Overview Brazilian Book Market - Karine Pansa

8/3/2019 Overview Brazilian Book Market - Karine Pansa

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Quem no l, mal ouve, mal fala, mal v

Um pas se faz com homens e livros

Essas so citaes bem conhecidas de Monteiro Lobato, um doshomenageados do maior evento de celebrao do livro no pas.

Assim como Lobato, muitos se preocupam com o papel que o livro ocupa navida das pessoas.


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CB L is an entity that represents the interests of the publishing industry.

It gathers the concerns of publishers , distributors , booksellers and retailbookstores .

Small, mid-sized and large companies brought together for the purpose of making a better country through books and reading.

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B ienal Internacional do Livro de So Paulo is the books greatest momentin B razil, an event gathering the countrys main publishers, bookstores and

distributors. During the fair, there are book releases and a cultural schedulemade to develop a taste for reading in children, teenagers and adults. Thisevent is really a cultural celebration of the book and it can show what a perfectadventure that reading is!

5) Minha B iblioteca Distributes literary books to elementary school students:this is the purpose of Programa Minha B iblioteca, which is carried out frompartnerships with municipalities. This program promotes the reading in schoolsand makes it possible! It stimulates the production of the publishers thus,

making the mission of CB L recognized.

3) Panorama Magazine Having full articles, analyses and points of view fromleading figures from politics, this magazine approaches publishing andbookselling key activities points. It is distributed free of charge to associates. Itis a publication which proposes to be the main channel of communicationamong the players of the market.

4) Escola do Livro aims at qualifying and training professionals involved inbooks production and marketing. Its compromise is to offer the besteducational and updating programs always reflecting the new demands andtrends of the market.


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2) T he B razilian Publishers Project aims at facilitating B razilian publishersaccess to global markets by promoting the B razilian culture and spreading

national works and authors. This event contributes mainly to theprofessionalization of the small and medium players who intend to be in theinternational market.

A B ienal o maior evento comemorativo ao livro no Pas.

O livro a opo mais democrtica para, acima de tudo, transmitir conhecimento.

C onhecimento que liberta e d direito cidadania.


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6 ) Prmio Jabuti is the most traditional literary award in B razil. Awarded since19 59 , it is intended to publicly acknowledge publishers, writers, book cover illustrators, illustrators, graphics producers and other professionals related tosuch industry and to books marketing.


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Primeira Feira Popular do Livro montada pela CB L, em 1 9 51 na praa daRepblica, no esforo de introduzir no pas a tradio europia das feiras delivros encontradas na Frana, na Alemanha e na Itlia.

Em 1 96 1 foi promovida, em parceria com o Museu de Arte de So Paulo, a 1B ienal Internacional do Livro e das Artes Grficas, realizada entre 1 5 e 30 deagosto de 1 97 0, no mesmo edifcio da B ienal de Arte

Em 1 996 , para abrigar um maior nmero de expositores e proporcionar maior conforto ao pblico, ela passou a ser realizada no Expo C enter Norte.

Em razo do crescimento contnuo de pblico e expositores, em 2002, ela foipara o C entro de Exposies Imigrantes (com 45 mil metros quadrados derea )

Finalmente chega, em 200 6 , ao Anhembi, o maior centro de exposies da Amrica Latina

Sobre a B ienal


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To encourage the expasion of the B ook Fairs in B razil, Ministry of C ulturethrought National Library Foundation has prepaired a program that benefits theexisting events and future ones.

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Todos juntos por um nico propsito:C elebrar o livro e promover novos leitores, com a melhor experincia quepuderem ter.


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Todos juntos por um nico propsito:C elebrar o livro e promover novos leitores, com a melhor experincia quepuderem ter.

Overview Brazilian Book Market - Karine Pansa

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