Participatory media: A new paradigm for development?

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Participatory Communication

New paradigm for development communication?

+House-keeping

Film Critique Screening

Major Project

Forum and wiki

Next two weeks

Media and Development panel at International Development conference at UTSC (Feb.4th)

+Issues

Changing discourse on communication and development

Beyond Modernization and DependencyFrom North-South to Multidimensionality Diffusion versus participatory communication

Variants of Participatory Communication Politics of Self-Representation Self-determination and indigenous media practices Community Media as a “public good”?

+QuestionsDoes Participatory Development

Communication (PDC) create dialogue and empowerment?

What are the impact of “buzz words” and development polices?

Social Media, a “paradigm shift, rather its old/existing models using new forms of technology” ? (Brina)

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‘ensure media pluralism, diversity of content, and the representation of a society’s different groups and interests . . . encourage open dialogue and transparency of administration at local level and offer a voice to the voiceless’

From a UNESCO mission statement

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+Hierarchic and elitist view of communicationWho (says) What (to) Whom (in) What Channel (with) What Effect

One way flow

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Models of Communication

Two Step Flow Model

+ParticipatoryCommunication

Cultural identity and Multidimensionality

Beyond Centre-Periphery

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Two approaches to Participatory Communication

+Critical and Dialogical Pedagogy

Pedagogy of the Oppressed

Learning as active process of cultural identity and self-determination

Poverty and subjugation must be solved by collective actions

Multiple meaning of participations

+Examples of Participatory MediaAugusto Boal (1931-2009)

“Theatre of the Oppressed” theatre for 'humanising humanity’ theatre as means of knowledge and

transformation of the interior reality in the social and relational field

spectators become 'spect-actors’ 'the theatre is all of us’ Forum Theatre, Legislative Theatre, Journalists'

Theatre, Theatre of the Factory, Theatre of the Office

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http://en.wikipedia.org/wiki/File:Augusto_Boal_nyc5.jpg

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“community media add to the social and cultural dimensions of development by providing channels for participation, social and political empowerment, and the exercise of citizen rights, as they work for community building by transforming individual experiences in a shared vision of (a better) reality.”(Milan 2009:599)

+Community Media

Access and participation

structural change in power relationships

Communication as a human right

“Cognitive justice”

With rights come responsibilities

+Indigenous media and self-determination

“Declaring development is a performative act” (Salazar 2009)

+Media representation and Ideological Construction

+Critical making of indigenous media

From Salazar (2009)

+Conditions

Free for the public to participate

Appropriate design framework

Autonomy and free from economic and political pressure

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http://www.chiapasmediaproject.org/cmp/zapatista-regional-media-centers-audiovisuales-caracoles

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Media as Public Good