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Spring 2015 Burger Trends Report
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Page 1: Schweid & Sons Burger Spring 2015 Burger Trends Report

Spring 2015 Burger Trends Report

Page 2: Schweid & Sons Burger Spring 2015 Burger Trends Report

Some things may never change in the Burger business: The classic Hamburger will always be made with 80/20 ground chuck, covered in American cheese and served on a squishy

bun. It’s also likely that no matter how many options are on your restaurant’s Burger menu, the simple Cheeseburger will always be the most popular one.

That’s good to appeal to 80 percent of the potential customers out there — but what about the other 20 percent? What about those food fanatics who are looking for the latest, greatest and craziest Burger builds? What about those hot trend seekers and tastemakers? How do you create a Burger menu that appeals to them?

That’s where we can help you. We asked you and the rest of our customers a series of questions about your Burger business. We took your answers and turned them into a data-rich report that shows the most popular and upcoming trends based on the most Burger centric restaurants in the business.

Check out the results — is your restaurant on trend?

Spring 2015 Burger Trends Report

Page 3: Schweid & Sons Burger Spring 2015 Burger Trends Report

What is the average Burger patty size being served in restaurants?

0%

8 oz. 7 oz. 4 oz. 5 oz. 6 oz. 10 oz.

10%

20%

30%

40% 36%

14% 13%9% 9%

4%

Uncooked Weight

Spring 2015 Burger Trends Report

Page 4: Schweid & Sons Burger Spring 2015 Burger Trends Report

What type of bun is used on your highest selling burger?

0%

Brioche PlainWhite

PotatoRolls

Sesame Wheat Pretzel

10%

20%

30%

40% 38%

19%10% 9%

3% 3%

Spring 2015 Burger Trends Report

Page 5: Schweid & Sons Burger Spring 2015 Burger Trends Report

What are the most popular cheeses being served on Burgers?

0%

American Cheddar Swiss Bleu Jack Gouda

20%

40%

60%

80% 75% 62%

23%12% 7% 5%

Spring 2015 Burger Trends Report

Page 6: Schweid & Sons Burger Spring 2015 Burger Trends Report

What are the most popular sauces being served on Burgers?

0%

Ketchup Mayo BBQ Sauce

Aioli Signature Sauce

Yellow Mustard

Bacon Jam

10%

20%

30%

40%

50%

51%

37%

22%28%

15%10%

6%

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Spring 2015 Burger Trends Report

Page 7: Schweid & Sons Burger Spring 2015 Burger Trends Report

What are the most popular vegetable toppings being served on Burgers?

0%

Tomato Lettuce Avocado Mushroom Pickle RedOnion

Jalapeno WhiteOnion

20%

10%

30%

40%

50%

60%61%

55%

19% 15% 13% 12% 11% 10%

Spring 2015 Burger Trends Report

Page 8: Schweid & Sons Burger Spring 2015 Burger Trends Report

What are the most popular additional proteins being served on Burgers?

0%

Bacon Chili PulledPork

Canadian Bacon

Ham

20%

40%

60%

80%

100% 97%

14% 12% 6% 5%

Spring 2015 Burger Trends Report

Page 9: Schweid & Sons Burger Spring 2015 Burger Trends Report

What is the average price of Burgers on restaurant menus?

8% 8%3%

9%13% 14% 16%

6% 4%7%

0%

20%

10%

$4–4.99

$5–5.99

$6–6.99

$7–7.99

$8–8.99

$9–9.99

$10–10.99

$11–11.99

$12–12.99

$13–13.99

Spring 2015 Burger Trends Report

Page 10: Schweid & Sons Burger Spring 2015 Burger Trends Report

What are the most popular types of Burger patties?

Pre-formed Hand Patty Smashed

61%

28%

6%0%

20%

10%

30%

40%

50%

60%

Spring 2015 Burger Trends Report

Page 11: Schweid & Sons Burger Spring 2015 Burger Trends Report

What are the most popular types of ground beef being used to make Burgers?

17%14%

11%7% 7%

1%11%

Angus CertifiedAngus Beef®

AllNatural

Grass Fed USDA Prime Wagyu0%

20%

10%

Spring 2015 Burger Trends Report

Page 12: Schweid & Sons Burger Spring 2015 Burger Trends Report

What are the most popular cuts of beef being used to grind Burgers?

57%

25%19%

4%7% 2% 1%Chuck Sirloin Brisket Steak Tail Porterhouse Hanger

0%

20%

10%

30%

40%

50%

60%

Round

Spring 2015 Burger Trends Report

Page 13: Schweid & Sons Burger Spring 2015 Burger Trends Report

What temperature are customers asking for their Burger to be served at?

57%

30%

8% 6%

Medium MediumWell

MediumRare

Well0%

20%

10%

30%

40%

50%

60%

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Spring 2015 Burger Trends Report

Page 14: Schweid & Sons Burger Spring 2015 Burger Trends Report

Schweid & Sons is a family-owned fourth generation ground beef purveyor, supplying

restaurants, grocers and special events across the nation. In the late 1800s, Harry Schweid began selling quality meats to butchers and restaurants in New York City’s Lower East Side. By the 1930s, his son Sam Schweid continued in his father’s footsteps and established a successful meat shop in Harlem.

In 1978, Sam’s son David Schweid took his family’s long withstanding heritage in the meat purveyor industry and founded Schweid & Sons, a company that would focus on one product —ground beef. Today, that same passion, commitment and work ethic is carried on through David and his two sons Jamie and Brad, all with a dedication to producing the best tasting, highest quality Burger.

Located in Carlstadt, NJ, Schweid & Sons’ mission is to bring “The Very Best Burger” to consumers by offering a range of high quality ground beef blends and products including Certified Angus Beef®, custom blends, USDA Prime®, All Natural, Wagyu, among others.

Spring 2015 Burger Trends Report

Page 15: Schweid & Sons Burger Spring 2015 Burger Trends Report

Thank you

For retail & supermarket business inquiries contact Jamie Schweid [email protected]

For food service business inquiries contact Bill Schmitt [email protected]

For marketing and public relation business inquiries contact Rev Ciancio [email protected]

Spring 2015 Burger Trends Report