Top Banner
Les Shaw HP Visual Collaboration Sales Manager EMEA March 8th, 2011 HP Visual Collaboratio n Extending the power of personal connections everywhere © 2010 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
16

Software platforms the next generation of visual communications solutions for the enterprise

May 27, 2015

Download

Technology

Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Software platforms the next generation of visual communications solutions for the enterprise

Les ShawHP Visual Collaboration Sales ManagerEMEA March 8th, 2011

HP Visual CollaborationExtending the power of personal connections everywhere

© 2010 Hewlett-Packard Development Company, L.P.The information contained herein is subject to change without notice.

Page 2: Software platforms the next generation of visual communications solutions for the enterprise

22

Agenda

• HP Visual Collaboration Market Opportunity

• Visual Collaboration and HP’s UC&C Portfolio

• Why HP is Investing in Scalable Video Coding

Page 3: Software platforms the next generation of visual communications solutions for the enterprise

33

Context: The Video Market Opportunity• Information technology has leveled the playing

field

• Globalization has transformed the business landscape forever

• The ‘office’ is obsolete; The new work environment

is ‘everywhere’- traditional ‘brick and mortar’ offices are shrinking..

• Forging personal connections is difficult when you can’t see someone face to face

• Air travel needed to build business relationships is in

direct opposition to sustainable business practices

HP Visual Collaboration at COP 16

Page 4: Software platforms the next generation of visual communications solutions for the enterprise

44

Authentication

Administration

Storage

AudioConferencin

g

WebConferencing

Telephony

VideoConferencin

g Instant

Messaging

E-mail andCalendaring

Authentication

Administration

Storage

Authentication

Administration

Storage

Authentication

Administration

Storage

Authentication

Administration

Storage

Authentication

Administration

Storage

Voicemail

Authentication

Administration

Storage

Authentication

Administration

StorageCompliance

Communications Today & Tomorrow

Page 5: Software platforms the next generation of visual communications solutions for the enterprise

55

• IP-PBX• IP Phones• Smart Phones• Laptops/PC's• Servers• Storage• Routers, Switches,

Gateways

Messaging/CalendaringVoice/Conferencing/IM+P

•Instant Messaging (chat)/Presence•Audio & Video-conferencing•Telephony (including IP Telephony)•Call Control•Speech Recognition

Collaboration•Portals•Enterprise Content Management•Social Networking

Video – Desktop, Teams, SuitesContact Center ApplicationsInformation and Management software

• Business Assessment• Network Assessment• Network Upgrade• Systems Integration• Application

hosting/outsourcing• Support services

Infrastructure ($23.4B*)Applications ($10.9B*) Services ($11.5B*)

* HP Total Addressable Market estimates based on IDC, Forrester available data; EB Alliances Analysis

Market Offerings for UC&C

Page 6: Software platforms the next generation of visual communications solutions for the enterprise

66

$3-$5 of HP Products ‘Pulled Through’

Services

Visual Collaboration ‘Pulls Through’ Revenue for HPFor Every $1 of HP VC Products

Sold…

* Based on HP market analysis

Page 7: Software platforms the next generation of visual communications solutions for the enterprise

77

HP Services & System Integration

HP/Partner Clients

HP

Man

ag

em

en

t Tools

HP Servers & Storage

HP Networking

Microsoft UC&C

Exchange 2010

SharePoint 2010

Polycom Video

Consulting Assessments

Design Program Management

Deployment Integration Outsourcing Support & Training

Lync

Avaya Alcatel-Lucent

UC

Contact Center

UC

Contact Center

HP Visual Collaboration

The HP UC&C Portfolio Combined with Partners

Page 8: Software platforms the next generation of visual communications solutions for the enterprise

88

Explosive Growth at the Desktop will Transform and Drive Explosive Growth in the Video Market

* Sources: ‘Predicts 2010: Video, Cloud and UC Services Loom Large in Enterprise Communications, Gartner, December 2009

Page 9: Software platforms the next generation of visual communications solutions for the enterprise

99

Traditional Video Conferencing Architectures Were NOT Built to Scale to for Today’s Visual Collaboration….• Places heavy demands on networks, requires dedicated

bandwidth and specialized, proprietary equipment

• Complexity and cost limits access to video; currently only the largest companies provide truly immersive, high quality video experiences

• Has limited penetration at the desktop

Page 10: Software platforms the next generation of visual communications solutions for the enterprise

1010

These paradigm shifts create a new

economic model for Visual Collaboration,

driving ubiquity.

Tomorrow’s market leaders embrace today’s paradigm shifts…

Yesterday’s Video

Collaboration

Today’s Visual Collaboration

Revolution

Page 11: Software platforms the next generation of visual communications solutions for the enterprise

1111

Why SVC is the right technology for the way customers want to use video TODAY…

ADAPTIVE - HP VC scalable video coding delivers compelling high definition video experiences everywhere, where customers want to use video, by adapting to low QoS/bandwidth conditions

FASTER - SVC reduces latency since the encoding/decoding process is only done at the endpoints

DRAMATICALLY LOWER COST, SCALES EFFICIENTLY- Software based - runs on HP’s market leading x86 servers- Eliminates the traditional MCU- Low cost upgrades: overnight software push around the world…

Page 12: Software platforms the next generation of visual communications solutions for the enterprise

1212

• Enterprise-class management and services

• Software model – runs on industry standard platforms

• Quick connect ease-of-use

• Scalable enterprise deployment

Microsoft Solutions

Converged Infrastructure

UC&C Portfolio

Visual Collaboration Infrastructure

Portal, Router, Gateway

DesktopRoom

StudioExecutive Desktop

HP Services

Integrated collaborativ

e experiences

HP Networking HP Servers and Storage

Consulting - Technology Support - Enterprise Services

Page 13: Software platforms the next generation of visual communications solutions for the enterprise

1313

The successful business of tomorrow needs video solutions that will support growth, increase competitive advantage and foster collaboration and creativity today, at the right price with the right support infrastructure.

Page 14: Software platforms the next generation of visual communications solutions for the enterprise

1414

Back-Up

Page 15: Software platforms the next generation of visual communications solutions for the enterprise

1515

enco

de

display transform

filter

deco

de

enco

de

deco

de

enco

de

~520 mSec latency 

Traditional architecture

Scalable Video Coding (SVC)

Multipoint control unit

Video router

$$ $

Scalable Video Coding

deco

de

~260 mSec latency 

O

Page 16: Software platforms the next generation of visual communications solutions for the enterprise

1616

HP Visual Collaboration achieves network resiliency and scalability

Router• Dynamic bandwidth

adjustment

• Rate matching

• Resolution matching

• Error localization

• Optimal spatial compression vs. motion compensation

• Software scalability

Enco

de/

deco

de

Enco

de/

deco

de