Mba case study answers

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ADVERTISING MGMT

Questions (A)

(a) Comment on the advertising strategy adopted previously and currently. (b) Comment on branding of food products, and their promotion. (c) Can you think of a different creative strategy for a product like chicken?

Lip-sticks with permitted colours can also damage the lips since the stainers are tetra-bromo-fluorosine. When rubbed against the palm, darkness of the stain will indicate the quantity of stainer present. Darkening of lip colour also depends upon the bio-chemistry of individual’s lips. Questions (B)(a) The complete product knowledge is given in the above write-up. What do you think should be the copy

platform for these products? Indicate the theme, the appeal and the buying motives. (b) Indicate a suitable media mix for advertising these products. Give your reasoning.

(a) Which other businesses/products can be suitable candidates for direct marketing? What promotional techniques can be employed?

(b) Please do some research of your own on direct mailings of pharmaceutical companies. What are your reactions?

(c) Put on your thinking cap. Identify a there for a campaign of one general tonic.

1. What kind of research design would you recommend for determining the effectiveness of M & M/Mars

advertising during the Super Bowl?

2. If the research design involves a survey of households, which survey method would you recommend

and why?

3. What kind of measures and scales will you employ in your survey?

4. Can the observation method be used to determine the effectiveness of M & M/Mars advertising during

the Super Bowl? If so, which observation method would you recommend and why?

5. Which syndicated services discussed in the book can provide useful information

1. Should Nike switch from a focus on celebrities to a focus on its products in its advertising? Discuss the

role of marketing research in helping Nike management make this decision. What kind of research

should be undertaken /

2. How would you describe the buying behavior of consumers with respect to athletic footwear?

3. What is the management decision problem facing Nike as it attempts to retain its leadership position?

4. Define the marketing research problem facing Nike, given the management decision problem you have

identified.

5. Develop two suitable research questions and formulate two hypotheses for each.

6. How can the Internet be used to help Nike in conducting marketing research, and in marketing its

products?

ASSET MANAGEMENT

Q-1) WHAT ARE THE OBJECTIVES OF EQUITY FUND MANAGER? (5)

Q-2) EXPLAINS THE STRUCTURE OF INTEREST RATES? (5)

Q-3) HOW TO MEASURES RISK AND RETURN OF FIXEINTEREST?

Q-4) WHAT ARE THE FUNCTION OF BACK OFFICE? DISCUSS WITH

Q-5) ELABORATE ALL CATEGIRIES OF QUNTITATIVE ANALYSIS?(10)

Q-6) WHAT ARE THER COMPLIANCE RULES THAT ASSETS MANAGER IS ACCOUNTABLE FOR THAT?

Q-7) HOW THE SYSTEM AND DATA HELPS TO FUND MANAGER? EXPLAIN THE DATA REQUIRED BY HIM.

Q-8) DISCUSS THE ASIAN FINANCIAL CRISIS WITH THEIR CAUSES A CONSEQUENCES

Q-9) WHAT IS ASSET MANAGEMENT? EXPLAIN IN DETAIL .WHY THE JOB OF EQUITY FUND MANAGER IS CHALLANGING? (10)

CONSUMER BEHAVIOR

Discuss the various factor which influences consumer behavior in china?

What should be the target market and what can be the marketing strategy?

Discuss as to how the consumer behavior has evolved post 1950?

Q1) With reference to case above ,define the terms below,and justify how they influence consumer behaviour?

Cultural and Cross-Cultural Influences

Subculture and Social Class

Reference Groups and Famil

HUMAN RESOURCE MGMT

Q1) Why organizations adopt personnel policies explain the benefits?

Q2) What are the sources and content of personnel policies?

Q3) Explain few personnel policies?

Q4) Explain principles of personnel policies?

Q1) Explain in detail the general purpose of recruitment?

Q2) Explain factors governing Recruitment?

Q3) Explain the Recruitment process with diagram?

Q4) Explain Recruitment planning

Q1) Does the company have an orientation programme?

Q2) If yes how effective is it?

Q3) How is formal Orientation programme conducted?

Q4) If you were Navin what would have you done?

Q1) Why should Power and focus on shedding jobs to save on cost?

Q2) Are there no alternative strategies?

Q3) Will the proposed shedding of jobs and scale of six units help airbus survive the intense competition from Boeing?

Q4) Comment on the whole issue?

INTERNATIONAL FINANCIAL MANAGEMENT

Q.1) What is exchange rate determination and forecasting

Q.2) Explain financial management in a global context.

Q.3) Explain in detail:

a) Accounting implications of international activities

b) Tax implications of international activities

Q.4) What is forwards, swaps and interest Parity?

Q.5) Explain short-term financial management in a multinational corporation. Q.6) Explain long-term borrowing in the global capital markets.

Q.7) What are different currency options?

Q.8) Explain currency and interest rate futures.

Q.9) Write a detailed note on the foreign exchange market in India

Q.10) What is balance of payments?

INTERNATIONAL HUMAN RESOURCE MANAGEMENT

1.What is the fundamental management problem 2.List out alternative courses of action

3.Identify the position of both Mr. Vasant and Union Leader 1. Analyze the case

2. Was the incentive scheme wrong in any way?

1. Analyze the incidence 2. Identify the issues, problems involved in this scheme 3. List out the facts 4. List the critical problems demanding immediate attention

5. Was Mr. Amit right in scrapping the scheme?

ORGANIZATION BEHAVIOR

1 List the various reasons in Organization xyz , which lead to its development?

2 If the organization had not invested in its employee, would they have developed?

3 Site few examples of Indian companies, similar to XYZ mentioned above?

4 What would have been the drawback of the XYZ Company prior to 1991?

1) Is it fine to privatize profits and nationalize losses, is it right for organizational development ?

2) Was this a result of failure of leadership of these firms? Do the core values, really influence and have a impact on organizational development ?Explain. Is organizational development depended internally on employees and externally influenced by customers? Discuss

1) Measurement has the power to focus attention on desired behavior and results," How it leads to

organizational development?

2) Discuss benchmarking techniques, are really helpful for succeeding in I today’s scenario?

PERSONNEL MANAGEMENT

Q1) Define the term “Manpower Planning”?

Q2) Discuss “Manpower Planning makes for different purposes at different level”?

Q3) Explain some other pay-offs from Manpower Planning to the enterprise?

Q4) Objectives of Manpower Planning. Explain in detail?Q1) Define the term “Word of Mouth”.

Q2) Define the objective and importance of advertisement in the process of Recruitment?

Q3) Define the term selection in brief.

Q4) Explain the methods of selection?

Q1) Distinguish between one way versus two way communication.

Q2) Define the tem formal and informal organizational communication?

Q3) Explain the most common channels available for downward communication in an organization?

Q4) What do you mean by communication filters?Q1) What do you understand by the concept of QWL?

Q2) Identify its major activities and concerns?

Q3) Discuss the relevance of QSL in the Indian contex

Q4) ‘Flexible working time arrangement can be an answer to the multifarious roles of the Indian worker’, Evaluate.

PRINCIPLE & PRACTICE OF MANAGEMENT

3)How should Mr. Durant assess the opportunities in various countries around the world? 4) Should Carrefour adopt Wal-Mart's strategy of "low prices everyday"? What would be the advantage or disadvantage of such a strategy? 5)How could Carrefour differentiate itself from Wal-Mart? 6) Identify cultures in selected countries that need to be considered in order to be successful?

c) The reengineering efforts of P&G focused on the business process system. Do you think other processes, such as the human system, or other managerial policies need to be considered in a process redesign? d) What do you think was the reaction of the brand managers, who may have worked under the old system for many years, when the category management structure was installed? e) As a consultant, would you have recommended a top-down or a bottom-up approach, or both, to process redesign and organizational change? f) What are the advantages and disadvantages of each approach.

3. What is your assessment of Daimler-Benz's operations in many different fields? 4. Should the various groups operate autonomously? What kinds of activities should be centralized? 5. Daimler-Benz is best known for its Mercedes-Benz cars. Why do you think Daimler bought AEG in the first place and why did it venture into the Aerospace and Inter Services businesses? 6. Given the apparent mistakes in acquiring non-automotive businesses, what should Jurgen Schrempp do now?

6. Prepare a profile of the potential buyer of the Lexus. 7. What should Mercedes and BMW do to counteract the Japanese threat in the United States and Europe?

8. Why has the Lexus model been very successful in the U.S. but has not been marketed in Japan? (Suggestion: Review the frequency of repair records of luxury cars. Also talk to Lexus dealers or Lexus owners). 9. Do you think Lexus will succeed in Japan? Why or why not?

QUANTITATIVE METHODS

7) Calculate the probability. 8) In what situation does one need probability theory? 9) Define the concept of sample space, sample points and events in context of probability theory. 10) What is the difference between objective and subjective probability?

g) Find the value of x. h) In using regression analysis for making predictions what are the assumptions involved. i) What is a simple linear regression model? j) What is a scatter diagram method?

7. What is the Time Value of Money concept. 8. What do you mean by present value of money?

9. What is the Future Value of money.

What the amount to be credited at the end of 5th year. 10. What is most economical speed? 11. What is a chi-square test? 12. What is sampling and what are its uses. 13. Is there any alternative formula to find the value of Chi-square?

Take Over and Acquisition Management

Q1) Explain the principles of valuation? (2 Marks)

Q2) Write a short note on theories of mergers and tender offers? (2 Marks)

Q3) Explain the tax planning options and methods of payment and leverage? (2 Marks)

Q4) Explain the following. (4 Marks)

11) Joint Ventures. 12) ESOPs and MLPs. 13) Going Private and leveraged Buy –Outs. 14) International Mergers and Restructuring.

Q5) Describe the following Early Merger Movements? (5 Marks)

k) The 1895-1904 Merger Movement. l) The 1922-1929 Merger Movement. m) The 1940-1947 Merger Movement.

Q6) Write a short note on the conglomerate merger movement of the 1960s? (5 Marks)

Q7) What are the alternative measures of the investment rate? (4 Marks)

Q8) Describe the following phases of efficiency theories? (5 Marks)

Q9) Describe the agency problems and managerialism? (4 Marks)

Q10) what is the FCFH? Describe the statement of hypothesis and the (4 Marks)evidence on the FCFH?

Q11) Explain the following sources of tax planning (4 Marks)

a) Market value of depreciable assets in excess of book value.b) Substantiation of capital gains for ordinary income.c) Unused and /or unusable NOL and tax Credit –Over.d) Uncertainty of valuation for estate purposes.

Q12) Describe the role of junk bonds? (4 Marks)

a) Trends in the use of junk bonds. b) Financial market setting of junk bond insurance.

c) Performance In junk bonds d) Junk bonds and merger activity. e) Junk bonds holdings by saving and loans. f) Effect on other bondholders g) Conclusions on effects of junk bonds

Q13) what social /economic functions do arbitragers provide? (4 Marks)

Q14) discuss the arguments for and against insider trading legislations? (4 Marks)

Q15) what is risk Arbitrage, and what good and bad about it? (4 Marks)

Q16) what is public choice model of SEC prosecution of insider trading (4 Marks)set forth in Haddock and Macey (1987)?

Q17) Explain History of Mergers.(4 Marks)

a) Merger Waves.

b) What Causes Merger Waves?

c) First Wave, 1897–1904.

d) Second Wave, 1916–1929.

e) The 1940s.

f) Third Wave, 1965–1969.

g) Trend setting Mergers of the 1970s.h) Fourth Wave, 1984–1989.

Q18) Explain the legal framework.

a) Laws Governing Mergers, Acquisitions, and Tender Offers.

b) Securities Laws.

c) Other Specific Takeover Rules in the India.

d) International Securities Laws Relating to Takeovers.

e) Business Judgment Rule.

f) State Antitakeover Laws.

g) Regulation of Insider Trading.

h) Antitrust Laws.

i) Recent Trends in Antitrust Enforcement in the India.

j) Measuring Concentration and Defining Market

Share.

k) European Competition Policy.

l) Antitrust Remedies.

Q19) explain the following of Employee Stock Ownership Plans. (10 Marks)

a) Historical Growth of ESOPs.

b) Types of Plans.

c) Characteristics of ESOPs.

d) Leveraged versus Unleveraged ESOPs.

e) Corporate Finance Uses of ESOPs.

f) Voting of ESOP Shares.

g) Cash Flow Implications.

h) Valuation of Stock Contributed into an ESOP.

i) Eligibility of ESOPs.

j) Put Options of ESOPs.

k) Dividends Paid.

l) ESOPs versus a Public Offering of Stock.

m)Employee Risk and ESOPs.

n) Securities Laws and ESOPs.

o) Tax Benefits of LESOPs.

p) Balance Sheet Effects of ESOPs.

q) Drawbacks of LESOPs.

ACCOUNTINGQ1) ABC Ltd. Produces room coolers. The company is considering whether it should continue to manufacture air circulating fans itself or purchase them from outside. Its annual requirement is 25000 units. An outsider vendor is prepared to supply fans for Rs 285 each. In addition, ABC Ltd will have to incur costs of Rs 1.50 per unit for freight and Rs 10,000 per year for quality inspection, storing etc of the product.Q2) Usha Company produces three consumer products : P, Q and R. The management of the company wants to determine the most profitable mix. The cost accountant has supplied the followingQ3) DSQ Company Ltd diversified company, has three divisions, cement, fertilizers and

textiles. The summary of the company’s profit is given below :BUSINESS COMMUNICATION

1 Suggest suitable media /media vehicles for promoting these brands. Give reasons in support of your answer

2 What business communication media you will utilize if you have to launch a soap in rural India?

1 Comment on the marketing mix of JK's Premium Herbsl Shampoos ?

2 How can you make their communication more effective ?.

(i) Iran Rafsanjan Co., Rafsanjan City, Iran has taken a marine insurance policy No. VB/84/3629/29 dated 20th December, 2005 from Albroz Insurance Co., Kerman City, Iran for the import of 500 tractor gears from Apex Products (India) Ltd., Delhi. The exporter shipped the cargo on board vessel — SEEMA on 26th December, 2005 for Bandar Abbas Port of Iran.

As per the letter of credit condition, the exporter was required to fax the shipment details to Albroz Insurance Company within 24 hours of the shipment. However, the exporter could not fax such details due to change in telephone (fax) number of the insurance company.

Draft an express telegram to intimate shipment details.

ii) Yours is a multinational company having joint venture with a Chinese company. Plant is to be located at Surat. The company immediately needs an Executive - Foreign Affairs (male/female) with ability of “writing and speaking Chinese language.

Draft a recruitment advertisement for publication under classified column of a national daily. Salary-is no bar for the right candidate. E-mail address [email protected]

iii) The local head office of State Bank of India is located at 11, Parliament Street, New Delhi-110001. The bank wants to construct 76 flats at Noida for its employees and invite applications for pre-qualification of contractors. Full details are available on its website - www.sbi.co.in or www.statebankofindia.com/ procurement_news.

Draft a notice for pre-qualification of contractors.

iv) The Joint Admission Board (JAB) of Indian Institutes of Technology in its meeting held on 17 th September, 2005 at Kolkata has taken some decisions with regard to Joint Entrance Examination (JEE) 2006, i.e., to appear in JEE, one must secure at least 60% marks (55% for SC/ST and PD) in 10+2 examination; a candidate can have only two attempts with effect from JEE-2006; and a candidate who joins any of the IITs through JEE-2006 will not be permitted to appear in JEE in future.* It was also decided that candidates, who have passed their qualifying examination in 2005 or earlier, will be allowed to appear in JEE-2006 as the last chance, witji no consideration of marks or attempts at JEE subject to age requirements. On behalf of the JAB, draft a suitable press release to be issued by organizing chairman highlighting these decisions

BUSINESS ENVIRONMENT

Q1) Imagine that you are in-charge of a major chemical plant, manufacturing points. At present, the general awareness about the mandatory requirements for chemical industry is very low. Even if the compliance record is maintained, it is not disclosed to all employees

Q2) XYZ company is an equal opportunity employer. XYZ Co has always upheld the spirits of freedom, human welfare, fair practices and fair treatment to all employees. It has the image of a socially responsible company in India. XYZ Co., has never involved itself in any study deals, even if it could bring good profits.

i) Should XYZ Co take up the assignment?

ii) How can XYZ Co maintain business viability and growth without compromising on basic rights and values enshrined?

In the mission statement of the company?

iii) What alterations may be sought in the agreement and why?

Q3) On the night of December 23, 1983 a dangerous chemical reation occurred in the Union Carbide factory in Bhopal,

when a large amount of water got into the MIC i.e. Methyl Isocyanate storage tank. When the leak was detected by

workers at 11.30 pm, their eyes began to tear and burn. The rest is history. About 40 tons of MIC poured out of the

tank for nearly 2 hours and escaped into air, spreading within 8 km down wind, about 4000 people were killed in sleep

or as they fled in terror, hundreds of thousands were injured or effected the victims who were almost entirely the

poorest members of the population. The poisonous gas, caused death and left the survivors with lingering disability

and diseases.

i) From Bhopal Tragedy, what an industrial manager learns? What safety procedures are to be followed. Study the case deeply and state what were the defects of MIL unit. In view of this case, prepare a disaster management plan, which could cover be useful to a chemical company.

