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OpenClass Session – 16 th July 2011 OpenClass Training Meetup - Social Gaming and Zynga Speaker : Mr. Sudhanshu Aggarwal www.openclass.in
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OpenClass - Social Gaming

Nov 01, 2014

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Presentation on social gaming at OpenClass Training Meetup by Mr. Sudhanshu Aggarwal (ex-product manager at Zynga). Covers best practices on social gaming.
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Page 1: OpenClass - Social Gaming

OpenClass Session – 16th July 2011

OpenClass Training Meetup - Social Gaming and Zynga

Speaker : Mr. Sudhanshu Aggarwal

www.openclass.in

Page 2: OpenClass - Social Gaming

Overview

About Me What is Social Gaming? What made it work for Zynga? RewardVille (Case Study) Acquire, Engage, Retain

Page 3: OpenClass - Social Gaming

Social Gaming – Lessons Learnt

Page 4: OpenClass - Social Gaming

Disclaimer: This presentation is solely my personal views and opinions. Please take everything with a grain of salt because I am no expert on Social Gaming.

Page 5: OpenClass - Social Gaming

About Me

- Founded in 2007- Facebook Apps and iPhone Games

- Product Manager- RewardVille.com- Product Based Company- Web and Mobile based products and games

Page 6: OpenClass - Social Gaming

Companies

Page 7: OpenClass - Social Gaming

What is Social Gaming?

Turn based

Awareness

Casual Gaming

Multiplayer

Social Platform

Page 8: OpenClass - Social Gaming

Zynga’s Success (External)

Page 9: OpenClass - Social Gaming

Zynga’s Success (Internal)

Page 10: OpenClass - Social Gaming

Case Study

Page 11: OpenClass - Social Gaming

Trends

Freemium

Smartphones and Tablets

Multiplayer and Social Interactions

Word of Mouth

Luck

Page 12: OpenClass - Social Gaming

Trends

Freemium

Smartphones and Tablets

Multiplayer and Social Interactions

Word of Mouth

Luck

Page 13: OpenClass - Social Gaming

Predictions

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Gaming for Good

Page 15: OpenClass - Social Gaming

Useful Links

Gaming Datawww.appdata.com

Newswww.insidesocialgames.com

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Stay Connected

Sudhanshu Aggarwal+91 [email protected]

Fizzy Software Pvt. Ltd. 304 Millennium Plaza, Tower B, Gurgaon, 122002, Haryana, India

www.fizzysoftware.com

Page 17: OpenClass - Social Gaming