Software industry

History • The word "software" was coined as a prank as early as 1953,

but did not appear in print until the 1960s. Before this time, computers were programmed either by customers, or the few commercial computer vendors of the time, such as UNIVAC and IBM. The first company founded to provide software products and services was Computer Usage Company in 1955

• The industry expanded greatly with the rise of the personal computer ("PC") in the mid-1970s, which brought desktop computing to the office worker for the first time. In the following years, it also created a growing market for games, applications, and utilities. DOS, Microsoft's first operating system product, was the dominant operating system at the time.

Size Of Industry According to industry analyst Gartner, the size

of the worldwide software industry in 2013 was US$407.3 billion, an increase of 4.8% over 2012. As in past years, the largest four software vendors were Microsoft, Oracle Corporation, IBM, and SAP respectively

Facts and Figures

• ENGINE OF EMPLOYMENT

• GOOD, HIGH-PAYING JOBS

• CONTRIBUTING TO NATIONAL PROSPERITY

• OUTPERFORMING THE ECONOMY

Benefits of software industry

• SOLUTIONS TO BUSINESS CHALLENGES Software drives productivity and innovation in almost

every economic sector. top 15 industry users of information technology (IT) are manufacturing, telecoms, financial services, construction, health, and utilities.

• IT LEADS PRODUCTIVITY GROWTH In the United States, IT was responsible for two-thirds of

total factor growth in productivity between 1995 and 2002, and virtually all of the growth in labor productivity

Challenges in software industry

• Language• Costs• Pricing• Global Functionality• Culture

Dealing The infrastructure required for setting up software industries . The

software industry includes companies dealing with various fields like:

• telecommunication, • banking software,• avionics,• database,• automotive, • networking• semiconductors• mobile handsets• internet applications• business process outsourcing

INTRODUCTION

Microsoft Corporation is an American multinational software corporation headquartered in Redmond, Washington that develops, manufactures, licenses, and supports a wide range of products and services related to computing.

The company was founded by Bill Gates and Paul Allen on April 4, 1975. Microsoft is the world’s largest software maker measured by revenues. It is also one of the world’s most valuable company.

1975

• Microsoft is founded by Bill Gates and Paul Allen; they sell BASIC, the first PC computer language program to MITS Computer, Microsoft's first customer. 

1981• Microsoft, Inc. is incorporated;

IBM uses Microsoft's 16-bit operating system for its first personal computer. 

1983

• Paul Allen resigns as executive vice-president but remains on the board; Jon Shirley is made president of Microsoft (he later becomes CEO); Microsoft introduces the Microsoft Mouse and Word for MS-DOS 1.00. .

1985

• Microsoft and IBM forge a joint development agreement. They launch Windows 1.0 ( first window based OS) and after that in 1986 Bill gates become youngest billionaire at the age of just 31.

1989 • Microsoft co-develop SQL server 1.0.

History of Microsoft

Contd….

1990

• Jon Shirley retires as president and CEO; Michael R. Hallman is promoted in Shirley's place; the company becomes the first PC software firm to surpass $1 billion of sales in a single year. 

1992• The company introduces Windows

3.1. Windows now has over 25 million licenced users.

1994 •  In this year Microsoft released Windows NT.

1995

• In, 1995 Microsoft launch windows 95 and sell 1 million copies in 4 days. 

1997

• The Justice Department alleges that Microsoft violated a 1994 consent decree concerning licensing the Windows operating system to computer manufacturers

• The U.S. Department of Justice files two antitrust cases against Microsoft, alleging the company had violated the Sherman Act. 

1998

Contd….

2001

• Microsoft Windows XP is released internationally. In 2002, Great plain software is acquired by Microsoft.  

2003 • Microsoft launches Windows Server.

2004

• Microsoft announces a five-country pilot program for Windows XP Starter Edition, a low-cost introduction to Windows XP designed for first-time desktop PC users in developing technology markets.

2005

• MSN launches a new Search service, available in 25 markets and 10 languages. The new MSN Search service delivers results of greater relevance, instant answers to specific questions, and a collection of tools that give Internet users greater control in targeting and refining searches.2007

• Windows Vista was released to consumers along with a new version of its Office suite, called Microsoft Office 2007

• First beta of .NET framework released.2000

Contd….

2008 • Bill gates leaves Microsoft to pursue charity work. 

2009• In this year Microsoft released

windows 7. Beats all previous records of sales.

2010• For the first time, Apple comes

close to Microsoft and becoming the most valuable technology company in America.

2012• Microsoft launch windows 8 ( for

all people ), .NET framework 4.5, Internet Explorer 10 etc.

2013• Windows 8.1 was released to

consumers along with Office 2013.

