Mercedes-Benz Cars at a Glance. Edition 2012.

Mercedes-Benz Cars at a Glance.Edition 2012.

| 1

Dai

mle

r at

a G

lanc

eM

anag

emen

t tea

m

and

key

figur

es

Bran

d va

riet

yM

obili

ty

of t

he fu

ture

Prod

uctio

nlo

catio

nsPr

oduc

t ran

geM

erce

des-

Ben

zM

edia

con

tact

sPr

oduc

t ran

gesm

art

Prod

uct r

ange

May

bach

Contents.

| April 2012

Three new records We had ambitious plans for 2011 – and we actually surpassed our targets. By setting new records for unit sales, revenue and earnings, Mercedes-Benz had three reasons to celebrate. Our success is based on strong products: The S-Class and C-Class sedans were once again market leaders. We also set a new sales record in the E-Class segment – thanks in no small part to our new CLS. Our other new models were also very well received – be it the C-Class Coupé, B- or M-Class.

Six new models We continue to work hard on the expansion of our product portfolio. We will launch six new models in 2012: our sports car icon – the SL; the most dynamic A-Class to date; the CLS Shooting Brake; and three new SUV models. We are also making good progress with emission-free driving: With the new electric smart we are the first premium manufacturer to have an electric model “for everyone” in our model range.

One ambition With the best products and the strongest brand, we aim to be number one in premium-segment unit sales - as well as in all other categories – by the end of this decade at the latest. This ambition is backed up by our “Mercedes-Benz 2020” growth strategy. The global automotive market will continue to be a growth market for a long time to come. We intend to participate in that growth – and to an above-average extent.

That’s why our game plan for this year is to stay on the offensive. I look forward to presenting our continued progress to you here in 2013!

Sincerely, Dieter Zetsche Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars

Daimler at a Glance 2

Management team of Mercedes-Benz Cars 4

Key figures of Mercedes-Benz Cars 5

The brands of Mercedes-Benz Cars 6

Sustainable, safe and fascinating mobility of the future 16 » Road map to sustainable mobility 18 » The road to accident-free driving 22 » „Digital Life“ 24

Production locations of Mercedes-Benz Cars 26

Product range of Mercedes-Benz Cars » Mercedes-Benz 41 » smart 63 » Maybach 66

Media contacts of Mercedes-Benz Cars 69

Daimler Brand Portfolio 76

2 | | 3

Daimler at a Glance.

| 32 |

Dai

mle

r at

a G

lanc

e

Daimler AG is one of the world’s most successful automotive companies. With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, the Daimler Group is one of the biggest producers of premium cars and the world’s biggest manufacturer of commercial vehicles with a global reach. Daimler Financial Services provides financing, leasing, fleet management, insur-ance and innovative mobility services.

The company’s founders, Gottlieb Daimler and Carl Benz, made history with the invention of the automobile in the year 1886. As a pioneer of automotive engineering, Daimler continues to shape the future of mobility today: The Group’s focus is on innovative and green technologies as well as on safe and superior automobiles that appeal to and fascinate its customers. For many years now, Daimler has been investing continually in the development of alternative drive systems with the goal of making emission-free driving possible in the long term. So in addition to vehicles with hybrid drive, Daimler now has the broadest range of locally emission-free electric vehicles powered by batteries and fuel cells. This is just one example of how Daimler willingly accepts the challenge of meeting its responsibility towards society and the environment.

Daimler sells its vehicles and services in nearly all the countries of the world and has production facilities on five continents. Its current brand portfolio includes, in addition to the world’s most valuable premium automotive brand, Mercedes-Benz, the brands smart, Maybach, Freight- liner, Western Star, BharatBenz, Fuso, Setra, Orion and Thomas Built Buses. The company is listed on the stock exchanges of Frankfurt and Stuttgart (stock exchange symbol DAI). In 2011, the Group sold 2.1 million vehicles and employed a workforce of more than 271,000 people; revenue totaled €106.5 billion and EBIT amounted to € 8.8 billion.

Amounts in millions of EUR2011 2010

Revenue 106,540 97,761Western Europe 39,387 38,478

thereof Germany 19,753 19,281NAFTA 26,026 23,582

thereof United States 22,222 20,216Asia 22,643 19,659

thereof China 11,093 9,094Other markets 18,484 16,042

By divisionsMercedes-Benz Cars 57,410 53,426Daimler Trucks 28,751 24,024Mercedes-Benz Vans 9,179 7,812Daimler Buses 4,418 4,558Daimler Financial Services 12,080 12,788

Employees (Dec. 31)2011 2010

Total 271,370 260,100Germany 167,684 164,026United States 20,702 18,295Rest of World 82,984 77,779

By divisionsMercedes-Benz Cars 99,091 96,281Daimler Trucks 77,295 71,706Mercedes-Benz Vans 14,889 14,557Daimler Buses 17,495 17,134Sales Organization 49,699 48,299Daimler Financial Services 7,065 6,742


EBIT 8,755 7,274Value Added 3,726 2,773Net profit 6,029 4,674Earnings per share (in EUR) 5.32 4.28Investment in property, plant and equipment 4,158 3,653Research and development expenditure 5,634 4,849

4 | | 5

Management team of Mercedes-Benz Cars.

Key figures of Mercedes-Benz Cars.

| 54 |

Frank LindenbergResponsible for Finance & Controlling Mercedes-Benz Cars, Vans & Corporate

Prof. Dr. Thomas Weber Member of the Board of Management of Daimler AG, Group Research & Mercedes-Benz Cars Development

Dr. Joachim SchmidtExecutive Vice President Sales and Marketing Mercedes-Benz Cars

Dr. Wolfgang Bernhard Member of the Board ofManagement of Daimler AG,Production and Procurement,Mercedes-Benz Cars &Mercedes-Benz Vans

Dr. Dieter ZetscheChairman of the Board of Management Daimler AG/ Head of Mercedes-Benz Cars

Man

agem

ent t

eam

an

d ke

y fig

ures

Sales (units, Group sales) 12011 2010

Mercedes-Benz 1,279,100 1,178,300A-Class, B-Class 192,300 222,400C-Class, CLK-Class, SLK-Class 411,800 341,900E-Class, CLS-Class 340,100 330,800S-Class, CL-Class, SL-Class, SLR, SLS, Maybach 80,700 80,400M-Class, R-Class, G-Class, GL-Class, GLK-Class 254,300 202,800smart 99,700 94,300Mercedes-Benz Cars 1 1,381,400 1,276,800Western Europe 625,200 635,800

thereof Germany 290,700 292,900NAFTA 288,400 256,400

thereof United States 250,400 220,500Asia/Pacific 353,300 281,300

thereof China 223,100 160,000Japan 32,500 31,200

1 Includes Mitsubishi vehicles manufactured and/or sold in South Africa

Employees (Dec. 31)2011 2010

Total 99,091 96,281Germany 86,670 84,986United States 3,083 3,028Rest of World 9,338 8,267


EBIT 5,192 4,656Revenue 57,410 53,426Investment in property, plant and equipment 2,724 2,457Research and development expenditure 3,733 3,130

| 7

The brands. Mercedes-Benz Cars.

For the past 125 years, Mercedes-Benz’ pioneering work has been shaping the future of mobility. The star symbolizes the perfect union of fascination and responsibility in a way that is unequaled by any other trademark in the automotive world. True to Gottlieb Daimler’s maxim “The best or nothing,” Mercedes-Benz is using its great innovative power to continually define new milestones in terms of vehicle drive systems, safety, comfort, and design.

Last year Mercedes-Benz celebrated its unique heritage in line with the slogan “125! years of innovation.” With six new vehicle models, the brand also impressively demonstrated that its innovative power is as strong as ever as it heads down the road to accident-free, zero-emission driving. In 2011 Mercedes launched the all-new SLK, C-Class Coupé, M-Class, B-Class, and SLS AMG Roadster, as well as the updated C-Class. Each of these vehicles sets benchmarks in its segment for safety, comfort, and efficiency. With this product offensive, Mercedes-Benz laid the groundwork for the future — and concluded its anniversary year with the best sales result in the com-pany’s history. Sales of Mercedes-Benz vehicles reached an all-time high of around 1.26 million automobiles, representing an increase of eight percent compared with the figure for 2010.

With a view to further improving sales, Mercedes-Benz will system-atically forge ahead with its product offensive this year. The brand is once again launching six new models on the market and raising the bar for sportiness, comfort, and sustainability even higher. As Dr. Dieter Zetsche put it at the traditional New Year’s reception in Detroit in January 2012, “We are making green cars cooler and cool cars greener.” A great example of this approach is the new SL Roadster, which celebrated its world premiere at the Detroit Auto Show to coincide with the 60th anniversary of the SL series. The new SL is made almost entirely of aluminum — a first in the SL’s history — and weighs up to 140 kilograms less than the previous model. Less weight translates into better handling and up to 29 percent lower fuel consumption. And thanks to the new hybrid models E 300 BlueTEC HYBRID and E 400 HYBRID, Mercedes-Benz is also setting new efficiency benchmarks for luxury-class business vehicles. In fact, the E 300 BlueTEC HYBRID is the world’s most fuel-efficient luxury-class

Contact: [email protected], Tel. +49 (0)711 17-76876

The

bran

ds

8 | | 9

car, consuming only 4.2 liters of fuel per 100 km. The introduction of these two E-Class models marks the launch of a hybrid offensive.

Additional exciting premieres will follow. For example, the new SL Roadster, the new CLS Shooting Brake, and the new A-Class will under- score Mercedes-Benz’ leading role when it comes to innovative vehicle concepts and pioneering design. With its uniquely sporty focus in design and technology, the new generation of the A-Class will open a new chapter in the compact car segment and reach out to new target groups. Mercedes-Benz is also launching an offensive in the SUV segment, where it will introduce new generations of the GLK and the legendary G-Class, as well as an all-new GL.

For Mercedes-Benz, shaping the automotive future also means creating a comprehensive system of connectivity within the automobile. With the development of innovative telematics and infotainment systems, the star brand is striving to closely interlink consumer electronics with mobility. In many Mercedes-Benz vehicle models, the COMAND Online telematics system already offers convenient and secure Internet access. The system includes cloud-based Mercedes-Benz apps, which enable users to integrate Google Local Search (including Google Street View and Panoramio) and Facebook. Thanks to COMAND Online, motorists can for the first time transmit customized Google Maps routes directly into their vehicles. But thatʼs only the beginning. With its @yourCOMAND telematics strategy, Mercedes-Benz is planning to turn cars into mobile communications centers that are capable of providing access to all of today’s cutting-edge media and services.

In early January 2012, Mercedes-Benz’ DICE (Dynamic & Intuitive Control Experience) sculpture gave visitors to the Consumer Elec-tronics Show in Las Vegas a visionary glimpse of the interactive, intuitive, and secure user experience that drivers of premium auto-mobiles will enjoy in the future. DICE demonstrates how bi-directional interaction will turn vehicles into thinking mobility partners. The intelligent car communicates not only with the driver but also with other road users and its entire environment. As a result, all of the relevant information can be immediately evaluated and implemented while driving. The windshield becomes a brilliant head-up display, while the dashboard is turned into a display band. Here, digital data related to the vehicle’s real-life environment is displayed — as is infor-mation on points of interest, friends, pedestrians, and other vehicles. Users can interact with this feature naturally by means of gestures. To make this feat possible, Mercedes-Benz combines augmented

reality and natural gesture recognition. The result provides humans with a completely new and fascinating way of communicating with their environment. When passing a club, for example, drivers merely have to make a simple hand gesture to transmit the music into their vehicles via a live stream. At intersections, approaching vehicles are virtually displayed on the windshield in order to prevent possibly dangerous situations from arising.

