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22 August 2013 – Cap40 entrepreneurs series event with Cécile Pompéï
15

Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

Jan 20, 2015

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Cap40

A social entrepreneur is a person who establishes an enterprise with the aim of solving social problems or effecting social change while being financially sustainable. This new vision of the role of a company appeared in the 60s and is now booming in Cape Town today.

This Thursday 22nd of August 2013, the Cap40 met with a French social entrepreneur based in Philippi. Cécile Pompeï is project director of the MicroFranchise Accelerator and recently won the Ashoka Changemakers Power of Small competition. The main focus of this talk is the concept of social entrepreneurship and its most successful applications as well as the main challenges social entrepreneurs can face in a country like South Africa.
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Page 1: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

22 August 2013 – Cap40 entrepreneurs series event with Cécile Pompéï

Page 2: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

How to address the needs of poor communities while creating economic empowerment

Cécile POMPEÏ - [email protected] - Head of the Micro franchise Accelerator (MFA)

Page 3: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

Social Entrepreneurship

Where is social entrepreneurship coming from ?

What is social entrepreneurship?

Social entrepreneurship takes a social problem and solves it at scale, while focusing on social value rather than profit

"Social entrepreneurs are not content just to give a fish or teach how to fish. They will not rest until they have revolutionized the fishing industry.” Bill Drayton, Ashoka Founder

Page 4: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

Examples of current well-known Social Entrepreneurs

Muhammad Yunus (Bangladesh), Founder of Grameen Bank

Vikram Akula (India), Founder of SKS Microfinance in India

Harish Hande (India), Founder of SELCO

Jacqueline Novogratz (USA) , Founder of Acumen Fund

Daniel Epstein (USA), Founder of Unreasonable Group

Page 5: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

A few interesting social businesses

Healthcare: Aravind eye center, Eye to solve cataract, Vision Spring, Embrace, sanitary pads

Energy: micro solar products for off-grid regions

Technology: Ushaidi

Housing: Micro home solutions, More than shelters

Water: Hippo water roller, water filters

Job creation: Jaipur rugs

Finance: micro credit institutions

Agriculture: Kickstart, sms to inform farmers of market prices

Page 6: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

A few concrete examples

• Micro energy off-grid solutions: Selling products to improve the living standard of low income communities across the world

• The Clothing Bank &The Micro franchise Accelerator (MFA):

Creating skills development and aspirational job opportunities

Page 7: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment
Page 8: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

Small off-grid solar energy lamps

Page 9: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

• Start 1 Feb 2010 with 10 volunteers, now have over 10 staff and 40 volunteers

• Received over 640 000 garments, cost value of R38m

• Trained 275 women – recruit 100 women per year x 2 years = 200 women in the incubation programme

• 65% retention record• Women collectively generated profits in their

businesses of over R8.5m ave of R350k per month.

• Average monthly profit per women = R3700pm (very conservative)

• Opening a branch in Jburg this year

IMPACT• Income levels increase by 335% to average of

R4200• Debt levels reduce by 57% after 1yr • 64% do not have to rely on anyone for financial

support

The Clothing Bank

Page 10: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

The Business model

CorporateOther

OrganisationsIndividuals

Enterprise Development

NPOs and Social Services

Collect

MendRemodel

Wash

Store

TrainDispatch

Sort

Debrand

70%30%

Goods Donated based on need

Goods Sold to ED Business women

All Goods Donated

Recovery funds operational costs

R2.7m

300 000 garments paCost value of R18m

Page 11: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

Holistic development model

Beneficiaries• Unemployed mothers• With dependent children• South African citizens• From townships around

CT• 67% are single• 65% have not completed

school• Recruited through

partner organisations

4.Practical Trading

Experience

5.Coaching

& Mentoring

6.Performan

ce Manageme

nt

1.Self

Motivation

2.Practical Teaching Methods

3.Work

Experience

Page 12: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

Micro Franchise Accelerator

• Create business in a box opportunities for low income communities

• Streamline the process of forming micro-franchising initiatives by offering a toolkit of best practices

• Fundamentally, micro-franchising transposes the strength of traditional franchising to low-income markets

• The cost of a traditional franchise can reach R5m - The cost of a microfranchise is usually between R10,000 and R100,000

• Emerging as the most innovative and fastest way to create opportunities for the world’s poor to transform temporary micro-enterprises into legitimate, stable businesses

Page 13: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

Challenges & learnings

Raising funds

Not depending on funds: - Not NGO ! Misconceptions – have to make profit and have investors

Scale

Market understanding

Measuring impact

Role for everyone in the sector

Page 14: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

Isn’t social entrepreneurship something that all

company integrate in the way they operate and

have a vision?

Page 15: Meeting with a Social Entrepreneur: How to address the needs of poor communities while creating economic empowerment

Thank You

EVENT