Q 4)

i) List the methods of waste management in the order of preference.

ii) What are the advantages of solid waste incernaton?

ii) Define hazardous waste iv) List the legal provisions in the Environment Protection Act pertaining to hazardous waste.

BUSINESS ETHICS

1. Was the suspension fair? 2. Did Joan act responsibly? 3. Should she be fired?

1) Should you tell your customers?

2) Should you discount the price?

3) Should you tell your employees, so they will be knowledgeable with the customers?

4) Would you use this cement on foundations for your own house?

1) Should Fred be reinstated?2) Was the company fair to Fred in helping him receive treatment?

3) Did the personnel director behave ethically toward Fred?

4) Did he act ethically for his company?

5) Would it be fair to other employees to reinstate Fred?

6) The question is, who is responsible?7) Against whom should criminal charges be leveled?

8) What should be done, if anything, to punish the corporation itself?

9) What about the CEO?

CORPORATE LAW

Q.1. In the following statements only one is correct statement. Explain Briefly?

i) An invitation to negotiate is a good offer.

ii) A quasi-contract is not a contract at all.

iii) An agreement to agree is a valid contract.

Q.2. A ship-owner agreed to carry to cargo of sugar belonging to A from Constanza to Busrah. He knew that there

was a sugar market in Busrah and that A was a sugar merchant, but did not know that he intended to sell the

cargo, immediately on its arrival. Owning to Shipment’s default, the voyage was delayed and sugar fetched a

lower price than it would have done had it arrived on time. A claimed compensation for the full loss suffered

by him because of the delay. Give your decision. Explain Briefly?

Q.3. The proprietors of a medical preparation called the “Carbolic Smoke Ball” published in several newspapers the

following advertisement:-

“£ 1000 reward will be paid by the Carbolic Smoke Ball Co. to any person who contracts the increasing epidemic

influenza after having used the Smoke Ball three times daily for two weeks according to printed directions

supplied with each ball. £ 1000 is deposited with the Alliance Bank showing our sincerity in the matter.

On the faith in this advertisement, the plaintiff bought a Smoke Ball and used it as directed. She was attacked

by influenza. She sued the company for the reward. Will she succeed? Explain Briefly

Q.4. Fazal consigned four cases of Chinese crackers at Kanpur to be carried to Allahabad on the 30 th May, 1987. He

intended to sell them at the Shabarat festival of 5th June 1987. The railway discovered that the consignment

could not be sent by passenger train and asked Fazal either to remove them or authorize their dispatch by

goods train. He took no action and the goods arrived at Allahabad a month after they were booked.

Fazal filed a suit against Railways for damages due to late delivery of the goods which deprived him of the

special profits at the festival sale. Decide & explain briefly ?

Q.5. ‘Lifeoy’ Soap company advertised that it would give a reward of Rs. 2000 who contracted skin disease after

using the ‘Lifeoy’ soap of the company for a certain period according to the printed directions. Mrs. Jacob

purchased the advertised ‘Lifeboy’ and contracted skin disease inspite of using this soap according to the

printed instructions. She claimed reward of Rs. 2000. The claim is resisted by the company on the ground that

offer was not made to her and that in any case she had not communicated her acceptance of the offer. Decide

whether Mrs. Jacob can claim the reward or not. Give reasons. Explain briefly?

Q.6. In each set of statements, only one is correct. State the correct statements & Explain briefly?

a) i) A bailee has a general lien on the goods bailed.

ii) The ownership of goods pawned passes to the pawnee.

iii) A gratuitous bailment can be terminated by the bailor even

before the stated time.

b) i) A substituted agent is as good an agent of the agent as a sub-agent.

ii) An ostensible agency is as effective as an express agency.

iii) A principal can always revoke an agent’s authority. (5 Marks)

Q.7. A, an unpaid seller, sends goods to B by railway. B becomes insolvent

And A sends a telegram to Railway authorities not to deliver the goods to B. B. goes to the Parcel office of

Railway Yard and by presenting R. R. (Railway Receipt) takes delivery of the goods and starts putting them in

the cart. Meanwhile the Station Master comes running with the telegram in hand and takes possession of the

goods from B. Discuss the rights of A and B to the goods in possession of Railway authorities. (5

Marks)

Q.8. X needs Rs. 10,000 but cannot raise this amount because his credit is not good enough. Y whose credit is good

accommodates. X by giving him a pronote made out in favour of X, though Y owes no money to X. X endorses

the pronote to Z for value received. Z who is holder in due course the pronote to Z for value received. Z who is

holder in due course demands payment from Y. Can refuse and plead the arrangement between him and X

Explain briefly?

Q.9. Will C has the right of further negotiation in the following cases: (B signs the endorsements) Explain

briefly? (5 Marks)

i) ‘Pay C for my use’ ii) ‘Pay C’)

iv) ‘Pay C or order for the account of B’

Q.10. A promissory note was made without mentioning any time for payment. The holder added the words’ on

demand on the face of the instrument. State whether it amounted to material alteration and explain the effect

of such alteration. Explain briefly? (5 Marks)

Q.11. State whether the following instruments are valid promissory notes:

i) I promise to pay Rs. 5000 to B on the dearth of ‘B’s uncle provided that D in his will gives me a legacy

sufficient for the promise of payment of the said sum.

ii) I hereby acknowledge that I owe X Rs. 5,000 on account of rent due and I agree that the said sum will

be paid be me in regular installments.

iii) I acknowledge myself indebted to B in Rs. 5000 to be paid on demand for value received.

Q.12. A Payee holder of a bill of exchange. He endorses it in blank and delivers it to B. B endorses in full to C or

order. C without endorsement transfers the bill to D. State giving reasons whether D as bearer of the bill of

exchange is entitled to recover the payment from A or B or C. Explain briefly?

Q.13. Write a short note on the Doctrine of Indoor Management? Explain briefly?

Q.14. The shareholders at an annual general meeting passed a resolution for the payment of dividend at a rate higher

than that recommended by the Board of Directors. Examine the validity of the resolution. Explain briefly?

Q.15. In a prospectus issued by a company the Managing Director stated that the company had paid dividend every

year during 1921 – 27, which was a fact. However, the company had sustained losses during the relevant

period and had paid dividends out of secret reserves accumulated in the past. Examine the consequences of

the observation made by the Managing Director. Explain briefly?

Q.16. In a prospectus issued by a company the Managing Director stated that the company had paid dividend every

year during 1921-27, which was a fact. However, the company had sustained losses during the relevant period

and had dividends out of secret reserves accumulated in the past. Examine the consequences of the

observation made by the Managing Director. Explain briefly?

Q.17. A buys from B 400 shares in a company on the faith of a share certificate issued by the company. A tender to

the company a transfer deed duly executed together with B’s share certificate. The company discovers that the

certificate in the name of B has been fraudulently obtained and refuses to register the transfer. Advise A.

Explain briefly? (5 Marks)

Q.18. A insured his house against fire. Later while insure, A killed his wife, severely injured his only son, set fire to the

house and died in the fire. The son survived and sued the insurer for the fire loss, advice the insurer. Explain

briefly? (5 Marks)

Q.19. a) Satrang Singh admitted his only infant son in a private nursing home. As a result of strong dose of medicine

administered by the nursing attendant, the child has become mentally retarded. Satrang Singh wants to make a

complaint to the District Forum under the Consumer Protection Act, 1986 seeking relief by way of

compensation on the ground that there was deficiency in service by the nursing home. Does his complaint give

rise to a consumer dispute? Who is the consumer in the instant case? Explain bri b) Smart

booked a motor vehicle through one of the dealers. He was informed subsequently that the procedure for

purchasing the motor vehicle had changed and was called upon to make further payment to continue the

booking before delivery. On being aggrieved, Smart filed a complaint with the State Commission under the

Consumer Protection Act, 1986. Will he succeed? Explain briefly?

c) Brittle and Company, a small-scale industry, sought nursing and financing facilities from its bankers by means of

grant of further advances and adequate margin money in anticipation of good demand for its products. In

failing to obtain this and having become sick, it proceeds against its bankers under the Consumer Protection

Act, 1986, Will it succeed? Explain briefly? (5 Marks)

Q.20. X who was working as a truck driver had taken a general insurance policy to cover the risk of injuries for a

period from 1.11.1998 to 30.11.1999. He renewed the policy for a further period of one year on 10.11.1999.

On the same day, he met with an accident and suffered multiple injuries including fractures. X submitted the

claim along with documents to the insurance company. The insurance company repudiated the claim on the

ground that the premium for the renewed policy was received in the office only at 2.30 p.m. on 10.11.1999,

while the accident had taken place at 10.00 a.m. on that day and hence there was no policy at the time of

accident. Will X succeed if he files a complaint against the insurance company for this claim? Explain briefly?

Q.21. Avinash booked his goods with Superfast Freight Carriers at Delhi for being carried to Ferozabad. The

goods receipt note mentioned that all the disputes would be subject to jurisdiction of the Mumbai Court.

Avinash lodged a complaint for certain deficiency in service against the transporter in the District Forum at

Delhi. Superfast Carriers contested that District Forum at Delhi had no jurisdiction to entertain the complaint

as the head office of the transporter was at Mumbai and the jurisdiction has been clearly stated in the goods

receipt not. Is the contention of the transporter tenable? Explain briefly?

Q.22. With reference to the provisions of the Consumer Protection Act, 1986, decide the following giving reasons in

support of your answer.

i) Sukh Dukh Ltd. dispatched certain consignments of goods by road through Fastrack Roadways Ltd. The goods

were unloaded and stored in a godown enroute on the suggestion of consignee. A fire broke out in the

neighbouring godown spread to the godown and goods were destroyed. The Fastrack Roadways Ltd. claimed

that there was neither negligence nor deficiency in service on their part and goods were being carried at

“Owner risk” and since no special premium was paid, they were not responsible for the loss caused by fire.

Whether Fastrack Roadways Ltd. is liable to pay damages to consignor?

ii) Life Insurance Corporation (LIC) formulated a scheme called ‘salary saving scheme’ under which employees of

an organisation could buy an insurance policy. Premium due on each policy was collected by the employer

from the salary of the employees nor did it issue any premium notice. When the widow of the deceased

employee made a claim to LIC on the death of her husband, the LIC repudiated the claim on the ground that

four installments of premium had not been paid. The widow was approached the consumer forum for

redressal. Is the LIC liable for deficiency in service? Explain?

iii) Raman booked a ticket from Delhi to New York by Lufthansa Airlines. The airport authorities in New Delhi did

not find any fault in his visa and other documents. However, at Frankfurt airport authorities instituted

proceedings of verification because of which Raman missed his flight to New York. After necessary verification,

Raman was able to reach New York by the next flight. The airline authorities’ tendered apology to Raman for

the inconvenience caused to him and also paid as goodwill gesture a sum of Rs. 5,000. Raman intends to

institute proceedings under the Consumer Protection Act, 1986 against Lufthansa Airlines for deficiency in

service. Will he succeed? (10 Marks )

.23. With reference to the provisions of the Consumer Protection Act, 1986, decide the following giving reasons in

support of your answer.

i) Sohn sent all relevant documents in an envelope regarding consignment of goods to a buyer in the USA through

Fast Service Couriers. The documents did not reach the buyer as a consequence of which the buyer could not

take delivery of the goods. By the time the duplicate copies of the document had been received by the buyer,

the season of the goods was over. He claimed that he had suffered a loss of US $ 5,000 as a result of the

negligence of the courier. The State Commission ordered the payment to be made by the Fast Service Couriers,

but the National Commission in appeal reversed the order and ordered payment of US $ 100 only as per the

receipt issued by the Fast Service Courier to the consignor at the time of the dispatch of the latter. Advise

Sohan.

ii) Mahesh purchased a machine from Astute Ltd. to operate it himself for earning his liverhood. He took the

assistance of a person to assist him in operating the machine. The machine developed fault during the

warranty period. He filed a claim in the consumer forum against the company for deficiency in service. Astute

Ltd. alleged that Mahesh did not operate the machine himself but had appointed a person exclusively to

operate the machine. Will Mahesh succeed?

iii) Pillai purchased a car by taking a loan from Kerala cooperative Bank Ltd. and gave post-dated cheques to the

bank not only in respect of repayment of loan instalments but also of premium of insurance policy for two

succeeding years. On the expiry of the policy. Pillai’s car met with an accident. Will Pillai succeed in getting a

claim against the

CUSTOMER RELATIONSHIP MANAGEMENT

What do you think about traditional CRM, version changed from CRM to CMR, about social CRM, comment and

explain in detail differences between traditional CRM and Social CRM.

What do you think about the characteristics and the impact of the model explain in detail.

Do you have any idea how many ways social media fits into customer engagement strategies, explain in detail.

Can you explain in detail Tenets and principles of the New Model.

GENERAL MANAGEMENT

1. Assume you want to lead the change to save the Kollkal plant. Describe how you would proceed?2. What is the primary type of change needed - technology, product, structure or people/culture?3. What techniques would you use to overcome union resistance and implement change?What is more important the statement in a corporate culture document or actual managerial behaviour?

2. Why did the Falcon executives act as they did?3. Why didn't employees like Richards blow the whistle on Falcon, challenging the inconsistency between values and behaviour?4. How can executives go about changing the old values that govern an organization?

1. What is the impact of AIDS on businesses? Do you agree that businesses in the near future would be actively interested in addressing the issue of AIDS? Justify your answer 2. ABC Corporation wants to partner with an NGO and address the issue of AIDS around its factory, discuss what steps should ABC Corporation take to initiate, manage and sustain its partnership with the NGO .

1) What happened when Prakash got promoted to the position of Asst. Manager (Marketing)? Why did this happen?2) If you were entrusted with the responsibility of managing 6 sales representatives & creating an effective sales team, how would you do it?

HOSPITALITY MANAGEMENT

(1). (A) Give a brief explanation of the economic impact of tourism. Name two

organizations that control or further the economic impact on tourism.

(1). (B) Describe in brief all the 5 levels of Hotel and their why of hospitality? (10 Marks)

(2). Explain the term Management Structure and with the help of chart, plan the working of Executive Committee for 5 star hotels.

1. How would handle the short-staffing issue?2. What measures would you take to get the appropriate cooks in to work as soon as possible?3. What would you do to ensure a smooth, successfully transition for the party of fifty?4. How would you manipulate your floor plan to provide great service for the party of fifty?5. What should you do to ensure that all the guests in the restaurant are happy?6. What are some suggestions for training staff to handle unusual circumstances?7. How do you ensure that suppliers are delivering the product at the price quoted?8. What do you do with lazy employees?9. How do you deal with employees who steal?10. Describe the origin of coffee?

(6). From the Diagram given below, brief out the importance of Controlling, Planning Organizing and Leading.

INTERNATIONAL BUSINESS

(a) What was the critical catalyst that led Kodak to start taking the Japanese market seriously? (b) From the evidence given in the case do you think Kodak’s charges of unfair trading practices against Fuji are valid? Support your answer.

1 Which company is truly Multinational ? Why?

2 List three differences between Company , Multi National company and Trans Multi National Company ?

(a) Explain why MNCs have located R & D centres in developing countries?

(b) Mention the areas where R & D activities can easily be decentralised.

MARKETING MGMT

1. Describe what is meant by a business being ‘consumer led’.2. What are the key parts of the marketing mix? Explain how each works with the others.3. Explain why the balance of the marketing mix is as important as any single element.4. Analyse the marketing mix for NIVEA VISAGE Young. What are its strongest points? Explain why you think this is so.1. What was the key weakness that Škoda was able to identify?2. What strength did Škoda use to turn its brand weakness into an opportunity?3. How has Škoda strategically addressed external threats?4. What in your view are the important benefits of using a SWOT analysis1. What is the difference between primary and secondary research? Identify one example of primary and secondary research carried out by Wilkinson.2. Explain why Wilkinson needed a marketing strategy to help them to grow.3. Evaluate the benefits of the marketing campaign to Wilkinson.4. Analyse how effective the marketing campaign was in helping Wilkinson respond to competitive pressures1. Using current products familiar to you, draw and label a product life cycle diagram, showing which stage each product is at.2. Suggest appropriate aims and objectives for a small, medium and large business.4. Consider the decision taken by Kellogg to opt for product development. Suggest a way in which it could have diversified instead. Justify your answer.

OPERATIONS MANAGEMENT

CASE-1

Bloomsday Outfitters produces T-shirts for road races. They need to acquire some new stamping machines to produce 30,000 good T-shirts per month. Their plant operates 200 hours per month, but the new machines will be used for T-shirts only 60 percent of the time and the output usually includes 5 percent that are "seconds" and unusable. The stamping operation takes 1 minute per T-shirt, and the stamping machines are expected to have 90 percent efficiency considering adjustments, changeover of patterns, and unavoidable downtime. How many stamping machines are required?

