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NASSCOM Product Conclave Nov 2010
20

Nasscom nov 11

Nov 18, 2014

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Page 1: Nasscom nov 11

NASSCOM Product ConclaveNov 2010

Page 2: Nasscom nov 11

Report Overview• Keywords tracked: “NASSCOM Product Conclave”• Time period: Nov 2010• Results overview

– Most mentioned were EMERGE “top 8” showcase and opening keynote sessions

– Top mentioned keywords – Cloud, startup, customer validation

– Pickup was highest on Twitter (4372 on Nov 10th), followed by main stream news, blogs and facebook mentions

– Among sessions UID, Rashmi Bansal and Opening keynote by Som and Sharad recorded highest mentions

Page 3: Nasscom nov 11

Twitter showed a huge jump in product conclave mentions, topping during the keynote & UID, Media mentions were about growth in software industry exports

Page 4: Nasscom nov 11

Mentions about attending product conclave kicked of in the morning, with Expo doing well before lunch, followed by the sessions in the afternoon

Page 5: Nasscom nov 11

Among mentions of key people, Som and Sharad topped mentions followed by Vivek and M R

Page 6: Nasscom nov 11

Mentions were most positive for Keynote speech followed by UID session and Rashmi Bansal, especially on Twitter

Total number of mentions = 1028

Page 7: Nasscom nov 11

Steel Wheels are getting a lot of attention with the locations and new openings of steel wheel showrooms

Page 8: Nasscom nov 11

Overall sentiment topped positive in the evening (EMERGE showcase) and was very positive at keynote

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Among qualified mentions (783) Nokia was most popular device of sending feedback, followed by web and then Blackberry devices

Page 10: Nasscom nov 11

Mentions by age show tremendous repeat mentions by <35 age demographic, followed by most unique mentions among 35-45

Page 11: Nasscom nov 11

Mentions were overwhelmingly by men, except during Rashmi Bansal’s session & UID

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Tag cloud shows mention trend was about product exports, optimism on the conference overall and big focus on Lean startups

Cloud computing Azure Exports product startups entrepreneurship

Optimism wifi Som Mittal keynote UID Lean startup Obama

Plan B Obopay Lunch Rashmi CIO $1.64 Billion

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Among unique views by website, Twitter topped, followed by WATBlog and NASSCOM Emerge blog

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Mentions about organization and sound / AC got the most positive mentions, followed by Venue

Total relevant mentions = 744

Page 15: Nasscom nov 11

More time for Q&A was the most requested topic, with many mentions about some pitches being too long

Total relevant mentions = 609

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Key mentions

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Key mentions

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Key mentions

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Key mentions

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Vangalhttp://www.vangal.com

Context. Correlation. Causation.