SM Big Bra sale - May 3-6, 2012

Big Bra Sales

May 3-6, 2012 to request Special area

REQUESTS FOR TRUMPH MAY SALE EVENT

SM Stores Fixtures (for counter OR additional areas)

Type

1 SM North Edsa Riser Table- counter

request for Baniter Riser Table- banister

Adjustable stand

2 SM Megamall Riser Table

request for Baniter Riser Table/ banisterAdjustable stand

3 SM Makati Sale Table

request for concourse Sale Table - concourse

Adjustable stand

4 SM Las Pinas Riser Table

Adjustable stand

5 SM San Lazaro Riser Table

request for Lobby area Riser table - lobbyAdjustable stand

6 SM Cubao Riser Table

request for Baniter Riser Table/ banisterAdjustable stand

7 SM Fairview Riser Tablerequest for Lobby area Adjustable stand

8 SM Mall of Asia Riser Table

request for Baniter Riser Table/ banisterAdjustable stand

9 SM Marikina Riser Table

request for Lobby area Riser table - lobbyAdjustable stand

10 SM Harrison Plaza Riser TableAdjustable stand

11 SM Manila Riser TableAdjustable stand

12 SM Sta. Mesa Riser TableAdjustable stand

SM Bicutan Riser TableAdjustable stand

SM Novaliches Riser TableAdjustable stand

SM Taytay Riser TableAdjustable stand

13 SM Baguio Riser Table - counter

Adjustable stand

14 SM Pampanga Riser Table - counter

Adjustable stand15 SM Clark Riser Table - counter

Adjustable stand

Request for lobby area Riser Table - Lobby

16 SM Rosales Riser Table - counter

17 SM Tarlac Riser Table - counter

18 SM Olongapo Riser Table - counter15 SM Bacoor

16 SM Dasmarinas

17 SM Sta. Rosa

18 SM Lipa

19 SM Cebu

20 SM Delgado

21 SM Iloilo22 SM Bacolod

23 SM Davao

24 SM CDO

Total SM

to request Special area

Fixtures (for counter OR additional areas)

qty

6sets/12 units

10 sets/20 units

6 units

6sets/12 units

4 sets/8 units6 units

2 units

8 units

6 units

3 sets/6 units

1 units

2 sets/4 units

4 sets/8 units1 unit

6sets/12 units

8 sets/16 units6 units

6 sets/12 units1 unit

6sets/12 units

6 sets/12 units4 units

2 sets/4 units

4 sets/8 units1 unit

2sets/4 units1 unit

3sets/6 units1 unit

2sets/4 units1 unit

2sets/4 units1 unit

2sets/4 units1 unit

2sets/4 units1 unit

2sets/4 units

1 unit

3sets/6 units

1 unit3sets/6 units

1 unit

2sets/4 units

1set/ 2 units

2sets/ 4 units

2sets/ 4 units

2

Big Bra Sales

May 3-6, 2012

REQUESTS FOR TRUMPH NOVEMBER SALE EVENT

SM Stores

1 SM North Edsa

2 SM Megamall

3 SM Makati

2. 2nd floor by Delifrance

request for banister area by Ladies Wear section

request for banister area by Ladies Wear section

request for special area (whatever is available):

1. Concourse by MRT - Chowking

3. Ground Floor Supermarket area

4 SM Las Pinas

5 SM San Lazaro

6 SM Cubao

7 SM Fairview

8 SM Mall of Asia

request for banister area by Ladies Wear section

request for lobby area by Ladies wear dept

request for banister area at 2nd floor

request for lobby area by Ladies wear dept

request for banister area at 2nd floor

9 SM Marikina

### SM Harrison Plaza

### SM Manila

### SM Sta. Mesa

### SM Baguio

### SM Pampanga

request for lobby area by Ladies wear dept

SM Clark

SM Rosales

SM Tarlac

SM Olongapo

### SM Bacoor

### SM Dasmarinas

### SM Sta. Rosa

### SM Lipa

### SM Cebu

### SM Delgado

### SM Iloilo

### SM Bacolod

### SM Davao

request for special area= infront of the counter

request for mall selling area: 2nd floor mall area in front of

appliances

### SM CDO

REQUESTS FOR TRUMPH NOVEMBER SALE EVENT

Dept. store main entrance 1st flr, 2nd flor

Escalator Landing -ladies wear DeptEscalator Landing - Ladies bag/shoes deptThe Block bridge way coming from Cinema mall Entrance from new annex bldg.mall Entrance near Mc Donalds and JollibeeEntrance frm Parking 2nd and 3rd floor