However, the premium automobile brand from Stuttgart is not only developing technological solutions for networked communications; it is also getting extensively involved with social and digital media. The focus here is on open, dialogue-oriented offers instead of a mere presence on the Web. In order to successfully address contem-porary-minded target groups, the brand created the new platform “mb! by Mercedes-Benz” and The Avant/Garde Diaries, an inter-view magazine. Mercedes-Benz already had more than six million fans on Facebook in March 2012 and also had a successful start in Google’s new social network Google+. The brand is responding to the increased use of mobile terminals by introducing many informative and entertaining smartphone apps. Because it has been optimized to handle iPads, iPhones, and Mercedes-Benz COMAND Online, for example, the mobile portal now makes it possible for users to directly access attractive Mercedes-Benz content.

Mercedes-Benz’ unparalleled design expertise, which has resulted in the creation of innumerable design icons, is renowned the world over. That’s why in addition to creating the designs for automobiles, designers at Mercedes-Benz also apply their talents in the service of other products. Mercedes-Benz Style’s portfolio ranges from transportation-related products and furniture to lifestyle products and industrial design items. Last year, for example, the designers created the interior of Eurocopter’s EC145 Mercedes-Benz Style helicopter, an exclusive TAG Heuer watch, and elegant earphones for the street fashion brand WeSC. Mercedes-Benz is also underscoring its commit- ment to a distinctive style and trend-setting design through its involve-ment in fashion activities worldwide, and the company is steadily becoming more active in this area. In 2011, for example, the brand co-launched the Mercedes-Benz China Fashion Week in Beijing. And,

Contact: [email protected], Tel. +49 (0)711 17-76876Contact: [email protected], Tel. +49 (0)711 17-76876

The

bran

ds

10 | | 11

following a successful five-year run, it also signed a contract that extends its role as the name sponsor of the Mercedes-Benz Fashion Week Berlin until 2014. Overall, the star brand is presenting itself at major fashion events in more than 30 countries on all continents.

Mercedes-Benz is living up to its social responsibility by extensively supporting sports activities. One example of that is the Laureus Sport for Good Foundation, through which over 1.5 million disad-vantaged children and teenagers receive support thanks to more than 90 social sports projects worldwide. In addition, the Laureus Academy honors the world’s best athletes every year with the re-nowned Laureus World Sports Awards. This year the awards ceremony was held in London, the site of the upcoming Summer Olympics. In Germany, Mercedes-Benz is a long-time sponsor of the Stiftung Deutsche Sporthilfe foundation and has been active as a national sponsor since 2008.

In 2011 Mercedes-Benz once again attracted attention with its intense involvement in sports activities in Germany. During the women’s World Cup in Germany, Mercedes-Benz joined together with the men’s national soccer team, Mercedes-Benz brand ambassador Franz Beckenbauer, and millions of fans to support the national women’s soccer team with the “Together to the Star” campaign. “The Pulse of a New Generation” is the slogan of a campaign designed to drum up support for the men’s national team, which is coached by Joachim Löw, at this year’s Euro 2012 European Championship in Poland and Ukraine. The brand has been a partner of the German Soccer Federation since 1972 and its general sponsor since 1990. In 2011, this partnership was extended for another seven years on the occa-sion of a soccer match between Germany and Brazil in Stuttgart.

Mercedes-Benz is also very active in the area of golf, where it serves as the exclusive automotive partner for three of the four major tour-naments and for the Ryder Cup 2012. In addition, Mercedes-Benz is involved in the sponsorship of tennis and equestrian sports. In 2011 Mercedes-Benz also launched The Avant/Garde Diaries, a creative platform on which participants discuss current and socially relevant topics related to art, fashion, music, innovation, trends, culture, and automobiles. In a three-day event hosted by fashion designer Raf Simons, international avant-garde artists and trendsetters met in Berlin to discuss current and future developments with experts and the general public. One of the festival’s highlights was the artistic presentation of the Mercedes-Benz Concept A-CLASS, which

impressively showed that inquisitiveness and a delight in overcoming existing limitations are key driving forces behind innovation and progress at Mercedes-Benz as well as elsewhere. In 2012 The Avant/Garde Diaries will be held in Los Angeles at the end of April. The event will be hosted by Michael Diamond (Mike D) from the Beastie Boys.

Past & present

1886 Invention of the automobile by Carl Benz and Gottlieb Daimler.

1900 The first modern automobile: the Mercedes 35 hp.

1936 First series-produced passenger car with a diesel engine: the Mercedes-Benz 260 D.

1954 First series-produced passenger car with gasoline direct injection: the 300 SL “Gullwing”.

1959 First series-produced passenger car with a crumple zone: the 220 S/SE “Fintail”.

1978 Introduction of the anti-lock braking system (ABS) in the S-Class.

1981 Introduction of the driver-side airbag in the S-Class.

1990 Electric test car equipped with a ZEBRA high-temperature battery.

1994 First vehicle with a fuel cell drive: the NECAR 1.

1995 Introduction of the ESP® safety system in the S-Class.

1997 First series-produced passenger car with a CDI diesel engine: the C 220 CDI.

2002 Introduction of the PRE-SAFE® safety system in the S-Class.

2006 First series-produced passenger car with BlueTEC diesel technology.

2009 Introduction of the S 400 HYBRID as the first series-produced hybrid vehicle with lithium-ion batteries and as the CO2 champion in the luxury segment.

2010 Presentation of the F 800 Style as technology vehicle with flexible multi drive platform (fuel cell or battery) and role model for the new design idiom.

2011 The Mercedes-Benz F 125! research vehicle provides a visionary glimpse of tomorrow’s zero-emission mobility systems for large and luxurious automobiles that will use a plug-in fuel cell drive.

Market launch of the new B-Class, the first model of Mercedes-Benz’ new generation of compact cars. The vehicle features the new COLLISION PREVENTION ASSIST system as standard equipment.

Contact: [email protected], Tel. +49 (0)711 17-76876 Contact: [email protected], Tel. +49 (0)711 17-76876

The

bran

ds

12 | | 13

A great idea continues its successful run. Like no other brand, smart stands for innovation, functionality, and a zest for life. smart products stand out due to their unconventional design, city-friendly function-ality, and high technological standards. This makes them the logical expression of smart’s urban mobility strategy — for conventional drive systems and electric ones. In line with the slogan “We need dif-ferent cars, but want to remain mobile,” smart is the world’s smallest automotive think tank — and it’s a very successful one. Sales of around 102,000 units worldwide in 2011 (an increase of 4.6 percent compared to 2010) demonstrate that smart’s concept of combining environmentally compatible urban mobility with driving pleasure has been a resounding success.

In 2011 the smart forvision concept vehicle caused an especially big stir. Unveiled at the IAA 2011 auto show, the car combines futuristic design and technologies devoted to energy efficiency, lightweight engineering, and temperature management. In other words, the vehicle is yet another milestone on the road to holistic electric mobility.

The brand is continuing its success story in 2012, and right at the start of the year smart once again turned the automotive world on its head by redefining the look of the urban pickup truck. With a sense of humor, the smart for-us clearly states that it is the right car for young people and the young at heart who want to be active while minimizing emissions and the road space they require. At the same time, this smart concept car for the first time translates the pickup truck’s practical loading concept into a contemporary urban idea that is in tune with the 21st century.

Thanks to the market launch of the third-generation smart fortwo electric drive and the smart ebike, electric mobility is now available to everyone. The smart fortwo is being comprehensively updated this year, and the “sharpred” limited edition model was presented in February.

The car2go mobility service is also becoming increasingly popular. By April 2012, around 3,500 smart fortwo vehicles are being suc-cessfully used by more than 75,000 customers in 11 cities around the world: Ulm, Hamburg, and Düsseldorf in Germany, Austin/TX,

Past & present

1998 Delivery of the first smart fortwo.

2007 Second-generation smart introduced.

2008 Production of the one-millionth smart fortwo coincides with the tenth anniversary of the brand.

2009 Series production of the smart fortwo electric drive commences.

2010 Market launch of the updated smart fortwo.

2011 The smart forvision concept vehicle features impressive pioneering technologies.


San Diego/CA, Washington D.C., and Portland/OR in the United States, Vancouver in Canada, Vienna in Austria, Amsterdam in the Netherlands, and Lyon in France. In 2012, car2go will also be launched in Berlin and Stuttgart, Germany, and Birmingham in the United Kingdom.

Highlights» In 2011 car2go offered its first all-electric fleets, which were intro-

duced in San Diego and Amsterdam. In each of these cities, 300 smart electric drives have ushered in electric car-sharing. Following its success in 2010, smart once again won the Los Angeles Design Challenge in 2011. The smart 341 Parkour is a revolutionary super all-rounder with a completely transparent passenger compartment that offers outstanding all-round vision. The vehicle can drive con-ventionally along roads, climb up the facades of skyscrapers, and even fly.

» The international smart future minds award was presented at the final event of the smart urban stage series in Frankfurt. The award was given to The People’s Supermarket sustainable food cooperative in London. In addition to featuring award presenta-tions for pioneering projects, the events also attracted more than 14,000 visitors who took the opportunity to test drive the smart fortwo electric drive.

» During the ten years prior to 2011, the world’s largest smart enthu-siast meeting, smart times, always took place in Austria. However, last year it was held in another European country for the first time. For four whole days, fans celebrated their beloved smart car in Riccione, an Italian beach resort on the shores of the Adriatic Sea. In 2012, smart fans will get together in Antwerp, Belgium.

The

bran

ds

14 | | 15

For more than ten years, Maybach has defined the standards at the very peak of the luxury sedan segment. At the same time, it has continued the tradition of the legendary Maybach automobiles, which were among the most outstanding vehicles produced in Germany or elsewhere during the 1920s and 1930s. “Only create the very best from the very best; an automobile which meets every wish and is characterized by the most distinguished elegance and power,” declared a Maybach brochure in 1930, describing the brand’s aims, which have remained unchanged to this very day.

To coincide with the automobile’s 125th anniversary, Maybach presented the unusual, one-of-a-kind Edition 125! at the IAA 2011 in Frankfurt. The vehicle showcased exquisite new possibilities for customizing high-end sedans. Highlights included the contour lighting and the laser-engraved light motif, which features a double-M in a curved triangle in the front armrest.

Maybach presented another unusual customizing project at the 2011 Cannes Film Festival. In cooperation with the Swiss jewelry and watch manufacturer de GRISOGONO, Maybach unveiled a diamond-studded 62 S sedan to members of the international jet set and celebrities from the movie and show business.

Maybach also set new highlights in 2011 as a promoter of first-rate international art. At the beginning of the year, the brand became the first automotive brand worldwide to serve as an official partner of the famous Louvre Museum in Paris. Thanks to this partnership, changing exhibitions of sculptures by internationally renowned artists will be staged on the presentation area underneath the world-famous glass pyramid during the next three years. The presentations were kicked off by the leading British contemporary artist Tony Cragg, who displayed a new sculpture.

