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S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but don’t want to be blinded by techspeak? Well, this is the session for you. Oracle Fusion Middleware gives your organization the chance to improve your business process, efficiency, and user experience. The session shows what you can achieve by adopting Oracle Fusion Middleware, the barriers you may need to address, and the benefits you can realize. Harmonize acquired systems without starting from scratch, integrate your systems, use intelligence locked in your data to drive your business forward . . . the list goes on. If you're technical, should you stay away? You won’t learn how to "do" Oracle Fusion Middleware, but you may learn how to "sell" it to your business.
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S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

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Page 1: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

S315685

1 Copyright 2010 FUJITSU LIMITED

Want to understand Oracle Fusion Middleware and what it can do for you but don’t want to be blinded by techspeak? Well, this is the session for you. Oracle Fusion Middleware gives your organization the chance to improve your business process, efficiency, and user experience. The session shows what you can achieve by adopting Oracle Fusion Middleware, the barriers you may need to address, and the benefits you can realize. Harmonize acquired systems without starting from scratch, integrate your systems, use intelligence locked in your data to drive your business forward . . . the list goes on. If you're technical, should you stay away? You won’t learn how to "do" Oracle Fusion Middleware, but you may learn how to "sell" it to your business.

Page 2: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Logistics

Sunday 19-Sep-10

16:30-17:00

Moscone West L2

Room 2010

Seating 218

2 Copyright 2010 FUJITSU LIMITED

Page 3: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Stay Away If You Are Technical: This Is Oracle Fusion Middleware for Business

Copyright 2010 FUJITSU LIMITED

Debra Lilley

Page 4: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

My Audience?

Technical?

Business User?

Apps User?

Read the white paper?

Oracle?

Page 5: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Objectives

You won’t learn how to "do" Oracle Fusion Middleware, but you may learn how to "sell" it to your business.

Page 6: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Warnings, Acknowledgements and Apologies

My interpretation

Based on the Oracle Whitepaper ‘The Evolutionary Path: Things You Can Do Today to Prepare for Oracle Fusion Applications ‘ by Nadia Bendjedou

Thanks to those in Oracle and The ACE Director Program who have taken the time to help me understand

My employer

Page 7: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Fusion Applications

Fusion Application - My Area

Once I understood the technology I realised it is here today, we can all benefit from it

Page 8: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

FMW Components

8 Oracle Graphic

Page 9: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Oracle Strategy

Oracle Graphics

The most important part is integrated; Fusion is all about the integration of data, but to have integration you need standards across all your data sources - the open, and as everything you need is available from Oracle (or they will buy it) Oracle is complete.

Page 10: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Traditional Applications Estate

EBS Financials

EBS Financials

Oracle DBOracle DB

Silo’d reporting

Silo’d reporting

Siebel CRM

Siebel CRM

Oracle DBOracle DB

Siebel Analytics

Siebel Analytics

PeopleSoft HR

PeopleSoft HR

Oracle DBOracle DB

Silo’d reporting

Silo’d reporting

Bespoke App

Bespoke App

Oracle DB?Oracle DB?

Silo’d reporting

Silo’d reporting

Each Application Ran in its own silo. Data moved between applications via interfaces often requiring manipulation of data and sometimes via more ‘modern’ technology such as ODBC connections and EDI

Page 11: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Service Orientated Architecture - Wiki

In computing, Service-oriented architecture (SOA) provides methods for systems development and integration where systems group functionality around business processes and package these as interoperable services.

SOA also describes IT infrastructure which allows different applications to exchange data with one another as they participate in business processes. Service-orientation aims at a loose coupling of services with operating systems, programming languages and other technologies which underlie applications.

SOA separates functions into distinct units, or services, which developers make accessible over a network in order that users can combine and reuse them in the production of business applications.

These services communicate with each other by passing data from one service to another, or by coordinating an activity between two or more services. Many commentators[who?] see SOA concepts as built upon and evolving from older concepts of distributed computing and modular programming.

Page 12: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

FMW Analogy and Explanation

http://www.miraclechannel.dk/video/550193/debra-lilley-on-fusion

http://www.youtube.com/watch?v=gblFJzCXhn4

Page 13: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Traditional Enterprise Reporting

EBS Financials

EBS Financials

Oracle DBOracle DB

Silo’d reporting

Silo’d reporting

Siebel CRM

Siebel CRM

Oracle DBOracle DB

Siebel Analytics

Siebel Analytics

PeopleSoft HR

PeopleSoft HR

Oracle DBOracle DB

Silo’d reporting

Silo’d reporting

Bespoke App

Bespoke App

Oracle DB?Oracle DB?

Silo’d reporting

Silo’d reporting

Warehouse Warehouse

‘enterprise’ reporting‘enterprise’ reporting

Each Application Ran in its own silo, with separate reporting. If you wanted data from multiple applications to be reported on together, you needed to extract it to a warehouse and then have separate reporting on that.

Page 14: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Business Intelligence - Wiki

Business intelligence (BI) refers to skills, knowledge, technologies, applications, quality, risks, security issues and practices used to help a business to acquire a better understanding of market behavior and commercial context. For this purpose it undertakes the collection, integration, analysis, interpretation and presentation of business information. By extension, "business intelligence" may refer to the collected information itself or the explicit knowledge developed from the information.

BI applications provide historical, current, and predictive views of business operations, most often using data already gathered into a data warehouse or a data mart and occasionally working from operational data. Software elements support the use of this information by assisting in the extraction, analysis, and reporting of information. Common functionality of business intelligence applications includes reporting, OLAP, analytics, dashboards, scorecards, data mining, corporate performance management (CPM), and predictive analysis.

BI applications tackle sales, production, financial, and many other sources of business data for purposes that include, notably, business performance management. BI operatives may gather information on comparable companies to produce benchmarks.

