenance, financing and licensing costs per mile:

• Monthly parking cost:

Savings of Riding with Sun Tran

• Annual Cost of Driving:

• Subtract annual Sun Tran cost ($42 times 12 months):

• Here's what you could save riding Sun Tran:

Ridership by year

Total Annual One-Way Passenger Trips

Paying

Pay with cash or SunGO cards

Full fare on Regular Routes

– Cost per Trip = $1.50

– 30-Day Pass = $42

– Day Pass = $3.50

Full fare on Express Routes

– Cost per Trip = $2.00

– Express 30-Day Pass = $56

Park and Ride Lots

Sun Express

• Sun Tran’s Sun Express service makes limited stops to

major destinations during peak commuting hours

Monday through Friday from these outlying areas:

– 101X Golf Links/Harrison to Downtown

– 102X Northwest to University of Arizona

– 103X Northwest to Downtown

– 104X Marana to Downtown

– 105X Foothills to Downtown

– 107X Oro Valley to Downtown

– 108X Broadway/Harrison to Downtown

– 109X Catalina Highway to Downtown

– 110X Rita Ranch to Downtown

– 201X, 202X, 203X Eastside, Northwest, Oro Valley to Aero Park

– 312X Oro Valley to Tohono Transit Center

RTA-funded Expansion

• Trips to relieve

overcrowding

• Later weeknight and

weekend service

• More express services

• Suburban circulator

services

• More frequent service

• SunGO fare payment

system

Sun Shuttle

• Sun Shuttle vehicles connect passengers to Sun

Tran services or around the following

communities

– Catalina

– Green Valley

– Marana

– Oro Valley

– Sahuarita

– San Xavier

– Tucson Estates

– Southeastern Tucson

Sun Link Modern Streetcar

• Coming soon- July 2014

• Riders can board Sun Link using their

SunGO Card or Ticket (no cash)

• Using SunGO Card or Ticket, can also

transfer to and from Sun Tran for free

Awards in last 10 years

• Arizona’s Best Transit System in 2012

• America’s Best Transit System in 2005

• Arizona’s Best Transit System in 2004

Get on Board Program

• Some employers pay for all or part of their

employees’ bus passes

• Ask your employer if they provide

this benefit

• If not—encourage them to “Get on Board”

• View list of participants on

www.suntran.com

http://www.suntran.com/


Benefits

•Attract and retain employees

•Reduce parking needs

•Earn a tax deduction

•Satisfy TRP requirements


Getting Started

• Get on Board survey

• Ways to participate

• Determine the type of passes

to purchase

• Transportation fairs

• Ride Guides, system maps

Getting Passes to your staff

• Regardless of if you choose to become a

Get on Board organization

• Contact Pat Richter at 206-8859

• Signed Pass Provider Agreement

• Sun Tran will send you the user name and

password and link to the SunGO website

for organizations so you can purchase

passes online.

THANK YOU!

www.suntran.com

Q & A

Wrap-up

What is Sun Rideshare? - Pima Association of Governments

Documents