Top Banner
In a Nutshell.
15

UWO Journalism Twitter Tutorial

Dec 13, 2014

Download

Education

shmelanie

A bare-bones, basic look at Twitter and how students can begin to use it effectively in their transition from professional students to professional public relations practitioners... advertisers... news reporters... photographers...
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: UWO Journalism Twitter Tutorial

In a Nutshell.

Page 2: UWO Journalism Twitter Tutorial

What is Twitter? A “micro-blogging” site… which literally means

each “tweet” is a miniature blog post.

A way to express yourself personally:

Professionally:

Page 3: UWO Journalism Twitter Tutorial

What is Twitter?You can ask questions:

Engage in conversation:

Page 4: UWO Journalism Twitter Tutorial

What is Twitter?You can share information…

And receive it…

Page 5: UWO Journalism Twitter Tutorial

What is Twitter? You can see what’s going

on in the world: Or in the region:

Page 6: UWO Journalism Twitter Tutorial

Twitter Glossary“@”: This symbol goes in front of a name.

If you use it, it will show up in the “@yourname” section of the person referenced. (e.g. @shmelanie hey!) would show up in this section:

Use this to talk to someone directly or make it a link for other people to connect with them.

Page 7: UWO Journalism Twitter Tutorial

Twitter Glossary “#”:the hashtag mark.

Used in ongoing “Twitter Chats” Although some hashtag

conversations may not be “active,” this tool is helpful for following conferences, events, etc., that you are unable to attend.

It is a way of marking your tweets, sort of like a filing cabinet. It makes it easier for you to find things, as well as other people.

Reference to Chicago Home and Housewares Conference

Reference to a scheduled “Twitter Chat” (#internchat)

“Filing” Tweet into “PRSSA” category on Twitter

Page 8: UWO Journalism Twitter Tutorial

Twitter Glossary Direct Message: Use to

send short, 140-character messages to a single person

Use when the information is personal or could be considered pointless in an “@name” Tweet[e.g. “@shmelanie, when are we going to go to the par-tay later?]

Can only be sent to people who are following you.

Page 9: UWO Journalism Twitter Tutorial

Twitter GlossaryFollow: The Tweets of people you follow will

show up on your homepage.

Everyone can see who you follow. So… be careful. This can be positive or negative for you.

The people you follow are notified when you follow them.

You can “unfollow” peopleat any time.

Page 10: UWO Journalism Twitter Tutorial

Twitter Glossary “Retweet” or “RT” :

Used to share information received through a third-party

Common uses: Sharing news articles Sharing amusing tweets Replying to a comment to

put it into context

It’s like a Tweet citation; you give credit to the person who posted it originally

Page 12: UWO Journalism Twitter Tutorial

Getting Signed UpSelect a username. Most recommend simple

first/last name combo. Can be changed later if necessary.

Upload a photo. Helps put a face to a name and looks professional.

Insert Location & Bio: People in your area can find you based onyour bio andyour location.

Page 13: UWO Journalism Twitter Tutorial

Where to Start? We Follow:

http://www.wefollow.com Allows you to search and

add celebrities (guilty pleasure) as well as industry leaders.

Twellow:http://www.twellow.com The “Twitter Yellow

Pages” searches based on biography and location. Search your interests.

UWO Journalism Blog Will have updated list of

relevant Tweeters for each Journalism industry

The “followers” and “following” lists. Sort of like Amazon.com’s

recommended list… “if you liked so-and-so, you may like them…” Can be hit and miss.

ReTweets and Follow Friday. You can add people who

frequently get “RT’d” as well as people recommended in a “Follow Friday”

Page 14: UWO Journalism Twitter Tutorial

Twitter EtiquetteAvoid!

Posting derogatory comments

Poignant grammar mistakes

Extensive personal conversations (use Direct Messages)

Excessive “me-tweets” (e.g. what you ate for breakfast, the fact you’re still tired even though you napped, how annoyed you are at the fact you have to go to work)

Have a “protected” tweet default

Do!

Retweet valuable info

Thank people for retweeting your info

Let your personality show

Engage with others

Participate in Twitter chats

Update more than once a week

Page 15: UWO Journalism Twitter Tutorial

Let’s Get Startedhttp://www.twitter.com