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our business July 2013
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Usability247 business overview

Aug 31, 2014

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usability247

Slide presentation about Usability247, a new user experience agency focussed on multiplatform user experience. The presentation explains what the company is trying to do with some information about the launch services: expert review, usability testing; and user research.
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Page 1: Usability247 business overview

our businessJuly 2013

Page 2: Usability247 business overview

why we are different

▪ service when you need it – today, tomorrow, overnight, over the weekend

▪ totally independent – we will never, ever, ever do design

▪ multi-platform – every smartphone, tablet, website

▪ repeatable quality – methodologies built to be consistently delivered

▪ international – wherever your customers are

▪ benchmark – compare between platforms or with everyone*

12/07/2013Copyright Usability247© all rights reserved 2

*everyone in the usability247 database

Page 3: Usability247 business overview

we’re changing the world…

…one interface at a time

so that everything is usable, everywhere, for everyone, all the time

it would be better for consumers and better for businesses

12/07/2013Copyright Usability247© all rights reserved 3

Page 4: Usability247 business overview

so why the problem?

▪ time – there is no time to fit in usability testing

▪ quality –too much reliance on the practitioner

▪ cost – it’s too expensive, particularly for mobile

▪ complexity – there’s too many devices, platforms, countries, possibilities

▪ pace of change – technology, behaviour, practice is moving faster than you

12/07/2013Copyright Usability247© all rights reserved 4

Page 5: Usability247 business overview

how

▪ our international network of full and part time practitioners means we can deliver services 24 hours a day, 7 days a week

▪ our detailed and rigorous methodologies ensure quality, mitigate against practitioner variances and are highly repeatable

▪ we have three services, all with options; you only pay for what you need

▪ through our network we have access to virtually every device and platform, almost everywhere

▪ we keep up to date with the latest developments in technology

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Page 6: Usability247 business overview

our services in brief

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* un-moderated

feature 247: expert 247: lab 247: Online

expert review: 100 point heuristics review

localisation: is it usable in other countries?

task testing: usability review of key user tasks *

International: testing in multiple countries

comparison: on multiple platforms, over time

benchmark: your site/app against our database

customer research: quantitative research

Page 7: Usability247 business overview

247: expert

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• expert review using our rigorous methodology with detailed findings & clear recommendations

100 point heuristic review

• make sure your translation is right and the terms you use work in other countrieslocalisation

• let one of our experts review real users attempting tasks on your website or app

task testing

(un-moderated)

• compare your website on different platforms: pc; Mac; smartphone; and tabletcompare

• your digital properties against others we have reviewed; identify where you’re ahead or behindbenchmark

add-on

add-on

add-on

add-on

Page 8: Usability247 business overview

247: lab

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• user testing moderated by one of our experts: 5/8 users, 1 hour sessions, actionable findings

task testing

(moderated)

• pre-test and post-test questionnaire resultsquestions

• get picture in picture session videossession videos

• same tasks, different platforms: pc, Mac, tablet, smartphonecompare

• your digital property against competitors and peersbenchmark

add-on

add-on

add-on

Page 9: Usability247 business overview

247: online

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•task testing with online panel of 200/400/600 participants selected to be representative of your users

task testing

(un-moderated)

•learn about preferences and opinions from a representative sample of usersask questions

•find how your website performs in multiple countries and compare the resultsinternational

•A/B testing, compare views of your website on different platforms: pc; Mac; smartphone; and tabletcompare

•identify how you rate against our norms databasebenchmark

add-on

add-on

add-on

Page 10: Usability247 business overview

built for you

▪ create your project using our online project builder (Coming soon)

▪ select the services you require: assess, test, insight

▪ when the project is finished, login to the client area and download the report with findings and recommendations

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Tell us:

what you

need to

test

Tell us:

which

platforms

Tell us:

when you

need the

results

Page 11: Usability247 business overview

Our team

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Paul Blunden

CEO

Al Wright

Marketing Advisor

Ian Pardoe

Usability Advisor

Jane Kennedy

Research Advisor

Page 12: Usability247 business overview

why we are different

▪ service when you need it – today, tomorrow, overnight, over the weekend

▪ totally independent – we will never, ever, ever do design

▪ multi-platform – every smartphone, tablet, website

▪ repeatable quality – methodologies built to be consistently delivered

▪ international – wherever your customers are

▪ benchmark – compare between platforms or with everyone*

12/07/2013Copyright Usability247© all rights reserved 12

*everyone in the usability247 database