At the Art Biennale in Venice, Maybach supported the large solo exhibition of works by Julian Schnabel. At the show, the world-famous artist unveiled to a global public his automobile sculpture The Ones You Didn’t Write, which he created in cooperation with his protégé Vahakn Arslanian. The sculpture consists of a

Past & present

2002 Debut of the first Maybach 62 and 57.

2005 Introduction of the Maybach 57 S.

2006 Maybach presents the 62 S, the world’s highest-performance chauffeur-driven sedan.

2008 Introduction of the Maybach Landaulet, the only vehicle of its kind in the world today.

2009 Presentation of the Maybach Zeppelin, which is limited to 100 units.

2010 Extensive model update of the Maybach sedans.

2011 Maybach Edition 125! and DE GRISOGONO Maybach 62 S.

Maybach Guard Car which the artists decorated in an idiosyncratic manner.

At the end of 2011, the Daimler Board of Management decided to serve the top-of-the-line luxury segment with three additional Mercedes-Benz S-Class variants in the future. As a result, the Maybach brand will be discontinued in 2013, when the new S-Class will be presented. By then more than 3,000 vehicles will have been delivered to customers. The company will continue to serve current Maybach customers with a convincing product offering from the Mercedes-Benz brand: With the additional models, the S-Class will expand into the top-of-the-line luxury segment and thus represent the pinnacle of Daimler’s passenger car range.


The

bran

ds

| 17

Our missionAs the inventor of the automobile, we aim to play an indispensable role in shaping tomorrow’s mobility.

Focal points of our research and development activities To ensure a sustainable and safe mobility of the future, we are concentrating our efforts on the areas of» Safety» Comfort» Environmental compatibility» Quality» DesignIn doing so, we anticipate global trends and social developments.

Our goal» We develop innovative and modular vehicle concepts in order to

put the automobile, our most important and most popular means of transportation, on a foundation that will help it meet tomorrow’s needs.

» We are continuously working to further optimize our vehicles and to harmonize the various needs and requirements of our customers, society, business, and government.

The goal is to develop economical, environmentally friendly premium-segment vehicles without sacrificing safety, comfort, and cultivated sportiness.

Sustainable, safe and fascinating mobility of the future.


Mob

ility

of

the

futu

re

18 | | 19

Road map to sustainable mobility.

The challengeThe requirements to be met by the individual mobility of the future are becoming increasingly more varied and more complex.

A wide-ranging mix of drive systems enables made-to-measuresolutions for our customers » The mix of drive systems emerging for the future includes efficient

combustion engines, hybrid vehicles, and fuel cell or battery elec-tric vehicles.

» These technologies have already been an integral part of our drive system strategy for years.

» Depending on their respective areas of application and customer profiles, they make an optimal contribution to sustainable mobility.

» We consistently transfer these technologies into our series-pro-duced products.

Strategy for sustainable mobilityOur strategy combines all of our activities related to the vehicle and the drive system that are designed to conserve resources and minimize emissions — throughout the entire value creation process:» Optimization of the vehicles with state-of-the-art high-tech

combustion engines.» Further increases in efficiency by means of tailored hybridization

measures in various performance classes and for different applications.

» Driving with zero local emissions using fuel cell or battery tech-nology. Daimler also is committed to the use of clean alternative fuels.

We are exploiting all the possibilities for improving our vehicles and drive systems:

Optimization of vehicles with state-of-the-art high-techcombustion engines » We began to roll out BlueEFFICIENCY packages for Mercedes-Benz

models in 2008. At the end of 2011 the brand already offered more than 120 vehicles with the BlueEFFICIENCY package.

» The new generations of gasoline and diesel engines clearly demon-strate that combustion engines remain attractive drive systems if they are consistently enhanced. They are more fuel-efficient, while at the same time boasting better performance and smoother operation.

» The outstanding levels of comfort and safety that are typical of Mercedes vehicles remain unchanged.

» The potential harbored in all development areas is being tapped, from lightweight construction and optimized aerodynamics to the electrification of ancillary components.

» In the future, our 3D Body Engineering program will pool all of our measures for providing our vehicles with maximum safety while at the same time making them light and aerodynamic, and thus more efficient.

» Fuel savings of more than 20 percent are possible with the BlueEFFICIENCY package of measures.


Mob

ility

of

the

futu

re

20 | | 21

Local zero-emission driving: electric vehicles with fuel cells or batteries» Electric vehicles are powered by an electric motor. The electricity is

supplied either by a rechargeable battery or directly by an onboard fuel cell.

» Both fuel cell and battery electric vehicles are quiet, highly efficient, and produce no local emissions.

» Daimler has put four series-produced vehicle models with electric drive systems on the road since late 2010.

» The series production of our fuel cell-powered electric vehicle, the B-Class F-CELL, and of the battery-powered second-generation smart fortwo electric drive began in late 2009.

» They were followed in 2010 by two further battery-powered electric vehicles, the Vito E-CELL and the A-Class E-CELL.

» This year we will begin series production of the third-generation smart fortwo electric drive, which will be offered in more than 30 markets.

» The market launch of the smart ebike in the first half of 2012 will add a two-wheeler to our range of electric products.

» In 2013 we will begin producing a small batch of our first electric sports car, the SLS AMG E-CELL.

» It will be followed in 2014 by two electric vehicles based on the new B-Class. One of the models will feature a fuel cell drive, while the other will be equipped with a range extender.

» The new F 125! research vehicle provides a visionary glimpse of the automobile of the far future — a vehicle with an electric range of 1,000 kilometers.

Hybridization of vehicles with efficient combustion engines» We have developed a modular hybrid system to meet customer

requirements with tailored solutions. Hybrid modules of various performance classes and batteries can be combined with our most frequently produced gasoline and diesel engines. The features here range from the user-friendly start-stop function to energy boosting/recovery and purely electric driving. Another option is the plug-in HYBRID, in which batteries can be recharged at normal power outlets in order to increase their electric range.

» This development was kicked off in 2009 by the S 400 HYBRID with a lithium-ion battery and by the ML 450 HYBRID, which was designed specifically for the U.S. market. These vehicles are being followed in 2012 by the E 300 BlueTEC HYBRID, which is initially targeted at the European market, and the E 400 HYBRID, which will be launched on the U.S. market and then will also be offered in other countries such as China and Japan. In addition, we are rolling out hybrid technology in all of our other core production series.

» The future of the modular hybrid system is revealed by the Vision S 500 Plug-in HYBRID, the first “three-liter car” in the upper-range segment. Under NEDC conditions, this near-series model consumes only 3.2 liters of fuel per 100 kilometers while emitting only 74 g of CO2 per kilometer.*

» The next generation of the S-Class will include a plug-in HYBRID.

*preliminary values


Mob

ility

of

the

futu

re

22 | | 23

The road to accident-free driving.

Safety research – tradition and responsibilitySafety has always been the top priority at Mercedes-Benz. All of our pioneering inventions for enhancing vehicle safety are the result of intense research and development work.

Using real-life accidents as a basisWe concentrate equally on: » Accident prevention» Minimizing the severity of accidents» Individualized occupant protection

All of our activities are conducted in line with findings from real-life accidents so that we can develop effective safety systems that go far beyond legal requirements. Pioneer and forerunner in developing safety innovations We aim to offer our customers the world’s safest cars and also contribute to the safety of other road users, for example through measures such as those designed to protect pedestrians. We regard this as part of our social responsibility and a key milestone on the road toward achieving accident-free driving.

Automobiles that “think and see”Vehicles already exist that can » “think” along with drivers, thanks to a number of different

sensors» advise them of critical situations, and » independently initiate appropriate reactions if necessary.

» Through these measures we intend to help people drive better and, above all, in a more relaxed way. Active and passive safety systems are merging more and more into integrated and holistic protection and assistance systems. They help drivers by scanning the vehicle’s surroundings and providing support in critical situations.

» Our vehicles already contain many features that work (semi-)independently (DISTRONIC PLUS and Brake Assist PLUS; Active Parking Assist; PRE-SAFE® Brake; Active Blind Spot Assist; Active Lane Keeping Assist).

» We have already done research on some future assistance systems with independent functions (e.g. evasion assistance and a traffic jam or construction site assistance system) and are now developing them to the series production stage.

» 6D-Vision (a stereo camera system using an innovative algorithm) is a basic technology that opens up new possibilities for future driver assistance systems that can also act independently to some extent (e.g. a braking assistant for dealing with vehicles and pedestrians approaching from the side; a turning assistant; and an intersection assistant).

We will continue our pioneering tradition of innovation in order to steadily improve safety for our customers and all other road users and provide safe mobility on a sustainable basis.

Active safety

ABS, ESP® Brake Assist PLUS Accident prevention

Night Vision Assistant Reducing impact severity

Telligent® systems

Passive safety

Airbags, seat belts, safety cell

PRE-SAFE®

Mitigating accident effects

Integral safety Accident-free driving

Yesterday Today Tomorrow The future


Mob

ility

of

the

futu

re

24 | | 25

» In addition to offering continuous connectivity and full access to network services through cloud computing, the system also meets the highest display and operating standards.

» We focus on convenient and secure operation and on the network-ing and online capability of vehicles.

» Cloud-based services guarantee that our offers are always up-to-date and make it possible to decouple vehicle development cycles from the development cycles of consumer electronics.

» We want to focus on relevant content that will give consumers what they consider to be real added value, and on integrating this content into the vehicle concept as effectively as possible.

„Digital Life“.

We use the term “Digital Life” for our approach to using information technologies in vehicles as well as in our development process and for customer service.

» People are “always on” in their everyday lives — both at work and in private. People are spending more and more time in cars, and during this time they want to continue utilizing the services they are used to. We are therefore working on new entertainment fea-tures and concepts for vehicle interiors that will enable drivers to make efficient use of the time they spend in their vehicles.

» Mercedes-Benz’ claim to premium performance also applies to telematics systems. Our comprehensive @yourCOMAND tele-matics strategy consists of four pillars that enable us to accom-modate our customers’ needs:» Seamless Experience – Multimedia systems are seamlessly

networked and socially interactive — but not distracting.» Natural Handling – The vehicle is primarily operated by means

of voice control, supplemented by hand gestures and touch.» Sensory Perfection – High-end sound and a brilliant, high-

resolution screen with individual signals at each seat.» Remote Convenience – The vehicle, its multimedia system,

and all applications and content can be configured by remote control.


Mob

ility

of

the

futu

re

| 27

HamburgBremen

Berlin

Kölleda (MDC Power GmbH, wholly owned subsidiary)

Affalterbach (Mercedes-AMG GmbH, wholly owned subsidiary)

Stuttgart-UntertürkheimSindelfingen

Rastatt

Hambach/France

Graz/AustriaKecskemét/Hungary

Beijing/China

East London/South Africa

6th ofOctober/

Egypt

Pune/IndiaHo Chi Minh City/Vietnam

Wanaherang/Indonesia

Pekan/MalaysiaSamutprakan/Thailand

Tuscaloosa/USA

Production plant

Powertrain plant (powertrain production network)

CKD/SKD plant (completely/semi knocked down: supplied vehicle parts are assembled locally)

Participation Beijing Benz Automotive Co., Ltd., Beijing: Daimler AG owns 50 %

External partner Magna Steyr, Graz: production and assembly on behalf of Daimler AG

AMG engine plant

| 27

Production locations. Mercedes-Benz Cars.