PRODUCTS

@

ComputersSurfaceAll-in-ones + desktopsLaptops + UltrabooksAccessoriesTablets + convertiblesPC gamesOfficeOffice for WindowsOffice for MacOffice University

All Office apps

WindowsWindows 8Windows 8 Pro

XboxXbox OneXbox 360Xbox LIVE

Windows PhoneWindows Phone for AT&TWindows Phone for VerizonWindows Phone for T-Mobile

AccessoriesComputer accessoriesXbox 360 accessoriesWindows Phone accessoriesPC gamingAudio accessories

Additional softwareVisual StudioVisioProjectMappingPC games

MICROSOFT COMPETITOR’S

MicrosoftApple

Oracle

Microsoft SWOT analysis 2013

Strengths WeaknessesBrand loyalty

Brand reputation

Easy to use software

Strong distribution channels

Robust financial performance

Acquisition of Skype

Poor acquisitions and investments

Dependence on hardware manufacturers

Criticism over security flaws

Mature PC markets

Slow to innovate

Opportunities ThreatsCloud based services

Mobile advertising

Mobile device industry

Growth through acquisitions

Intense competition in software products

Changing consumer needs and habits

Open source projects

Potential lawsuits

SWOT ANALYSIS

Presentation onHCL Infosystems

History• In 1975, Shiv Nadar, Arjun

Malhotra, Subhash Arora, Badam Kishore Kumar, T.V Bharadwaj and Arun Kumar H jointly started a company named Microcomp Limited.

• The venture was focused on designing and manufacturing of scientific calculators, it provided its founders money to start a company that focused on manufacturing computers.

• Hindustan Computers Limited was set up in Aug. 11, 1976.

About HCL• The company name "HCL"

used to stand for "Hindustan Computer Limited" but now HCL is the only one name that the company goes by.

• HCL is a global technology and IT Enterprise that operates in 31 countries. Its headquarters is in Noida, India.

Growth History1976 • Hindustan Computers Limited (HCL) is Born.

1978 • HCL successfully ships in-house designed Micro-computer at the same time as Apple.

1983 • HCL Indigenously developed microprocessor architecture, at the same time as global IT peers.

1988 • HCL introduces fine grained, Multiprocessor Unix – 3 years ahead of “Sun” and “HP”.

1990 • Data Quest marks HCL No.1 amongst top 10 computer giants.

1991• HCL – Hewlett Packward JV Develops multi-

processor Unix for HP and heralds HCL into contract R&D.

1994• Distribution alliances with Ericsson Switches and

Nokia Cell Phones.• HCL sets up core group to define software

development methodologies

1997 • HCL’s R&D spun – off as HCL Technologies – mark advent in software services

1999 • Initial Public Offering made by HCL Technologies Ltd.

2002 • Software business of HCL infosystems and HCL Technologies were merged.

2003 • HCL becomes the first company to cross the 100,000 unit milestone in Indian Desktop PC market.

2005• JV with NEC Japan• Launch of HCL PC for India, a fully functional PC

priced at Rs. 9,990/-

2006• HCL Infosystems ties up with Apple for iPod

distribution.• Nokia Corporation and HCL Infosystems announce a

long term distribution strategy

2007• HCL Infosystems Breaks the one terabyte storage

barrier in computers by launching India’s first ‘one terabyte’ personal computer

Growth History

Growth History

2008

• JAN: HCL unveils next generation, ultra portable, sub Rs. 14,000/- laptops for the first time in India.

• April: HCL recognized the Britain's top employer.

• Oct: Wins 2008 Optimas award for innovation.• HCL completes acquisition of AXON Group plc,

the largest acquisition in the Tech space by an Indian company.

2009• NOKIA Corporation announces to setup a Joint

Venture with HCL to sell mobile value added services directly to consumers in India.

• HCL – BSNL to work together on National Broadband Penetration Program.

2011 • Ajay Chowdhry conferred with the Prestigious Padma Bhushan .

Business Lines• Hardware and Solutions Business

– IT solutions and Services– Computing Business– Mobility Business– Middle East Business (HCL Infosystems MEA)

• Services Business– Infrastructure Management Services– Enterprise Application Services– Infrastructure solutions Business– HCL care

• Learning Business– HCL Learning Business

• Distribution Business – Digilife Distribution and Marketing Services

Products

HCL ME Sync 1.0 (U3) Tablet

Rs. 5199

HCL MyEdu Tab (X1) - K12 With Class 12 Course Content Tablet Rs. 9999

Me Champ tabletRs. 7,999

Price Range: Rs. 22,565 to 41,990

ME LaptopsRs. 20000 to 51000

Competitors• Laptops & PC:

– DELL – IBM – LENOVO – HP-COMPAQ – ACER – SAHARA – INTEX– SONY

• Tablets:– MICROMAX– APPLE– SAMSUNG– KARBONN

SWOT Analysis

Strengths• One Point solution provider.• Enough Financial Resources for deploying

any amount of hardware and Human Resources.

• Pan India Presence for executing onsite projects in any part of the India.

• Ability to understand customers business and offer right technology Excellent service & support infrastructure

• Fast paced and flexible work culture.

Weakness

• No proper marketing channels and strategies

• After sales services are not customers satisfactory

• Poor customer relationship • Less promotional campaigns

SWOT Analysis

Opportunities•Expanding disposable income of people •A large number of Untapped SMBs are realizing the importance of I.T solutions to gain an edge in their business. •Increasing consumer awareness about IT and its use•Tremendous untapped potential of IT products in India•Increasing competition•Tie-ups with various MNCs enable to extract their core competencies

Threats•Small Players and manufactures are trying to enter into the segment where they can provide much cheaper products then HCL which will be a rising competition for HCl to stand.•Less franchise models •Local assemblers are biggest menace for the company•Advent of global players entering into India and setting up their manufacturing plants•Entry of MNCs giving direct competition

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