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WEBIT 2016 Digital Bulgaria Social Media & SEO Hot Trends and Good Practices

Feb 07, 2017

ReportDownload

Marketing

&

& Social media & SEO

www.bluefountainmedia.com

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,MEmotion, ,Beyond ID, CEO ,Accella Digital,Performance ,SEOM.bg, SEO

Social media TRENDS

Facebook Messenger for Business

Live Streaming Video

Short video vs. Long Play

Video 360

Instant & Mobile Friendly Content

Data Driven Decisions + A/B Tests

Brand Engagement & Real Time Communication

Person to Person Style Design

Celebrity Influencer Marketing

Seo TRENDS

Rich Answers and Knowledge Graph

SEO for mobile apps

Video & Content marketing search

Voice search SEO

Local & Mobile Search

Social media video

, , ..

Facebook live video

andrewhutchinsonauthor

andrewhutchinsonauthor 1.8 - ,

2015 Facebook 2

19%, CTR 65% 26%

Syndacast , 2017 74%

Facebook essenger

FB

Messenger code

send/receive api

Messenger bot , Facebook essenger

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http://searchengineland.com/

Rich answers and knowledge graph

From Web Search to Entities

Rich answers and knowledge graph

From Web Search to Rich Answers

Rich answers and knowledge graph

umairqureshi.com

content seo - what, why, where, how

SEO for mobile appssearchengineland.com

App Store Optimization(ASO)Public Index (searching app content)Personal Index (not just mobile)SEO for mobile apps

From Web to App Indexing & Deep LinksSEO for mobile apps

SEO for mobile apps

From Web Search to App Streaming

Instant & Mobile friEndly content

Facebook Canvas Instant articles

Facebook 8

Facebook Canvas Instant articles

10 -

Facebook Canvas Instant articles

57% , , 3 Facebook Canvas Instant articles

Facebook Canvas Instant articles

58% , Facebook Canvas Instant articles

Facebook Canvas Instant articles

47% facebook Facebook Canvas Instant articles

Facebook Canvas Instant articles

65% Facebook Facebook Canvas Instant articles

Facebook Canvas Instant articles

FACEBOOK, Instagram Twitter -

$230 000

dmarie

Young & Rubicam Group

Giformances

#LastSelfie Case Study Film

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VOICE SEARCH SEOhttp://www.futureofcities.ox.ac.uk/

Moving Towards the no-search Future

VOICE SEARCH SEO

VOICE SEARCH SEO

Local & mobile SEARCHseerinteractive.com

Local & mobile SEARCH

Local & mobile SEARCH

Local Directory AppsGoogle Now on Tap

Local & mobile SEARCH

creepypasta

Case studies

Mercedes-Benz USA

Build Your Own Mercedes-Benz GLA on Instagram

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