Prod

uctio

nlo

catio

ns

28 | | 29

Main production locationMain production location

AffalterbachGermany

Website www.mercedes-amg.com

Production AMG engine production facility,AMG Performance Studio

Managing director Ola Källenius

Plant founded 1976

Plant area in m2 59,754

Built-on plant area in m2 32,048

Number of employees 2011 1,036On site 2010 917 2009 906

Past & present

1967 Founded as an “engineering studio and design and testing center for the development of racing engines.”

1976 AMG moves from Burgstall to Affalterbach.

1990 AMG begins to officially cooperate with Mercedes-Benz.

1999 AMG is renamed Mercedes-AMG GmbH – 51 % of the company’s shares are owned by Mercedes-Benz.

2005 Mercedes-AMG GmbH becomes a wholly owned Daimler subsidiary.

2008 AMG opens 175 new AMG Performance Centers in 15 countries.

2010 For the first time in its history, AMG designs and develops a completely new vehicle all on its own: the SLS AMG.

2011 AMG presents four SLS AMG variants (Coupé, GT3, Roadster, and E-Cell) with different engine outputs.

As of December 31, 2011

» Daimler AG has had a close connection with Berlin for more than a century.

» The Mercedes-Benz plant in Berlin was established in 1902, making it the Group’s oldest production facility still in operation.

» The Berlin plant manufactures the V6 BlueTEC diesel engine, which is one of the world’s cleanest and most innovative engines.

» In 2011 the facility took part in a nationwide anti-racism campaign that is supported by businesses, works councils, famous athletes, and artists.

Past & present

1902 Takeover of Motorfahrzeug- und Motorenfabrik Berlin AG (MMB) by Daimler-Motoren-Gesellschaft (DMG).

1936 Production of large engines for ships, airplanes, and off-road trucks.

1962 Inclusion of the plant in the production network of Daimler-Benz plants.

2002 Production launch of the Maybach Type 12 engine.

2005 Production launch of the new generation of V6/V8 diesel engines.

2010 The one-millionth new-generation V6 diesel engine rolls off the assembly line.

2011 Opening of a 600 m2 healthcare center for the plant’s employees and their families.

Production Engines, components, parts and fuel systems

Plant manager Dr. Hansgeorg Niefer

Plant founded 1902



Number of employees 2011 2,628/2,516 On site/from MBC 2010 2,707/2,599 2009 2,853/2,740

Annual production 2011 169,365 Engines 2010 165,837 2009 104,544

Website www.berlin-plant.mercedes-benz.com As of December 31, 2011

BerlinGermany


» In 2005 Mercedes-AMG GmbH became a wholly owned Daimler subsidiary and AMG became Mercedes-Benz’ performance brand.

» The site houses the management, administrative staff, and sales depart-ment of Mercedes-AMG GmbH, as well as the engine manufacturing facility and the development and design departments for AMG vehicles.

» Each high-performance AMG engine is made by a single mechanic in accordance with the company’s “one man, one engine” principle.

» The brand’s focus on driving performance is the aim of every AMG vehicle: innovative top performance that can be directly experienced.

» Further fields of activity include vehicle customization at the AMG Performance Studio and driving events at the AMG Driving Academy.

Mai

n pr

oduc

tion

loca

tions

30 | | 31


Past & present

1938 Carl F.W. Borgward Automobil- und Motorenwerke opens.

1971 Complete takeover by Daimler-Benz AG.

1978 The plant begins to produce Mercedes-Benz passenger cars.

1996 Production launch of the first generation of the SLK.

2004 World premiere of the second generation of the SLK.

2007 The new C-Class is manufactured as a sedan and a station wagon.

2008 Production launch of the new GLK compact SUV.

2009 The new E-Class Coupé is built in Bremen.

2010 The new E-Class Cabriolet is launched on the market.

2011 World premiere of the C-Class Coupé and the new SLK. The new generation of the C-Class sedan and station wagon is launched.

2012 The new SL features an innovative aluminum body.

BremenGermany

Plant founded 1938

Plant area in m2 1,503,976


Number of employees 2011 12,843/10,9531

On site/from MBC 2010 12,416/10,5851

2009 12,635/10,8221

Annual production 2011 313,026 2010 257,861 2009 201,820

Website www.bremen-plant.mercedes-benz.com

Production Mercedes-BenzC-Class (sedan, estate and coupe), E-Class (coupe and cabriolet), SLK, SL, GLK

Plant manager Andreas Kellermann


1Excl. production of body panels

» As the area’s biggest private-sector employer, the plant is deeply rooted in the region. More than six million Mercedes-Benz passenger cars have been produced in Bremen since 1978.

» The Bremen plant flexibly produces the C-Class sedan, the station wagon, the coupe, and the GLK on a single production line.

» With the launch of the next generation of the C-Class, the plant will become the center of competence for this high-volume production series.

East LondonSouth Africa

» C-Class for right-hand drive markets: The current C-Class is already the third generation to be produced in South Africa’s Eastern Cape pro-vince. The plant has been exporting sedans to right-hand drive markets since 2000.

» Since the production launch of the new C-Class in 2007, the facility has also been exporting left-hand drive vehicles to the U.S.

» Starting in 2014 the East London plant will also produce the successor generation of the current C-Class.

Past & present

1958 Car Distributors Assembly Ltd. begins producing vehicles under contract for Mercedes-Benz.

1984 Daimler-Benz AG acquires a 50.1 % stake in United Cars and Diesel Distributors (UCDD). The company is registered as Mercedes-Benz of South Africa (Pty) Ltd. (MBSA).

2000 Expansion of the plant: first right-hand drive models of the Mercedes-Benz C-Class.

2003 The 100,000th C-Class rolls off the assembly line.

2007 Production launch of the new C-Class.

2010 Investment decision concerning the future production of the successor generation of the current C-Class.

Plant founded 1948



Number of employees 2011 2,376 2010 2,324 2009 2,431

Annual production 2011 54,312 Vehicles 2010 52,101 2009 41,400

Website www.eastlondon-plant.mercedes-benz.com As of December 31, 2011

Production Mercedes-Benz C-Class sedan (right and left-hand drive)

Plant manager Arno van der Merwe


Mai

n pr

oduc

tion

loca

tions

32 | | 33


Past & present

1997 Inauguration of the smart plant in Hambach.

1998 Production of the first smart fortwo.

2000 Market launch of the smart fortwo convertible.

2003 The 500,000th smart fortwo rolls off the assembly line.

2007 Production launch of the second generation of the smart fortwo.

2008 The one-millionth smart fortwo is produced in time for the tenth anniversary of the start of production.

2009 Production of the first series of the smart fortwo electric drive begins.

2011 The 500,000th second-generation smart fortwo is produced.

HambachFrance

Plant founded 1997



Number of employees 2011 777 2010 788 2009 811


Website www.hambach-plant.smart.com

Production smart fortwo,smart fortwo electric drive

Plant managerDr. Joachim Betker

» “smartville”: The smart fortwo is built in Hambach, France, where the plant’s cross-shaped assembly line is optimally suited to the needs of logistics and assembly operations and provides an efficient arran-gement for production processes.

» The plant’s environmentally friendly production process is in keeping with the product. The plant has an organic water treatment facility and a heat recovery system.

» In November 2009 the plant also begins to produce the second gene-ration of the smart fortwo electric drive.

» In 2012 the facility begins series production of the electric vehicle’s third generation.


» In its core areas of business, the Hamburg plant develops and produces axles, axle components, steering columns, exhaust emission technology components, and lightweight structural parts.

» The facility further developed pioneering technologies to the series-production stage. Examples include advanced welding methods and a system that combines hydroforming with plastic injection molding.

» Lightweight structural components for Mercedes-Benz passenger cars are produced in a new hall.

Past & present

1935 Founding of Vidal & Sohn Tempowerk GmbH; production of a three-wheeled light truck.

1969 The company merges with Hanomag-Henschel-Fahrzeugwerke GmbH,

51 % of which is owned by Daimler-Benz.

1978 The Hamburg plant becomes a Daimler-Benz AG plant.

1993 Creation of a separate development department in order to create complex components that are adapted to production at the site.

2007 The prize-winning Montage 21 assembly concept with 45 cooperating robots further increases production flexibility.

2011 Completion of a new 10,000 m² hall for the production of lightweight components.

HamburgGermany

Plant founded 1935



Number of employees 2011 2,609/2,314On site/from MBC 2010 2,569/2,277 2009 2,565/2,279

Annual production 2011 Rear axles/front axles 2010 2009

Website www.hamburg-plant.mercedes-benz.com

Production Axles and axle components, steering columns, exhaust gas technology, and intelligent light-weight structural components

Plant manager Werner Schalow


574,616/494,302453,100/431,781569,787/529,061


Mai

n pr

oduc

tion

loca

tions

34 | | 35

» As part of its efforts to extend the Mercedes-Benz product range in the premium compact car segment (the successor generation of the current A- and B-Class, encompassing five models instead of the previous two), Daimler decided in 2008 to increase its production capacity by expanding the Rastatt plant for €600 million and construc-ting a new facility in Kecskemét, Hungary, for €800 million. The two plants are part of a production network that manufactures the new generation of Mercedes-Benz compact cars.

» Upon completion, the Kecskemét plant will employ more than 2,500 people.

» The new B-Class will be the first product to roll off the assembly line in Kecskemét.


Past & present

2008 The plant site is selected.

2009 The cornerstone is laid and construction starts in October.

2010 Roof-topping ceremony and start of machinery installation in October.

2011 Trial operations and production tests.

2012 The plant is opened and production is launched in March.

KecskemétHungary

Plant founded 2008



Website www.kecskemet-plant.mercedes-benz.com

Production Mercedes-Benz B-Class (as of 2012)

Plant manager Frank Klein


» Newest plant in Germany: The engine factory in Kölleda, Thuringia, has been manufacturing three- and four-cylinder engines since 2003.

» The plant has been continually expanded during the past few years.» More than one million engines have rolled off the production line to date

in Kölleda.» The new four-cylinder gasoline engines are a completely new production

series. For the first time, the engines can be installed either longitudi-nally or transversely.

Past & present

2003 Two years after the start of construction at MDC Power GmbH, the first series-production engine rolls off the assembly line.

2006 MDC Power GmbH becomes a wholly owned subsidiary of Daimler.

2007 Construction of a new 18,000 m2 hall for final assembly of the new Mercedes-Benz four-cylinder diesel engine.

2008 A production milestone is set as the 500,000th engine rolls off the line.

2010 A new hall extension adds 14,000 m² to the production area.

2011 Production launch of the new gasoline engine for Mercedes-Benz’ new generation of compact cars.

KölledaGermany

Plant founded 2003



Number of employees 2011 530 2010 399 2009 323

Annual production 2011 474,010 Engines 2010 351,421 2009 238,414

Website www.mdc-power.com

Production Engines

Plant manager Dr. Sven Breitschwerdt



Mai

n pr

oduc

tion

loca

tions

36 | | 37

Past & present

2006 The plant begins to produce Mercedes-Benz vehicles.

2008 C-Class production begins.

2010 Production launch of the long version of the E-Class for the Chinese market.

2011 Production of the GLK begins.

Main production location

BeijingChina

Start of production 2006



Website www.bbac.com.cn

Production Mercedes-Benz C-Class, E-Class (long wheelbase version for the Chinese market), GLK

Plant managerFrank Deiß


» In 2006 Beijing Benz Automotive Co., Ltd. (BBAC), a 50-50 joint ven-ture between Daimler and its Chinese partner BAIC, commenced local production of Mercedes-Benz passenger cars in Beijing.

