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Ncaa Brief

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    No. 13M54

    WILSON-EPES PRINTINGCO.,INC. (202)789-0096 WASHINGTON,D.C.20002

    IN THESupreme ourt of the United States

    NATIONAL COLLEGIATEATHLETICASSOCIATION,Petitioner,

    v.SAMUEL MICHAEL KELLER,et al.,

    Respondent.

    On Petition for Writ of Certiorari to theUnited States Court of Appeals

    for the Ninth Circuit

    MOTION FOR LEAVE TO FILE BRIEF OF A&ETELEVISION NETWORKS, THE ASSOCIATED

    PRESS, BLOOMBERG L.P., DISCOVERYCOMMUNICATIONS, LLC, DOW JONES &

    COMPANY, INC., ESPN, INC., THE HEARSTCORPORATION, NATIONAL PUBLIC RADIO,

    INC., NEWS CORPORATION, RADIOTELEVISION DIGITAL NEWS ASSOCIATION,

    AND REPORTERS COMMITTEE FOR

    FREEDOM OF THE PRESS ASAMICI CURIAEIN SUPPORT OF PETITIONERS MOTION FOR

    LEAVE TO INTERVENE

    *Counsel of Record

    NATHAN E.SIEGEL*SHAINA JONES WARDLEVINE SULLIVAN KOCH &

    SCHULZ,LLP1899 L Street, NW, Suite 200Washington, DC 20036(202) [email protected]

    Counsel for Amici Curiae

    [Additional Counsel Listed on Inside Cover]

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    Of Counsel:

    DARCI J.BAILEYA&ETELEVISIONNETWORKS235 East 45th StreetNew York, NY 10017

    Counsel for A&E TelevisionNetworks, LLC

    LAURA MALONEKAREN KAISER

    THEASSOCIATED PRESS450 West 33rd StreetNew York, NY 10001

    Counsel for TheAssociated Press

    RANDY L.SHAPIROBLOOMBERG L.P.731 Lexington AvenueNew York, NY 10022

    Counsel for

    Bloomberg L.P.

    SAVALLE SIMSDISCOVERY

    COMMUNICATIONS,LLCOne Discovery PlaceSilver Spring, MD 20910

    Counsel DiscoveryCommunications, LLC

    MARK H.JACKSONJASON P.CONTIJACOB P.GOLDSTEINDOW JONES &

    COMPANY,INC.1211AVENUE OF THEAMERICAS7TH FLOORNEWYORK,NY10036

    Counsel for Dow Jones &Company, Inc.

    DAVID PAHLELEANOR DEVANEESPN,INC.ESPN PlazaBristol, CT 06011

    Counsel for ESPN, Inc.

    EVE BURTONJONATHAN DONNELLANTHE HEARST CORPORATION

    300 West 57th StreetNew York, NY 10019

    Counsel for The HearstCorporation

    KATHLEEN KIRBYWILEY REIN LLP1776 K Street NWWashington, DC 20006

    Counsel for Radio TelevisionDigital News Association

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    MARK

    H.JACKSON

    EUGENIE C.GAVENCHAKNEWS CORPORATION1211 Avenue of theAmericasNew York, NY 10036

    Counsel for NewsCorporation

    DENISE LEARYASHLEY MESSENGERNATIONAL PUBLIC RADIO,

    INC.1111 N. Capitol Street NEWashington, DC 20002

    Counsel for National PublicRadio, Inc.

    BRUCE

    BROWN

    GREGG P.LESLIEREPORTERS COMMITTEE FOR

    FREEDOM OF THE PRESS1101 Wilson BlvdSuite 1100Arlington, VA 22209

    Counsel for ReportersCommittee for Freedom ofthe Press

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    Att37ne* 637 P73F3*e8 A4+2+

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    +TA=LE O CONTENTSTA=LE O CONTENTSTA=LE O CONTENTSTA=LE O CONTENTS