CASE-2

In the table given below the Distribution Manager is expected to service these DCs as per the demands placed. If the actual sales after completing week one is as follows, what would be the quantities that would need amendment as far as Distribution Manager is concerned to service for week two and onwards?

CASE-

After working for 30 years, Ramjee Somjee Dutt opted for VRS and started a courier company and did very well in the first four years. He was now looking for expansion of his business and decided to venture into Road transportation business between Chennai and Mumbai and Mumbai and Delhi as he felt that he could do well on this line. However before taking a final decision he hires your Management Consultant firm formed by yourself. He has requested you to work out the Price to quote his clients for these two routes considering the costs involved. He expects to earn a minimum profit of Rs 1000 per day per truck after meeting all expenses. Your analysis of market conditions tell you the following:

CASE-

A company is operating in two unrelated businesses. The first one is making common salt, which is sold in one-kilogram consumer packs. The second business is making readymade garments. The owner of the businesses has decided to implement Materials Requirement Planning (MRP) in one of the two businesses, which is likely to give him greater benefit. Assuming that the current turnover and profits of both the units are comparable, compare the relative benefits and limitations of Materials Requirement Planning (MRP) for these two businesses.

CASE-

A Manufacturer of motorcycles buys spark plugs at Rs.15 each. Now he wishes to manufacture the plugs in his own factory. The estimated cost for the manufacture of spark plugs is around Rs.50,000=00 and the variable cost comes to Rs.5 per spark plug. The Production Manager advises the Manufacturer that the factory should go for manufacturing

instead of procuring them from the open market;’List out reasons for the decision of the Production Manager backed up by the necessary data.

PRINCIPLE & PRACTICE OF MANAGEMENT

1. How should Mr. Durant assess the opportunities in various countries around the world? 2. Should Carrefour adopt Wal-Mart's strategy of "low prices everyday"? What would be the advantage or disadvantage of such a strategy?

3. How could Carrefour differentiate itself from Wal-Mart? 4. Identify cultures in selected countries that need to be considered in order to be successful?1) The reengineering efforts of P&G focused on the business process system. Do you think other processes, such as the human system, or other managerial policies need to be considered in a process redesign? 2) What do you think was the reaction of the brand managers, who may have worked under the old system for many years, when the category management structure was installed? 3) As a consultant, would you have recommended a top-down or a bottom-up approach, or both, to process redesign and organizational change?4) What are the advantages and disadvantages of each approach.1) What is your assessment of Daimler-Benz's operations in many different fields? 2) Should the various groups operate autonomously? What kinds of activities should be centralized? 3) Daimler-Benz is best known for its Mercedes-Benz cars. Why do you think Daimler bought AEG in the first place and why did it venture into the Aerospace and Inter Services businesses? 4) Given the apparent mistakes in acquiring non-automotive businesses, what should Jurgen Schrempp do now?1) Prepare a profile of the potential buyer of the Lexus.2) What should Mercedes and BMW do to counteract the Japanese threat in the United States and Europe?3) Why has the Lexus model been very successful in the U.S. but has not been marketed in Japan? (Suggestion: Review the frequency of repair records of luxury cars. Also talk to Lexus dealers or Lexus owners).4) Do you think Lexus will succeed in Japan? Why or why not?

BPO MANAGEMENT

Two Giants Take the Offshore UPO LeadGE Capital’s International Services unit, which provides everything from risk calculation to IT services and actuarial analysis for GE worldwide, has grown from 634 employees to 17,000 during the past five years. More than half of those workers are in India, and they are not being used for mindless data entry—in India every employee has a college degree, and more than 1,200 have Master’s degrees in Business Administration (MBAs).AT&T Uses Team Approach to Outsource Its HR FunctionWhen AT&T opted to outsource human resources, the telecommunications company signed a seven-year comprehensive outsourcing agreement with Aon Consulting. A team of functional experts in AT&T’s human resource (HR) and finance departments orchestrated the outsourcing initiative. Each department challenged the other to prove the merits of the outsourcing strategy, resulting in a well-thought-out, appropriate, and cost-effective out- sourcing initiative

GE Real Estate Understands Total BPO Costs

Realizing cost savings from offshore outsourcing often takes years of effort and a huge up-front investment. For many companies, it simply may not be worth it. “Someone working for $10,000 a year in Hyderabad can end up costing an American company four to eight times that amount,” says Hank Zupnick, CIO of GE Real Estate. Yet, all too often, companies do not make the outlays required to make offshore outsourcing work.Informal Vendor Selection Leads to Disaster

A large and well-respected company had a vision in the early 1990s of becoming one of the leanest and most profitable manufacturers in the industry. The company’s CFO felt that the company could be much more efficient if it focused on what it was good at, as opposed to managing some of the larger support functions. After looking into its HR organization, the CFO determined that outsourcing this function would reduce a great deal of overhead and could fix several of the problems the company continually faced.European Regulations Confusing to BPO Vendors

International regulations governing workers’ rights are going to play a role in the future of BPO. In fact, it

is likely that workers and politicians will seek new regulations as more and more jobs are uprooted and moved about world.NYPH Managing tile BPO Transition: Four Years Later ( MR.L)In November 1999, New York-Presbyterian Hospital (NYPH) announced a seven-year, $228-million IT outsourcing contract with First Consulting Group (FCG). The contract created a third entity, FCG Management Services, to perform the work—a step that included the hiring of more than 400 NYPH staff into the new unit.

BUSINESS ADMINISTRATION15) Identify and analyse the environmental factors in this case. 16) Who were all responsible for this tragic end? 17) It is right on the part of the government and promotional agencies to woo entrepreneurs

by

promising facilities and incentives which they are not sure of being able to provide?

18) Should there be legislation to compensate entrepreneurs for the loss suffered due to the

irresponsibility of public agencies? What problems are likely to be solved and created by

such legislation?

19) What are the lessons of this case for an entrepreneur and government and promotional

agencies

n) Discuss internal, domestic and global environments of business revealed by this case.

o) Discuss whether it is the domestic or global environment that hinders the globalization of

Indian business.

p) Even if Elf had not acquired Premier Oil, what would have been the impact of the delay in

the clearance on IOC?

q) What would have been the significance of the foreign acquisition to IOC?

r) What are the lessons of this case? s) Explain the environmental factors which Balsara used to its advantage. t) What is the strength of AAII to market ayurvedic toothpaste in USA?

1. Examine the internal and external factors behind Reliance’s decision for the swap deal.14. What environmental changes could make swap deal unattractive in future? 15. Could there be any strategic reason behind the decision to import and export naphtha? 4. Should Reliance import and export naphtha even if it does not provide any profit

advantage?h) Why did Telco land itself in the problem (supply problem in respect of AC kits)?

i) If the allegation about the supplier is right, discuss its implications for the supplier.

j) Evaluate the ethical issues involved in the case. (Also consider the fact Maruti was 50 per

cent Government owned.)

m) Discuss the reasons for the initial failure of P & G in Japan. 2. Where did P & G go wrong (if it did) in the evaluation of the Indian market and its

strategy?r) Discuss the reasons for the difference in the performance of P & G in India and China.

INVESTMENTS MANAGEMENT

Advanced Diploma in Banking, Finance and Insurance Management (ADBFM)

1) How securities are being traded in share market? (10 Marks)

2) What is the difference between mutual fund and other investment companies? (10 Marks)

3) What is adjustable and non-adjustable capital? (10 Marks)

20) How finance statement analysis is being done from investor’s point of view?

What is the importance of security analysis? (20 Marks)

5) What are call options? Give in brief information about put option. (10 Marks)

6) What is the theory of active portfolio management ? How it is monitored? (10 Marks)

7) What are the different types of risks with regard to debt securities? (10 Marks)

MANAGEMENT CONTROL SYSTEMQ1) Explain the process of cycle times given by David Axson.’Q1) Explain the stages in specific terms of ZBB Methodology.Q1)Explain the needs of Capital Expenditure investment.

Q2)

Give any two difference between hardware and software.Q1) Explain the difference between choosing the Right Forecasting on frequency and horizon.

MARKETING MANAGEMENT

N.B. : 1) There are questions in paper.All Questions are compulsory

A) Discuss Various Marketing Research Instruments .Give suitable examples (one example

/instrument)? (10 Marks)

B) Describe following in context of new product development (NPD)? (10 Marks)1. The new product development decision process2. Risk factors hindering new product development

C) Illustrate the marketing mix for any two of the following? (15 Marks)1. Cafe Coffee Day2. Dr. Batra’s clinic3. Lux Soap4. HP( Hewlett Packard)

D) Illustrate with examples, the differences between Product marketing &(10 Marks)Services marketing?

E) Illustrate with examples, the methods/ways of evaluating advertising effectiveness? (10 Marks)

F) Discuss the factors which contribute in deciding the “price” of the product? Discuss various pricing methods? (10 Marks)

G) “Laco Industries “has planned to introduce new baby shampoo in the kids market. The company conducted a

research in selected tier II cities in India to know the demand & successfully launched its product. In this

context, discuss the characteristics of the good research? (15 Marks)

PROJECT MANAGEMENT

21)Give a detailed description on “Detailed Project Report”. Indicate the Pros and Cons of it also. (10 Marks)

2. What is Project Management Information System? Why is a Project Management InformationSystem considered to be of immense importance in a project? In designing a Project ManagementInformation System what parameters are to be spelt out clearly in line with the objectives of theProject management Information System? (20 Marks)

u) Technology and processes play crucial role in certain projects. What the key issues are in regards to choice of technology, equipment and processes at the stage of formulation of Detailed Project Report? (10 Marks)

v) Given the activity mean and Standard Deviation, Find the probability that the project will take

more than 10 weeks to complete. (20 Marks)

STRATEGIC MANAGEMENT

Q1) Explain the term strategic decision making?

Q2) Explain the process of decision making?

Q3) What is the basic thrust of strategic decision making?

Q4) Explain in detail the issues in strategic decision making?Q1) Define vision? And explain the benefits of a vision?

Q2) What do you mean by mission?

Q3) How are Mission statements formulated and communicated?

Q4) Explain in detail the characteristics of a Mission statement?Q1) Explain the concept of Environment?

Q2) Explain in detail the characteristics of Environment?

Q3) Explain Internal Environment?

Q4) Explain External Environment?

Q1) Explain the term mergers and acquisitions?

Q2) What are the types of mergers and acquisitions?

Q3) Explain in detail the reasons for mergers and acquisitions?

Q4) What are the important issues in mergers and acquisitions?

BANKING MANAGEMENT

1) Import Export Business is enjoying various facilities. Give in brief information about it.

2) 2) What is the role of Reserve Bank of India in exchange control? Write with special reference to Import – Export.

3) What do you know about Exam Bank? How it is encouraging import-export trade?

4) Human Resources with technical support has changed the Banking scenario. Give your comments.

5) Development of human resources is the challenge before banking industry. Express your views with special reference to India. ) Customer expectations are very high in Banking Industry. Give your comments. 7) Pricing strategy is controlled by external factors as well as RBI. Please define it. 1 ) The exchange rate and forward rate of rupee against US dollar on 3rd November, 2008 is given below: 2 ) In May beginning you decide that shares in X Ltd. will rise over the next month or so. The current

price is Rs 100 and you hope that the shares will be at Rs. 150 by the end of July. Give your

comments if the Option is traded and if the option is not traded. Make assumptions.

3 )

22) The unit price of TSS scheme of a mutual fund is Rs 10. The public offer price (POP) of the unit

is Rs 10.204 and the redemption price is Rs 9.80.

Calculate

Front-end load and

Back-end load.

Mr. A can earn a return of 16% by investing in equity shares on his own. Now he is considering a recently

announced equity based mutual fund scheme in which initial expenses are 5.5 percent and annual recurring

expenses are 1.5 percent. How much should the mutual fund earn to provide Mr. A a return of 16%

EVENT MANAGEMENT

1) What are some of the things that could go wrong, or have wrong at similar events?2) List three ways in which the organizers were negligent?

List three ways in which the event could have been improved?This event was described to the authorities as a cultural festival. Do you think it belongs in that category

1) What are the some of the Safety risk associated with this event?2) Who is responsible for the safety of the venue and the audience?3) With whom should you discuss the risks associated with your event concept?4) 4) How could the risks be reduced?

a. Can the sponsor’s involvement lead to some benefit for the organization in terms of increased profile or increased sales?

2) What other benefits are there?3. Will it be time-consuming for their staff?

4) Define the term sponsorship in brief.

1.Who will be responsible for security (probably more than one body)?

Discuss the occupational safety of the staff concerned?

1) Discuss the health issues of the staff concerned?2) What are the responsibilities of the management in each of these cases?3) 4) What are some solutions?

Is permission required to use the parking lot, and if so, from whomWhat are the implications of charging an entry fee? Would you recommend this

1) Do you need a liquor license of alcohol is not sold?2) Who is responsible for underage drinking?

What would happen if a fault in the wiring caused someone to be electrocuted6) Should the police be told about the party?

How could this person’s needs be better catered for?1) Are these any strategies for helping to motivate this volunteer?2) What leadership approach would you take to managing your event team?3) 4) Is a different approach needed for managing paid staff and volunteer staff? Explain.4) Define the term Protocol?

OPERATION MANAGEMENT

5) Q.1. How would operations strategy for a service industry be different if any from that for a manufacturing industry? (It’s an example & explains)

3. What are the levels of aggregation in forecasting for a manufacturing

organization? How should this hierarchy of forecasts be linked and used?

4. How would forecasting be useful for operations in a BPO (Business processes

outsourcing) unit? What factors may be important for this industry? Discuss.

5. A good work study should be followed by good supervision for getting good

results. Explain with an example.

6. What is job evaluation? Can it be alternatively used as job ranking? How does

one ensure that job evaluation evaluates the job and not the man? Explain with

examples?

7. What is the impact of technology on jobs? What are the similarities between job

enlargement & job rotation? Discuss the importance of training in the content of

job redesign? Explain with examples

Q1) Explain the concept Six Sigma. Bring out the significance of Six Sigma in Quality

Q2) Define Project Management and explain its nature and features?

Q3) What is Process Analysis? Explain the steps in Manufacturing Process Selection

and Design?

Q4) Enumerate and explain the Theory of Constraints?

Q5) Write short notes (any two)

a) Inventory Control

b) Operations Scheduling

c) Aggregate Sales and Operations Planning

Q6) Explain the following concept (any two) (10 Marks)

Q7) Define Material Requirements Planning. Discuss its various components?

FINANCIAL MANAGEMENT

(A). (1).Mr. Nimish holds the following portfolio. (10 marks)

Share Beta Investment

Alpha 0.9 Rs.12, 00,000

Beta 1.5 Rs. 3, 50,000

Carrot 1.0 Rs. 1, 00,000

(A). (2). A share is selling for Rs.60 on which a dividend of Rs.4 per share is expected at the end of the year. The expected market price after dividend declaration is to be Rs.70. Compute the following: -

(10 marks

(i) The return on investment ® in shares.(ii) Dividend yield (iii) Capital Gain Yield

(iv) Q1 What are derivatives? What are their features?(v) Q 2) What is a financial system? What is the role in the economic development of a country?(vi) Q 3) How does the Central Bank regulate the quantity and direction of the flow of credit?(vii) Q 4 ) What are the measures initiated by the SEBI to build investor confidence?(viii) Q 5 ) What is a Call Money market? What is the importance of Call Money market? Who are the(ix) participants in the Call Money market?

Q 6 ) What is the commercial paper? What are its advantages?Q 7) What is a Certificate of deposit? How is it different from bank deposit?

Q 8 ) What is a discount market? What are its services?

w) Define Foreign Exchange Market? What are its characteristic features? x) What were the provisions of LERMS? y) What are the function of FEDAI? z) Which is the currency used as vehicle currency in India? aa) Who are `Money Changers’?

bb) Examine the trade balance vis-à-vis the current account balance and explain its effect on the economy? cc)

Explain the behavior of the Capital Account entries and how can they affect the economy

10. Is the increasing positive `Overall balance’ good for the economy? Why?

BUSINESS COMMUNICATIONQ1) Write short notes (any two) (10 Marks)a) The right Resumes for Effective job huntingb) E-Mail Messages as tool for successful business communicationc) The art of Web WritingQ2) Explain the following (any two). (10 Marks)a) Communicating Across Culturesb) Using Visuals as aid for business communicationc) Designing Documents, Slides for effective business communicationQ3) Explain in brief the process of effective Job hunting (10 Marks)Q4) How business meetings are planned and discuss the process of Conducting and RecordingMeetings (10 Marks)Q5) Discuss the various aspects of writing Research Reports. (10 Marks)Q6) Discuss the various aspects of Creating Goodwill in business communication. (10 Marks)Q7) Critically evaluate Using of Choosing the Right Word, Revising Sentences and Paragraphs in aneffective business communication. (10 Marks)Q8) Define Team for business communication and Explain in brief the effective ways of Working

and Writing in Teams.

