be the exception be the exception \ Using Waze To Improve Traffic & Supercharge Economic Development 1 be the exception Nick O’Day Senior GIS Manager
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Using WazeTo Improve Traffic &
Supercharge Economic Development
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Nick O’Day
Senior GIS Manager
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Background
• Within Metro Atlanta area(30 minute drive to downtown Atlanta)
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• Within Fulton County• Population: ~1,000,000
• Johns Creek• Incorporated in 2006
• Population: ~84,000
• Award-winning public schools
• 80% residential/ 20% commercial
Biggest issue in Metro Atlanta
TRAFFIC
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What is Waze?
• World’s largest community-based traffic navigation app
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• Goal: Save every user at least 5 minutes on their commute
• Each user is a sensor in the network• “Alerts” reported by users
(accidents, potholes, car in road, icy roadway, etc.)
• “Jams” discovered by Waze based on slow-moving users and alerts
• Data flows back and forth between Waze and users to provide real-time routing updates
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Connected Citizens Program
• One or Two-Way Data Sharing connecting Waze & Governments
(the choice is yours)
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• Steps:• Go to www.Waze.com/ccp
• Apply to be part of the program
• Choose one-way or two-way
• Sign the contract (it’s only 10 pages)
• Share your data
• Get their crowd-sourced, real-time data (if two-way sharing)
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Sharing data
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City’sArcGIS Server
(with feature service)
Waze
Alerts shared to users(from City source and other users)
(one-way)
Road Closure/Construction
(GeoJSON consumed by Waze)
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Sharing data
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City’sArcGIS Server
(with feature service)
Road Closure/Construction
(GeoJSON consumed by Waze)
Waze(two-way)
Alerts shared to users(from City source and other users)
Alerts, Jams, Users Feeds(as GeoJSON)
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Consuming Data from Waze
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• GeoEvent Processor (with ArcGIS Server)
• Alerts• Consumes feed, filters it, stores all data
• Waits for conditions to be met before sending an email/text to staff
• Helps us respond faster to potholes, accidents, etc.
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Consuming Data from Waze
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• GeoEvent Processor, Portal, Spatiotemporal Big Data Store(with ArcGIS Server)
• User Locations• DOES NOT contain anything that identifies a user
(other than a random GUID)
• Consumes feed, stores all data
• Used to create Origin/Destination studies for City Traffic Engineers
• Estimate vehicles on the road and understand most likely routes for vehicles entering the City
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Users can’t shop or eat in your city if they can’t find your businesses
… and no one searches for locations by address
Using Waze forEconomic Development
What do we need?Get business locations to as many sources as possible
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Using Waze forEconomic Development
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• Use SQL to reach into City’s business license database and pull data
…
• Use Python/ModelBuilder to update spatial layer in OpenData portal
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Using Waze forEconomic Development
• Waze pulls business data from OpenData portal and loads updates
(also shares with Google)
• On first upload, over 1,000 businesses added to Waze
(we have ~ 1,500 non-home-based businesses)
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Use Waze to Drive
Help commuters avoid issues when they drive,
drive patrons to your shops and restaurants.
use Waze big data to drive understanding of your traffic, and
3 Major Initiatives
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