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T 4 G @gobabebRSH Twitter – a tool to research, communicate, and connect Boost your professional brand (and personal brand too)
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Page 1: Twitter for Desert Research

T 4 G @gobabebRSH

Twitter – a tool to research, communicate, and connect

Boost your professional brand(and personal brand too)

Page 2: Twitter for Desert Research

T 4 G @gobabebRSH

What is Twitter? More than 1,000,000,000 users with 300,000,000 active monthly

Micro-Micro Blogging – Just Do It! On ramp to Content Creation Quick and Easy – Quick and Dirty Super Text Msg

Page 3: Twitter for Desert Research

T 4 G @gobabebRSH

What is a Tweet?

No more than 140 charactersCan include links and picturesSubstance over style – this is not literature, don't be shy

T 4 G @gobabebRSH

Page 4: Twitter for Desert Research

T 4 G @gobabebRSH

Who Tweets?

University of Namibia @unam_na Polytechnic Namibia @PolytechNam Namibia: Ministry of Environment and Tourism @STROOP Save the rhino: @savetherhino Giraffe Conservation Foundation: @Save_Giraffe Etosah National Park: @EtoshaPark Botanic Gardens Conservation International: @BGCI International Union for Conservation of Nature @IUCN Finnish Embassy Namibia @FinEmbWindhoek

Page 5: Twitter for Desert Research

T 4 G @gobabebRSH

PromotedTweet

Page 6: Twitter for Desert Research

T 4 G @gobabebRSH

What to Tweet?

InterestingRemarkableRelevant to an audience you care aboutListen first – Tweet later

Page 7: Twitter for Desert Research

T 4 G @gobabebRSH

How to Tweet?

Twitter.comWeb Portals – tweetdeckPC App/Client – Hootsuite, Twhurl Smart Phone app – Echofon, twitter, tweedle

Page 8: Twitter for Desert Research

T 4 G @gobabebRSH

Easy to use on your phone.

Snap Comment Post

Page 9: Twitter for Desert Research

T 4 G @gobabebRSH

Search Box

If you find a Tweet, worth sharing. Share A.K.A. Retweet

Page 10: Twitter for Desert Research

T 4 G @gobabebRSH

Professional or Personal or One of Each ?

You can have more than one account

Don't mix business with pleasure (too often)

Page 11: Twitter for Desert Research

T 4 G @gobabebRSH

HashTags

Retweet

Page 12: Twitter for Desert Research

T 4 G @gobabebRSH

Don't need a computer

Can use smart phone app

Twitter can be as it's happening, even in the field

Page 13: Twitter for Desert Research

T 4 G @gobabebRSH

Possible Plan:

Sign up for a free account

Search Twitter for topics or people of interest

Follow any you like – some may follow back

Listen for ideas, events, news

Page 14: Twitter for Desert Research

T 4 G @gobabebRSH

Possible Plan (continued):

Retweet or reply

Start tweeting about your research, lab or field work, analysis

Ask questions

Spend a few, and only a few, minutes per day