CORPORATE LAW1. What is the Intellectual Property Rights Law. Discuss its relevance to liberalization andGlobalization?2. Discuss in brief the Consumer Protection Act 198?3. Write short notes (any two)a) Void Contracts and Void able Contractsb) Standard Terms and Freedom of Contractc) Banking Lawd) Negotiable Instruments4. Discuss in brief the Consumer Protection Act 198?5. Discuss the aims and objectives Indian Sale of Goods Act, 1930?6. Explain the procedure of Incorporation of Companies, issuance of Prospectus and Rising ofCapital?

7. Discuss the Fundamental Rights of the Business?

Financial & Cost Accounting

1. Differentiate between idle cost and standard cost?2. What is a trial balance? Explain its objective.3. Distinguish between Accrual basis of accounting and cash basis of accounting.4. Standard costing is a valuable aid to management discuss. State in brief limitation ofstandard costing?5. Define Budgetary Control and explain the pre-requisites for its successful introduction andimplementation?6. How the total cost, variable cost and marginal cost differ from each other?7. What are the advantages of cost audit?

8. Which are the different ways by which the cost can be analyzed?

GENERAL MGMT1. What is Input & Output model?2. Describe some major kinds of strategies/policies & the hierarchy of strategies?3. What do you mean by reengineering organization & Explain key aspects?4. What is departmentation & Types of departmentation?5. Distinguish strength of appraisal against verifiable objectives?6. Explain Maslow hierarchy of needs theory?7. Define Leadership with examples?

8. Explain communication flow in the organization?

INFORMATION TECHNOLOGY

In what ways were the services offered by Google different from those offered byother search engines? Discuss with specific reference to technology, corporateclient servicing and customer friendliness.2. Most dotcom companies relied heavily on online advertisements as the primarysource of revenue, and many also spent a lot of money on advertising their brands.However, Google did not do so — and was still rated as the world’s most preferredsearch engine. Critically discuss Google’s business model in the light of the above.Was Google’s decision not to use conventional advertising a wise one or not?3. “Over the last three years, Google has stolen 40% of the search market directly at theexpense of AOL, MSN, and Yahoo.” Do you think Googlcs leadership position isgoing to become a threat to the company’s future growth and survival? What

measures should the company take in order to sustain its position as the leading

Internet search services provider in the future?Q.1) “The factory delivery option gives Mercedes-Benz customers something that they do not get fromother automobile manufacturers”. Briefly discuss the salient features of the Factory Delivery ReservationSystem of MBUSI.Q.2) “One of the most fundamental goals in developing the FDRS was to strengthen and market the

Mercedes-Benz brand in the United States”. Discuss other benefits of the FDRS program.

INTERNATIONAL BUSINESS1. What is international business? How cultural factors do influences international business?2.What are the different dimensions of economic environment?3.What are the role and functions of WTO in international relations?4.Describe the factors which are affecting the growth of International business.5.What are the role and functions of WTO in international relations?6.Discuss in detail the environmental factors that affect a business.7.What are the functions of UNO?

8.State the importance of business ethics.

MARKETING MANAGEMENT1) Who was the Target Market for Virgin Mobile?2) What do you understand by Value Creation in context to this case study?3) Does the customer acquisition and retention strategy really help Virgin Mobiles?

4.) Study and elaborate the business model of Virgin mobile?1. What P’s are involved in marketing mix of services?2. Explain the People mix with reference to SOTC?3. State the key to success for SOTC?

4. Give an short marketing mix of services of Banking?1. According to u what driven the success of ICICI in presence of so many nationalizedbanks?2. What do you understand by customer satisfaction? How did ICICI gain it?3. How the ICICI did changed the Indian Banking approaches?

4. What you understand by Post Decision Process?1. What is main objective of the “why grow up “campaign?2. According to you what impact did the “why grow up campaign on consumer’s mind?3. What role do the packaging plays create an image of brand like frooti?

4. How successful the “why grow up” campaign?

MERGERS AND ACQUISITIONS

Q1) Explain the free cash flow valuation?Q2) What are the several approaches for measuring the value of the target firm?Q3) At a discount rate of 13% what is the maximum price that ABC should pay?Q4) At a discount rate of 18% what is the minimum price ABC should pay?

Q1) What is and ESOPs explain in detail?Q2) Why are company’s applying ESOPs?Q3) What are ESOPs application explain?Q4) Do you think ESOPs is beneficial to company and company’s employee as well?

Q1) What do you think why do some apparently well run companies get into financial distress? What arethe causes?Q2) Explain in detail the surveys the bankruptcy code in the US?Q3) Suggest a methodology for valuation of bankrupt firms?Q4) Summarizes the results of academic studies on various aspects of bankruptcy?

Q1) Explain the term option?Q2) What are the types of options all over world explain in detail?Q3) Explain in detail Real option and different types of real option?Q4) Given the above values, calculate the value of the call option?

OPERATIONS MANAGEMENT

Q1) Explain the concept Six Sigma. Bring out the significance of Six Sigma in QualityManagement? (10 Marks)Q2) Define Project Management and explain its nature and features? (10 Marks)Q3) What is Process Analysis? Explain the steps in Manufacturing Process Selectionand Design? (10Marks)Q4) Enumerate and explain the Theory of Constraints? (10 Marks)Q5) Write short notes (any two) (10 Marks)a) Inventory Controlb) Operations Schedulingc) Aggregate Sales and Operations PlanningQ6) Explain the following concept (any two) (10 Marks)1) Product Design2) Strategic Capacity Management3) Lean ProductionsQ7) Define Material Requirements Planning. Discuss its various components?

Organization Behavior

1. Define organizational behavior, and organizational structure?2. What is the difference between a manager and a leader? Do leaders need different skillsto be effective?3. What is the difference between a group & a team? What are the different types of workteams?4. How would you define conflict? Distinguish between functional & dysfunctional conflictsby giving suitable examples?5. Explain the different types of employee involvement and employee recognitionprograms with the help of suitable examples.6. Select the most appropriate answer of the following: (20, each 2 marks)1) The groups to which an individual aspires to belong, i.e. the one with which he or sheidentifies is called

a) coalitions b) committees c) reference groups d) task groups2) One small drawback of the five-stage model is that ita) ignores the organizational context b) ignores the situational factors c) ignores the individual attributes d) ignores the formal structure3) Individual employees can be converted into team players througha) appropriate feedback b) training c) monitoring d) demonstration4) One who tries to bring discipline and order through formal structures, plans andprocesses and tries to monitor performance against plans is aa) leader b) manager c) co-ordinator d) team-player5) If the followers are able and unwilling, then the leader will have to use thea) authoritarian style b) participative style c) situational style d) strategic style

6) According to situational leadership approach, the style that denotes a high-task and alow-relationship style isa) selling style b) delegating style c) participating style d) telling style7) Decision-making heavily depends on the individuala) understanding b) creativity c) perception d) ability8) In formal groups and organizations, an individual has maximum access toa) referent power b) reward power c) legitimate power d) coercive power9) In an attempt to preserve their perceptions, people tend toa) resist change violently b) ignore the change process c) create bottlenecks for change agents d) process information selectively10) The process, which is aimed at seeking change in attitudes, stereotypes andperceptions, that groups hold of each other is calleda) Organizational development b) Inter-group development c) T-groups d) Team-building

PERSONNAL MANAGEMENT

1. Psychological test as selection criteria can at best be a support to the interview process. Pleaseevaluate. (15 Marks)2. Retention of employees in the organization starts with a structured and effective inductionprogram.Please comment. (15 Marks)3. If you have to hire an HR Manager for your firm,what competencies would you look for?Please answer in terms of your understanding of the HR function. (15 Marks)4. Designing an attractive motivational strategy is the key to making of a high performance drivenorganization. (15 Marks)5. Briefly explain (Any two):a) Different type of employee appraisals and ratingb) Validity / reliabilityc) Job analysisd) Stress interview (20 Marks)

PRINCIPLES & PRACTICE OF MANAGEMENT

1. a) What are the steps involved in planning?b) How you make planning effective?

2. What is the difference between a policy and a procedure?3. Explain the advantages and limitations of planning.4. Explain the strategic planning in the Indian industry. Which are theplanning skills required for better business.5. a) Define a decision making?b) Explain common difficulties in decision-making.6. a) Decision-making is a key part of a manager’s activities. –Elaborate.b) What are the steps involved in rational decision-making.7. a) Explain the individual and group decision-making.b) Describe advantages and disadvantages of group decisions.8. a) Draw models of decision-making? b) Explain any two.

PRINCIPLES & PRACTICE OF MANAGEMENT

Q1) “Management is the art of getting things done”. Explain and bring out the nature an feature of management?

Q2) Define leadership and state the qualities of a successful leader?

Q3) What is span of control? Identify the factors determining span of control?

Q4) Enumerate and explain the important principles of an Organization?

Q5) Write short notes (any two) (10 Marks)

a) Maslow’s theory of motivation

b) Advantages of delegation

c) Line Organization

d) Selection Process

Q6) Explain the following concept (any two) (10 Marks)

1) Planning

2) Decision –Making Organization

3) Organization

4) Staffing

Q7) Define Performance Appraisal. Discuss two modern and two traditional methods of Performance appraisal?

Q8) What is Organizational Change? Discuss the causes for resistance to change? (10 Marks)

SUBJECT: BUSINESS ETHICSTotal Marks : 80NB.1) All questions carry equal marks.2) All questions are compulsory.3} read questions carefully.4} Figures to the right indicate full marks.Q1) What is Ethical Analysis and discuss its Application: in Corporate Decision

Making? (10 Marks)Q2) Define Corporate Ethical Leadership and discuss its nature and features? (10 Marks)Q3) What is Corporate Social Responsibility? Explain its characteristics? (10 Marks)Q4) Enumerate and explain the Ethical Implications of Technology? (10 Marks)Q5) Write short notes (any two) (10 Marks)a) Ethical Analysis and its Application in Personal Decision Making.b) Corporate Culturec) Reputation Management.Q6) Explain the following concept (any two) (10 Marks)a) Social Reporting.b) Ethics in Finance Accountancy.c) Values in the Employment Relationship.AN ISO 9001 : 2008 CERTIFIED INTERNATIONAL B-SCHOOLQ7) Define Ethics. Discuss the relation of Ethics and Human Resources Management? (10 Marks)Q8) What is the role of Ethics in Marketing? (10 Marks

Sales Management

N. B : All Questions are Compulsory

1. a) Describe AIDAS theory of selling (5 Marks)

b) Explain the steps involved in prospecting (5 Marks)

2. Describe at length sales related marketing policies (20 Marks)

3. Explain the following in determining the size of the Sales force

a) Work load method

b) Sales potential method

c) Incremental method

4. What are the steps involved in setting up a Sales organization. Explain them. (10 Marks)

5. Identify the different marketing activities and other departments co-ordinating with personnel

6. Ennumerate different approaches for making the distribution channel more efficient.

7.What are the different training methods applicable for salesman? How would you select the different training methods.

8. How motivation place an important role in the Sales management. Explain the different theories involved in this.

SUBJECT : TREASURY MANAGEMT

Q1) Explain six components of interest rate risk?

Q2) What is Earnings at Risk (EAR) ?

Q3) Explain the important wings of organizational structure for management of market risk?

Q4) Define currency risk and explain how a domestic organization is concerned with currency risk?

Q5) Define equity risk and state the various forms of equity risk? Q6)

What is OTC Market?

Q7) What is commodity currency. Explain in brief.

Q8) State the various categories of investment? How can a bank undertake security shifting?

Q9) What are the obligations of Mutual Funds to the unit holders?

Q10) Discuss Zero Based Budgeting in detail?

ISBM / IIBMS / ISMS / ISB&M

CASE STUDY ANSWERS AND PROJECT REPORTS FOR MBA BMS EMBA PGDMA.

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FINANCIAL MGMT

Multiple choices:

1. The approach focused mainly on the financial problems of corporate enterprise

a. Ignored non-corporate enterprise b. Ignored working capital financing c. External approach d. Ignored routine problems

2. These are those shares, which can be redeemed or repaid to the holders after a lapse of the stipulated period

a. Cumulative preference shares b. Non-cumulative preference shares c. Redeemable preference shares d. Perpetual shares

3. This type of risk arise from changes in environmental regulations, zoning requirements, fees, licenses and most frequently taxes

a. Political risk b. Domestic risk c. International risk d. Industry risk

4. It is the cost of capital that is expected to raise funds to finance a capital budget or investment proposal

a. Future cost b. Specific cost c. Spot cost d. Book cost

5. This concept is helpful in formulating a sound & economical capital structure for a firm

a. Financial performance appraisal b. Investment evaluation c. Designing optimal corporate capital structure d. None

6. It is the minimum required rate of return needed to justify the use of capital

a. From investors b. Firms point c. Capital expenditure point d. Cost of capital

7. It arises when there is a conflict of interest among owners, debenture holders and the management

a. Seasonal variation b. Degree of competition c. Industry life cycle d. Agency costs

8. Some guidelines on shares & debentures issued by the government that are very important for the constitution of the capital structure are

a. Legal requirement b. Purpose of finance c. Period of finance d. Requirement of investors

9. It is that portion of an investments total risk that results from change in the financial integrity of the investment

a. Bull- bear market risk b. Default risk c. International risk d. Liquidity risk

10. _____________ measure the systematic risk of a security that cannot be avoided through diversification

a. Beta b. Gamma c. Probability distribution d. Alpha

Part Two:

1. What is Annuity kind of cash flow? 2. What do understand by Portfolio risk? 3. What do you understand by ‘Loan Amortization’? 4. What is the Difference between NPV and IRR?

Question:

1. Which type of financing is appropriate to each firm?

2. What types of securities must be issued by a firm which is on the growing stage in order to meet

the financial requirements?

1. How would you judge the potential profit of Bajaj Electronics on the first year of sales to Booth

Plastics and give your views to increase the profit.

2. Suggestion regarding Credit limit. Should it be approved or not, what should be the amount of

credit limit that electronics give to Booth Plastics.

1. Honey Well Company is contemplating to liberalize its collection effort. Its present sales are Rs.

10 lakh, its average collection period is 30 days, its expected variable cost to sales ratio is 85 per

cent and its bad debt ratio is 5 per cent. The Company’s cost of capital is 10 per cent and tax are

is 40 per cent. He proposed liberalization in collection effort increase sales to Rs. 12 lakh

increases average collection period by 15 days, and increases the bad debt ratio to 7 percent.

Determine the change in net profit.

2. Explain the concept of working capital. What are the factors which influence the working capital?

Human Resource Management

1. It is a cultural attitude marked by the tendency to regard one’s own culture as superior to others

a. Geocentrism b. Polycentrism c. Ethnocentrism d. Egocentrism

2. It is the systemic study of job requirements & those factors that influence the performance of those job requirements

a. Job analysis b. Job rotation c. Job circulation d. Job description

3. This Act provides an assistance for minimum statutory wages for scheduled employment

a. Payment of Wages Act, 1936 b. Minimum Wages Act, 1948 c. Factories Act, 1948 d. Payment of Gratuity act, 1972

4. __________ is the actual posting of an employee to a specific job

a. Induction b. Placement c. Attrition d. None

5. Broadening an individual’s knowledge, skills & abilities for future responsibilities is known as

a. Training b. Development c. Education d. Mentoring

6. Change that is designed and implemented in an orderly and timely fashion in anticipation of future events

a. Planned change b. Technology change c. Structural change d. None

7. It is a process for setting goals and monitoring progress towards achieving those goals

a. Performance appraisal b. Performance gap c. Performance factor d. Performance management system

8. A method which requires the rates to provide a subjective performance evaluation along a scale from low to high

a. Assessment centre b. Checklist c. Rating scale d. Monitoring

9. It is the sum of knowledge, skills, attitudes, commitment, values and the liking of the people in an organization

a. Human resources b. Personal management c. Human resource management d. Productivity

10. A learning exercise representing a real-life situation where trainees compete with each other to achieve specific objectives

a. Executive development b. Management game c. Programmed learning d. Understudy

Part Two:

1. Explain the importance of Career Planning in industry. 2. Write the features of HRM. 3. Briefly explain the concept of Performance Appraisal. 4. Explain On-Job and Off Job Training.

Questions

1. Should benching be a matter of concern at Delta? 2. What are the risks involved in moving from a project-centric mode to a mix of projects and products?

1.Discuss that technological breakthrough has brought a radical changes in HRM.

1. Several types of interviews are commonly used depending on the nature & importance of the position to be filled within an organization. Explain the different types of Interviews.

