Portfolio Of Phyllis Hutchison

The Portfolioof

Phyllis Hutchison

As the Marketing and Advertising Manager of American ALDES Ventilation, I created many professional brochures that could either be printed in-house or through a commercial printer.

This brochure was used to successfully sell trickle vents to window manufacturers. I designed the American ALDES logo as well as the Window AIRLET logo.

Brochures and Logos

Layout > InDesign, Logos > IllustratorImages > Photoshop

These are examples of pages from the 2009 price catalog that I created for American ALDES. This 48 page 8.5x11” finished booklet was printed in-house on demand, saving hundreds of dollars in production costs.

Additionally, the document was converted to PDF, then I placed hyperlinks from the index page to each page throughout the document for easy reference.

The electronic file was burned to CD and mailed to distributors, then I uploaded it to the web site.

Catalogs&

Product Photograp

hy

I took all photographs on a

Kodak digital camera in a make shift

studio in my office

Layout > InDesign, Logos > IllustratorImages > Photoshop

As the Marketing Coordinator for the West Florida Regional Office of Tower OHL I created responses to proposals, credential documents, even the invitation to the office ribbon cutting.

I created my own proposal preparation form as a check list to ensure all documents for a submittal were present and accounted for, before the due date.

ProposalRespons

es,Forms &SpecialtyCollatera

l The invitation and proposal covers were printed in-house on specialty Platinum

finished paper

Layout > InDesign, Images > Photoshop

RFQ and RFPRespons

es

As the Marketing Coordinator for Hunt Construction our primary construction projects were schools around the state. RFP responses had to be eye catching, but also follow specific formal/legal instructions. I was able to make submittals stand out, by using creative layouts for references and organizational charts, as well as including identifying indicias and tag lines.

I created the Trade Show Brochure for the Summer 2006 FEFPA show in Naples. The piece stands out due to its unusual size of 4.5x11” and references current school projects.

Layout > Quark Xpress

Specialty Design

Projects

Recently I did some volunteer work for Agape Flights in Venice, FL, a non-profit providing relief supplies to Haitian earthquake victims.  I was asked to design the masthead and mailing indicia for the newsletter. I took the original photos provided and used Photoshop to retouch the image into a dramatic representation of the work that the non-profit does. The brochure I created using InDesign with the provided photos manipulated in Photoshop. On page 2 and 3 the child's dress in photo 4 was adjusted to one of the two PMS colors of the logo.

Page 1

Page 4

Page 3

Page 2

Masthead

Mailing IndiciaOriginal Photo

Layout > InDesign, Images > Photoshop

Letters of Reference

Thank you for viewing my portfolio. I am available to design

creative and functional products for you.

Please e-mail me at [email protected]

or call me at 941-567-0021