starbucks presentation

Assignment by : Parveen Singh VIVEK AMAR KANT SHIVANGI VIKAS

TYPE : PUBLIC (NASDAQ:SBUX) FOUNDED : IN 1971 ACROSS FROM PIKE PLACE MARKET IN SEATTLE,WASHINGTON. FOUNDER(S) : ZEV SIEGEL,JERRY BALDWIN AND GORDON BROWKER. HEADQUARTER : SEATTLE,WASHINGTON,USA. KEY PEOPLE : HOWARD SCHULTZ,CHAIRMAN, PRESIDENT AND CEO MARTIN COLES,PRESIDENT,STARBUCKS INTERNATIONAL TROY ALSTEAD, CHIEF FINANCIAL OFFICER.STEPHEN GILLETT,CHIEF INFORMATION OFFICER. INDUSTRY : RESTAURANTS RETAIL COFFEE AND TEA RETAIL BEVERAGES ENTERTAINMENT

PRODUCTS : WHOLE BEAN COFFEE BOXED TEA MADE -TO-ORDER BEVERAGES BOTTLED BEVERAGES BAKED GOODS MERCHANDISE FRAPPUCCINO BEVERAGES SMOOTHIES SERVICES : COFFEE SUBSIDIARIES : STARBUCKS COFFEE COMPANY TAZO TEA COMPANY SEATTLES BEST COFFEE TORREFAZIONE ITALIA HEAR MUSIC ETHOS WATER

SHARE PRICE OF STARBUCKS CORPORATIONLAST TRADE : 13.51 $ TRADE TIME : 24 April CHANGE : 0.15(1.12%) PREV CLOSE: 13.36 OPEN : 13.23 BID : 13.10 x100 ASK : 14.13 x100 1 y TARGET EST : 12.50 $ DAYS RANGE : 13.12-13.65 52WK RANGE : 7.06 18.56 VOLUME : 18,052,521 AVG VOL (3M) : 11,549,700 MARKET CAP : 9.92B P/E (TTM) : 58.23 x EPS (TTM) : 0.23 $ DIV & YIELD : N/A

INTERNATIONAL EXPANSIONTHE FIRST STARBUCKS LOCATION OUTSIDE NORTH AMERICA OPENED IN TOKYO,JAPAN,IN 1996.STARBUCKS ENTERED THE U.K. MARKET IN 1998 WITH THE ACQUISITION OF THE 60-OUTLETS,UK BASED SEATTLE COFFEE COMPANY ,RE-BRANDING ALL THE STORES AS STARBUCKS.BY NOV 2005,LONDON HAD MORE OUTLETS THAN MANHATTAN,A SIGN OF STARBUCKS BECOMING AN INTERNATIONAL BRAND. MANY BOOKSTORES HAVE STARBUCKS OUTLETS WITHIN THEM,INCLUDING BARNES & NOBLE IN THE US AND BORDERS IN THE UK. IN 2008,STARBUCKS CONTINUED ITS EXPANSION,SETTLING IN ARGENTINA,BULGARIA AND PORTUGAL. IN 2009,NEW STORES WILL BE OPENED IN ALGERIA,COLOMBIA, HUNGARY AND POLAND.

STARBUCKS TO ENTER INDIASTARBUCKS ENTER IN INDIA THROUGH A DISTRIBUTION TIEUP WITH THE COUNTRYS LEADING MULTIPLEX OPERATOR PVR LTD FOR ITS SELECTED PRODUCTS. PVR IS SOURCING PRODUCTS WITH LONGER-SELF LIFE,INCLUDING COLD COFFEE AND MINERAL WATER,FROM STARBUCKS AND IN FUTURE IT MIGHT LOOK AT BREWING THE FLAGSHIP HOT COFFEE AS WELL AS AND WHEN THE US FIRM GETS THE REGULATORY APPROVAL FOR FULLFLEDGED OPERATIONS HERE. THE COMPANY PLANS TO TARGET THE YOUNG ADULTS OF THE COUNTRY IN ORDER TO EXPAND ITS PRESENCE IN THE COUNTRY. The financial express dated 30 December 2007

COMPETITORS GREEN MOUNTAIN COFFEE ROASTERS COFFEE BEAN & TEA LEAF COSTA COFFEE PEETS CARIBOU COFFEE CAF COFFEE DAY BARISTA COFFEE CHAIWALA IN INDIA

GREEN MOUNTAIN COFEE ROASTERS HQ : WATERBURY,VT FOUNDED : 1981 2005 REVENUE : $ 162 MILLION THEY BEGAN AS A SMALL VERMONT CAFE AND STAYED TRUE TO ITS ORGANIC ROOTS WHILE GROWING INTO A BLOOMING WHOLESALER WITH MORE THAN 8,000 A/CS,INCLUDING THE NEWMANS OWN BRAND OF ORGANIC COFFEES. GREEN MOUNTAINS SALES OF ITS ORGANIC LINES WERE UP 51% IN 2005.

COFFEE BEAN & TEA LEAFHQ : LOS ANGELES FOUNDED : 1963 OUTLETS : 400 2005 REVENUE : $ 150 MILLION COFFEE BEAN IS KNOWN FOR ITS EXTENSIVE SELECTION OF COFFEES AND TEAS,AS WELL AS ITS REPUTATION FOR INNOVATION: THE COMPANY INVENTED THE ICE-BLENDED COFFEE DRINK AND POPULARIZED THE CHAI LATTE.COFFEE BEAN HAS ALSO MADE A PUSH OVERSEAS,FINDING NICHES IN STARBUKS-FREE MARKETS SUCH AS ISRAEL.

COSTA COFFEE HQ : LONDON FOUNDED : 1971 OUTLETS : 617 2005 REVENUE : $ 270 MILLION DESPITE STARBUCKS INVASION OF ITS HOME TURF IN LONDON,COSTA IS OUTSMARTING ITS RIVAL IN INDIA.THE COMPANY CRACKED THE SUBCONTINENT BY TEAMING UP WITH A LOCAL BUSINESSMAN AND ADAPTING ITS MENU TO INDIAN TASTES.COSTA PLANS TO ADD UP 300 INDIAN OUTLETS BY 2010.

PEETSHQ : EMERYVILLE,CA FOUNDED : 1966 OUTLETS : 120 2005 REVENUE : $ 175 MILLION PEETS STRENGTH IS THE TASTE OF ITS COFFEE,WHICH APPEALS TO JAVA CONNOISSEURS.THE COMPANY ROASTS ITS BEANS IN SMALL BATCHES,REPLACES BREWED COFFEE EVERY30 MINUTES,AND NEVER RESTEAMS MILK.PEETNIKS OFTEN DRINK PEETS AT HOME TOO, AND ABOUT HALF THE COMPANYS SALES COME FROM WHOLE BEANS,WHICH CARRY HIGHER MARGINS.PEETS BEANS ARE ALSO SOLD IN MORE THAN 4,000 GROCERY STORES.

CARIBOU COFEEHQ : MINNEAPOLIS FOUNDED : 1992 OUTLETS : 416 2005 REVENUE : $ 198 MILLION CARIBOUS CAFES FEATURE MOUNTAIN

CHAIWALAS IN INDIA THE BIGGEST COMPETITOR IS THE LOCAL CHAIWALAS ,WHO SERVES TEA & COFFEE ON THE ROAD SIDE WITH MINIMUM COST.