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Question 6: What have you learnt about technologies from the process of constructing this product?
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Page 1: Media Evaluation

Question 6: What have you learnt about technologies from the process of constructing this

product?

Page 2: Media Evaluation

Technologies used in Research• During the research stage of my production I used technologies such as the internet.• I used search engines to find magazines of my genre and I then went to the websites of those specific

magazines. This is an example of multi-platform consumption as the magazines and magazine features are available online.

• Another way I used the internet was through Blogger. I used this site to compile my research and compare things side by side in order to decide which elements would work best in my own magazine.• Blogger: this site allowed me to insert images and links which I was then able to discuss and arrange in an attractive way so that it was easy for me to refer to the information.

Rock Sound website

Research post from Blogger

Page 3: Media Evaluation

Technologies used in Planning• Whilst planning my media product, I used various technologies to make my work more effective. For

instance:• Scanners: although a traditional method, this enabled me to clearly display my sketches of the initial ideas

and designs I had, on my blog. I was able to plan out various ideas and then easily upload images of these to my blog so I could quickly refer to them when they were needed.

• Another technology I learnt about during planning was ‘Test shoots’. This is when practice shots are taken in the desired locations to see how the lighting will turn out and the best way to alter this. However, due to the disruptions and issues I had with my models, I was unable to fully complete a test shoot. As a result of this, when I was taking the photos for my actual shoot, I encountered a couple of lighting issues and so had to take more photos to practice and try out effects then.

• Again, I used the internet during this stage. This time however it was used to research colours and fonts that would be appropriate for my genre.

Page 4: Media Evaluation

Technologies used in Production• During production, I learnt about the various functions on the camera. As previously

mentioned, I would have completed this during my planning however unfortunately encountered difficulties with arrangements.

• I discovered that the camera had many settings such as ‘portrait’ that alter the depth of field and how much the camera focuses.

• Another thing I learnt during this process was the effect that the positioning and the amount of lighting has on the overall look of the final image. I practised moving around the lights, or turning some off and making other brighter in order to try different effects and see which best suited my genre and the desired look of the images.

More lighting on the right and aimed from higher than the models head.

Page 5: Media Evaluation

Technologies used in Post-production

• This stage of making my media product was the most time consuming and the one in which I learnt the most.

• Firstly, after taking my photographs, I opened them in Photoshop in order to manipulate the images and make them the best in which they could be.

• To do this, I used tools such as the ‘Clone Stamp tool’. This enabled me to take the colouring from one part of the photo and place it on another, and therefore perfect any blemishes or undesired shadows.

• I also learnt how to use the ‘magnetic lasso tool’. This made the final look of my product more professional and it allowed me to move the piercing in my models nose so it was perfectly aligned.

There is also a video to illustrate how I did this.

Page 6: Media Evaluation

Technologies used in Post-production

• The second stage of post-production was using InDesign which is a desktop publishing programme. This enabled me to create my contents and double page spread in a professional manner.

• Although this programme seemed difficult to use at first, once I had learnt about its functions, it enabled me to create a structured piece of work.

• I was able to do this by using margins and column gutters. These functions meant that my work was kept aligned and look neat and professional.

• Another aspect I learnt about InDesign is that everything must be placed in boxes to make it easier to alter them. For instance, images must be placed in image boxes. This then allows you to either alter the size of the image, or alter the view of the image, essentially like cropping.

Page 7: Media Evaluation

Question 7: Looking back at your preliminary task, what do you feel you have learnt in the progression from it to

the full product?

Page 8: Media Evaluation

Preliminary Project:Final front cover

Main Task:Final front cover

Page 9: Media Evaluation

Time management skills• Throughout the preliminary project, I learnt and discovered roughly how

much time different tasks took. I was then able to apply this knowledge to the main task in order to get everything finished.

• I learnt that the layout of pages was the most time consuming part for me as I was quite particular about the way I wanted my media product to look. This meant that I had to carefully monitor how much time I was spending in order to keep to my schedule and complete the tasks to the set deadline.

• By completely the preliminary task, I also learnt that it was important to create a schedule of mini deadlines in which to get certain tasks completed by. I did not do this in the preliminary project and felt that I was less aware of the time I had in which to complete the work.

Page 10: Media Evaluation
Page 11: Media Evaluation

Overall aesthetics• I feel that the preliminary task taught me about lighting and colour

schemes.• Although in the preliminary task, blue and red was chosen to make

the magazine fun and lively and therefore suitable for a college audience. I feel that using only one colour would have made it more sophisticated and I achieved this in my final project.

• Before the preliminary task, I had not used a digital SLR camera and so the picture quality is not as good as the final project where I had had time to practice more with different effects. I think the preliminary project taught me that correct lighting is essential as the front cover of my first project looks rather dull and does not have as much depth as the second.

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• I learnt that magazines follow certain forms. In the preliminary project, I used coverlines that were quite small and didn’t stand out. Through this trial and error and also through thorough research for my main task, I discovered that magazines contain many coverlines that tend to be in a neat layout, they are bold, and catch the eye of the audience.

• I also learnt that contents pages are divided into three or four columns even though it may not look that way. I allowed myself to be more free and stepped outside the strict structure of my preliminary project in the main task. I did this by letting my image stretch over two columns on the page.

• A final thing I learnt throughout the process of both tasks, is that it is incredibly difficult to gain high standards and make a product look professional. However, I feel I improved upon this skill through again the trial and error of the preliminary project and allowing myself to experiment with the technologies I used.

Image stretching across two columns