    INTEREST O$AMICI CURIAE%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% &

    SUMMAR' O$ ARGUMENT %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% &

    I% THE RELATIONSHIP (ETWEEN THE

    RIGHT O$ PU(LICIT' AN) THE $IRST

    AMEN)MENT NEE)S TO (E

    A))RESSE) (' THIS COURT %%%%%%%%%%%%%%%%% *

    II% THE )ECISION (ELOW SU(STATIALL'

    INCREASES THE RISK O$ PRO)UCING

    CONTENT PROTECTE) (' THE $IRST

    AMEN)MENT %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% +

    III% THE TRANS$ORMATI-E USE. TEST

    $AILS TO SATIS$' $IRST AMEN)MENT

    SCRUTIN' %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% /

    A% The Transfor0ati1e Use. Test

    I0!ro!er"2 E3ates Co!2ri4ht La5 and

    the Ri4ht of P6"i#it2 %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% 7

    a% The !r!ose of #o!2ri4ht "a5 is to

    fa#i"itate e8!ression %%%%%%%%%%%%%%%%%%%%%%%%%% 7

    6% Co!2ri4ht "a5 in#"des 0"ti!"e

    s!ee#h9!rote#ti1e do#trines 6e2ond

    transfor0ation. %%%%%%%%%%%%%%%%%%%%%%%%%%%%%% &&

    #% Co!2ri4ht:s transfor0ati1e test #annot

    !ra#ti#a""2 6e trans!osed onto theri4ht of !6"i#it2 %%%%%%%%%%%%%%%%%%%%%%%%%%%%%% &*

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    ++(% The Transfor0ati1e Test Ma2 More

    A!!ro!riate"2 Re"ate to Mer#handisin4.

    Cases%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% &+

    C% (orro5in4 fro0 Co!2ri4ht La5 Misreads

    ;a##hini %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% &/

    )% The Transfor0ati1e Test is Inherent"2

    -a4e %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% &7

    I-% THE APPROPRIATE $IRST AMEN)MENTANAL'SIS %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% &7

    CONCLUSION %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% LIST O$ AMICI %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% &a

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    +++

    TABLE OF AUTHORITIES

    P"#$%&'

    C"&$&

    20th Century Music Corp. v. Aiken,

    =

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    +:Co"edy III Productions Inc. v. Class

    Pu(lications Inc.,

    &77 WL

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    :5art v. Electronic Arts Inc.,

    /&/ $%*d &=& ?*d Cir%

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    :+Pal"er v. ,chonhorn Enterprises,

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    :++United ,tates v. ,tevens,

    ++7 U%S% = ?

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    :+++Restate"ent :hird; o+ the &a' o+ Un+air

    Co"petition%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% &,

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    INTEREST OINTEREST OINTEREST OINTEREST OAICI CURIAEAICI CURIAEAICI CURIAEAICI CURIAEA4+2+ 07e 370n+0t+3n th0t 27e0te 0n

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    SUMMARY OF ARGUMENT

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    II.II.II.II. THE DECISION =ELOW SU=STANTIALL>THE DECISION =ELOW SU=STANTIALL>THE DECISION =ELOW SU=STANTIALL>THE DECISION =ELOW SU=STANTIALL>INCREASES THE RISK O PRODUCINCREASES THE RISK O PRODUCINCREASES THE RISK O PRODUCINCREASES THE RISK O PRODUCINGINGINGINGCONTENT PROTECTED => THE IRSTCONTENT PROTECTED => THE IRSTCONTENT PROTECTED => THE IRSTCONTENT PROTECTED => THE IRST

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    III.III.III.III. THE TRANSORATIVE USEM TESTTHE TRANSORATIVE USEM TESTTHE TRANSORATIVE USEM TESTTHE TRANSORATIVE USEM TESTAILS TO SATIS> IRST AENDENTAILS TO SATIS> IRST AENDENTAILS TO SATIS> IRST AENDENTAILS TO SATIS> IRST AENDENTSCRUTIN>SCRUTIN>SCRUTIN>SCRUTIN>

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    CONCLUSIONCONCLUSIONCONCLUSIONCONCLUSION37 the 637e3+n 7e03n, the e2++3n e-3

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    APPENDIX

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    APPENDIXA E Television Networks, LLC (AETN) iscomprised of television networks including A&E,HISTORY, Lifetime, Bio., Military HISTORY,and Crime & Investigation Network, among others.

