UsForHomes - Recruitment

Agent Seminar

Today’s Agenda

• Presentation of Usforhomes business model and market trends

• Evidence of proven concept overseas

• Future plans for Usforhomes

• How do you make money with Usforhomes?

• What is expected from me as an Agent?

Today’s Agenda Cont.

• Agent start up package (NDA)

• Usforhomes agency network

• Who are we looking for

• Questions from the floor to the Usforhomes panel

• Opportunity for you to speak to other applicants and agents

• Optional individual conversations with our experts

The Story So Far…..Usforhomes the Publisher

Allows home owners to sell and let their house privately on-line, without the use of an estate agent or letting agent = save £000’s in fees

We are looking for Sales Agents nationwide to manage their own territory and become a part of a successful team

Drive local marketing and brand awareness

The Market

• USP’s

• Exclusive Partnership

• 1% maturity of market

• Forecast 25% over next 5 years

• USA and Canada proven concept

• UK change – OFT Report

• Media attention

• Reducing Estate Agents e.g. Halifax

• Promoting you nationally

• Marketed Locally

Promoted Nationally

Evidence

Routes to Market

UK Infancy

Media Focus

Customer Journey

ESTATE AGENTVALUTION

www.houseprices.co.uk

ADVERTISEwww.USFORHOMES.com

reach over 6 million buyers per month

SIGNBOARD (optional)

BUYER LIAISES DIRECT

WITH YOU

SOLD

30 MINS

FREE

30 MINS FREE, £49 or

£89

48 HOURS £29.95 del &

installed

SECURE

FREE

FREE saving you £000’s in

commission

Low cost legal services available to vendors/ landlordsvia our on-line service provider

VALUTIONArrange an

appointment with estate agent

VALUATION VISIT

APPROVE DETAILS

ADVERTSubmitted in local paper & in office

SIGNBOARD

(optional)

BUYER LIAISES DIRECT WITH

AGENT

AGENT LIAISES WITH YOU RE

VIEWING TIMES

3 WAY NEGOTIATIONS

SOLD

DAY 1Cost of

phone call

DAYS

DAYS

Admin fee

DAYS

48 HOURS (optional)

DAYS

DAYS

DAYS

£000’S

Commission

DuratIon

+

Cost

Free auto upload to:

DAYS

FREE or £89

WEEKS

£000’s

DuratIon

+

Cost

V’s

Total Cost £89

Who better to sell your home than you?

Take control by selling direct !!

•Total Cost £000’s

How well does the estate agent really know your home?

Why entrust your biggest asset to someone else?

Sample Agent Property Portal

90% of properties first sourced on internet

Via Usforhomes 6 million property searches a month

•American company who operate a franchised FSBO model

•$40,000 to $70,000 - Average cost of a franchise territory

•20,000 to 60,000 -Average franchise dwelling count

•Up to 25% market penetration

American Evidence

OFT REPORT Highlights

OFT Feb 2010 Report Stated

…there is a clear gap in the market for a major portal to allow private sellers and online services to list their properties.

…that 27% of consumers (vendors) would use an alternative to estate agents if a suitable brand existed.

…estimated that UK homesellers are losing as much as £570 million a year collectively by paying too much commission

…current flat rate commission model was failing to adequately incentivize agents to achieve the best price on behalf of sellers, costing them an estimated £5.7 billion to £10.5 billion a year.

Our People

• Experience within the Property Sector

• Founder and franchisor of Flowers Forever

• Extensive blue chip marketing and sales management experience

• Chartered Accountant FCA, Special Advisor

• Project management across the board

• Professional, enthusiastic

• Ahead of curve

• We need YOU to take Usforhomes to the next stage!!

Future Plans with Usforhomes

• EPC’s, Conveyancing, Mortgages, Insurance…(introducer fees)

• Partnership expansion - furniture removals, home staging … (introducer fees)

• Local business advertisements – generating revenue

• Partner with Letting Agencies

• Data feed from major property builder

• Overseas / Commercial property

What is Expected of Me?

• Help Usforhomes be the first to market

• Target driven, and self motivated

• Local Marketing to drive brand awareness & generate listings– Deliver leaflets, signage boards, newspaper advertising, PR, liaise with

letting agents, social networking events, tap in to your existing contacts

• Be the Human Face behind Usforhomes in your area

• Work within the framework provided– Continuity of the brand

– Protecting the brand

• Promote and share local successes

Agents start up package

• Average Initial Agent fee - £3,500

• Average annual marketing budget £4,000 – must commit

• Usforhomes royalty fee: 15% of Revenue (ex vat)

• The royalty fee covers central marketing and promotion

• Trade with our website/trade marks/logo

• Exclusive postcode driven territory

How will I make money with Usforhomes?

Year 1 Year 2 Year 3

Revenue Listings £26,430 £39,645 £67,409

Revenue Commissions

£13,248 £20,544 £31,326

Total Revenue £39,678 £60,189 £98,735

Outgoings £11,636 £14,090 £24,987

Nett Revenue £28,042 £46,099 £73,748

Just 2.6% of your market year 3

Usforhomes Agency network

• Allows you to go in to business for yourself, not by yourself

• Minimum risk of running your business

• Opportunity to be your own boss

• Affordable and exceptional business opportunity in a growing and dynamic market place

• 15% royalty structure on revenue

• Nationally promoted, administered, bespoke website

• Securely maintained and located at a dedicated server centre (off site)

Usforhomes Agency network cont.

• Unique routes to market and USP’s

• Exclusive, postcodes driven area(s) – fully negotiated Territory

• Opportunity for above-average ROI

• Full training, Sales Agent Guide and on-going support is provided

• 500 x Flyers

• Invoice/stationery/adverts templates

• Marketing and promotional support

Who we are looking for

• Seeking enthusiastic individuals to become Agent’s and represent Usforhomes.com

• Sales and results driven

• Ability to share key learnings / ideas

• Work on own initiative whilst still being part of a team

• Passionate about developing your own territory

• Part / full time (min 24 hours) from home

• Flexible hours but need to drive results

• Usforhomes maintain full web site no significant IT background is required by yourself

Next steps!!

• The UK's premier private property internet publisher is coming soon to your area. Join Usforhomes now, whilst your area is available.

• Successfully refer a sales agent and earn £100 once they have signed up

• Please complete the application form to progress

[email protected]