Social Media is about not Technology Social Media is about people not technology By @fatmirhyseni 01 < <
Jul 15, 2015
Social Media is about not Technology
Social Media is about people not technology By @fatmirhyseni
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Social Media is about not Technology
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6fSocial media includes web-based and mobile based technologies which are used to turn communication into interactive dialogue among organizations, communities, and individuals.
- Wikipedia
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According to Wikipedia, Social Media
Social Media is about not Technology
Social science is the study of society and human behaviors the study of society and the way people live
SOCIAL
The word “Social” derives from the Latin word socii (“allies). It means relating to activities in which you meet and spend time with other people .
MEDIA
The word media comes from the Latin plural of medium. Media includes the Internet, newspapers, magazines, television, etc. A medium is a method or way of expressing something .
TECHNOLOGY
The word technology comes from two Greek words, transliterated techne and logos. Techne means art, skill, craft, or the way, manner, or means by which a thing is gained. Logos means word.
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Technology is nothing. What's important is that you have a faith in people, that they're basically good and smart, and if you give them tools, they'll do wonderful things with them.
WHAT STEVE HAD TO SAY ABOUT PEOPLE & TECHNOLOGY
Steve Jobs
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Human beings are intrinsically, necessarily and by definition SOCIAL beings.
Social Media is about not Technology 05
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As the name suggest, social: person to person, P2P medium.
Social Media is about not Technology 05
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It’s designed to bring PEOPLE together not necessarily technology.
Social Media is about not Technology
Mark understands people well. That’s why he studied computer science with minor in Psychology.
Social Media is about not Technology
SOCIAL media is NOT the biggest revolution since the industrial age.
Social Media is about not Technology
Remember these? Msn, AOL, Yahoo, Chat, Messenger were SOCIAL, too.
Social Media is about not Technology
The groundswell is a social concept in which PEOPLE use technologies to get the things they need from one another instead from companies
Social Media is about not Technology
PEOPLE prefer to be connected to connectors. - Malcolm Gladwell
Social Media is about not Technology
A tribe is a group of PEOPLE connected to one another, connected to a leader and connected to an idea. – Seth Godin
Social Media is about not Technology
The groundswell is a social concept in which PEOPLE use technologies to get the things they need from one another instead from companies.
Social Media is about not Technology
Technology Can be a Powerful Tool But it is just an enabler
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Social Media is about not Technology
People = 8 billion search results
Technology = 2 billion search results
Social Media is about not Technology
Social media is not about the exploitation of technology but service to COMMUNITY
- Simon Mainwaring
Social Media is about not Technology
SOCIAL is created on the theory of six degrees of separation, which claims that anyone on the planet can be connected to any other person.
– Mitch Joel
Social Media is about not Technology
Social Media is about Sociology and Psychology more than technology. - Brian Solis
Taken together, this presentation could argue that social media is about people – me and you talking, not about technology. Therefore,
businesses should focus on understanding human behaviour and les on technology because new technologies will come and go, but how people behave will remain as important as ever. Businesses that understand this
will prosper. However, further work needs to be done to establish this.
Conclusion
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