    The Associated Press (AP) is a not-for-profitmutual news cooperative. The members of AP aremore than 1,500 newspapers and more than 5,000television and radio stations throughout the UnitedStates. AP also serves thousands of subscribing

    newspapers, news networks and other publishersand distributors of news worldwide. Founded in1848, AP is now the largest newsgatheringorganization in the world.

    Bloomberg L.P. d/b/a Bloomberg Newsis one ofthe worlds largest newsgathering organizations,comprised of more than 2,500 journalists around theworld in more than 120 bureaus. Bloombergprovides business, legal and financial news throughthe Bloomberg Professional Service, Bloombergs

    website and Bloomberg Television.Discovery Communications, LLC is a leading,global nonfiction media company that reaches morethan 1.8 billion cumulative subscribers in 218countries and territories. Discovery has more than150 worldwide television networks, includingDiscovery Channel, TLC, Animal Planet, Science andInvestigation Discovery, as well as joint venturenetworks OWN: Oprah Winfrey Network, The Hub,and 3net.

    Dow Jones Company, Inc., (Dow Jones) aglobal provider of news and business information, isthe publisher of The Wall Street Journal, Barrons,

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    2a

    MarketWatch, Dow Jones Newswires, and otherpublications. Dow Jones maintains one of theworlds largest newsgathering operations, withnearly 2,000 journalists in more than fifty countriespublishing news in several different languages. DowJones also provides information services, includingDow Jones Factiva, Dow Jones Risk & Compliance,and Dow Jones VentureSource. Dow Jones is a NewsCorporation Company.

    ESPN, Inc. (ESPN) is the largest sports mediacompany in the world. In the United States, it ownsand operates multiple cable television networks, aradio network, multiple sports internet sites, abroadband network, a magazine, and a programsyndication business. ESPN produces news,documentaries, and fantasy sports games amongmany other forms of content.

    The Hearst Corporation is one of the nationslargest diversified media companies. Its major

    interests include the following: ownership of 15 dailyand more than 30 weekly newspapers, including theHouston Chronicle, San Francisco Chronicle and

    Albany Times Union; nearly 300 magazines aroundthe world, including Good Housekeeping,Housekeeping, Cosmopolitan and O, The OprahMagazine; 29 television stations, which reach acombined 18% of U.S. viewers; ownership in leadingcable networks, including Lifetime, A&E and ESPN;business publishing, including a joint ventureinterest in Fitch Ratings; and Internet businesses,television production, newspaper featuresdistribution and real estate.

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    3aNational Public Radio, Inc. (NPR) is a Districtof Columbia non-profit membership corporation. Itproduces and distributes its radio programmingthrough, and provides trade association services to,nearly 800 public radio member stations locatedthroughout the United States and in many U.S.territories. NPRs award-winning programs includeMorning Edition, and All Things Considered, andserve a growing broadcast audience of over 23

    million Americans weekly. NPR also distributes itsbroadcast programming online, in foreign countries,through satellite, and to U.S. Military installationsvia the American Forces Radio and TelevisionService.

    News Corporation is a global, diversified mediaand information services company focused oncreating and distributing authoritative and engagingcontent to consumers throughout the world.The company comprises leading businesses across a

    range of media, including: news and informationservices, digital real estate services, book publishing,digital education, and sports programming and pay-TV distribution.

    The Radio Television Digital News Association(RTDNA), is based in Washington, D.C., and is theworlds largest professional organization devotedexclusively to electronic journalism. RTDNArepresents local and network news directors andexecutives, news associates, educators and studentsin broadcasting, cable and other electronic media inover 30 countries. RTDNA is committed to

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    4a

    encouraging excellence in electronic journalism andupholding First Amendment freedoms.

    Reporters Committee for Freedom of the Press isan unincorporated association of reporters andeditors which works to defend First Amendmentrights and freedom of information interests of thenews media. The Reporters Committee has providedrepresentation, guidance and research in First

    Amendment litigation since 1970.