Strida USA Catalogue 2008

AREAWARE

the revolution unfolds

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“A wickedly good collapsible bike.” - I. D. Magazine Jan 2008

“It is a one off, a design icon, and something truly different in a world of conformity. Who would have thought it possible to cre-ate a truly enjoyable bicycle from three aluminum tubes and a pair of wheels? It’s one of those beautifully simple inven-tions that delivers more than you expect. You’ll just know that you want one. In fact I want another one. To keep on the coat rack at work, just for emergencies.”

- A to B Magazine

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www.strida.us

The world’s simplest folding bike. Strida: The first completely new bicycle geom-etry in 95 years. Inside a triangular frame of lightweight aluminum, power is transferred to the rear wheels via a silent clean Kevlar belt. Handlebars are mounted horizontally, so the rider can sit comfortably upright with an excel-lent view of the road. The genius of the triangu-lar frame is that it can fold. In six seconds, you have a light, compact form that you can easily wheel before you, stow in a closet, load in your car or take on the train. With no external grease or oil to soil your clothes, Strida makes daily commuting fun and practical. Now, instead of being snarled up in traffic, you can ride wher-ever you want, then fold up your transport and

take it with you.

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Strida 5.0

95 SPRING STREET 2ND FL NEW YORK NY 10012P 212-226-5155 F [email protected] WWW.AREAWARE.COMAREAWARE

ABOUT THE STRiDAThe STRiDA was invented in the United Kingdom in 1987 as an elegant solution to a pressing urban problem – the daily commute. Dubbed by the bike press as a “rolling miracle” -the STRiDA has evolved over the past 20 years to become the lightest, cleanest, most efficient and easy to use folding bike on the market. Its unique triangle construction, greaseless chain, and five second fold time distinguish it from the overly complicated and heavy folding bikes on the market.

ABOUT AREAWAREAREAWARE is a New York City based collective renowned for unique design products with an emphasis on forward thinking technologies and original expression.

Mark Sanders

ABOUT THE DESIGNERMark Sanders, Millennium and IDEA award winner, is a kinematic specialist who combines structural and mechanical engineering with industrial design. Mark is fascinated with folding and dynamic products and how an object’s function can be augmented by its aesthetics. He is the founder of MAS design studio and a visiting tutor at both the Royal College of Art and Imperial College in London.

www.strida.us