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Who we are and why you should care.
24

Text Messaging Marketing Presentation

Jan 14, 2015

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Technology

Jameel David

Brief presentation on InterNetwork Marketing Mobile Marketing Division
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Page 1: Text Messaging Marketing Presentation

Who we are and why you should care.

Page 2: Text Messaging Marketing Presentation

We are a team of people whose only goal is to help take your business to the next level. Today’s Marketplace has changed. We want

to make sure you are ready for the new wave of marketing and advertising.

Page 3: Text Messaging Marketing Presentation

Today’s business owners are faced with an enormous problem

Why?1.Internet search results are dominated by

large corporations and major chains

2.How do I develop a new cutting edge marketing campaign?

3.Can I compete from an economical point of view?

4.How do I transition from traditional advertising to mobile marketing?

Page 4: Text Messaging Marketing Presentation

Before the Internet:

Staying connected meant advertising with:• Phone Directories• Newspaper• TV• Direct Mail• Telemarketing• Print Ads• Word of Mouth

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Times are rapidly changing

• Phone Directory

• Newspapers

• TV

• Telemarketing

• Direct Mail

• Print Ads

• E-Mail

• Where is yours?• Declining Rapidly• DVR/TiVo• Do Not Call List• 1%-2% Yield• Rising Costs• Spam Software

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Traditional advertising mediums are loosing their effectiveness

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The statistics are astonishing

• 1 Trillion — Number of web pages in the world1

• 50 — Percentage of small business without a website• 78 — Percentage of households with two or

more computers2

• 82 — Percentage of local searches that result in offline action3

• 0 — Without a web presence, you have 0% chance of connecting with local consumers

performing online searches

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1 Google July 25,2008

2 2007 Market Report by Jupiter 3 Study by Comscore Networks (Click Z August 2nd, 2007)

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Having a website though just isn’t enough

• How do people find it?

• How do you drive trafficto a website?

• Are you satisfied with your current web presence?

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Search optimization companies are far too expensive for most local businesses!

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Why Market Why Market Using MobileUsing Mobile??

• There are 5 billion cell phone user vs. only 1.8 billion Internet users (almost There are 5 billion cell phone user vs. only 1.8 billion Internet users (almost 3x in market size.)3x in market size.)

• Of these users, 51 Million use smart phones.Of these users, 51 Million use smart phones.

• There is a fundamental shift in how people are communicating.There is a fundamental shift in how people are communicating.

• Text open rates are 90% +Text open rates are 90% +

Page 9: Text Messaging Marketing Presentation

What 3 things MUST you take with you when you leave your home?

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Standing Out From The Crowd!

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SMS/ TEXT MARKETING IS HERETotal Cell Phones in America 292,847,098

Total Cell Phones in Canada 24,037,372

we

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THIS APPEARS ON THEIR PHONE

STATISTICS SHOW THAT OVER 90% OF TEXT MESSAGES ARE OPENED.

PROMOTING USING TEXT MESSASGING IS THE NEW WAVE OF MARKETING

Page 15: Text Messaging Marketing Presentation

Possible Marketing Campaigns• Text to Win

Have your customers enter a draw by texting your “keyword”(possibly the name of your business) to 393939.

• Text for CouponCustomers text your “keyword” and receive a promotion from your business.

• Text for Special ReservationsSend out text promoting your special event to your list and have them instantly book.

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NOW, AS A BUSINESS OWNER, YOU MUST KNOW THIS...

PEOPLE ARE TALKING ABOUT YOU

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A custom 10 question online mobile survey for market research

for your business. • Discover what your clients are really

thinking about you and your business• Surveys can be taken from your

website or your mobile marketing campaign

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Page 18: Text Messaging Marketing Presentation

Our Services Also Include

• Web/Logo Design• Social Media Marketing

Facebook/Twitter• Smart Phone Coupons• PPC (Pay Per Click)

Advertising• 30-60 Second Online

Video Commercial• E-Mail Marketing

Campaigns

• Mobile Websites • Text Message Marketing• Local Listings • Google Places• SEO (Search Engine

Optimization)• Gathering

Reviews/Surveys • QR Code Marketing for

Smart Phones

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Google Place Page ActivationMake sure your business is on the map!

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Mobile Website CreationMake your company website can be viewed

easily on smart phones

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QR CODES FOR SMART PHONES

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QR Codes are barcodes that can be read by the latest smart phones. After being scanned on the phone, it will connect them to information from your business, a map, an online video infomercial, or your mobile website. A variety of options with this.

THE FUTURE OF MOBILE MARKETING

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WE WILL TAILOR A PACKAGE OF MARKETING TOOLS THAT IS WITHIN

YOUR BUDGET

Mobile StarterMobile Starter

$500 to $3,000

Mobile StarterMobile Starter

• 1 Keyword (name of business)• 100 customers added to list• 4 scheduled text messages to customer list• Marketing material template for campaigns• Mobile and Online Surveys• Marketing Audit (a review of your current marketing techniques)

$497 or 3 payments of $167

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A Comment on the Economy• When times are bad for the economy, it can be a great time to start

a business. In fact, 16 of the 30 companies that make up the Dow industrial average were started during a recession or depression. These include Procter & Gamble, Disney, Alcoa, McDonald's, General Electric and Johnson & Johnson

• These economic times are an opportunity. Companies that make it will end up with a larger market share than when they started.

• How does one take advantage of the opportunity? By being known—how does one get known? Marketing and promotion

• Without promotion something terrible happens...nothing PT Barnum

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