Dept. store main entrance 1st flr

Dept. store main entrance 2nd flr near JAG jeansEscalator Landing -ladies wear DeptEscalator Landing - Ladies bag/shoes deptEscalator Landing - cosmetics

Mall escalator landing- Bldg b - near SupermarketMall Entrance frm Parking 2nd fllor

Dept. store main entrance 1st flr

Dept. store main entrance 2nd flr

Escalator Landing -ladies wear Dept

Escalator Landing - Ladies bag/shoes deptEscalator Landing - cosmetics

mall Entrance from Glorieta

Locations for directional posters (for mall, dept. store, parking areas)

Mall escalator landing- Bldg A - near MC donald 1st floorMall escalator landing- Bldg A - near KAMISETA 2nd flr

mall Entrance from MRT stationMall escalator landing- near Supermarket

Dept. store main entrance 1st flr

Dept. store main entrance basementEscalator Landing -ladies wear DeptEscalator Landing - Ladies bag/shoes deptEscalator Landing - cosmeticsmall Entrance near Watsonsmall Entrance from Parking-ground floor

Dept. store main entrance 1st flr

Escalator Landing - Ladies bag/shoes deptmall Entrance near PIZZA Hutmall Entrance near JollibeeMall escalator landing near Jollibee

Dept. store main entrance 1st flr, ALIMALL side

Dept. store main entrance 1st flr, Shopwise sideEscalator Landing - cosmeticsEscalator Landing - SupermarketEscalator Landing - Ladies bag/shoes deptDept. store main entrance -Upper Ground flr

Escalator Landing - cosmeticsEscalator Landing - Ladies bag/shoes deptEscalator Landing -ladies wear DeptMall entrance - SM annex- near StarbucksMall entrance near Pizza HutMall entrance near CinderellaMall area near JollibeeMall area near ACE hardware

Dept. store main entrance near Watches

Dept. store main entrance Facing SMXEscalator Landing - cosmeticsEscalator Landing - Ladies bag/shoes dept

Mall entrance near BDOMall entrance near KASHIEKAMall entrance near CONGO GRILLMall entrance near CONGO GRILLMall area near SM CINEMAMall area near SKATING RINKSMall area near STARBUCKS

Dept. store main entrance near Watches

2 escalator landing- Dept. store-Escalator Landing - cosmeticsEscalator Landing - Ladies bag/shoes deptMall area near SUPERMARKETMain mall entranceEscalator landing - 1st and 2nd floor

Mall area by Chowking and ShopwiseGround floor parking area by Century Hotel sideMall entrance by Starbucks and JollibeeMall entrance by KFCMain Dept. Store entranceEscalator landing - 1st, 2nd, 3rd floorMain mall entranceEntrance from parking area - 1st and 2nd floor

Mall entrance by the following areas

- main entrance fronting Session RoadDept. Store entrances by the following areas: - lower ground (ladies and men shoes)Counters - # 2, 28Escalator areas:

- 2nd flr near children's accessoriesMall entrances by the following areas: - Supermarket - in between ng kfc and sbarro - Main gate (french baker, pizza hut)Entrance Dept Store - fronting pan de manilaCounters - # 6, 15

Basement center lobby fronting Supermarket entrance

- inside dept store going to upper ground near Kultura

Escalators - near national bookstoreFood CourtMall entrances by the following areas: - overpass - BDO - meeting placeHypermarketAll department store entrancesCounters - # 4, 12Escalators - children's shoes, men's accessoriesDept Store Entrance - ground flr

Mall Main Etrance

Mall Main Entrance

main entrance facing Aguinaldo hwaymall entrance near French bakerentrance from back parking area2 elevator landings near dept stores (1st flr & 2nd flr)

main entrances near terminaldept store entrance near watchesdept store entrance near forex2 escalator landings near dept store entrance (1st flr)

Main entrance by the following areas:From terminal - Quantum & Max restaurant side

side entrance - BDO & National Bookstoreentrance facing highway

back entrance from parkingdept store entrance facing hypermarketdept store entrance near Celine2 escalator landings near dept store entrance (1st flr)

3 mall entrances1 dept store entrance fronting french baker1 dept store entrance fronting hyper

2 dept store entrances ( 1st flr & 2nd floors dept store entrances)

Mall entrance by the following areas:

GoldilocksJollibee/Trans Asia

Northwing entrances

Mall escalators:

