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Pinterest The Fastest-Growing Website Ever
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Pinterest for Small Business

May 10, 2015

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Carol Bates

Pinterest is the fastest growing website ever! Are you using Pinterest to drive traffic to your website or brick-and-mortar store? Learn more about the buying habits of Pinners and how to drive traffic to your business.
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Page 1: Pinterest for Small Business

PinterestThe Fastest-Growing Website

Ever

Page 2: Pinterest for Small Business

Buying HabitsOf Pinners

Research by Comscore

Pinterest Buyers Spend More Money.

$$$

Page 3: Pinterest for Small Business

$$$Pinterest Buyers Shop More Often.

Page 4: Pinterest for Small Business

Pinterest Buyers Purchase More Items.

$$$

Page 5: Pinterest for Small Business

More Than Any OfThe Top Five Social

Networks.

Page 6: Pinterest for Small Business

Pinterest Generates More Referrals.

Photo by Microsoft

Page 7: Pinterest for Small Business

More Than

More Than

More ThanCOMBINED! Shareaholic

Page 8: Pinterest for Small Business

Pinterest Can Refer Buyers To Your Website Or Your

Brick-And-Mortar Store.

Page 9: Pinterest for Small Business

Pinterest is Fun!And You Don’t Have to

Get BoggedDown in Conversations.

Page 10: Pinterest for Small Business

Your GoalIs To Pin Content

That Will Be Shared.

Page 11: Pinterest for Small Business

Pin Photos WithText Overlay

And A Call To Action.

Photo by Microsoft

Page 12: Pinterest for Small Business

Don’t Just Pin Your Products.

Page 13: Pinterest for Small Business

Pin Images ThatCompliment -

But Not Compete With- Your Product.

Page 14: Pinterest for Small Business

Pinterest Recently IntroducedA New Rich Pin.

Page 15: Pinterest for Small Business

Don’t Be Afraid ToInclude a Price on

Your Pin.

Page 16: Pinterest for Small Business

Pinterest Pins That Include A Price

Receive 36% More Likes ThanThose Who Don’t.

Shopify

Page 17: Pinterest for Small Business

You Must ApplyFor a Rich Pin.

Page 18: Pinterest for Small Business

Rich Pins SupportThree Types of Content:

Movie, Product, & Recipes

Page 19: Pinterest for Small Business

Pinterest Will Notify Pinners When The

Product They Pinned Drops In Price.

Page 20: Pinterest for Small Business

The Key Is To Frequently PinBeautiful Images With

Helpful Captions.

Photo by Microsoft

Page 21: Pinterest for Small Business

Use Pinterest Analytics To Monitor Who Is Repinning Your Pins And Reach Out To Them.

Page 22: Pinterest for Small Business

Thank Them Or Ask If TheyWould Like MoreInformation.

Page 23: Pinterest for Small Business

Reverences4 Steps to Driving Traffic and Earning Revenue on Pinterest.

5 Pinterest Tactics That Fuel Retail Sales [INFOGRAPHIC]

How Rich Pins Affected Two Brands’ Pinterest Strategies

How to Use Pinterest Rich Pins: What Marketers Need to Know