» Production of the C-Class sedan began in spring 2008. Since May 2010, BBAC has been manufacturing the current E-Class in a long version that is especially adapted to the needs of the Chinese market. In December 2011 the facility began producing a third model: the GLK.

» Beginning in 2013, production will be gradually expanded through the addition of three more model series of the new generation of Merce-des-Benz compact cars. Moreover, a new plant will begin manufactu-ring four-cylinder gasoline engines which will be installed in the locally produced Mercedes-Benz cars and vans. A new R&D Center will also be built; it will primarily conduct vehicle tests, modify vehicles, and engage in R&D activities with suppliers.



Past & present

1992 Inauguration of the Mercedes-Benz plant in Rastatt.

1997 Series production of the Mercedes-Benz A-Class begins. Opening of the Mercedes-Benz Customer Center in Rastatt.

2002 Start of the plant expansion for the new A-Class and B-Class.

2005 Series production of Mercedes-Benz B-Class begins.

2008 Rastatt produces its two-millionth compact car.

2010 Production of the A-Class E-CELL (small batch) begins in October.

2011 The new B-Class is the first vehicle of the new generation of Mercedes-Benz compact cars to roll off the assembly line.

2012 Launch of the new A-Class.

RastattGermany

Production Mercedes-Benz A-Class, B-Class

Plant manager Peter Wesp


» The Rastatt plant serves as the center of competence for Mercedes-Benz compact cars.

» In 2009 Mercedes-Benz invested €600 million in the expansion of the Rastatt plant to ensure its long-term viability.

» With the expansion of its product range in the premium compact segment, Mercedes-Benz will offer five models instead of two in the future in order to win over new customer groups and generate growth in additional markets. Three of the models (including the new A-Class and B-Class) will be manufactured at the Rastatt plant.

Plant founded 1992





Website www.rastatt-plant.mercedes-benz.com


Mai

n pr

oduc

tion

loca

tions

38 | | 39


1Excl. Research and Development2Incl. body parts production at the plants in Bremen and Hamburg, as well as some of the catering and plant security services at the Untertürkheim plant

Past & present

1915 The plant is founded by Daimler-Motorengesellschaft for the production of aircraft and aircraft engines.

1919 Production of the first vehicles.

1980 The cornerstone of the Mercedes-Benz Customer Center is laid.

1995 Inauguration of the Mercedes-Benz Technology Center.

2002 The Maybach manufacturing facility commences production.

2009 Series production of the new E-Class and the S 400 HYBRID begins.

2010 Series production of the B-Class F-Cell and the gull-wing Mercedes-Benz SLS AMG.

2011 Production ramp-up of the new CLS-Class and launch of the new SLS AMG Roadster.

2012 Launch of the new CLS Shooting Brake.

» The Sindelfingen plant is Daimler’s largest production facility.» The Mercedes-Benz Technology Center contains the Research &

Development department for new Mercedes-Benz models.» The Sindelfingen plant serves as the center of competence for the

production of upper-range and luxury vehicles.

SindelfingenGermany

Production Mercedes-BenzC-Class sedan,S-, E-, CL- and CLS-Class,SLS AMG (Coupé and Roadster) and Maybach

Werkleiter Dr. Willi Reiss


Plant founded 1915


Built-on plant area in m2 1,313,563

Number of employees 2011 26,4141/22,9122

On site/from MBC 2010 26,9921/23,5632 2009 28,0291/24,9512


Website www.sindelfingen-plant.mercedes-benz.com



1Incl. Research and Development

Past & present

1904 Start of production in Untertürkheim.

1926 Merger of Daimler-Motoren-Gesellschaft and Benz & Cie.

1936 The first series-produced passenger car with a diesel engine is introduced.

1947 Due to the lack of space in the Neckar Valley, the body shop and the final assembly area are moved to Sindelfingen.

1995 Construction of the new V-engine factory in Bad Cannstatt.

2006 The plant becomes the location of Daimler’s headquarters.

2011 The company invests more than €1.5 billion in the facility between 2011 and 2012.

» The parent plant: Daimler has concentrated the development, produc-tion, and shipment of engines, transmissions, and axles for the Merce-des-Benz Cars division at the Untertürkheim location.

» Also located in the parent plant are the Daimler Group headquarters, parts of the Commercial Vehicles division, the research and development unit, and a steeply banked curve for testing vehicles.

Stuttgart-UntertürkheimGermany

Plant founded 1904


Built-on plant area in m2 1,074,712


Annual production 2011 2010 2009 Engines 808,463 853,008 710,520Rear axles 958,547 906,744 519,836Front axles 733,156 701,239 509,801Transmissions 1,309,588 1,244,990 924,952

Website www.untertuerkheim-plant.mercedes-benz.com

Production Engines, axles, transmissions, components incl. “upstream” facilities foundry and forge

Plant manager Peter Schabert



Mai

n pr

oduc

tion

loca

tions

40 |


» The plant has been the traditional production site of the Mercedes-Benz M-, GL-, and R-Class SUVs.

» Starting in 2014, the Tuscaloosa plant will also produce the successor generation of the current C-Class for the North American market.

» In 2015 the facility will begin manufacturing a new Mercedes-Benz model series as its fifth product.

Past & present

1997 Opening of the plant and production launch of the M-Class.

2004 Production launch of the second generation of the M-Class.

2005 Plant expansion opens; R-Class production begins.

2006 Production launch of the GL-Class.

2007 One-millionth vehicle produced.

2008 Production launch of the diesel versions of the GL-, M-, and R-Class SUVs with BlueTEC technology.

2009 The one-millionth M-Class rolls off the assembly line in Tuscaloosa.

2010 Expansion of the body shop is completed.

2011 The 1.5-millionth SUV rolls off the assembly line in Tuscaloosa.

TuscaloosaAlabama/USA

Plant founded 1995



Number of employees 2011 2,828 2010 2,792 2009 2,992


Website www.tuscaloosa-plant.mercedes-benz.com

Production Mercedes-BenzM-, R- and GL-Class

Plant manager Markus Schäfer



Product range. Mercedes-Benz.

Prod

uct r

ange

Mer

cede

s-B

enz

42 | | 43

Positioning» Since its market launch, the A-Class has been considered the trailblazer

for a new vehicle segment featuring a successful, one-of-a-kind vehicle concept (unconventional, intelligent, safe). The dynamic and expressive design makes the new A-Class more interesting for younger customers.

» Optimal use of space despite compact exterior dimensions — the most compact vehicle in its class, with great all-round vision and high utility. The focus is clearly on sportiness and driving pleasure.

Highlights» Fuel consumption was substantially reduced compared to the correspon-

ding engine versions of the predecessor series.» All engine versions are equipped with the ECO start/stop function —

irrespective of the transmission used.» A 6-speed manual transmission and an automated 7G-DCT dual-clutch

transmission (optional equipment) for rapid gear changing.» The new A-Class comes with three sporty chassis variants that ensure

agile driving pleasure.» Full integration of the iPhone® into the display- and user interface concept

provides access to the deviceʼs key content, which is shown on the in-vehicle display and can be operated in a safe and convenient manner via the controller on the center armrest.

Positioning» A new compact car era: The new B-Class is an all-rounder that combines

the advantages of a sedan, a station wagon, and a van in one vehicle.

Highlights» In a first for the compact segment, the new B-Class offers an anti-

collision system (COLLISION PREVENTION ASSIST) which is provided as standard equipment.

» A completely new range of drive systems: four-cylinder gasoline and diesel engines with direct injection, turbocharging, and a specially deve-loped 7G-DCT dual-clutch transmission (optional equipment) reduce fuel consumption by up to 21 %.

» Many of the assistance systems that are familiar from the S- and E-Class are now being introduced in the second generation of the sports tourer.

» Record-breaking cd figure of 0.26.

Model

Acceleration Maximum CO2 emissions CO2- Fuel consumption Rated 0-100 km/h speed NEDC combined efficiency NEDC combined power (Manual/automatic (Manual/automatic (Manual/automatic class (Manual/automatic kW (hp) transmission) s transmission) km/h transmission) g/km (Germany) transmission) l/100 km

Mercedes-Benz A-Class Sedan

4 cylinders

A 180 CDI BlueEFFICIENCY 80 (109) n/a* n/a* n/a* n/a* n/a*



A 180 BlueEFFICIENCY 90 (122) n/a* n/a* n/a* n/a* n/a*



Model

As of March 2012, errors excepted and subject to change


Mercedes-Benz B-Class Sedan

4 cylinders

B 180 CDI BlueEFFICIENCY 80 (109) 10.9/10.7 190 114-121/115-122 A 4.4-4.6/4.4-4.7

B 200 CDI BlueEFFICIENCY 100 (136) 9.5/9.3 210 115-121/116-122 A 4.4-4.6/4.4-4.7

B 180 BlueEFFICIENCY 90 (122) 10.4/10.2 190 137-144/137-145 C 5.9-6.2/5.9-6.2

B 200 BlueEFFICIENCY 115 (156) 8.6/8.4 220 138-144/138-145 C 5.9-6.2/5.9-6.2


*Certified data not yet available at the time of going to pressAs of March 2012, errors excepted and subject to change

Prod

uct r

ange

Mer

cede

s-B

enz

44 | | 45

Highlights» Fuel consumption is down by as much as 31 percent compared to

predecessor models.» All of the rear-wheel-drive C-Class models come equipped with the

ECO start/stop function as standard.» All of the automatic-transmission versions except for the C 300 CDI

4MATIC will be equipped with the enhanced 7G-TRONIC PLUS seven-speed automatic transmission.

» The C-Class achieves a new level of safety, with ten new driver assistance systems.

» A total of 1.6 million sedans and estates of the current production series have been sold to date.

» In 2011, the C-Class sedan was again the most sucessful model in its segment.

Positioning» The C-Class combines agility with comfort without focusing exclusively on

a specific attribute.» The comprehensively updated C-Class, which was launched on the market

in March 2011, is characterized by a strikingly dynamic exterior design, a high-quality interior, substantially improved fuel efficiency, additional driver assistance systems, and a new generation of telematics systems.

Model

*electronically limited **with AMG Performance Package ***AMG 6.3-litre V8 engineAs of March 2012, errors excepted and subject to change


Mercedes-Benz C-Class Sedan

4 cylinders

C 180 CDI BlueEFFICIENCY 88 (120) 10.5/10.8 208/206 125-139/129-140 B 4.8-5.3/4.9-5.3




C 250 CDI 4MATIC BlueEFFICIENCY 150 (204) -/7.1 -/240 -/144-152 C -/5.4-5.7

C 180 BlueEFFICIENCY 115 (156) 9.0/8.9 225/223 157-169/148-160 D 6.7-7.3/6.4-6.9

C 200 BlueEFFICIENCY 135 (184) 8.2/7.8 237/235 154-168/150-161 C 6.6-7.2/6.4-6.9

C 250 BlueEFFICIENCY 150 (204) -/7.2 -/240 -/150-161 D -/6.4-6.9

6 cylinders

C 300 CDI 4MATIC 170 (231) -/6.4 -/250 -/185-189 D -/7.0-7.2

C 350 CDI BlueEFFICIENCY 195 (265) -/6.0 -/250 -/154-157 D -/5.9-6.0

C 350 BlueEFFICIENCY 225 (306) -/6.0 -/250* -/159-164 D -/6.8-7.0

C 350 4MATIC BlueEFFICIENCY 225 (306) -/6.0 -/250* -/174-178 D -/7.4-7.6

8 cylinders

C 63 AMG*** 336 (457) /358 (487)** 4.5 (4.4**) -/250* -/280 G -/12.0

Model



Mercedes-Benz C-Class Estate

4 cylinders





C 250 CDI 4MATIC BlueEFFICIENCY 150 (204) -/7.4 -/237 -/147-155 B -/5.5-5.8


C 200 BlueEFFICIENCY 135 (184) 8.4/8.1 228/226 160-177/155-162 C 6.9-7.6/6.7-6.9

C 250 BlueEFFICIENCY 150 (204) -/7.4 -/233 -/155-162 E -/6.7-6.9

6 cylinders

C 300 CDI 4MATIC 170 (231) -/6.5 -/242 -/191-195 E -/7.2-7.4

C 350 CDI BlueEFFICIENCY 195 (265) -/6.3 -/250 -/159-162 D -/6.0-6.2

C 350 BlueEFFICIENCY 225 (306) -/6.1 -/250* -/165-170 D -/7.1-7.3

8 cylinders

C 63 AMG*** 336 (457) /358 (487)** 4.5 (4.4**) -/250* -/285 G -/12.2


Prod

uct r

ange

Mer

cede

s-B

enz

46 | | 47

Positioning» The E-Class sets standards in safety, comfort, and quality.» The vehicle stands out because of its distinctive and characteristic design.

