Shelley Zimmer: Environmental insights - Consumer and small medium business

How are consumers reducing their impact?

• Environmental considerations are front of mind

• Water pollution, climate change and man-made

disasters are the top three environmental

concerns

• Consumers want to take action -- recycling,

reducing energy and cutting water consumption

are top measures

Perceptions of printing and the environment

Consumer insights on environment

• Consumers are doing all they can?

• Paper and ink are the greatest print concerns

• Printer and supplies manufacturers can – and

should help make printing more sustainable

How does HP help consumers print more sustainably?

• Energy Efficiency

- Innovation in energy efficient products helps

customers cut ‗in use‘ costs and carbon

• Sustainable Approaches to Paper

- ‗Green‘ paper choices, recyclable paper, plus

printing tools and products to make it easier to

conserve paper

• Take-back & Recycling Leadership

- Easy, free print cartridge take-back and

recycling

Cutting environmental impact through energy efficiency

• HP Officejet Pro 8600A e-All-in-One printer Uses 50% less energy than competitors

Automatic double-sided printing cuts paper waste by

50%

• HP Photosmart 6510 e-All-in-One printer Made with 20% recycled plastic

ENERGY STAR® qualified

Automatic double-sided printing cuts paper waste by

up to 50%

• HP ENVY 110 e-All-in-One The planet‘s only PVC-free printer

Uses Original HP cartridges containing up to 70%

recycled plastic

1. For cartridges produced between 2005 and 2010. PVC free is as set forth in the iNEMI Position

Statement on the Definition of "Low-Halogen Electronics" (BFR-/CFR-/PVC-free). Plastic parts contain

<1000 ppm (0.1%) of chlorine [if the CI source is from CFRs or PVC or PVC copolymers].

Reducing the impact of paper

• HP Everyday Paper - Manufactured to the highest standards: increased reliability gets print

projects right first time

- Paper is 100% recyclable and biodegradable

• HP Photo Paper - From certified and responsibly-managed forests and procured

through environmentally preferred suppliers

- Recyclable through municipal programs, where available

- 100% recycled content packaging

- Online instructions delivery, saving up to 11 tons of paper per year

• ColorLok - ColorLok Technology provides enhanced inkjet printing benefits,

including easier to remove ink in the recycling process

• HP Smart Print - Reduce paper use by up to 55% when printing from the web

- www.hp.com/go/smartprint

HP Planet Partners program

Industry-leading take back and recycling

• Free and convenient return and recycling program

- Available in more than 50 countries around the world – 35 in EMEA

- 389 million HP LaserJet and inkjet cartridges returned and recycled

since 1991

• No Original HP cartridges returned through HP

Planet Partners are sent to landfill

Free and convenient cartridge return and recycling

HP Planet Partners program

• Includes Original HP Inkjet and LaserJet cartridges,

as well HP Designjet print cartridges and large

format print media

• Available via web-ordered box for collection and

shipment of large quantities for business customers

• For consumers, through web-ordered prepaid

envelope/printed labels for individual returns and

via in-store recycling locations

• All supplies are recycled through HP‘s state-of-the-

art processes

• www.hp.com/recycle

Fun fact

―If all the HP ink and LaserJet toner cartridges

that customers have recycled through HP Planet

Partners were laid end-to-end along the equator,

they would circle the earth more than one and a

half times‖

Closing the loop on HP print cartridges

1. For cartridges produced between 2005 and 2010. Based on a 2010 life-cycle assessment (LCA)

performed by Four Elements Consulting and commissioned by HP. The study compared the

environmental impact of using polyethylene terephthalate (PET) plastic with the environmental impact of

using recycled polyethylene terephthalate (RPET) plastic to manufacture new Original HP cartridges.

For details, www.hp.com/go/RecycledPlasticsLCA.

Original HP ink cartridges made with recycled plastic reduce environmental impact1

• 2011 lifecycle assessment of recycled plastics used

in Original HP ink cartridges

- Reduce carbon footprint

- Cut fossil fuel consumption

- Save water

• Footprint calculation includes ―hidden‖ recycling-

related factors:

- Collection, transport, and processing

- www.hp.com/go/RecycledPlasticsLCA

A major reduction in environmental impact

Carbon footprint

• Recycled plastic in Original HP ink cartridges has

up to a 33% lower carbon footprint than virgin

plastic

• In 2011, manufacturing Original HP ink cartridges

with recycled plastics saved the equivalent of:

- Burning more than 3.4 M liters of gas

- Taking more than 1,590 cars off the road for one year

33% SMALLER

FOOTPRINT

Recycled plastics in Original HP ink cartridges reduce fossil fuel consumption

Fossil fuels

• Recycled plastic versus virgin plastic in Original HP

ink cartridges:

- Less than half of the fossil fuel used in manufacture,

transport and recycle phases

• In 2011, manufacturing recycled Original HP ink

cartridges with recycled plastic is equivalent to:

- Saving about 62,325 barrels of oil

- More than 60% reduction than using virgin plastics

62,325

SAVED

Water resources

• In 2011 alone, using recycled plastics in place of

virgin plastics to manufacture Original HP ink

cartridges saved the following:

- Enough water to supply 1.5 million households for a day

- Enough water for 75 million toilet flushes or 3.4 million

showers

• Using recycled plastics saves 89% of the water

used for manufacture using virgin plastics

-456 M liters water saved

SUPPLY 1.5 MILLION

HOUSEHOLDS FOR

1 DAY

Another phase of the ―closed loop‖ recycling process

Plastic bottles

• More than 1.2 million bottles diverted from

landfill EVERY day

• Supporting the worldwide recycling

infrastructure

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Driving sustainable thinking into the mainstream

• In February, the HP Planet Partners for Schools

Program was launched in the United Arab Emirates

• HP volunteer employees will tour through 15 UAE

schools to present the HP Planet Partners

Education Program

• Students asked to drop off Original HP toner

cartridges at recycling bins at schools

• Contest on how best to motivate the UAE to recycle

• Parents also encouraged to sign their workplaces

up to the HP Planet Partners program free of

charge.

1. Many HP ink cartridges with recycled content include at least 50 percent recycled plastic by weight. Exact percentage of recycled plastic varies by model and over time, based on the availability of material. 2. For cartridges produced between 2005 and 2010. Based on a 2010 life-cycle assessment (LCA) performed by Four Elements Consulting and commissioned by HP. The study compared the environmental impact of using polyethylene

terephthalate plastic (PET) with the environmental impact of using recycled polyethylene terephthalate plastic to manufacture new Original HP cartridges. For details, www.hp.com/go/RecycledPlasticsLCA. 3. Calculated with the EPA Greenhouse Gas Equivalencies Calculator. For details, see www.epa.gov/cleanenergy/energy-resources/calculator.html. 4. Assumes consumption of 80 gallons of water a day per person.

1.46 BILLION items

kept out of landfills

UP TO 22% carbon

footprint reduction2

LESS THAN 50%

fossil fuel

consumption2

UP TO 69% LESS water

used2—270 million

gallons

» 1.3 billion plastic bottles

» 160 million ink cartridges

» Like taking more than

3,000 cars off the road

for one year3

» Avoided more than

147,000 barrels of oil3

» Enough to supply

3.3 million American

households for a day4

New disassembly tool and system

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3/21/201

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HP Confidential

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