Welcome Welcome To To Our Presentation Our Presentation
WelcomeWelcome
ToTo
Our PresentationOur Presentation
Our Group MembersOur Group Members
• Dipock Mondal(070360590)Dipock Mondal(070360590)
• Tahidul Islam(070360591)Tahidul Islam(070360591)
Our Presenting Topics is Our Presenting Topics is StrawberryStrawberry
IntroductionIntroduction • Industry is one of the most vital Industry is one of the most vital
inputs for both economy & social inputs for both economy & social development of the country. While development of the country. While the growth of the industry the growth of the industry contributes in a big way in the contributes in a big way in the country’s economy. It also passes country’s economy. It also passes a major role in the life of the a major role in the life of the common & has direct impact on common & has direct impact on the quality of her life of citizens.the quality of her life of citizens.
• Bangladesh is an agricultural country.80% of population Bangladesh is an agricultural country.80% of population depends on agriculture sector directly or indirectly. depends on agriculture sector directly or indirectly. Bangladesh agriculture contributes to the national gross Bangladesh agriculture contributes to the national gross domestic product is about 70% with food being the domestic product is about 70% with food being the growing need of the mankind, much emphasis has been on growing need of the mankind, much emphasis has been on commercializing agriculture production .Hence, adequate commercializing agriculture production .Hence, adequate production & even distribution of has lately become high production & even distribution of has lately become high priority global concern. With the changing agriculture priority global concern. With the changing agriculture scenario & global competition. There is a need of exporting scenario & global competition. There is a need of exporting the available resources minimum level.the available resources minimum level.
Bangladesh Agriculture Bangladesh Agriculture • Bangladesh has made a lot of progress in agriculture since Bangladesh has made a lot of progress in agriculture since
independence. It has gone through a green revaluation, independence. It has gone through a green revaluation, while revolution. Today’s, Bangladesh is produce milks, while revolution. Today’s, Bangladesh is produce milks, fruits, tea, rice, vegetables, sugar, fish, tobacco etc. Thus fruits, tea, rice, vegetables, sugar, fish, tobacco etc. Thus Indian agriculture is bounding back. It is scraping, its own Indian agriculture is bounding back. It is scraping, its own success stories. Agro business companies are developing success stories. Agro business companies are developing new models to reach out to the foramens & consumers, new models to reach out to the foramens & consumers, providing new technologies, The Bangladesh agriculture is providing new technologies, The Bangladesh agriculture is rapidly change change particularly mid eighteen on the set rapidly change change particularly mid eighteen on the set of “Green Revelation”.of “Green Revelation”.
• As indicated above there has been a As indicated above there has been a technological break- through in technological break- through in agriculture in recent years. New non agriculture in recent years. New non traditional crops, new barites the traditional crops, new barites the same. A large number of farm same. A large number of farm products are being product for products are being product for exports, like to set up modern exports, like to set up modern commercial strawberry in commercial strawberry in Bangladesh.Bangladesh.
Why Strawberry?Why Strawberry?• Strawberries are growing in many areas of Bangladesh has Strawberries are growing in many areas of Bangladesh has
became very popular. Strawberry were not grow in large became very popular. Strawberry were not grow in large quantities few years break but with gradual increase in quantities few years break but with gradual increase in demand for table varieties as well as from processing unit, demand for table varieties as well as from processing unit, number of farmers have now taken up this activity. Some number of farmers have now taken up this activity. Some progressive formers should undertaken strawberry progressive formers should undertaken strawberry processing as a measure of forward integration with processing as a measure of forward integration with assured supply of good quality. Strawberries, quality of assured supply of good quality. Strawberries, quality of products would be very good and the competitive edge products would be very good and the competitive edge
would also go upwould also go up..
Product Product • Fruits are available only during 4-5 months every year & they Fruits are available only during 4-5 months every year & they
are perishable. But with advent of preservation techniques it is are perishable. But with advent of preservation techniques it is possible to ensure them even during off season. There are many possible to ensure them even during off season. There are many methods like dehydration preparation of pulp & so one. This methods like dehydration preparation of pulp & so one. This process is considers of manufacture of strawberry.process is considers of manufacture of strawberry.