1. Explain the legal provisions regarding safety of workers.

Managerial Economics

Multiple choices:

1. It is a study of economy as a whole

a. Macroeconomics b. Microeconomics c. Recession d. Inflation

2. A comprehensive formulation which specifies the factors that influence the demand for the product

a. Market demand b. Demand schedule c. Demand function d. Income effect

3. It is computed when the data is discrete and therefore incremental changes is measurable

a. Substitution effect b. Arc elasticity c. Point elasticity d. Derived demand

4. Goods & services used for final consumption is called

a. Demand b. Consumer goods c. Producer goods d. Perishable goods

5. The curve at which satisfaction is equal at each point

a. Marginal utility b. Cardinal measure of utility c. The Indifference Curve d. Budget line

6. Costs that are reasonably expected to be incurred in some future period or periods

a. Future costs b. Past costs c. Incremental costs d. Sunk costs

7. Condition when the firm has no tendency either to increase or to contract its output

a. Monopoly b. Profit c. Equilibrium d. Market

8. Total market value of all finished goods & services produced in a year by a country’s residents is known as

a. National income b. Gross national product c. Gross domestic product d. Real GDP

9. The sum of net value of goods & services produced at market prices

a. Government expenditure b. Product approach c. Income approach d. Expenditure approach

10. The market value of all the final goods & services made within the borders of a nation in an year

a. Globalization b. Subsidies c. GDP d. GNP

Part Two:

1. Define ‘Arc Elasticity’. 2. Explain the law of ‘Diminishing marginal returns’. 3. What is ‘Prisoner’s Dilemma’, of non cooperative game? 4. What is ‘Third degree Discrimation’?

Questions

1. Plot the demand schedule and draw the demand curve for the data given for Marijuana in the case above.

2. On the basis of the analysis of the case above, what is your opinion about legalizing marijuana in Canada?

1. Is Indian companies running a risk by not giving attention to cost cutting?

2. Discuss whether Indian Consumer goods industry is growing at the cost of future profitability.

3. Discuss capital and labour productivity in engineering context and pharmaceutical industries in India.

4.Is textile industry in India performing better than its global competitors?

1. Free trade promotes a mutually profitable regional division of labour, greatly enhances the potential real national product of all nations and makes possible higher standards of living all over the globe.” Critically explain and examine the statement.

2. What role does a decision tree play in business decision-making? Illustrate the choice between two investment projects with the help of a decision tree assuming hypothetical conditions about the states of nature, probability distribution, and corresponding pay-offs.

Marketing Management

Multiple choices:

1. It is a concept where goods are produced without taking into consideration the choices or tastes of customers

a. Marketing mix b. Production concept c. Marketing concept d. Relationship marketing

2. It involves individuals who buys products or services for personal use and not for manufacture or resale

a. Environment analysis b. Macro environment c. Micro environment d. Consumer

3. It is the groups of people who interact formally or informally influencing each other’s attitudes& behavior

a. Consumer behavior b. Culture c. Reference groups d. Primary groups

4. The concept of the product that passes through various changes in its total life known as

a. Product life cycle b. Line stretching c. Consumer adoption d. Product

5. It refers to unique set of brand associations that brand strategist aspires to create or maintain

a. Branding b. Packaging c. Brand identity d. Brand image

6. It involves a pricing strategy that charges customers different prices for the same product or service

a. Promotional pricing b. Price discrimination c. Non price competition d. None

7. It refers to an arrangement where another company through its own marketing channel sells the products of one producers

a. End customer b. Wholesaler c. Retailing d. Strategic channel alliance

8. It involves facility consisting of the means & equipments necessary for the movement of passengers of goods

a. Logistics b. Warehousing c. Transportation d. None

9. The advertising which is used to inform consumers about a new product or feature & to build primary demands is known as

a. Advertising b. Informative advertising c. Persuasive advertising d. Advertising strategy

10. An art that predicts the likelihood of economic activity on the basis of certain assumptions

a. Compensation b. Sales forecasting c. Sales budgeting d. Selling policy

Part Two:

1. Write a note on importance of consumer behavior for a business firm? 2. Define the term ‘Price’.

3. Distinguish between Marketing Concept and Selling Concept? 4. What are the new trends in advertisement?

5. Briefly explain the following :

a) Socio –culture environment b) Marketing environment interface

Questions

1. What are the significant factors that have led to the success of Shoppers’ Stop?

2. Draw the typical profile(s) of Shoppers’ Stop customer segments.

3. How are Indian customers visiting Shoppers’ Stop any different from customers of developed western countries?

4. How should Shoppers’ Stop develop its demand forecasts?

1. Considering the concept of product life cycle, where would you put video games in their life cycle?

2. Should video game companies continue to alter their products to include other functions, such as e-mail?

1. What is meant by sales promotion? Describe briefly the various methods of sales promotional

tools used by business organizations to boost the sales. Explain any four methods of sales promotion?

2. Write notes on the fowling :

a) Explain right to safety. b) What is right to consumer protection?

Organizational Behaviour

Multiple choices:

1. It is the degree to which a person identifies with a particular organization and its goals, & wishes to maintain membership in the organization

a. Job involvement b. Terminal value c. Attitude d. Value

2. _________ means moving information from the hidden area to the open area

a. blind area b. unknown area c. public area d. self disclosure

3. An approach in which the goals of one party are in direct conflict with the goals of the other party

a. Negotiation b. Distributive bargaining c. Stress d. None

4. The measure of a person’s ability to operate within business organizations through social communication & interactions

a. Transactional analysis b. Interpersonal skill c. Life position d. Johari window

5. Where the source of power is in person’s control over rewarding outcomes, that power is called

a. Coercive power b. Referent power c. Legitimate power d. Reward power

6. It means melting resistance to change; the people who will be affected by the change come to accept the need for it

a. Organization b. Unfreezing c. Changing d. Refreezing

7. This training is also known as laboratory training, encounter groups & T-groups

a. Sensitivity b. Survey c. Process d. Team building

8. They are the things that come together to define a culture & reveal that the culture is about to those who pay attention to them

a. Culture b. Espoused value c. Artifacts d. Organizational culture

9. This stage encompasses all the learning that occurs before a new member joins the organizations

a. Socialization b. The Pre-arrival stage c. Encounter stage d. Metamorphosis stage

10. It refers to the behavior pattern adopted by a leader to influence the behavior of his subordinate for attaining the organizational goal

a. Leadership b. Traits of leadership c. Leadership grid d. Leadership style

Part Two:

1. Define Informal groups. 2. What do you understand by the term ‘Emotion’? 3. Write a note on ‘Reinforcement theory’.

4. Explain the terms ‘Attitudes and Values’.

1. How would you examine if there is any merit in the remarks of various functional managers?

2. What, in your opinion, could be the reasons for different Managerial thinking in this case?

3. How would you design a system of getting correct information about job status to identify delays quickly?

4. What would you suggest to promote co-ordinate interaction of various people to meet the scheduled dates?

1. Whom do you think Rajender will eat with? Why?

2. If you were one of the other foremen, what could you do to make Rajinder’s transition easier?

1. A large unit manufacturing electrical goods which has been known for its liberal personnel policies and fringe benefits is facing the problem of low productivity and high absenteeism. How should the management improve the organizational climate?

2. The leader is expected to play many roles & therefore he must be qualified to guide others to organizational achievement. On the basis of this explain the leadership skills & leadership traits.

Principles and Practice of Management

Multiple Choices:

1. A plan is a trap laid to capture the ________.

a. Future b. Past c. Policy d. Procedure

2. It is the function of employing suitable person for the enterprise

a. Organizing b. Staffing c. Directing d. Controlling

3. ___________ means “ group of activities & employees into departments”

a. Orientation b. Standardization c. Process d. Departmentation

4. This theory states that authority is the power that is accepted by others

a. Acceptance theory b. Competence theory c. Formal authority theory d. Informal authority theory

5. It means dispersal of decision-making power to the lower levels of the organization

a. Decentralization b. Centralization c. Dispersion d. Delegation

6. This chart is the basic document of the organizational structure

a. Functional chart b. Posts chart c. Master chart d. Departmental chart

7. Communication which flow from the superiors to subordinates with the help of scalar chain is known as

a. Informal communication b. Downward communication c. Upward communication d. Oral communication

8. Needs for belongingness, friendship, love, affection, attention & social acceptance are

a. Physiological needs b. Safety needs c. Ego needs d. Social needs

9. A management function which ensures “jobs to be filled with the right people, with the right knowledge, skill & attitude”

a. Staffing defined b. Job analysis c. Manpower planning d. Recruitment

10. It is a process that enables a person to sort out issues and reach to a decisions affecting their life

a. Selection b. Raining c. Reward d. Counseling

Part Two:

1. Differentiate between ‘Administration’ and ‘Management’.

2. What were the common drawbacks in classical and Neo classical theories of management?

3. Write a short note on “Line Organization.” 4. Write a short note on ‘Acceptance theory’.

Questions

1. Critically analyze Mr. Vincent’s reasoning.

2. If you were the professor and you knew what was going through Vincent’s mind, what would you say to Vincent?

1. Diagnose the problem and enumerate the reasons for the failure of D’Cuhna?

2. What could D’Cuhna have done to avoid the situation in which he found himself?

1. What is Training? Explain the different methods of training?

2. Explain Decision-Making process of an organization?

Strategic Management

Multiple choices:

1. A plan of action designed to achieve a particular goal is:

a. Tactic b. Strategy c. Financial benefits d. None of the above

2. It is important to develop mission statement for:

a. Allocating organizational resources b. Provide useful criteria c. Company creed d. Customer orientation

3. The five forces model was developed by :

a. Airbus b. Karin Larsson c. Michael E.Porter d. Boeing

4. How many elements are involve in developing in an organizational strategy:

a. Six b. Two c. Four d. Nine

5. The three important steps in SWOT analysis are:

a. Identification, Conclusion, Translation b. Opportunities, Threats, Strengths c. People, Corporate cultures, Labour d. Power, Role, Task

6. GE matrix consists of how many cells?

a. Nine cells

b. Six cells

c. Eight cells

d. Three cells

7. Which of these is the type of Games:

a. Simultaneous Games

b. Sequential Games

c. Repeated Games

d. All of the above

8. SBU stands fora.

Simple Basic Unit

b. Strategic Basic Unit

c. Strategic Business Unit

d. Speed Business Unit

9. The BCG matrix is known as:

a. Growth share matrix

b. Directional policy matrix

c. GE nine-cell matrix

d. Space matrix

10. ______________ specifies sales revenues and selling distribution and marketing costs.

a. Financial budget

b. Sales budget

c. Operating budget

d. Expenses budget

Part Two:

1. What are the dimensions of Strategic management?

2. Critically analyze the concept of BCG Matrix.

3. What is SWOT analysis?

4. What are the characteristics of Short-term Objectives?

1. Do you think that IKEA has been successful to utilize Porter’s Five force analysis? Give reasons.

2. Where do you think can IKEA improve?

Q1. Do you think the progress of ITC Ltd. is realistic?

Q2. After analyzing the above case, do you think every company should aim at cost leadership with high quality product?

1. What are the basic principles of Organizational structure? What are the types of Organizational structures?

2. Though BCG matrix can be very helpful in forcing decisions in managing a portfolio of products, it can be employed as a sole men of determining strategies for a portfolio of the product. Do you agree with this statement or not? Why or why not?

Enterprise Resource Planning

Multiple Choices:

1. Enterprise Resource Planning is

a. Computer System

b. Manufacturing organization

c. Method of effective planning of all the resources in an organization

d. None of the above

2. Enterprise Resource Panning vendors are those people

a. Who are experts in administration and management of projects

b. Who have developed the ERP packages

c. Who uses the ERP system

d. None of the above

3. Interviewing and cost justification is tool and technique of

a. Design step of ERP

b. Implementation step of ERP

c. Requirement analysis of ERP

d. Planning step of ERP

4. Support re-engineering processes to fit the software systems best practice is approach of

a. Re-engineering approach

b. Customizing approach

c. Rational approach

d. None of the above

5. Process of tracking customer contacts and providing the customer with a price quote is

a. Inventory sourcing

b. Sales order processing

c. Pre-sales

d. None of the above

6. The difficulty in creating an audit trial of transactions when multiple transactions use multiple

database is associated with

a. Product profitability sub-system

b. Finished goods inventory sub-system

c. Management reporting sub-system

d. Creating an audit trial sub-system

7. Differences occur between standard costs and actual costs is problem associated with

a. Accounting

b. Production

c. Purchasing / Materials Management

d. None of the above

8. MRP in Enterprise resource planning stands for

a. Maximum retail price

b. Material requirement planning

c. Management requirement planning

d. None of the above

9. Process of providing status of purchase order comes in a category of

a. Purchase order follow-up

b. Source determination

c. Determine requirement

d. Invoice verification

10. Resource failure occurs when

a. People clashes

b. Inability to communicate with the system user

c. Poor specification of requirements

d. Conflicts of people, time and project scope due to insufficient personnel

Part Two:

1. What are the advantages of the re-engineering method of implementing ERP?

2. What are the benefits reported from implementing ERP?

3. Write a short note on “Credit Management”?

4. Define Material Requirements Planning?

1. Identify potential sources of software?

2. Determine five criteria you will recommend be used to evaluate each of alternative providers?

1. Explain in brief Sales and Marketing Modules in ERP System?

2. What are the different development process in ERP systems and write a detailed note on it?

Business Communication

Multiple choices:

1. __________is an essential function of Business Organizations:

a. Information

b. Communication

c. Power

d. None of the above

2. Physiological Barriers of listening are:

a. Hearing impairment

b. Physical conditions

c. Prejudices

d. All of the above

3. Which presentation tend to make you speak more quickly than usual:

a. Electronic

b. Oral

c. Both ‘a’ and ‘b’

d. None of the above

4. What is the main function of Business Communication:

a. Sincerity

b. Positive language

c. Persuasion

d. Ethical standard

5. The responsibilities of the office manager in a firm that produces electronics spares is:

a. Everything in the office runs efficiently

b. Furniture and other equipment in the office is adequate

c. Processing all the incoming official mail and responding to some

d. All of the above

6. Labov’s Storytelling Model based on:

a. Communication through speech

b. Language learning

c. Group Discussions

d. None of the above

7. Diagonal Communication is basically the:

a. Communication across boundaries

b. Communication between the CEO and the managers

c. Communication through body language

d. Communication within a department

8. How to make Oral Communication Effective?

a. By Clarity

b. By Brevity

c. By Right words

d. All of the above

9. Direct Eye contact of more than 10 seconds can create:

a. Discomfort & Anxiety

b. Emotional relationship between listeners and speakers

c. Excitement

d. None of the above

10. Encoding means:

a. Transmission

b. Perception

c. Ideation

d. None of the above

Part Two:

1. Define Communication. How can you classify Communication?

2. Explain ‘Space Language’.

3. Differentiate between good listeners and bad listeners.

4. What are the different types of Business Reports?

5. What is Synopsis?

1. What should Mr. Sharma have done to avoid the misunderstanding?

2. Discuss the main features involved in this case.

1. Suppose you are working as an operator in a call centre in India and receiving calls from Americans and Londoners. How would you handle such calls?

2. Do you agree with the view such abusive happenings on the telephone do not have any impact on business?

1. What is meant by Communication Barriers? How and why do they occur? What can be done to overcome the Barriers to Communication?

