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Use this title slide only with an image Omni-Channel’ın Arkasındaki Kusursuz Operasyon Elif Kuralay
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SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

Apr 13, 2017

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Page 1: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

Use this title slide only with an image

Omni-Channel’ın ArkasındakiKusursuz Operasyon

Elif Kuralay

Page 2: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

ONLINE ORDER MANAGEMENT

1Browsing, selecting product and views inventory

2Enters city, geo location, post code. Sees store stock availability geo localized.

4Check-out &Select Payment

5Customer receives notification that order is confirmedCustomer

3Specify Date / Time-SlotFor Delivery / Pick-Up

Page 3: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

hybris

OMNI-CHANNEL CUSTOMER JOURNEY

Availability Check

SourcingDecision

Reservation

CAR on Hana

stock sales

master data rules

CustomerOrder

1

SAP ERP Retail / EWM / TM

Shopping basket

Check outSearch & Browse

Order Confirmation

Fulfill2

Store associateLogistics Personnel

Deliver3

Courier Customer

SAP Track & Trace

ILLUSTRATIVE

Stores

Vendors

DCs

Pick &Confirm /

LogisticsOperations

Notification to Carrier / Courier

HandoverTo Carrier

CarrierDelivers

Receive &Confirm

Page 4: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

SAP TRANSPORTATION MANAGEMENT

Evaluation of carrier capacity

Determination of carriers that would fit to the fulfillment location

Time slot selection during the day

Determination of shipment cost based on rules incl. e.g. maximum weight

Page 5: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

TIME-SLOT AVAILABILITY ON WEB UPDATED BY SAP TM

• Advanced Geo-Coordinate Based Transportation Zone

• Distance & Duration Info retrieved from GIS Provider.

Bölge Gün Saat Dilimi

Müsait Araç Sayısı

Maks. Müşteri Ziyareti

Utilizasyon

Page 6: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

LOAD CONSOLIDATION & ROUTE OPTIMIZATIONSAP TM – EWM

• Different Optimization Run for Rush Hour• Load Sequence Alignment – EWM-TM• Trucks are loaded in the same sequence defined in TM

Page 7: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

END TO END TRACEABILITY OF SUPPLY CHAIN

Wearables for employees

Geo Devices

Traffic

Weather

Transport-ressources

Freight SensorsVehicle Units

Assets

• Report Each step of the driver via Fiori Mobile apps.• Incorporate shipment events into a single platfrom for real-time visibility of planned and unplanned events

from various sources.

Arrive at Origin Departure Check Call

Unload End Shipment Complete Service Failure

Page 8: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

SALES ORDER UPDATED BASED ON EVENT CONFIRMATIONS

Page 9: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

2Store associateSelects the Orders To be Picked

1Store associateAlerted with SMS/PushNotification

3Store associateConfirms order

Order ReadyFor Pick-Up

4Customer Receives Message that Order is Ready for Pick-Up in Store

Store Associate

STORE EXPERIENCE

Page 10: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

5Handover of Product& Payment in Store

6Real Time Inventory & Financial Posting in the Background

7Automatic posting in SAP FMS - the customer account is updated as well in accounting

Store Associate

STORE EXPERIENCE

Page 11: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

hybris

OMNI-CHANNEL CUSTOMER JOURNEY

Availability Check

SourcingDecision

Reservation

CAR on Hana

stock sales

master data rules

CustomerOrder

1

SAP ERP Retail / EWM / TM

Shopping basket

Check outSearch & Browse

Order Confirmation

Fulfill2

Store associateLogistics Personnel

Deliver3

Courier Customer

SAP Track & Trace

ILLUSTRATIVE

Stores

Vendors

DCs

Pick &Confirm /

LogisticsOperations

Notification to Carrier / Courier

HandoverTo Carrier

CarrierDelivers

Receive &Confirm

Page 12: SAP PERAKENDE FORUM 2016 - OMNICHANNEL’IN ARKASINDAKİ KUSURSUZ OPERASYON - SAP

© 2016 SAP SE or an SAP affiliate company. All rights reserved.

Thank you

Elif Kuralay