#SocialSelling - How to Drive Real ROI Using Social Media For Sales

ClosingBigger.net@ShaneGibson #GetSociable!@ShaneGibson

How to Drive ROI Through Social Selling

with Shane Gibson

Author & Professional Speaker

#GetSociable!

ClosingBigger.net@ShaneGibson #GetSociable!

Saying you don’t believe

in social media is like saying you

don’t believe in the

internet @Garyvee


“The Customer Owns Your Brand”



900 million 1.4 Billion


SocialProximity


175 300 Million


400 million updates/day


6 Billion Hours of Video/mo


Selling

“… is about creating an environment where an act of

faith can take place”


9 Rules of Engagement

#1 Stop pitching and start connecting#2 Doers win in the game of social media#3 It’s not about you#4 Be fearless in your contribution to

community#5 Don’t be a social spammer, engage#6 Be authentic#7 Be consistent#8 Amplify through community#9 Get Sociable!



Who’s Steve?


Social media success is about listening.


Score Keeping?


Stakeholder Spotting



Inte

l/D

ata



Social Selling CRM

SCRM

SocialemailValues

PreferencesData

RelationshipHistory

Business IntelPersonal Intel

360 view

SCRM


Nimble CRM


Nimble Chrome App




Social Communications Success1. Focus on “A” Category Prospects2. Pick the Right Platforms3. Follow the Rules of Engagement4. Use a social CRM like Nimble5. Follow-up follow-up follow-up


Let’s Connect

http://closingbigger.net

http://twitter.com/ShaneGibson

http://linkedin.com/in/shanegibson/

http://closingbigger.net/

http://twitter.com/ShaneGibson

http://ca.linkedin.com/in/shanegibson/

