Pepsi 2013

Wisconsin Timber Rattlers 2013 Proof of Performance

Baseball has been a constant in Appleton since 1891 and has seen many different incar-nations throughout the years. In 1995, the team moved into their brand new stadium and, at the same time, re-branded themselves as the Wisconsin Timber Rattlers. Since that time, the Timber Rattlers have become one of the top Minor League teams in the entire country. In 2012, the Timber Rattlers not only won their first Midwest League Championship (fifth in the organization’s history) but were also awarded the prestigious Larry MacPhail Pro-motional Award from Minor League Baseball, symbolizing the top promotion effort in all of Minor League Baseball. The Larry MacPhail Award is presented to the team that demon-strates outstanding and creative marketing and promotional efforts within its community, its ballpark, and in media and promotional materials. In 2012, President Rob Zerjav was also selected as the Midwest League Executive of the Year. This was the second time Zerjav had been recognized as the league’s top executive. The Timber Rattlers were also recognized in 2012 (marking 16 out of 18 years) as having one of the top selling logos in all of Minor League Baseball. In 2013, Time Warner Cable Field received a $6.2 million facelift which now makes the facility a year-round destination. In addition to hosting 70 Timber Rattlers home games, the NCAA Division III College World Series, the Wisconsin State Baseball Championship, and the annual Green Bay Packers charity softball game, Time Warner Cable Field will now play host to weddings, banquets, meetings, office parties and many additional non-baseball events. With the renovations, Time Warner Cable has become the place to be in the Fox Cities.

Introduction

2013 Attendance2013 Timber Rattler Numbers Team Record: 59-76

Home Record: 30-37

Number of home games: 64

Total Season Attendance: 241,938

Average Attendance: 3,780*

* Franchise Record Average

2013 Special EventsDonald Driver Charity Softball Game

NCAA Division III Baseball Championships

WIAA State Baseball Tournament

FRV Legion All-Star Game

Special Event Attendance: 47,464

2013 TOTAL ATTENDANCE: 289,402

Hospitality

Pepsi took part in Time Warner Cable Field’s hospitality program by enjoying the following:

• 4 box seat season tickets.

Season Tickets Section Row Seats4 109 G 5-8

Signage

Concourse Backlit signConcourse Backlit sign

Concessions Menu Boards

Signage

Outfield Wall Sign

Pepsi soda cup from concessions

Signage

Print

‘PLAYBALL!’ (The Official Program of the Wisconsin Timber Rattlers)

The Timber Rattlers game-day programs, include a full page Pespi ad.

Playball Game Program

PrOmotion

Aquafina Water Kid Promotion

PrOmotion

Opening Day Giveaway of Matt Erickson Bobblehead featuring Pepsi logo

Videoboard

Pepsi logo featured on the videoboard before every game. Aquafina Water Kid is announced on the PA as well as featured on the video board.

MediaPepsi received two (2) :30 second radio spots in each of the 140 radio broadcasts.

All games are heard live on 1280am WNAM as well as streamed on-line through www.timberrattlers.com.

Radio Announcer, Chris Mehring broadcasting during a home game at Time Warner Cable Field.

On behalf of the Wisconsin Timber Rattlers, we would like to take this opportunity to thank you for your continued support in the community and in particular with the Timber Rattlers. Because of your sponsorship, we are able to provide fans throughout Wisconsin with an abundance of activities at Time Warner Cable Field that make every day here at the ballpark special.

Time Warner Cable Field and the Timber Rattlers host an array of regional events and community activities which translates into over 300,000 fans receiving your advertising message while at the stadium.

The Wisconsin Timber Rattlers enjoyed a tremendous 2012 season, winning the 2012 MWL Championship and being awarded the prestigious Larry MacPhail Promotional Award from Minor League Baseball. The season was an immense success, and we continue to build and enjoy our growing affiliation with the Milwaukee Brewers.

It is our goal to provide fun, affordable, family entertainment, and our ongoing collaboration within the community would not be possible without your support.

We understand you have several options for your marketing dollar, and the Timber Rattlers are proud to help strengthen your business by working with you to provide a highly visible and unique investment opportunity through sponsorship. We look forward to your continued involvement during 2013; and once again, thank you for your partnership with the Wisconsin Timber Rattlers!

Thank YOu