2. Define and explain the term Negotiation and also briefly explain the phases of Negotiation.

Management Information Systems

Multiple choices:

1. Management Information System is mainly dependent upon:

a. Accounting

b. Information

c. Both ‘a’ and ‘b’

d. None of the above

2. The most important attribute of information quality that a manager requires is:

a. Presentation

b. Relevance

c. Timeliness

d. None of the above

3. Human Resource Information Systems are designed to:

a. Produce pay checks and payrolls reports

b. Maintain personnel records

c. Analyze the use of personnel in business operations

d. Development of employees to their full potential

4. Operational Accounting System include:

a. Inventory control

b. Cost accounting reports

c. Development of financial budgets and projected financial statements

d. None of the above

5. EIS stands for:

a. Executive Information System

b. Excellent Info System

c. Excessive Information System

d. None of the above

6. Intranet provide a rich set of tools for those people:

a. Who are members of the different company or organization

b. Who are members of the same company or organization

c. Both ‘a’ and ‘b’

d. None of the above

7. Which one is not the future of wireless technology?

a. E-mail

b. VOIP

c. RFID

d. Telegram

8. OLTP stands for:

a. Online Transactional Processing

b. Online Transmission Processing

c. Online Transactional Process

d. None of the above

9. Which one of the following is not considered as future of m-commerce:

a. Ubiquity

b. Localization

c. Simple authentication

d. Common operation

10. Which of the following is not the level of decision making:

a. Management control

b. Activity control

c. Operational control

d. Strategic decision making

Part Two:

1. What are the ‘Strategic Information Systems’?

2. Write down the various business model of internet.

3. What is ‘Network Bandwidth’?

4. Differentiate between OLTP and OLPP.

Questions:

1. Discuss the client strategy for the success of store.

2. Suppose if you are the client maker what would you suggest for the client.

1. Explain the term e-commerce. Also explain the history and limitations of e-commerce.

2. What do you understand by the term “Database”? Explain the various database models in detail.

1. Explain the role of data warehousing in the functioning of a call centre.

2. How the response time in performing OLAP queries can be improved?

International Financial Management

Multiple choices:

1. Foreign exchange market in India is relatively very

a. Big

b. Small

c. Medium

d. None of the above

2. Balance of payment is a systematic record of all _______ during a given period of time.

a. Political transactions

b. Social transactions

c. Economic transactions

d. None of the above

3. Merchandise trade balance, services balance & balance on unilateral transfer are the part of

________ account

a. Current account

b. Capital account

c. Official account

d. None of the above

4. Interest rate swaps can be explained as an agreement between _________ parties

a. One

b. Two

c. Three

d. None of the above

5. Capital account convertibility in India evolved in August

a. 1996

b. 1995

c. 1994

d. None of the above

6. Interest rate parity is an economic concept, expressed as a basic algebraic identity that relates

a. Capital rate & interest rate

b. Interest rate & exchange rate

c. Currency rate & exchange rate

d. None of the above

7. The two kind of swap in the forward market are

a. Forward & reverse swap

b. Reverse swap & option swap

c. Forward & option less swap

d. Forward swap & option swap

8. FEMA stands for

a. Forward exchange market

b. Future exchange market

c. Foreign exchange management act

d. None of the above

9. Exchange rate quotation methods are

a. Direct and direct

b. Indirect and indirect

c. Direct and indirect

d. None of the above

10. International Fisher effect or generalized version of the Fisher effect is a combination of

a. PPP theory and Fisher’s open proposition

b. Fisher’s open and closed proposition

c. PPP theory and Fisher’s closed proposition

d. None of the above

Part Two:

1. Write a short note on ‘Interest Rate Parity System’ for exchange rates.

2. What are Direct & Indirect Quotes of exchange rates?

3. What is ‘International Mutual Fund’?

4. Briefly describe ‘swaps in foreign exchanges markets’

1. Mention the loss borne by the US exporter in the sequel of appreciation of dollar.

2. What strategy the Indian importer needs to follow to hedge the exchange rate risk?

1. Describe the network of ABN AMRO Bank in India.

2. What role does it play for global cash management?

1. Discuss the factors that affect foreign exchange market. Explain the different types of foreign exchange quotations.

2. What do you mean by balance of payment? What are the key components of balance of payment

Security Analysis and Portfolio Management

Multiple choices:

1. Beta is useful for comparing the relative _____________ of different stocks.

a. Business risk

b. Systematic risk

c. Liquidity risk

d. Country risk

2. The price prevailing in market is called

a. Market security

b. Market value

c. Market price

d. None of the above

3. Line charts, Bar charts, Candles tic charts are the parts of

a. Fundamental analysis

b. Technical analysis

c. Company analysis

d. None of the above

4. A market portfolio is a portfolio consisting of a weighted __________ in the market.

a. Sum of every equity

b. Sum of every liabilities

c. Sum of every assets

d. None of the above

5. The date on the option contract is called the ___________

a. Expiration date

b. Date of maturity

c. Both a) & b)

d. None of the above

6. A forward contract is an agreement made today between a ___________ to exchange the

commodity

a. Buyer & buyer

b. Buyer & seller

c. Seller & seller

d. None of the above

7. Portfolio means a collection or combination of financial assets such as

a. Shares

b. Debentures

c. Government securities

d. All of the above

8. CAPM is the abbreviation of

a. Capital Asset Pricing Measure

b. Capital Average Pricing Model

c. Capital Asset Pricing Model

d. None of the above

9. In India the secondary market for shares is regulated by

a. RBI

b. SEBI

c. Company law board

d. There is no regulatory authority

10. The risk of the whole market as measured by ‘Beta’ is

a. 1

b. 0

c. -1

d. None of the above

Part Two:

1. What does ‘β’ (Beta) mean in risk management?

2. Write a note on ‘options’ & ‘future’ derivatives.

3. Define Capital market theory.

4. Write a short note on CAPM.

1. After analyzing the case, do you think all the companies that can afford, should opt for right issue to improve their financial status?

2. What do you analyze as the two main advantages of the right issue?

1. What do you mean by risk management? Elaborate the various kinds of systematic and nonsystematic risks.

2. What do you mean by Portfolio management? What are the methods of calculating portfolio performance evaluation?

Human Resource Development & Training

Multiple choices:

1. HRD is the process of helping people to acquire

a. Competition

b. Completeness

c. Competencies

d. None of the above

2. Techniques of human resource development are also called

a. HRD methods

b. HRD instruments

c. HRD mechanism

d. All of the above

3. In India HRD began only in

a. 1970s

b. 1980s

c. 1910s

d. 1990s

4. BARS stands for

a. Behaviourally Anchored Rating Scale

b. Behaviourally Anchoring Rating Scale

c. Behaviourally Appraisal Rating Scale

d. None of the above

5. Levels of evaluations of training programmes are

a. 7

b. 6

c. 5

d. 10

6. Performance appraisal is a ________ process of identifying, planning, developing employee

performance

a. Multi-stages

b. Single-stages

c. Dual-stages

d. All of the above

7. Halo effect is the tendency to the judge all aspects of a _____________

a. Person’s behavior

b. Perspective behavior

c. Performance appraisal

d. All of the above

8. QWL stands for

a. Quality of work life

b. Quality of worker life

c. Quantity of work life

d. None of the above

9. 360 – degree feedback can be used as a tool for performance ________

a. Appraisal

b. Analyze

c. Assessment

d. None of the above

10. Career planning is a _______ that constitute what a person does for a living

a. Sequence of career

b. Sequence of jobs

c. Sequence of sum

d. None of the above

Part Two:

1. Explain the ‘benefits of HRD’.

2. Briefly explain ‘on the job and off the job’ methods of training and development.

3. Explain the objectives of ‘Performance Appraisal’.

4. Differentiate between HRM and HRD concept.

1. What in your view are the central human resources issues involved in this case?

2. What strategy should Mr. Tanmoy Deb develop and implement for improving the present system?

1. Discuss the basic concept of management development. What is the importance of management development in the changing business?

2. What do mean by Quality of work life? Discuss various methods to improve quality of work life.

Industrial Relations

Multiple choices:

1. Workers participation in management decision-making is a highly________ concept.

a. Duplex

b. Complex

c. Simplex

d. None of the above

2. The origin of industrial relations in India can be traced in to the

a. Second world war

b. First world war

c. Third world war

d. British rule

3. Under the payment of wages act, 1936, no wages period shall exceed for one .

a. Four month

b. Two month

c. One month

d. None of the above

4. Collective bargaining is the process of bargaining between

a. employees & employer

b. workers & workers

c. employees & employees

d. None of the above

5. Layoff can also cause a ________

a. Retirement

b. Grievance

c. Conflict

d. None of the above

6. As per payment of bonus act, accounting year for a company is ________

a. One year

b. Period for which balance sheet is prepared

c. Period for which cash flow is prepared

d. Period for which profit and loss account is prepared

7. WPM stands for

a. Workers’ Participation in Management

b. Workers’ Payment of Management

c. Well fare Payment of Management

d. None of the above

8. Causes of Industrial disputes are

a. Economic causes

b. Political causes

c. Technological causes

d. All of the above

9. Trade unions of workers in an organization formed by workers to protect their

a. Working condition

b. Interest

c. Both a & b

d. None of the above

10. A grievance causes in any organization are

a. Work environment

b. Supervision

c. Work group

d. All of the above

Part two:

1. What are the basic causes of ‘Grievances’?

2. What are the objectives of ‘Industrial Relations’?

3. Briefly explain the term ‘evolution of Trade unions in India’.

4. Explain the ‘workers’ participation in management’.

1. Did the personnel manager handle the issue properly?

2. What is your recommendation to avoid such situations in future?

1. If you were Malik, what strategies would you adopt to solve the problem?

2. With high employee turnover in insurance industry, how can the company retain a person like Malik?

1. What are issues in labour policies in India? Comment with relevant justification.

2. Discuss the wage policy in India with reference to detailed evaluation of the act.

International Business Management

Multiple choices:

1. What is the series consideration for strategy implementation?

a. Strategic orientation

b. Location

c. Dimensions

d. Both (a) & (b)

2. The major activity in global marketing is

a. Pricing policies

b. Product lines

c. Market assessment

d. All of the above

3. The third ‘P’ in the international marketing mix is

a. Product

b. Price

c. Promotion

d. Place

4. The European Economic Community was established

a. 1958

b. 1975

c. 1967

d. 1957

5. Environment Protection Act

a. 1986

b. 1967

c. 1990

d. None of the above

6. People’s attitude toward time depend on

a. Language

b. Relationship

c. Culture

d. All of the above

7. Culture necessitates adaption of

a. Product

b. Price

c. Promotion

d. Place

8. The legal term for brand is

a. Symbol

b. Name

c. Trade mark

d. All of the above

9. FDI flows are often a reflection of rivalry among firms in

a. Global market

b. Indian market

c. International market

d. None of the above

10. ISO certification is

a. Expensive process

b. Elaborate process

c. Evaluative Process

d. Both (a) & (b)

Part Two:

1. What do understand by ‘Inward-oriented Policies’?

2. What is ‘Factor Endowments Theory’?

3. Explain the term ‘Totalitarianism’.

4. Write about ‘Persistent Dumping’.

1. Is gross domestic product per capita a useful indicator of International competitiveness in the EU?

2. Is it fair to point the blame for the EU’s poor international competitiveness at inflexible labour markets, regulated goods and services markets, and a general lack of competition? What alternative explanations might be suggested?

1. What are some current issues Facing Peru? What is the climate for doing business in Peru today?

2. Would the bank be better off negotiating the loan in New York or in Lima? Why?

1. Imagine that you are the director of a major international lending institution supported by funds from member countries. What one area in newly industrialized and developing economics would

be your priority for receiving development aid? Do you suspect that any member country will be politically opposed to aid in this area? Why or Why not?

2. The principle problem in analysing different forms of export financing is the distribution of risks

between the exporter and the importer. Analyse the following export financing instruments in this respect:

(a) Letter of Credit

(b) Cash in advance

(c) Draft

(d) Consignment

(e) Open Account

Enterprise Resource Planning

1. Enterprise Resource Planning is

a. Computer System

b. Manufacturing organization

c. Method of effective planning of all the resources in an organization

d. None of the above

2. Enterprise Resource Panning vendors are those people

a. Who are experts in administration and management of projects

b. Who have developed the ERP packages

c. Who uses the ERP system

d. None of the above

3. Interviewing and cost justification is tool and technique of

a. Design step of ERP

b. Implementation step of ERP

c. Requirement analysis of ERP

d. Planning step of ERP

4. Support re-engineering processes to fit the software systems best practice is approach of

a. Re-engineering approach

b. Customizing approach

c. Rational approach

d. None of the above

5. Process of tracking customer contacts and providing the customer with a price quote is

a. Inventory sourcing

b. Sales order processing

c. Pre-sales

d. None of the above

6. The difficulty in creating an audit trial of transactions when multiple transactions use multiple

database is associated with

a. Product profitability sub-system

b. Finished goods inventory sub-system

c. Management reporting sub-system

d. Creating an audit trial sub-system

7. Differences occur between standard costs and actual costs is problem associated with

a. Accounting

b. Production

c. Purchasing / Materials Management

d. None of the above

8. MRP in Enterprise resource planning stands for

a. Maximum retail price

b. Material requirement planning

c. Management requirement planning

d. None of the above

9. Process of providing status of purchase order comes in a category of

a. Purchase order follow-up

b. Source determination

c. Determine requirement

d. Invoice verification

10. Resource failure occurs when

a. People clashes

b. Inability to communicate with the system user

c. Poor specification of requirements

d. Conflicts of people, time and project scope due to insufficient personnel

Part Two:

1. What are the advantages of the re-engineering method of implementing ERP?

2. What are the benefits reported from implementing ERP?

3. Write a short note on “Credit Management”?

4. Define Material Requirements Planning?

1. Identify potential sources of software?

2. Determine five criteria you will recommend be used to evaluate each of alternative providers?

1. Explain in brief Sales and Marketing Modules in ERP System?

2. What are the different development process in ERP systems and write a detailed note on it?

Material Management

Multiple Choices:

1. Season Index =

a. =Period average demand / deseasonalized demand

b. =deseasonalized demand / period average demand

c. =Period average demand / average demand for all periods

d. = average demand for all periods / period average demand

2. Poke-yoke was first introduce by

a. Edger Schein of America

b. Lawrence D. Miles of U.S.A

c. Shigeo Shingo of Japan

d. None of the above

3. Utilization is the consolidation of several units into large units, called

a. Units loads

b. Unit system

c. Unit wait

d. None of the above

4. Mean Absolute Deviation

a. = sum of forecast error / number of observations

b. = algebraic sum of forecast errors / number of observations

c. = sum of absolute deviations / number of observations

d. None of the above

5. How many variations of network used

a. One

b. Three

c. Two

d. None of the above

6. Housing starts and gasoline consumption are called

a. Economic indicators

b. Nonleading indicator

c. Leading indicator

d. None of the above

7. The capability of manufacturing to produce goods and services is called

a. Capacity

b. Priority

c. Strategy

d. Production

8. APICS stands for

a. The American Property and Investment Control Society

b. The American Production and Inventory Control Society

c. The America Product and Inventory Control Society

d. None of the above

9. The bill provides a list of the parts needed to make or assemble a product is

a. Planning

b. Manufacturing

c. Product definition

d. None of the above

10. Which file contains a record for each part manufactured

a. The routing file

b. The product structure file

c. Item master file

d. Work center master file

Part Two:

1. Write a note on “ERP” (Enterprise Resource Planning).

2. What do you understand by ‘Operation Overloading’?

3. What is “Two –Bin System”.

4. Explain the “Just in time” philosophy.

1. Calculate the available to promise (ATP) using the following data. There are 100 units on hand.

Week 1 2 3 4 5 6

Customer Orders 70 70 20 40 10

MPS 100 100 100

ATP

2. Given the following data, can an order for 30 more units delivery in week 5 be accepted? If not,

what do you suggest can be done?

Week 1 2 3 4

Forecast 80 80 80 70

Customer Orders 100 90 50 40

Projected Available

Balance

140

MPS

3. Given the following parents and components, construct a product tree. Figures in parentheses

show the quantities per item. How many Gs are needed to make one A?

Parent A B C E

Component B(2) E(2) G(2) G(4)

C(4) F(1) F(3)

D(4) H(2)

4. An order for 100 of a product is processed on operations A and operations B. the setup time on A

is 50 minutes, and the run time per piece is 9 minutes. The setup time on B is 30 minutes, and the

run time is 6 minutes per piece. It takes 20 minutes to move a lot between A and B. since this is a

rush order, it is given top priority (president’s edict) and is run as soon as it arrives at either

workstation.

It is decided to overlap the two operations and to split the lot of 100 into two lots of 60 and 40.

When the first lot is finished on operation A, it is moved to operation B where it is set up and run.

Meanwhile, operation A completes the balance of the 100 units (40) and sends the units over to

operation B. These 40 units should arrive as operation B is completing the first batch of 60; thus,

operation B can continue without interruption until all 100 are completed.

a. Calculate the total manufacturing lead time for operation A and for B without overlapping.

b. Calculate the manufacturing lead time if the operations are overlapped. How much time is

saved?

1. Suppose a manufacturer makes wagons composed of a box body, a handle assembly, and two

wheel assemblies. Demand for the wagons is 500 a week. The wheel assembly capacity is 1200

sets a week, the handle assembly capacity is 450 a week, and final assembly can produce 550

wagons a week.

a. What is the capacity of the factory?

b. What limits the throughput of the factory?

c. How many wheel assemblies should be made each week?

d. What is the utilization of the wheel assembly operation?

e. What happens if the wheel assembly utilization is increased to 100?

2. If the annual cost of goods sold is $12 million and the average inventory is $2.5 million:

a. What is the inventory turns ratio?

b. What would be the reduction in average inventory if, through better materials management,

inventory turns were increased to 10 times per year?

c. If the cost of carrying inventory is 20% of the average inventory, what is the annual savings?

3. Suppose management stated that it could tolerate only one stock out per year for a specific item.

For this particular item, the annual demand is 52,000 units, it is ordered in quantities of 2600, and

the standard deviation of demand during the lead time is 100 units. The lead time is one week.

Calculate:

a. Number of orders per year.

b. Service level.

c. Safety stock.

d. Order point.

4. Delivery of goods from a supplier is in transit for ten days. If the annual demand is 4200 units,

what is the average annual inventory in transit?

Inventory Management

Multiple Choices:

1. ……………………. is IT tool used for automation data capture.