Production Country:Production Country:
• EgyptEgypt
• GermanyGermany
• ItalyItaly
• JapanJapan
• MexicoMexico
• MoroccoMorocco
• PolandPoland
• RussiaRussia
• Korea, Korea,
• SouthSouth
• BangladeshBangladesh
• United KingdomUnited Kingdom
• USAUSA
• Strawberry is produce all over the Strawberry is produce all over the world from ancient time. The people world from ancient time. The people of Rome were producing it at the of Rome were producing it at the beginning. But now a days most of beginning. But now a days most of the country of the world are the country of the world are producing it a little bit. Bangladesh is producing it a little bit. Bangladesh is also producing it. There is a also producing it. There is a potentiality to produce strawberry.potentiality to produce strawberry.
The production of The production of Strawberry of 2009 Strawberry of 2009
Production Country
0
50000
100000
150000
200000
250000
Country
Am
ou
nt
in t
on
es
2009
Production of Strawberry in Production of Strawberry in Bangladesh Bangladesh
Strawberry
0
200
400
600
800
1000
1200
2006 2007 2007 2008 2009
year
Am
ou
nt
in t
on
es
Strawberry
Demand & Supply of Demand & Supply of Strawberry around the world Strawberry around the world
• The demand of strawberry in the The demand of strawberry in the domestic & international market is domestic & international market is very high. Some country of the world very high. Some country of the world where it is unable to produce where it is unable to produce strawberry that’s why they import it strawberry that’s why they import it from other countries of the world. from other countries of the world.
SWOT AnalysisSWOT Analysis of of StrawberryStrawberry
Strengths:Strengths:• The farmer can be benefited by The farmer can be benefited by
producing strawberry.producing strawberry.
• By exporting strawberry can By exporting strawberry can increase our foreign currency.increase our foreign currency.
• It helps to reduced It helps to reduced unemployment problem.unemployment problem.
• We can reduce our malnutrition We can reduce our malnutrition problem by producing more problem by producing more strawberry.strawberry.
• Demand& price of Strawberry so Demand& price of Strawberry so high in the international market.high in the international market.
• Our land and weather is very Our land and weather is very suitable for strawberry suitable for strawberry cultivation.cultivation.
• Financial supported to the Financial supported to the governmentgovernment
Weakness Weakness
• Farmer’s knowledge is Farmer’s knowledge is very poor for the very poor for the cultivation of strawberry.cultivation of strawberry.
• Government financed is Government financed is not sufficient for not sufficient for strawberry.strawberry.
• Production cost is very Production cost is very high.high.
• It is luxuries product that’s It is luxuries product that’s why general customers why general customers can not purchase the can not purchase the product.product.
Opportunity Opportunity
• The land & weather is The land & weather is very suitable for very suitable for strawberry cultivation.strawberry cultivation.
• Customers are Customers are purchase repeat purchase repeat because it is very testy.because it is very testy.
• It is very profitable It is very profitable within short time.within short time.
• The demand is very The demand is very high to the foreign high to the foreign country.country.
• We can use low costs We can use low costs labor labor
Threat Threat
• The quality of strawberry The quality of strawberry in Bangladesh is not good in Bangladesh is not good compared to the others compared to the others country.country.
• Natural disaster is so Natural disaster is so more.more.
• Cold storage facilities are Cold storage facilities are not sufficient.not sufficient.
• Technical knowledge is Technical knowledge is very few for strawberry very few for strawberry processing.processing.
Conclusion Conclusion
• Industry is one of the most Industry is one of the most vital inputs for both vital inputs for both economy & social economy & social development of the development of the country. Besides, we are country. Besides, we are fulfilling our nutrition fulfilling our nutrition demand by strawberry. demand by strawberry. There have big opportunity There have big opportunity for strawberry production. for strawberry production. So we can earn huge So we can earn huge amount of foreign currency amount of foreign currency by exporting strawberry by exporting strawberry
Recommendation Recommendation
• Government should be arranged some training.Government should be arranged some training.• Government should be coordinate by financing Government should be coordinate by financing
other facilities.other facilities.• Raw materials for cultivating strawberry should Raw materials for cultivating strawberry should
be available.be available.• Management should be change or develop in Management should be change or develop in
this sector.this sector.• Farmers should accept this profitable SectorsFarmers should accept this profitable Sectors• Create place in international Market so that our Create place in international Market so that our
farmers being inspire to produce strawberry farmers being inspire to produce strawberry
Thanks AllThanks All
ForFor
Stay with StrawberryStay with Strawberry