Upper Ground Floor to 2nd floor

Dept Store Counter 12,13,14All dept store entrancesGrocery areaFood courtMain and North mall entranceGround level dept. store escalator

Dept store 2nd level Counter 12

Grocery areaFood Court areaMall entrance: North, South, East, WestGround level escalators in the mallDept. Store Cashier AAll department store entrancesGrocery areaFood Court areaHardwareMain mall entranceNorth mall entranceGround level escalatorDept. store counter 122nd level Dept store entranceGrocery areaFood Court areaMall Entrances by the following:

ChowkingJollibbeeLacoste

NBSEscalator's up/down by the following mall areas:

Lacoste

McdoGuess Area

Dept Store Counters 3,9,11,17,35,168Dept store entrance near terminalGrocery areaFood Court areaHardwareMall Entrances by the following:

Watsons

ChowkingDept store counters 2,3,6,7,8Dept store entraance near the following:

Grocery areaJollibbee

REQUESTS FOR TRUMPH NOVEMBER SALE EVENT

Locations for Flyering (Roving) Flyers Qty

2000

2000

1000

Ground floor dept. store entrace

Mall entrance facing Ace Hardware

Mall entrance Glorietta side

All areas where directional posters will be

All areas where directional posters will be

All areas where directional posters will be AND:

1500

500

500

500

2000

Ground floor Dept. Store entrances

All areas where directional posters will be

All areas where directional posters will be

All areas where directional posters will be

All areas where directional posters will be

All areas where directional posters will be AND:

500

Dept store EntranceDept store entrance 2nd floor

300

300

300

Cashiers 300

Dept Store entrances 1000

All areas where directional posters will be AND:

All areas where directional posters will be

All areas where directional posters will be

All areas where directional posters will be

Dept Store entrances 1000

Cashiers 150

Cashiers 200

Cashiers 200

2 Mall entrances, 1 back parking

2 Mall entrances

2 Mall entrances

2 Mall entrances

All designated parking areas

Main and North mall entrance

All designated parking areasMall entrance: North, South, East, West

All designated parking areasnorth, south & west

Gate 1-4 of SMParking area A-C

All areas where directional posters will be AND:

All designated parking areas

Big Bra SalesMay 3-6, 2012

Existing Addt'l SA RemarksGMA SA for Special areaSM North Edsa 4 1SM Megamall 5 3 3-day saleSM Makati 3 1SM Las Piñas 3SM Sta Mesa 2SM Cubao 2 2SM H. Plaza 1 1 3-day saleSM Manila YMCA 2SM Fairview 2 1SM Quiapo 1SM Bicutan 2SM San Lazaro 2SM Sucat Dept Store 1SM Bay City Mall of Asia 4 1SM Taytay 1SM Marikina 2 1SM Novaliches 1Total-GMA 38 11SM City MasinagSM Baguio 2 3 day saleSM Pampanga 2 3SM Clark 2 4SM Rosales 1SM Tarlac 2SM Olongapo (Feb9'12) 2

SM MarilaoSM BacoorSM DasmariñasSM BatangasSM LucenaSM Sta Rosa SM LipaSM Baliwag SM Naga SM City Rosario SM San PabloSM CalambaSM City CebuSM DelgadoSM Iloilo

SM San Fernando2 not yet open

SM City Bacolod SM Consolacion (Cebu 2 Oct)SM DavaoSM Cagayan De Oro

Big Bra SalesMay 3-6, 2012

Store Collateral Allocation

BRANCH

3 Tiered Standee

1-Makati 18 122-Ortigas 18 123-Las Piñas 9 94-North Edsa 18 125-Cebu 15 126-Mall of Asia 12 127-Cubao 9 98-Pampanga 12 129-San Lazaro 9 910-Fairview 9 911-Bacoor 9 612-Mandurriao 12 913-Davao 9 914-Dasmariñas 9 615-Sta. Mesa 9 616-Manila 9 917-Harrison 9 618-Sta. Rosa 9 619-Lipa 9 620-Marikina 9 921-Baguio 6 622-Bacolod 0 623-CDO 0 624-Delgado 6 625- Bicutan 6 626-Taytay 0 627- Novaliches 0 628- Clark 12 1229- Rosales 6 630- Tarlac 6 631- Olongapo 6 6TOTAL 270 252GRAND TOTAL 522

NOTATION:

ESCALATOR LANDINGS

DEPARTMENT T-wall corners / Focal Areas

L-STAND (Posters by 3's)

For poster allocation in the mall areas, DMs to coordinate with their Branch Marketing

Officer/Manager.