2. Stockout Level is also called the

a. Red Zone

b. Amber Zone

c. Both (a) & (b)

d. None of the above

3. When classified on the basis of time period, they are

a. Supply forecast

b. Price forecast

c. Demand forecast

d. None of the above

4. The Delphi Method was developed by the Rand Corporation in the

a. 1980

b. 1970

c. 1950

d. None of the above

5. The BOM file is also called the

a. Product Structure File

b. Product Tree

c. Both (a) & (b)

d. None of the above

6. What is the meaning of “Doller Days”.

a. Making money with in area

b. Management of the value of inventory and time with in area

c. Inventory control

d. Management of time

7. Weeks of supply = ……………………………………………..

8. Fastest and Expensive mode of Transport.

a. Air

b. Rail

c. Water

d. Pipeline

9. ERP systems were developed in

a. 1998

b. 1990

c. 1980

d. 1987

10. The ABC analysis is also called the ………………………………

Part Two:

1. What is “Dependent Demand”?

2. Write short note on “Simulation Models”.

3. What is “Time Phasing”.

4. Write short note on “Statistical Techniques of Forecasting”.

1. Keeping in mind the objectives, do you think the company should go in for a highly

integrated system? Support your answer with reasons.

2. Discuss the relevant inventory management strategies for the company.

1. What arguments are there in favour of a formal salvage program at Advanced Management

University?

2. What arguments would be expected against the program?

3. What organisational structure should Julie Joy install?

4. Develop a salvage program for Advanced Management University.

1. At Ford Motor company, every car or truck model has its own internal website to track design,

production, quality control and delivery processes. Suppliers and customers also have access

to the site, and all concerned are expected to provide full supply chain information. How do

you think this would affect the life of the middle manager?

2. Give example of some typical case where inventory management based on unscientific method

could go wrong.

Production and Operation Management

Multiple choices:

1. If the number of restrictions on sources be ‘a’ and the number of restrictions on destinations be

‘b’ then with the use of ‘stepping stone procedure’, the number of ‘used cells’ will be

a. a+b+1

b. a+b+2

c. a-b-1

d. a+b-1

2. Value of smoothing coefficient ‘α’ lies

a. Between 1 and ∞

b. Between 0 and 1

c. Between -1 and 1

d. Between 1 and 2

3. Forecasting error is

a. The difference between forecasted demand and actual demand

b. The ratio of forecasted demand and actual demand

c. The difference between the standard forecast demand and the evaluated forecast demand

d. Ratio of standard forecast demand and the evaluated forecast demand

4. For forecasting the analyzers plot the demand data on a time scale, study the plot and then look

for the consistent patterns. Now what does the high noise mean to these patterns

a. Many of the point lie away from the pattern

b. Most of the points lie close to the pattern

c. All the points lie on the pattern

d. None

5. Payback period is

a. The length of time after which the production starts

b. The length of time after which the selling starts

c. The length of time required to recover the investment

d. The length of time for which firm bears replacement of the good.

6. Salvage value is the income from

a. Selling an asset

b. Buying an asset

c. Bargaining in selling

d. Price raised stock

7. On total factor basis ‘Productivity’ is given by x/y, where ‘y’ is

a. Labor + Capital +Materials

b. Labor + Capital + Materials + Energy

c. Capital

d. Capital + Materials

8. Economic efficiency is given by

a. Input /output

b. Input /100

c. (Output-input)/input

d. Output /input

9. This implies an effective management that ensures an organization’s long-term commitment to

the continuous improvement of quality.

a. Quality management

b. Strategic management

c. Total quality management

d. Operations management

10. This techniques for improving productivity involves analyzing the operations of the product or

service, estimate the value of each operation, and modifying (or) improving that operation so that

the cost is lowered.

a. Value engineering

b. Time-event network

c. Work simplifications

d. Quality circles

Part Two:

1. What are the different types of models in production and operation management?

2. Define ‘Depreciation’.

3. What do you understand by ‘Bias’?

4. What are ‘Learning curves’?

1. What do you recommend? Should the company implement one of the new technologies? Why orwhy not?

2. An operations analyst suggested that company employees shared a “dump on the clerks”mentality. Explain.

1. Prepare a worksheet of operations activities that Harrison should inquire about this summer.

2. If you were Harrison, what would you do? Why?

1. Productivity is an important tool for mangers as it helps them to track progress toward the more

efficient use of resources in producing goods and services. Elucidate.

2. In additional to operations research, what are the other tools and techniques used by organizations

to improve productivity?

Distribution and Logistics Management

Multiple Choices:

1. It deals with the movement of finished goods from the last point of production to the point of

consumption.

a. Marketing Channel Management

b. Logistics Management

c. Boundaries

d. Relationships

2. Which conflict is one of the major bottleneck in the development & maintenance of partnering

channel relationship?

a. Channel conflict

b. Management conflict

c. Logistics conflict

d. Distribution conflict

3. The phase of externally integrated business function era (1990s onwards) is recognized as the era

of:

a. Logistics Management

b. Human Resource Management

c. Financial Management

d. Supply Chain Management

4. ___________ may be conducted from time-to-time or at least once in a year to know about

change in the expectation levels & actual performance.

a. Customer Service Monitoring cell

b. Formal Customer Satisfaction Survey

c. Customer Conference

d. Customer Feedback System

5. The firm’s incomplete or inaccurate knowledge of customer’s service expectations is known as:

a. Market Information Gap

b. Service Standards Gap

c. Service Performance Gap

d. Internal Communication Gap

6. This gap exist between the present level of customer service offered and the corporate vision

about customer service:

a. Gap 1

b. Gap 2

c. Gap 3

d. Gap 4

7. This stock refers to window display of an inventory in order to stimulate demand and act as a

silent salesman.

a. Decoupling stock

b. Psychic stock

c. Pipeline stock

d. None of the above

8. This stock is also known as cycle or lot size stock.

a. Working stock

b. Safety stock

c. Anticipation stock

d. None of the above

9. In this system manufacturer is given the responsibility for monitoring & controlling inventory

levels at the retail store level:

a. Quick Response

b. Continuous Replenishment

c. Vendor-managed Inventory

d. Customer Relationship

10. This mode of transport is a very significant one but with a very restricted scope. It is used

primarily for the shipment of liquid & gas:

a. Airways

b. Railways

c. Pipelines

d. Seaways

Part Two:

1. What is Containerization and also mention the main features of Containerization?

2. What is Third Party Logistics?

3. Differentiate between Public & Private Warehouse.

4. What is Logistics Information System?

1. Based on information for the current years, is Kansas City the best location for a warehouse? If

not, what are the coordinates for a better location>? What cost improvement can be expected from the new location?

2. If by year 5 increases are expected of 25 percent in warehouse outbound transport rates and 15

percent in warehouse inbound rates, would your decision change about the warehouse location?

1. How should the chief warehouse manager of PCL approach this problem?

2. Develop a warehousing operational strategy to overcome the problem and fulfill the redefined objectives of the firm.

1. Information technology had the major effects on all areas of business. Explain the effective use of Information Technology in Distribution Management.

2. Explain what Partnering Channel Relationship is and also state the reasons for developing Partnering Channel Relationship.

Business Logistics

Multiple Choices:

1. This decision involves mode of selection, shipment size, routing & scheduling:

a. Inventory decision

b. Transport decision

c. Distribution decision

d. Facility location decision

2. This refers to the activities of gathering the information needed about the products & services

desired & formally requesting the products to be purchased:

a. Order preparation

b. Order transmittal

c. Observation

d. Order entry

3. A very valuable function for the TMS is to suggest the patterns for consolidating small shipments

into larger ones.

a. Mode selection

b. Routing

c. Scheduling

d. Freight Consolidation

4. This refers to transporting truck trailers on railroad flatcars, usually over longer distances than

trucks normally haul

a. Water

b. Pipeline

c. Roadways

d. Trailers on Flatcars

5. An operating philosophy that is an alternative to the use of inventories for meeting the goal of

having the right goods at the right place at the right time.

a. Just-in-time

b. Kanban

c. MRP Mechanies

d. None of the above

6. A buyer may wish to negotiate the best possible price but not take delivery of the full purchase

amount at one time.

a. Fixed sourcing

b. Contract buying

c. Flexible sourcing

d. Deal buying

7. Transportation rate structure, especially rate breaks, influence the use of storage facilities is

known as:

a. Storage function

b. Holding

c. Consolidation

d. Break-bulk

8. These warehouses are the most common type which handle a broad range of merchandise.

a. Household warehouses

b. Mini warehouses

c. Bulk storage warehouses

d. General merchandise warehouses

9. ___________ refers to the time that goods remain in the transportation equipment during

delivery.

a. Leased space

b. Storage in transit

c. Load unitization

d. Space layout

10. It refers to the selection of more than one order on a single pass through the stock.

a. Zoning

b. Batching

c. Sequencing

d. Modified area system

Part Two:

1. What is Bid-Rent Curves?

2. What is Mixed Integer linear Programming?

3. Differentiate between Lumpy and Regular Demand.

4. Write a short note on ‘Order Transmittal’.

1. Develop a forecasting procedure for this service station. Why did you select this method?

2. How should promotions, holidays, or other such periods where fuel usage rates deviate from normal patterns be handled in the forecast?

1. What replenishment order size, to the nearest 50 units, should Walter place, given the manufacturer’s noninclusive pricing policy?

2. Should Walter change his replenishment order size if the manufacture’s pricing policy were one

where the price in each quantities break includes all units purchased?

1. What is a heuristic Method? How are they useful in solving warehouse location problem?

2. What is a “Virtual Inventory”? What is the planning problem associated with such inventories?

3. Decision makers such as truck dispatchers, can go a long way toward developing good truck routes &

schedule by applying guideline principles. What are those principles for good Routing & Scheduling?

Supply Chain Management

Multiple Choices:

1. When demand is steady, the cycle inventory for a given lot size (Q) is given by:

a. Q/4

b. Q/8

c. Q/6

d. Q/2

2. There are two firms ‘x’ and ‘y’ located on a line of distance demand(0-1) at ‘a’ and ‘b’

respectively, the customers are uniformly located on the line, on keeping the fact of splitting of

market, the demand of firm ‘x’ will be given by:

a. (a+b)/2

b. a+(1-b-a)/2

c. (1+b-a)/2

d. a+(a-b)/2

3. Push process in supply chain analysis is also called:

a. Speculative process

b. Manufacturing process

c. Supplying process

d. Demand process

4. If the Throughput be ‘d’ and the flow time be ‘t’ then the Inventory ‘I’ is given by:

a. I *d=t

b. I=t+d

c. d=I*t

d. I =d*t

5. Forecasting method is:

a. Time series

b. causal

c. Qualitative

d. All the above

6. Component of order cost include:

a. Handling cost

b. Occupancy cost

c. Receiving costs

d. Miscellaneous costs

7. How many distinct types of MRO inventory are there?

a. One

b. Four

c. Three

d. Two

8. Supply chain driver is:

a. Inventory

b. Return ability

c. Fulfillment

d. All of above

9. SRM stands for:

a. Strategic Relationship Management

b. Supply Return ability Management

c. Supplier Relationship Management

d. None of the above

10. Discount factor equals to, where k is the rate of return.

a. 1/1+k

b. 2/1+k

c. 1/1-k

d. 1/2+k

Part Two:

1. Explain “zone of strategic fit”.

2. Explain “scope of strategic fit”.

3. What do you understand by “Stimulation Forecasting Method”?

4. Write a note on “Obsolescence (or spoilage) cost”.

5. Define “Square Law” in safety inventory of supply chain management.

6. What does the word “postponement” signifies in supply chain?

7. What do you understand by the term “tailored sourcing”?

8. Explain the term “Outsourcing”.

9. Write a note on “threshold contracts” for increasing agent efforts.

1. How much safety inventory of each variant must Orion keep without component commonality?

What are the annual holding costs?

2. How much safety inventory must be kept in component form if Orion uses common components

for all variants? What is the annual holding cost? What is the increase in component cost using

commonality? Is commonality justified across all variants?

3. At what cost of commonality will complete commonality be justified.

4. At what cost of commonality will commonality across the low-volume variants be justified.

1. How many units of each type of player should the electronics manufacturer order if there are no

capacity constraints?

2. How many times of each type of player should the electronics manufacturer order if the available

is 140,000? What is the expected profit?

1. Consider two products with the same margin carried by a retail store. Any leftover units of one

product are worthless. Leftover units of the other product can be sold to outlet stores. Which

product should have a higher level of availability? Why?

2. McMaster-Carr sells maintenance, repair, and operations equipment from five warehouses in the

United States. W.W. Grainger sells products from more than 350 retail locations, supported by

several warehouses. In both cases, customers place orders using the Web or on the phone. Discuss

the pros and cons of the two strategies.

Statistical Quality Control

Multiple choices:

1. If in a hall there are 18 persons then how many handshakes are possible?

a. 18*18

b. 18*17/2

c. 18*17

d. None of the above

2. If the number of trials be ‘n’ and the probability of occurrence be ‘p’ then the standard deviation

with respect to np, is given by:

a. (np)1/2

b. (np(1-p))1/2

c. (np)1/4

d. (np(1-p))1/4

3. For a biased coin the probability of occurrence of head is 0.4 ,if the coin is tossed twice then the

probability of occurrence of at least one head will be:

a. 0.76

b. 0.48

c. 0.64

d. 0.16

4. Factorial of 5 equals:

a. 60

b. 120

c. 24

d. 5

5. Combinatory of (4,2) equals:

a. 12

b. 8

c. 6

d. None of the above

6. ‘Economic Control of Quality of Manufactured Product’, a book by Walter A Shewhart in:

a. 1931

b. 1941

c. 1930

d. 1956

7. Quality is judged by…………

a. Retailer

b. Government

c. Customer

d. Hole seller

8. A run chart is a special chart of…………

a. Pie chart

b. Line chart

c. R chart

d. C chart

9. Universes may differ :

a. In average

b. In above average

c. At higher level

d. All of the above

10. ASQC and ANSI began in the year:

a. 1956

b. 1976

c. 1978

d. 1960

Part Two:

1. Differentiate between ‘Defect’ and ‘Defective’.

2. Explain the need of ‘short method’.

3. What does ‘Tchebycheff’s inequality theorem’ say?

4. Explain the usability of ‘stochastic limit’.

5. Write a note on ‘Cause and Effect’ diagram.

1. What marketing strategy should RSL adopt to remain competitive in the international market?

2. Has the company taken the right decision to forward integrate and enter into the highly volatile garment market

1. How could have the SQC approach, been useful in solving the immediate problems of Japan?

2. If you were among one of the management members, what would have been your first insight.

1. A sample of 30 is to be selected from a lot of 200 articles. How many different samples are possible?

2. In Dodge’s CSP-1, it is desired to apply sampling inspection to 1 piece out of every 15 and to

maintain an AOQL of 2%. What should be the value of i?

1. What mad the MD change his mind and go against Maniyam? What role might the VP-HR have played in the episode?

2. If you were Maniyam, what would you do?3. What should Vijay do?4. How would you rate Dinesh’s behaviour? What method of appraisal would you use? Why?5. Do you assess any training needs of employees? If yes, what inputs should be embodied in the training

programme?

6. In the case of the Indane Biscuits, bring out the importance of ‘context’ and ‘credibility’ in communication.7. List the direct and indirect causes for the escalation of tension at Indane Biscuits.8. If you were the Personnel Manager what would you do?9. Bring out the principles of promotion that were employed in promoting Jaggu.

10. What would you do if you were (i) Suresh, (ii) Prahalad or (iii) Ravi?11. Bring out the ethical issues involved in Jaggu’s behaviour.12. Do you agree with the conclusion drawn at the end of the case that scorecard system has galvanised ION Tyres?

In other words, does scorecard system deserve all the credit?

13. Will quality improvement initiatives clash with scorecard implementation? If yes, how to avoid the clashes? 1. Comment on the appropriateness of the sender’s tone to a customer.

2. Point out the old – fashioned phrases and expressions.

3. Rewrite the reply according to the principles of effective writing in business

1. What is non – verbal communication? Why do you suppose that this commercial relies primarily on non-verbal communication between a young man and a gorgeous woman? What types of non – verbal communication are being used in this case?

2. Would any of the non-verbal communications in this spot (ad) not work well in another culture?

3. What role does music play in this spot? Who is the target market?

4. Is the music at all distracting from the message?

5. How else are radio stations advertised on TV?

Do you find Mr. Sinha’s responses to various questions effective? Give reasons for your view on each answer given by Mr. Sinha.

2. Rewrite the responses that you consider most effective to the above questions in a job interview.

3. Mr. Sinha has observed the norm of respectful behaviour and politeconversation. But, do you think there is something gone wrong in his case ? Account for your general impression of Mr. Sinha’s performance at the interview.

1. Assume you are working as an operator at a call centre in India and are receiving irate calls from Americans and Lodoners. How would you handle such calls? Conceive a short conversation between you and your client, and put it on paper.

2. “Keep your cool.” What does this mean in term of conversation control?3. Do you agree with the view that such abusive happenings on the telephone do not have any impact on business?

Justify.

1. In what ways is Toyota’s new-product development system designed to serve customers?2. In what ways is Toyota’s manufacturing system designed to serve customers? How does Toyota personalize its cars and trucks to meet individual consumer needs?

1. Consider the e-mail campaigns discussed in the case. Why do you think these campaigns were successful? Discuss the attention processes that were at work. Do you see any potential drawbacks to this type of marketing?