Highlights» Sales of 244,000 units (sedan and estate) in 2011.

Positioning» The new model packages the cutting-edge technology of the recently

introduced C-Class generation in an impressive coupe exterior. The vehicle delivers outstanding driving pleasure and exemplary efficiency. The C-Class Coupé is therefore tailored to the lifestyle of customers aged 35 to 45 who combine professional success with a zest for life and a strong sense of responsibility. The C-Class Coupé was introduced on the market beginning in June 2011.

» Like no other AMG model, the new Mercedes-Benz C 63 AMG Coupé’s Black Series embodies the AMG brand claim of “Driving Performance.” With a maximum output of 380 kW (517 hp) and a peak torque of 620 Nm, this new high-performance car is the strongest C-Class of all time.

Highlights» The C-Class Coupé features a comprehensive range of safety equipment,

including seven standard-fitted airbags, belt tensioners, and belt force limiters at all seats.

» The coupe has been given an aluminum active engine hood in order to protect pedestrians.

» The coupe provides drivers with extensive protection and support, thanks to numerous driver assistance systems ranging from the ATTENTION ASSIST fatigue detection system to DISTRONIC PLUS proximity control.

Model



Mercedes-Benz C-Class Coupé

4 cylinders




C 250 BlueEFFICIENCY 150 (204) -/7.2 -/240 -/152-163 D -/6.5-7.0

6 cylinders

C 350 BlueEFFICIENCY 225 (306) -/6 .0 -/250 -/159-164 D -/6.8-7.0

8 cylinders

C 63 AMG*** 336 (457) /358 (487)** 4.4 (4.3**) -/250* -/280 G -/12.0

C 63 AMG Black Series*** 380 (517) -/4.2 -/300* -/286 G -/12.2

*electronically limited **with AMG Performance Package ***AMG 5.5-litre V8 biturbo engineAs of March 2012, errors excepted and subject to change


Mercedes-Benz E-Class Sedan

4 cylinders

E 200 CDI BlueEFFICIENCY 100 (136) 10.2/9.5 210/207 134-141/134-141 B 5.1-5.4/5.1-5.4



E 250 CDI 4MATIC BlueEFFICIENCY 150 (204) -/7.9 -/238 -/147-152 B -/5.6-5.8

E 200 BlueEFFICIENCY 135 (184) 8.5/7.9 232/232 165-172/152-160 D 7.1-7.4/6.5-6.9

E 250 BlueEFFICIENCY 150 (204) -/7.7 -/240 -/154-162 C -/6.6-7.0

E 200 NGT BlueEFFICIENCY 120 (163) -/10.4 -/224 149-155 (natural gas) E 5.5-5.7 (natural gas) 190-198 (gasoline) 8.1-8.5 (gasoline)

E 300 BlueTEC HYBRID 150 (204) e-motor 20 (27) -/7.5 -/242 109 A+ 4.2

6 cylinders

E 300 CDI BlueEFFICIENCY 170 (231) -/6.8 -/250* -/153-159 B -/5.8-6.1

E 300 BlueEFFICIENCY 185 (252) -/7.1 -/250* -/159-164 C -/6.8-7.0

E 300 4MATIC BlueEFFICIENCY 185 (252) -/7.4 -/245 -/174-176 C -/7.4-7.5

E 350 BlueTEC 155 (211) -/7.8 -/239 -/180-188 D -/6.8-7.2


E 350 CDI 4MATIC BlueEFFICIENCY 195 (265) -/6.7 -/250* -/173-175 C -/6.6-6.7



8 cylinders

E 500 BlueEFFICIENCY 300 (408) -/5.2 -/250* -/209 E -/8.9

E 500 4MATIC BlueEFFICIENCY 300 (408) -/5.2 -/250* -/219 E -/9.4

E 63 AMG** 386 (525) -/4.3 /410 (557)** (-/4.2**) -/250* -/230 F -/9.8

Model


Prod

uct r

ange

Mer

cede

s-B

enz

48 | | 49

Positioning» The E-Class estate is the loadmaster in the segment. The functionality

of even the basic estate model sharply differentiates it from its com- petitors. The maximum cargo volume is 1,950 liters, and the vehicle has the largest rear hatch (cubic volume).

Highlights» The car offers a high level of comfort and a comprehensive range of

safety equipment.

Positioning» The coveted upper mid-range coupe features a striking athletic design,

distinctive and innovative appointments, and a sporty balance between agility and ride comfort.

Highlights» The fuel-efficient and low-emission diesel and gasoline engines from the

sedan. » Safety and driver assistance systems from the sedan. » Dynamic handling package (optional) with an electronically controlled

damping system. In addition, the driver can push a button to select between the driving modes “Comfort” and “Sport.”

Model


Mercedes-Benz E-Class Estate

4 cylinders


E 220 CDI BlueEFFICIENCY 125 (170) 8.8/8.6 220/216 136-141/139-143 A 5.2-5.4/5.3-5.5


E 250 CDI 4MATIC Blue EFFICIENCY 150 (204) -/8.1 -/230 -/157-161 B -/6.0-6.1



E 300 BlueTEC HYBRID 150 (204) e-motor 20 (27) -/7.5 -/242 109 A+ -/4.5

6 cylinders

E 300 CDI BlueEFFICIENCY 170 (231) -/7.2 -/240 -/163-169 B -/6.2-6.4



E 350 BlueTEC 155 (211) -/8.0 -/232 -/189-191 C -/7.2-7.3


E 350 CDI 4MATIC BlueEFFICIENCY 195 (265) -/7.3 -/247 -/187-189 C -/7.1-7.2


E 350 4MATICBlueEFFICIENCY 225 (306) -/7.1 -/250* -/184-186 C -/7.8-7.9

8 cylinders

E 500 BlueEFFICIENCY 300 (408) -/5.4 -/250* -/216 D -/9.3

E 500 4MATIC BlueEFFICIENCY 300 (408) -/5.4 -/250* -/222 E -/9.5

E 63 AMG*** 386 (525) -/4.4 /410 (557)** (-/4.3)** -/250* -/234 F -/10.0

Model

*electronically limitedAs of March 2012, errors excepted and subject to change


Mercedes-Benz E-Class Coupé

4 cylinders


E 250 CDI BlueEFFICIENCY 150 (204) 7.4/7.3 250*/247 128-138/128-138 B 4.9-5.3/4.9-5.3



6 cylinders


E 350 CDI BlueEFFICIENCY 195 (265) -/6.1 -/250* -/159-162 C -/6.0-6.1


8 cylinders

E 500 BlueEFFICIENCY 300 (408) -/5.1 -/250* -/209 E -/8.9



Prod

uct r

ange

Mer

cede

s-B

enz

50 | | 51

Positioning» In 2003 Mercedes-Benz unveiled the CLS, which created a new vehicle

category that for the first time combined the elegance and dynamism of a coupe with the comfort and functionality of a sedan. For many years the CLS was the only four-door coupe in its class. Around 32,500 units have been sold to customers worldwide since October 2004.

» The first units of the second-generation four-door coupe were delivered to customers on January 19, 2011.

Highlights» All engines have higher outputs and torques than their predecessors while

at the same time consuming up to 25 percent less fuel. » The CLS engine lineup is supplemented by the first four-cylinder engine:

the CLS 250 CDI BlueEFFICIENCY with 150 kW (204 hp). » The CLS is the first automobile in the world to feature high-performance

LED headlights as optional equipment. The headlights combine the fascinating daylight-like color effect of LEDs with the high performance, functionality, and energy efficiency of the current generation of bi-xenon lamps.

» The CLS was the market leader in its segment in 2011.

Positioning» “Four seasons, four persons.”» Cloth top for a classic convertible line.» A member of the aerodynamically efficient E-Class family with a Cd value

of only 0.28.

Highlights» The new AIRCAP® system in combination with the refined AIRSCARF®

system provides unique year-round comfort for up to four people.» First Mercedes-Benz convertible with headbags.» Features the fuel-efficient and low-emission diesel and gasoline engines

from the coupe.» Safety and driver assistance systems from the sedan.» In spring 2010 the new E-Class cabriolet rounded off the E-Class family.

The vehicle met with a very positive response from customers, with sales of 26,000 units in 2011.

Model



Mercedes-Benz E-Class Cabriolet

4 cylinders





6 cylinders




8 cylinders

E 500 300 (408) -/5.2 -/250* -/213 E -/9.1

Model


Mercedes-Benz CLS-Class Coupé


4 cylinders

CLS 250 CDI BlueEFFICIENCY 150 (204) 7.5 242 134-138 A 5.1-5.3

6 cylinders

CLS 350 CDI BlueEFFICIENCY 195 (265) 6.2 250* 159-160 B 6.0-6.1

CLS 350 CDI 4MATIC BlueEFFICIENCY 195 (265) 6.4 250* 177-181 C 6.7-6.9

CLS 350 BlueEFFICIENCY 225 (306) 6.1 250* 159-164 C 6.8-7.0

8 cylinders

CLS 500 BlueEFFICIENCY 300 (408) 5.2 250* 209 E 9.0

CLS 500 4MATIC BlueEFFICIENCY 300 (408) 5.2 250* 224-226 E 9.6-9.7

CLS 63 AMG*** 386 (525) /410 (557)** 4.5 (4.4**) 250* 231 F 9.9

Prod

uct r

ange

Mer

cede

s-B

enz

Acceleration Maximum CO2 emissions CO2- Fuel consumption Rated 0-100 km/h speed NEDC combined efficiency NEDC combined power (Automatic) (Automatic) (Automatic) class (Automatic) kW (hp) s km/h g/km (Germany) l/100 km

52 | | 53

Positioning» The S-Class is the innovation leader in the areas of safety and comfort. » It is the ultimate embodiment of the luxury sedan.

Highlights» The S 400 HYBRID is the first series-produced vehicle with a lithium-ion

battery. » The S 250 CDI BlueEFFICIENCY is the world’s most fuel-efficient luxury

sedan, consuming only 5.7 liters of fuel per 100 km.» In 2011, the S-Class sedan once again increased sales compared to the prior

year and was again the market leader in its segment.

Positioning» The CL is the masterpiece of luxury coupes. » It has a breathtaking design idiom and a high-value appearance. » The car unites perfect driving pleasure with relaxed comfort in a manner

unmatched by any other vehicle in its class.