Business intelligence — the term dates at least to 1958 — aims to support better business decision-making.[1] Thus one can also characterize a BI system as a decision support system (DSS):[2] BI is sometimes used interchangeably with briefing books, report and query tools and executive information systems. In general, business intelligence systems are data-driven DSS.

Page 15: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Enterprise Performance Management - Wiki

Business performance management (BPM) (or Corporate performance management, Enterprise performance management, Operational performance management, Business performance optimization) is a set of processes that help organizations optimize their business performance. It is a framework for organizing, automating and analyzing business methodologies, metrics, processes and systems that drive business performance.

BPM is seen as the next generation of business intelligence (BI). BPM helps businesses make efficient use of their financial, human, material and other resources.

For years, owners have sought to drive strategy down and across their organizations, they have struggled to transform strategies into actionable metrics and they have grappled with meaningful analysis to expose the cause-and-effect relationships that, if understood, could give profitable insight to their operational decision makers.

Now corporate performance management (CPM) software and methods allow a systematic, integrated approach that links enterprise strategy to core processes and activities. “Running by the numbers” now means something as planning, budgeting, analysis and reporting can give the measurements that empower management decisions.

Page 16: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Fusion Technology - BI

EBS Financials

EBS Financials

Oracle DBOracle DB

Siebel CRM

Siebel CRM

Oracle DBOracle DB

PeopleSoft HR

PeopleSoft HR

Oracle DBOracle DB

Bespoke App

Bespoke App

Oracle DB?Oracle DB?

OBIEE truly is enterprise as not only can it have many sources but they can be combined in reports

WarehouseWarehouse

Oracle Business Intelligence Enterprise Edition

Oracle Business Applications OBIA is pre built extracts, warehouse and reports

Page 17: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Fusion Technology - Hyperion

EBS Financials

EBS Financials

Oracle DBOracle DB

Siebel CRM

Siebel CRM

Oracle DBOracle DB

PeopleSoft HR

PeopleSoft HR

Oracle DBOracle DB

Bespoke App

Bespoke App

Oracle DB?Oracle DB?

Hyperion is part of the OBIEE Plus Suite

WarehouseWarehouse

Oracle Business Intelligence Enterprise Edition

Hyperion Apps

Hyperion Apps

EssbaseEssbase

Full Integration is planned but Essbase is already a supported source into OBIEE

Page 18: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Fusion Technology – The Vision

EBS Financials

EBS Financials

Oracle DBOracle DB

Siebel CRM

Siebel CRM

Oracle DBOracle DB

PeopleSoft HR

PeopleSoft HR

Oracle DBOracle DB

Bespoke App

Bespoke App

Oracle DB?Oracle DB?

Enterprise Warehouse

Enterprise Warehouse

Hyperion Apps / Essbase

Hyperion Apps / Essbase

OBIEE to give true BI & EPM

SOA to give true enterprise data orchestration

Web C

enter to give true enterprise or single ‘user’ experience

Page 19: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Web Center

Oracle Graphics Oracle Graphics

Page 20: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Barriers to Success

Objects

Data

Security

Managing the portfolio

Page 21: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Common Objects & Values

1234

123

15678

34452

7867

3578

A231

AA345

15678

H234

ddef

1234

An object and value in one system may not look like that in another but they can represent the same thing, how do you know?

Page 22: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Common Object Modules

Oracle Graphics

Page 23: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Master Data Management

Oracle Graphics

Page 24: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Security

Without Identity Management / Single Sign On the Single User Experience could not happen

Page 25: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Oracle Enterprise Manager

Manage what you have today

Oracle Application Management Packs

For Apps Unlimited Applications

Plug each step of your Fusion Technology adoption into your centralised management

Page 26: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Fusion Technology for the IT Estate

. .

From This ………….To This

Page 27: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Business Process Management

Oracle Graphics

Page 28: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Integrating the Enterprise

Slide taken from Steve Miranda ACE Director Briefing Jan 2010

Integrated business processes

Integrated user experience

Integrated business intelligence

Page 29: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

10 Things You Can Do Today to Prepare for the Next Generation Applications

Leverage Future-Proof Solutions and Technology TodayExtend the Value of Oracle Applications Unlimited

Rethink your “Customization” Strategy

Consolidate your Master Data

Embrace SOA-Based Integration

Extend your Business Intelligence Applications Portfolio

Adopt Enterprise Reporting & Publishing

Secure your Global Enterprise

Increase Information Worker’s Productivity

Centralize your Document Management

Consider Grid Infrastructure

Centralize your Applications Lifecycle Management

11

22

33

44

55

66

77

99

88

1010

Applications Best PracticesKeep Current with the Oracle Applications Releases

Inventory your Enterprise Business Assets

Prepare your Roadmap for the Future

White Paper from Dr. Nadia Bendjedou Oracle

Page 30: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Think about…

Knowing what you know now what can you do in your organization?

Get your own vision

Take small steps to get there

Have you taken some already?

Page 31: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

This Might Help

31 Copyright 2010 FUJITSU LIMITED

http://www.iouc.org/p/cm/ld/fid=52

Page 32: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Summary

Fusion Applications are best:

Processes

Technology

User experience

Fusion Application are 100% Fusion Technology

Fusion Technology is available now

Access it for your organisation

You may benefit today

Page 33: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

Questions

Page 34: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?

And Finally….

42 Real Life Examples of Fusion Middleware for Applications

Tomorrow

11:00am to 12:00pm

Moscone West L3

Rm 3018

Page 35: S315685 1 Copyright 2010 FUJITSU LIMITED Want to understand Oracle Fusion Middleware and what it can do for you but dont want to be blinded by techspeak?