Highlights» State-of-the-art safety and assistance systems. » Broad range of powerful engines. » Active night vision assistant with a spotlight function (received the ADAC’s

Yellow Angel award in 2012 in the Innovation and Environment category).

Model

1also available in a long wheelbase version 2only available in a long wheelbase version *electronically limited **AMG Performance Package

***AMG 5.5-litre V8 biturbo engine ****AMG 6.0-litre V12-engineAs of March 2012, errors excepted and subject to change

Acceleration Maximum CO2 emissions CO2- Fuel consumption Rated 0-100 km/h speed NEDC combined efficiency NEDC combined power (Automatic) (Automatic) (Automatic) class (Automatic) kW (hp) [long version] s [long version] km/h [long version] g/km (Germany) [long version] l/100 km

Mercedes-Benz S-Class Sedan

4 cylinders

S 250 CDI BlueEFFICIENCY1 150 (204) 8.2 [8.2] 240 [240] 149-151 [149-151] A 5.7-5.8 [5.7-5.8]

6 cylinders

S 350 BlueTEC1 190 (258) 7.1 [7.1] 250* [250]* 164-168 [164-168] B 6.2-6.4 [6.2-6.4]

S 350 BlueTEC 4MATIC1 190 (258) 7.1 [7.1] 250* [250]* 193-195 [193-195] C 7.3-7.4 [7.3-7.4]

S 350 BlueEFFICIENCY1 225 (306) 6.9 [7.1] 250* [250]* 177-184 [179-186] C 7.6-7.9 [7.7-8.0]

S 350 4MATIC BlueEFFICIENCY1 225 (306) 6.9 [7.1] 250* [250]* 189-193 [189-193] C 8.1-8.3 [8.1-8.3]

S 400 HYBRID1 220 (299) 7.2 [7.2] 250* [250]* 186-189 [188-191] C 7.9-8.1 [8.0-8.2]

8 cylinders

S 500 BlueEFFICIENCY1 320 (435) 5.0 [5.0] 250* [250]* 219-224 [219-224] E 9.4-9.6 [9.4-9.6]

S 500 4MATIC BlueEFFICIENCY1 320 (435) 5.0 [5.0] 250* [250]* 228-229 [230-231] E 9.8 [9.9]

S 63 AMG1*** 400 (544) 4.5 [4.5] 250* [250]* /420 (571)** (4.4**) 300** 244 [244] E 10.5 [10.5]

12 cylinders

S 6002 380 (517) [4.6] [250]* [329-332] G [14.1-14.2]

S 65 AMG2**** 463 (630) [4.4] [250]* [334] G [14.3]

Model

*electronically limited **with AMG Performance Package***AMG 5,5-Liter V8-Biturbo-Motor ****AMG 6,0-Liter V12-Motor



Mercedes-Benz CL-Class Coupé

8 cylinders

CL 500 BlueEFFICIENCY 320 (435) 4.9 250* 224-232 E 9.5-9.9

CL 500 4MATIC BlueEFFICIENCY 320 (435) 4.9 250* 237-242 E 9.9-10.1

CL 63 AMG*** 400 (544)/ 250*/ 420 (571)** 4.5 (4.4**) 300* ** 244 E 10.5

12 cylinders

CL 600 380 (517) 4.6 250* 340 G 14.3

CL 65 AMG**** 463 (630) 4.4 250* 334 G 14.3


Prod

uct r

ange

Mer

cede

s-B

enz

54 | | 55

Positioning» The SLK is the trendsetter and technology leader among the roadsters

in its class. » The new SLK sets safety standards in the roadster segment. » It is the most fuel-efficient roadster in its segment. » The Mercedes-Benz SLK 55 AMG is the most powerful SLK of all time.

The car’s all-new AMG 5.5-liter V8 engine with cylinder cutout combines top performance with minimal fuel consumption.

Highlights» More muscular and sporty design. » Powerful, fuel-efficient engines, vario roof, AIRSCARF®, MAGIC SKY

CONTROL®. » Also available as a similarly fuel-efficient, high-torque diesel version:

the SLK 250 CDI.

Model

*electronically limited **AMG 5.5-litre V8 engine with cylinder managementAs of March 2012, errors excepted and subject to change


Mercedes-Benz SLK-Class Roadster

4 cylinders

SLK 200 BlueEFFICIENCY 135 (184) 7.3/7.0 240/237 149-158/142-151 D 6.4-6.8/6.1-6.5

SLK 250 BlueEFFICIENCY 150 (204) 6.5/6.6 244/243 160-169/144-153 E 6.9-7.3/6.2-6.6

SLK 250 CDI BlueEFFICIENCY 150 (204) -/6.7 -/243 -/128-132 B 4.9-5.0

6 cylinders

SLK 350 BlueEFFICIENCY 225 (306) -/5.6 -/250* -/167 D -/7.1

8 cylinders

SLK 55 AMG** 310 (422) -/4.6 -/250* -/195 E -/8.4

Positioning» The SL is a sports car icon. Its origins reach back 60 years to the 300 SL

racing sports car of 1952. » The SL unites sportiness and comfort in a way that no other vehicle in its

class can match.

Highlights» The engines are as fuel-efficient as they are powerful. » All-aluminum body: The weight has been reduced by up to 140 kg compared

to the predecessor model. » FrontBass, MAGIC VISION CONTROL, MAGIC SKY CONTROL®, AIRSCARF®,

Intelligent Light System.

Model


Mercedes-Benz SL-Class Roadster

6 cylinders

SL 350 225 (306) 5.9 250* 159-176 C 6.8-7.5

8 cylinders

SL 500 320 (435) 4.6 250* 212-214 D 9.1-9.2

SL 63 AMG1*** 395 (537) /415 (564)** 4.3/4.2** 250* 231 F 9.9

12 Zylinder

SL 65 AMG2**** 463 (630) 4.0 250* 270 G 11.6

*electronically limited **with AMG Performance Package ***AMG 5,5-Liter V8-Biturbo-Motor****AMG 5,5-Liter V12-Biturbo-Motor 1market launch May 2012 2market launch September 2012



Prod

uct r

ange

Mer

cede

s-B

enz

56 | | 57

Positioning» The Mercedes-Benz SLS AMG Coupé super sports car offers distinctive

styling, superior handling, and the high level of everyday practicality and safety that is a hallmark of Mercedes-Benz.

Highlights » The purist design of the SLS AMG Coupé fascinates with its passionate

sportiness and reinterprets the breathtaking design of the Mercedes-Benz 300 SL. The stylistic highlight is without a doubt the striking gull-wing doors, which give the SLS AMG incomparable charisma.

» The SLS AMG Coupé comes with a fascinating and unique technology package, consisting of an aluminum spaceframe body with gull-wing doors; an AMG 6.3-liter front-mid V8 engine with 420 kW (571 hp) of peak output, 650 Nm of torque, and dry sump lubrication; seven-speed dual-clutch transmission in a transaxle configuration; a sports suspension with aluminum double wishbones; and a DIN curb weight of 1,620 kilograms. This is a spectacular combination that guarantees outstanding handling.

» Since 2011, the SLS AMG Coupé has also been available with the new AMG RIDE CONTROL sports suspension as optional equipment. The sys-tem has adaptive damping, which unites great performance with optimal long-distance comfort.

» The weight distribution between the front and rear axles (47 % to 53 % respectively) and the low center of gravity emphasize the pronounced super sports car concept.

» Customer response to the SLS AMG Coupé has far exceeded expecta-tions. Among other things, the SLS AMG Coupé won Germany’s Design Prize in gold in 2011 and was named the best car in its class in the rea-ders’ choice competition of auto, motor und sport magazine in 2010. And for the presentation of the Auto Trophy 2011, the readers of Auto Zeitung magazine voted the SLS AMG Coupé the best super sports car for the third time in a row.

Positioning» The new Mercedes-Benz SLS AMG Roadster adds a second fascinating

dream car to the AMG model family. » The fascinating super sports car is a perfect synthesis of open-top driving

pleasure, outstanding handling, exemplary safety, and the extensive use of lightweight engineering.

Highlights» The car combines an aluminum spaceframe body, an AMG 6.3-liter

front-mid V8 engine with 420 kW (571 hp) peak output and 650 Nm of torque; seven-speed dual-clutch transmission in a transaxle configuration; and an AMG sports suspension with aluminum double wishbones to guarantee outstanding handling as well as roadster-style driving pleasure. Optional equipment includes the attractive new AMG RIDE CONTROL sports suspension with electronically regulated damping, which unites great performance with optimal long-distance comfort.

» The SLS AMG Roadster’s compact fabric top takes only 11 seconds to open or close and can be operated while the vehicle is traveling at speeds of up to 50 km/h.

» The new AMG Performance Media feature is absolutely unique. This motor sports-inspired multimedia system provides an exclusive combination of numerous telemetry displays, including those for longitudinal and transverse acceleration, various types of engine data, and lap times on racetracks, with mobile high-speed Internet access.

» Like the SLS AMG Coupé, the Mercedes-Benz SLS AMG Roadster has already received numerous awards. For example, the readers of Auto Zeitung magazine voted the SLS AMG Roadster the best convertible for the Auto Trophy 2011. As a result of the readers’ survey conducted by the German automotive magazine auto motor und sport, the SLS AMG Roadster also ranked first in the convertible category of the Best Car of 2012 award.

Model

*electronically limited **AMG 6.3-litre V8 engineAs of March 2012, errors excepted and subject to change

Acceleration Maximum CO2 emissions CO2- Fuel consumption Rated 0-100 km/h speed NEDC combined efficiency NEDC combined power (Dual clutch (Dual clutch (Dual clutch class (Dual clutch trans- kW (hp) transmission) s transmission) km/h transmission) g/km (Germany) mission) l/100 km

Mercedes-Benz SLS AMG Super Sports Car

Coupé** 420 (571) 3.8 317* 308 G 13.2

Model

*electronically limited **AMG 6.3-litre V8 engineAs of March 2012, errors excepted and subject to change

Acceleration Maximum CO2 emissions CO2- Fuel consumption Rated 0-100 km/h speed NEDC combined efficiency NEDC combined power (Dual clutch (Dual clutch (Dual clutch class (Dual clutch trans- kW (hp) transmission) s transmission) km/h transmission) g/km (Germany) mission) l/100 km

Mercedes-Benz SLS AMG Super Sports Car

Roadster** 420 (571) 3.8 317* 308 G 13.2

Contact: [email protected], Tel. +49 (0)7144 302581 Contact: [email protected], Tel. +49 (0)7144 302581

Prod

uct r

ange

Mer

cede

s-B

enz

58 | | 59

Positioning» The GLK is the compact SUV from Mercedes-Benz with G-Class DNA. » Best balance between handling and ride comfort in its class.

Highlights» The GLK 200 CDI, GLK 220 CDI, GLK 220 CDI 4MATIC, and GLK 250 CDI

4MATIC are available as BlueEFFICIENCY models. » PRE-SAFE® and the Intelligent Light System (ILS) are available in this

segment for the first time. » Powerful and economical four- and six-cylinder engines. » The updated GLK-Class celebrated its market launch in June 2012. » Around 170,000 GLKs have been sold since the vehicle was introduced on

the market in 2008.

Model


Mercedes-Benz GLK-Class SUV

4 cylinders

GLK 200 CDI BlueEFFICIENCY 105 (143) 10.3/10.8 195/190 149-159/145-156 B 5.7-6.1/5.6-6.0

GLK 220 CDI BlueEFFICIENCY 125 (170) 8.5/8.7 205/205 149-159/145-155 B 5.7-6.1/5.6-6.0

GLK 220 CDI 4MATIC BlueEFFICIENCY 125 (170) -/8.8 -/205 -/159-168 C -/6.1.6.5

GLK 250 CDI 4MATIC BlueEFFICIENCY 150 (204) -/7.9 -/210 -/159-168 C -/6.1-6.5

6 cylinders

GLK 350 CDI 4MATIC 170 (231) -/7.3 -/225 -/209-220 E -/8.0-8.4

GLK 350 4MATIC BlueEFFICIENCY 225 (306) -/6.5 -/238 -/194-203 E -/8.2-8.7



Positioning» Thanks to its cutting-edge automotive technology, the third generation of

the M-Class sets new standards for SUVs. » The new M-Class is the most efficient SUV in its class. The vehicle unites

first-rate on-road and off-road performance and offers the same level of safety and quietness as the large Mercedes-Benz sedans. As a result, the third-generation M-Class will continue the vehicle’s success story, which established a new market segment 14 years ago.

» Mercedes-AMG is the inventor of high-performance SUVs, and its new ML 63 AMG is the third generation of this powerful off-road vehicle.

Highlights» The entire model range consumes 25 percent less fuel on average than

the predecessor vehicle. » The ML 250 BlueTEC 4MATIC is particularly outstanding, boasting NEDC

consumption of only 6.0 liters of fuel per 100 km (158 g CO2/km) so that it can travel for up to 1,500 kilometers on a single tank of fuel.

» More than 1.2 million M-Class vehicles have been delivered to customers since it was launched on the market in 1997.

*electronically limited **AMG Performance Package ***AMG 5.5-litre V8 biturbo engine As of March 2012, errors excepted and subject to change

Model


Mercedes-Benz M-Class SUV

4 cylinders

ML 250 BlueTEC 4MATIC 150 (204) 9.0 210 158-170 A 6.0-6.5

6 cylinders

ML 350 BlueTEC 4MATIC 190 (258) 7.4 224 179-194 C 6.8-7.4

ML 350 4MATIC BlueEFFICIENCY 225 (306) 7.6 235 199-206 D 8.5-8.8

8 cylinders

ML 63 AMG*** 386 (525) /410 (557)** 4.8/4.7** 250* 276 F 11.8


Prod

uct r

ange

Mer

cede

s-B

enz

60 | | 61

Positioning» The R-Class boasts outstanding long-distance comfort and the most

spacious and versatile interior in its class, with up to seven seats. » With a total of nine basic versions, this production series offers the most

extensive model range within the SUV family of Mercedes-Benz.

Highlights» Equipped with the latest generation of direct injection gasoline engines

since January 2012. » In 2010 the new-generation of the R-Class was introduced. It featured a new

design and an extensive range of standard equipment, including numerous assistance systems and the new generation of diesel engines.

» The new-generation R-Class got off to a resounding start in fall 2010. It boosted sales substantially in 2011, compared to the prior year.

Model

1also available in a long wheelbase version 2only available in a long wheelbase version *electronically limitedAs of March 2012, errors excepted and subject to change

Acceleration Maximum CO2 emissions CO2- Fuel consumption Rated 0-100 km/h speed NEDC combined efficiency NEDC combined power (Automatic) (Automatic) (Automatic) class (Automatic) kW (hp) [long version] s [long version] km/h [long version] g/km (Germany) [long version] l/100 km

Mercedes-Benz R-Class SUV

6 cylinders

R 300 CDI BlueEFFICIENCY 140 (190) 9.5 [-] 215 [-] 199-206 [-] C 7.6-7.8 [-]

R 350 CDI 4MATIC1 195 (265) 7.6 [7.7] 235 [235] 223 [223] D 8.5 [8.5]

R 350 BlueTEC 4MATIC2 155 (211) - [8.9] - [220] - [222-223] D - [8.4-8.5]

R 350 4MATIC BlueEFFICIENCY1 225 (306) 7.8 [7.9] 245 [245] 233 [235] E 10.0[10.1]

8 cylinders

R 500 4MATIC2 285 (387) - [6.3] - [250]* - [306-311] G - [13.2-13.4]


Positioning» The GL-Class continues to hold a top position in the market segment of

luxurious sports utility vehicles. » The vehicle blends outstanding on- and off-road driving performance with

great spaciousness and luxurious comfort.

Highlights» The GL is the world’s first full-size SUV with a self-supporting body. » AIRMATIC air suspension, ADS adaptive damping system, PRE-SAFE®, and

NECK-PRO head restraints are standard. » Introduction of the GL 350 CDI BlueEfficiency in January 2011, featuring a

new-generation diesel engine with 195 kW (265 hp) and 620 Nm as well as lower fuel consumption.

» Around 179,000 GL-Class vehicles have been delivered to customers since spring 2006.

Model


Mercedes-Benz GL-Class SUV

4 cylinders

GL 350 BlueTEC 4MATIC 155 (211) 9.6 210 239-244 D 9.0-9.3

GL 350 CDI 4MATIC BlueEFFICIENCY 195 (265) 7.9 225 235-238 D 8.9-9.0

8 cylinders

GL 450 4MATIC 250 (340) 7.2 235 312-317 G 13.4-13.6

GL 450 CDI 4MATIC 225 (306) 7.6 230 307-313 G 11.6-11.8

GL 500 4MATIC 285 (387) 6.5 240 317-322 G 13.6-13.8



Prod

uct r

ange

Mer

cede

s-B

enz

62 |

Positioning» The G-Class, which is celebrating its 33rd anniversary in 2012, is one of

the most sought-after off-road vehicles on the automobile market. » Continuous model updates have enabled the G-Class to keep pace with

the latest technological developments.

Highlights» Perfect off-road performance thanks to permanent all-wheel drive, 4ETS,

ESP®, low-range ratio, and three engageable full differential locks. » The G 350 BlueTEC featuring cutting-edge BlueTEC technology was added

to the engine lineup in fall 2010. » More than 215,000 G-Class vehicles have been sold to date.

Model


Mercedes-Benz G-Class

Cabriolet

6 cylinders

G 350 BlueTEC 155 (211) 8,8 175 295 G 11,2

8 cylinders

G 500 285 (388) 5,9 210 348 G 14,9

Off-roader

6 cylinders

G 300 CDI Professional 135 (184) 12,3 90 307 G 11,7

G 350 BlueTEC 155 (211) 9,1 175 295 F 11,2

8 cylinders

G 500 285 (388) 6,1 210 348 G 14,9

G 55 AMG* 373 (507) 5,5 210** 372 G 15,9

Product range. smart.


*AMG 5.5-litre V8 Kompressor engine **electronically limitedAs of March 2012, errors excepted and subject to change

Prod

uct r

ange

smar

t

64 | | 65

*electronically limited **softip ***softouchAs of March 2012, errors excepted and subject to change

Model

CO2- Rated Acceleration Maximum CO2 emissions efficiency Fuel consumption power 0-100 km/h speed NEDC combined class NEDC combined kW (hp) s km/h g/km (Germany) l/100 km

smart fortwo coupé

3 cylinders

smart fortwo coupé cdi 40 (54) 16.8 135 86**/87*** B 3.3**/3.3***

smart fortwo coupé mhd 45 kW 45 (61) 16.8 145* 97**/98*** C 4.2**/4.3***

smart fortwo coupé mhd 52 kW 52 (71) 13.7 145* 97**/98*** C 4.2**/4.3***

smart fortwo coupé 62 kW 62 (84) 10.7 145* 114**/115*** E 4.9

smart fortwo BRABUS coupé 72 kW 75 (102) 8.9 155* 119 E 5.2

****preliminary valuesAs of March 2012, errors excepted and subject to change

Model


smart electric drive

coupé 55 (75) < 13 **** > 120**** 0 A+ ca. 13 kWh****

cabrio 55 (75) < 13 **** > 120**** 0 A+ ca. 13 kWh****

Positioning» A focus on lifestyle and the environment.» The smart fortwo established the micro-car segment.» The premium micro-car two-seater has a unique product concept that

makes it a pioneer with regard to environmental compatibility, safety standards, and driving pleasure.

Highlights» Urbanity & lifestyle: e.g. 2.69 m length, 8.75 m turning circle, dynamic

engines, high agility, and a unique, bold design that is instantly recognizable.» Highest safety standards: Tridion safety cell, ESP®, ABS, full-size front

airbags, etc. as standard.» “smart intelligent drive”: A wide range of four engine variants (cdi, mhd,

turbo, and BRABUS turbo) to ensure driving pleasure and maximum economy.» Series production of the smart fortwo electric drive began in 2009.» The third-generation smart fortwo electric drive will hit showrooms in

2012.» More than 1.3 million smart fortwos have been delivered to customers to

date.» The roof of the convertible can be automatically opened or closed no

matter how fast the car is traveling.» The smart featuring a CDI engine is the world’s only series-produced

convertible to consume just three liters of fuel per 100 km.

*electronically limited **softip ***softouchAs of March 2012, errors excepted and subject to change

Model


smart fortwo cabrio

3 cylinders

smart fortwo cabrio cdi 40 (54) 16.8 135 86**/87*** B 3.3**/3.3***

smart fortwo cabrio mhd 52 kW 52 (71) 13.7 145* 99**/100*** C 4.3**/4.4***

smart fortwo cabrio 62 kW 62 (84) 10.7 145* 114**/115*** E 4.9

smart fortwo cabrio BRABUS 72 kW 75 (102) 8.9 155* 119 E 5.2


Prod

uct r

ange

smar

t

| 67

Product range. Maybach.

Positioning» The very best in high-tech equipment for exemplary safety and

maximum comfort.» Exquisite craftsmanship and cutting-edge automotive technology.


Model


Maybach 57 Sedan

12 cylinders

Maybach 57 405 (550) 5.2 250* 350 G 15.0

Model


Maybach 57 S Sedan

12 cylinders

Maybach 57 S 463 (630) 4.9 275* 368 G 15.8



Prod

uct r

ange

May

bach

68 |

Media contacts. Mercedes-Benz Cars.


Modell


Maybach 62 Sedan

12 Zylinder

Maybach 62 405 (550) 5.4 250* 350 G 15.0

Modell


Maybach 62 S Sedan

12 Zylinder

Maybach 62 S 463 (630) 5.1 250* 368 G 15.8


Highlights» Each Maybach is a one-of-a-kind vehicle that combines absolute

perfection, individuality, and exclusivity.» Use of the finest materials.» Maybach Landaulet: The world’s most exclusive open-top luxury sedan.» In the spring of 2010, the company presented the updated Maybach

with a much broader range of new equipment features for the high-end luxury sedan segment. Despite a break in production due to the upgrade, overall 2011 sales were on the previous year's level with around 200 units.


Med

ia c

onta

cts

Daimler Brand Portfolio.

Mercedes-Benz Cars

Daimler Trucks

Mercedes-Benz Vans

Daimler Buses

Daimler Financial Services

Daimler AG

70546 Stuttgart, Germany

www.daimler.com

www.daimler.mobi

Mercedes-Benz Cars at a Glance. Edition 2012.

Automotive

mid v8 engine

litre v8 engine

aluminum spaceframe

sports car

produced passenger

wholly owned

dual clutch

edge automotive