2. During the 2000 Super Bowl, ABC invited viewers to visit its Enhanced TV website. Fans could play trivia, see

replays, participate in polls and chat rooms, and view player statistics. The site received an estimated 1 million

hits. Why? Frame your answer in terms of exposure, attention, and comprehension.

Think about your own Web surfing patterns. Write down the reasons you visit sites. Which of the marketing strategies discussed in the case do you find most (and least) influential?

1. What behaviors are involved in online grocery shopping? How does online shopping compare with traditional

shopping in terms of behavioral effort?

2. What types of consumers are likely to value online grocery shopping from Peapod?

3. Overall, what do you think about the idea of online grocery shopping? How does it compare with simply eating

in restaurants and avoiding grocery shopping and cooking altogether?

4. Identify and discuss some of the cultural meanings for Sony possessed by consumers in your country. Discuss

how these cultural meaning were developed and how they influence consumers’ behaviors (and affect and

cognition). What is the role of marketing strategies in creating and maintaining (or modifying) these cultural

meanings?

5. It is often stated that the world is becoming smaller because today people communicate relatively easily across

time and distance. Discuss whether that has been beneficial for Sony. What are some marketing challenges it

presents?

6. What do you think about Sony’s tradition of region-specific or nation-specific marketing? Would Sony be better

served by working to create a more uniform global image?

7. Why do consumers pay $84 for a Pleasant Company doll when they can buy other dolls much more cheaply at

retail stores?

8. Considering money, time, cognitive activity, and behavioral effort costs, are Pleasant Company dolls more or

less costly than dolls that can be purchased at retail stores?

What recommendations do you have for Pleasant Company to increase sales and profits

1. What opportunities and threats did McDonald’s face? How did it handle them? What alternatives could it have chosen?

2. Before McDonald’s entered the European market, few people believed that fast food could be successful in Europe. Why do you think McDonald’s succeeded? What strategies did it follow? How did these differ from its strategies in Asia?

3. What is McDonald’s basic philosophy? How does it enforce this philosophy and adapt to different environments?

4. Why is McDonald’s successful in many countries around the world?5. Why was VW so successful in China while other companies failed?

6. What would you recommend to Shanghai VW to remain successful in the future?

7. Was it wise of VW AG in Germany to share its latest engine technology with the Chinese?8. What are the advantages and disadvantages of a hands-off, decentralized management approach?

9. How can Daewoo stay competitive with the Japanese?

10. What are some of the controllable and uncontrollable factors in this case? How should Mr. Kim respond to

those factors?

11. What do you think of Daewoo’s expansion into central Europe? What are the advantages and risks for the

company?

12. Why do you think GM acquired the company, while Ford did not?

13. Do you think it is ethical to engage in restructuring and delayering resulting in massive reduction of positions?

14. How would you feel if you were the boss in the “workout” sessions being asked to leave the meeting while your

subordinates discuss problems and suggest solutions to which you have to say “yes,” “no,” or “require further

study”?

15. Why would other companies agree to study their “best practices”?

16. What do you think of evaluating the performance of managers not only on the achievement of results, but also

on the degree to which they share the organizational values?

17. How would you feel of setting unrealistic (stretch) objectives?

18. Should managers be ranked in their organizational unit? What would you suggest if one such unit is far superior

to another unit with most of them being generally good managers, yet you still have to identify the bottom 10

per cent?

Overall, how would you evaluate GE’s approach to organizational change? What are the advantages and possible problems?

1. What can you learn from this disaster that may be relevant to your organization or an organization you know?

2. What do you think was the cause, or were the causes, of the Challenger disaster?

1. What performance problems is the captain trying to correct?

2. Use the MARS model of individual behavior and performance to diagnose the possible causes of the

unacceptable behavior.

3. Has the captain considered all possible solutions to the problem? If not, what else might be done?

4. Identify the stressors in John Breckenridge’s life. Which ones could he have prevented?

5. What were the results of the stress? Would you consider these to be typical to stress situations and lifestyle choices John made, or was John Breckenridge unlucky?

6. Assume you are a career coach retained by John Breckenridge to guide him through his next decisions. How would you recommend that John modify his lifestyle and behavior to reduce stress? Should he change jobs? Do you believe he is capable of reducing his stress alone? If not, where should he seek help?

7. What type of team was formed here? Was it necessary, in your opinion?

8. Use the team effectiveness model in Chapter 9 and related information in this chapter to identify the strengths and weaknesses of this team’s environment, design, and processes.

9. Assuming that these four people must continue to work as a team, recommend ways to improve the team’s effectiveness.

10. Identify the different conflict episodes that exist in this case. Who was in conflict with whom?

11. What are the sources of conflict for these conflict incidents?

12. What conflict management style(s) did Lapierre, the international team, and Gushin use to resolve these conflicts? What style(s) would have worked best in the situation?

13. Contrast Hillton’s earlier corporate culture with the emerging set of cultural values.

14. Considering the difficulty in changing organizational culture, why did Hillton’s management seem to be successful at this transformation?

15. Identify two other strategies that the city might consider to reinforce the new set of corporate values.16. What can Joshi and her staff do to select the type of entry-level candidates they want?17. How can Joshi ensure that those who are hired come to accept the core cultural values of the hospital? What

steps would you recommend?18. Do you think the number of units of a product to be manufactured is a random number? Explain your

reasoning.

19. How does one determine the number of units of a product to be manufactured in an organisation?

20. What are the elements you would take into consideration for forecasting the production and sales requirement of the product developed by Leo Medical Center?

How would you go about planning and organising the manufacturing and selling efforts of the organisation?

(a) What type or types of organisation design do you feel this task force should recommend in the third and final phase of the approach to their assignment?

(b) Explain how the systems and the contingency theories of organisation can each contribute to the analysis of this case.

(c) Do you think Hari Mohan was correct in his suggestion of how the task force should proceed? What types of problems might develop as by-products of the recommendation you made in question 1?

(d) Discuss the nature and characteristics of the problems in this case.

(e) What steps should be taken by Mr Kumar to overcome these problems?(f) Is George’s view of the situation realistic?(g) How do you evaluate Vipulabh’s position?(h) How might this conflict be associated with factors in the formal organisation?(i) What should the president of Simplex Mills do now?(j) What routes of globalization has the Mayor group chosen to go global? What other routes could it

have taken?

(k) What impediments are coming in the Mayor group’s way becoming a major and active player in

international business?

(l) Why is ‘Made in India’ not liked in foreign markets? What can be done to erase the perception?

1. Why did Arvind Mills choose globalization as major route to achieve growth when domestic market

was huge?

2. Hoe does lifting of Country-wise quota regime’ help Arvind Mills?

3. What lessons can other Indain business learn from the experience of Arvind Mills?

4. What lessons can other MNCs learn from the experience of McDonald’s?

5. Aware of the food habits of Indians, why did McDonald’s err in mixing beef extract in the oil used

for fries?

6. How far has McDonald’s succeeded in strategizing and meeting local cultures and needs?

7. Which of the theories of International trade can help Indian services providers gain competitive

edge over their competitors?

8. Pick up some Indian services providers. With the help of Michael Porter’s diamond, analyze their

strengths and weaknesses as active players in BPO.

9. Compare this case with the case given at the beginning of this chapter. What similarities and

dissimilarities do you notice? Your analysis should be based on the theories explained in this

chapter.

10. What is technology? How does it differ from science?

11. Describe the different phases of technology management?

12. Bring out the impact of technology on: (a) Society, (b) Economy, and

(c) A plant.

13. What is technology transfer? What are the directions of such transfers?

14. Bring out the stages in technology transfer.

15. Explain the issues involved in international technology transfers.

16. Where does the joint venture meet the needs of both the partners? Where does it fall short?

17. Why had ABB-PBS failed to realized its technology leadership?

18. What lessons one can draw from this incident for better management of technology transfers?

19. What are some current issues facing Peru? What is the climate for doing business in Peru today?

20. What type of political risks does this fishing company need to evaluate? Identify and describe

them.

21. What types of integrative and protective and defensive techniques can the bank use?

22. Would the bank be better off negotiating the loan in New York or in Lima? Why?

23. State the strategy of Hindustan Unilever in your own words.24. At what different levels is strategy formulated in HUL?25. Comment on the strategic decision-making at HUL.26. Give your opinion on whether the shift in strategic decision-making from India to Unilever’s headquarters could

prove to be advantageous to HUL or not.27. Consider the vision and mission statements of the Reserve Bank of India. Comment on the quality of both these

statements.28. Should the RBI go for a systematic and comprehensive strategic plan in place of its earlier pragmatic approach

of responding to environmental events as and when they occur? Why?29. What is the motive for internationalisation by the Kalyani Group? Discuss.

30. Which type of international strategy is Kalyani Group adopting? Explain.31. Identify the type of organisation structure being used at Synergos and explain how it works. What are the

benefits of using this type of structure? What are the pitfalls?

32. Express your opinion about whether the structure is in line with the recruitments of the strategy that Synergos is implementing.

33. Based on the information related to the information, control and reward systems available in the case, examine

whether these systems are appropriate for the type of strategy being implemented.34. Analyse the iGATE case to highlight how it could apply some of the strategic controls such as premise control,

implementation control, strategic surveillance and special alert control.

35. Analyse and describe the process of setting of standards at iGATE.

36. Give your opinion on the effectiveness of the role of reward system in exercising HR performance management at iGATE and suggest what improvements are possible, given the environmental conditions in the IT/ITES industry in India at present

37. State the strategy of Hindustan Unilever in your own words.38. At what different levels is strategy formulated in HUL?39. Comment on the strategic decision-making at HUL.40. Give your opinion on whether the shift in strategic decision-making from India to Unilever’s headquarters could

prove to be advantageous to HUL or not.41. Consider the vision and mission statements of the Reserve Bank of India. Comment on the quality of both these

statements.Should the RBI go for a systematic and comprehensive strategic plan in place of its earlier pragmatic approach of responding to environmental events as and when they occur? Why

1. What is the motive for internationalisation by the Kalyani Group? Discuss.Which type of international strategy is Kalyani Group adopting? Explain

1. Identify the type of organisation structure being used at Synergos and explain how it works. What are the benefits of using this type of structure? What are the pitfalls?

2. Express your opinion about whether the structure is in line with the recruitments of the strategy that Synergos is implementing.

3. Based on the information related to the information, control and reward systems available in the case, examine whether these systems are appropriate for the type of strategy being implemented.

4. What performance problems is the captain trying to correct?

5. Use the MARS model of individual behavior and performance to diagnose the possible causes of the

unacceptable behavior.

6. Has the captain considered all possible solutions to the problem? If not, what else might be done?

7. Identify the stressors in John Breckenridge’s life. Which ones could he have prevented?

8. What were the results of the stress? Would you consider these to be typical to stress situations and lifestyle choices John made, or was John Breckenridge unlucky?

9. Assume you are a career coach retained by John Breckenridge to guide him through his next decisions. How would you recommend that John modify his lifestyle and behavior to reduce stress? Should he change jobs? Do you believe he is capable of reducing his stress alone? If not, where should he seek help?

10. What type of team was formed here? Was it necessary, in your opinion?

11. Use the team effectiveness model in Chapter 9 and related information in this chapter to identify the strengths and weaknesses of this team’s environment, design, and processes.

12. Assuming that these four people must continue to work as a team, recommend ways to improve the team’s

effectiveness.13. Identify the different conflict episodes that exist in this case. Who was in conflict with whom?

14. What are the sources of conflict for these conflict incidents?

15. What conflict management style(s) did Lapierre, the international team, and Gushin use to resolve these conflicts? What style(s) would have worked best in the situation?

1. Contrast Hillton’s earlier corporate culture with the emerging set of cultural values.

2. Considering the difficulty in changing organizational culture, why did Hillton’s management seem to be successful at this transformation?

3. Identify two other strategies that the city might consider to reinforce the new set of corporate values.4. In what ways is Toyota’s new-product development system designed to serve customers?5. In what ways is Toyota’s manufacturing system designed to serve customers?

How does Toyota personalize its cars and trucks to meet individual consumer needs?

1. Consider the e-mail campaigns discussed in the case. Why do you think these campaigns were successful? Discuss the attention processes that were at work. Do you see any potential drawbacks to this type of marketing?

2. During the 2000 Super Bowl, ABC invited viewers to visit its Enhanced TV website. Fans could play trivia, see

replays, participate in polls and chat rooms, and view player statistics. The site received an estimated 1 million

hits. Why? Frame your answer in terms of exposure, attention, and comprehension.

Think about your own Web surfing patterns. Write down the reasons you visit sites. Which of the marketing strategies discussed in the case do you find most (and least) influential?

1. What behaviors are involved in online grocery shopping? How does online shopping compare with traditional

shopping in terms of behavioral effort?

2. What types of consumers are likely to value online grocery shopping from Peapod?

3. Overall, what do you think about the idea of online grocery shopping? How does it compare with simply eating

in restaurants and avoiding grocery shopping and cooking altogether?

4. Identify and discuss some of the cultural meanings for Sony possessed by consumers in your country. Discuss

how these cultural meaning were developed and how they influence consumers’ behaviors (and affect and

cognition). What is the role of marketing strategies in creating and maintaining (or modifying) these cultural

meanings?

5. It is often stated that the world is becoming smaller because today people communicate relatively easily across

time and distance. Discuss whether that has been beneficial for Sony. What are some marketing challenges it

presents?

6. What do you think about Sony’s tradition of region-specific or nation-specific marketing? Would Sony be better

served by working to create a more uniform global image?

7. Why do consumers pay $84 for a Pleasant Company doll when they can buy other dolls much more cheaply at

retail stores?

8. Considering money, time, cognitive activity, and behavioral effort costs, are Pleasant Company dolls more or

less costly than dolls that can be purchased at retail stores?

9. What recommendations do you have for Pleasant Company to increase sales and profits?

10. What makes George David such a highly regarded manager?11. How does David get things done through people?12. What evidence can you see of David’s planning and strategizing, organizing, controlling, leading, and

developing?13. Which managerial competencies does David seem to posses? Does he seem to lack any?14. Why did the strategic plans adopted by companies like Level 3, Global Crossing, and 360 Networks fail?15. The managers who ran these companies were smart, successful individuals, as were many of the investors who

put money into these businesses. How could so many smart people have been so wrong?16. What specific decision-making biases do you think were at work in this industry during the late 1990s and early

2000s?17. What could the managers running these companies done differently that might have led to a different

outcome?18. Why did Dow Chemical first adopt a matrix structure? What benefits did it hope to derive from this structure?19. What problems emerged with this structure? How did Dow try to deal with them? In retrospect, do you think

those solutions were effective?20. Why did Dow change its structure again in the mid-1990s? What was Dow trying to achieve this time? Do you

think the current structure makes sense given the industry in which Dow operates and the strategy of the firm? Why?

21. Discuss McDonald's current situation from a human resource planning perspective.22. Is McDonald's taking the best approach to improving its employer brand? Why or why not? If you were in

charge of developing the McDonald's employer brand, what would you do differently?23. Would “guerrilla” recruiting tactics help McDonald's attract more applicants? Why or why not? If so, what

tactics might be effective?1. What technological paradigm shift did Reuters face in the 1990s? How did that paradigm shift change the

competitive playing field?2. Why was Reuters slow to adopt Internet-based technology?3. Why do you think Tom Glocer was picked as CEO? What assets did he bring to the leadership job?

24. What do you think of Glocer’s attempts to change the strategy and organizational culture at Reuters? Was he

on the right track? Would you do things differently

21. What performance problems is the captain trying to correct?

22. Use the MARS model of individual behavior and performance to diagnose the possible causes of the

unacceptable behavior.

23. Has the captain considered all possible solutions to the problem? If not, what else might be done?

24. Identify the stressors in John Breckenridge’s life. Which ones could he have prevented?

25. What were the results of the stress? Would you consider these to be typical to stress situations and lifestyle choices John made, or was John Breckenridge unlucky?

26. Assume you are a career coach retained by John Breckenridge to guide him through his next decisions. How would you recommend that John modify his lifestyle and behavior to reduce stress? Should he change jobs? Do you believe he is capable of reducing his stress alone? If not, where should he seek help?

27. What type of team was formed here? Was it necessary, in your opinion?

28. Use the team effectiveness model in Chapter 9 and related information in this chapter to identify the strengths and weaknesses of this team’s environment, design, and processes.

29. Assuming that these four people must continue to work as a team, recommend ways to improve the team’s effectiveness.

30. Identify the different conflict episodes that exist in this case. Who was in conflict with whom?

31. What are the sources of conflict for these conflict incidents?

32. What conflict management style(s) did Lapierre, the international team, and Gushin use to resolve these conflicts? What style(s) would have worked best in the situation?

33. Contrast Hillton’s earlier corporate culture with the emerging set of cultural values.

34. Considering the difficulty in changing organizational culture, why did Hillton’s management seem to be successful at this transformation?

35. Identify two other strategies that the city might consider to reinforce the new set of corporate values.

Strategic Management

1. A plan of action designed to achieve a particular goal is:

a. Tactic

b. Strategy

c. Financial benefits

d. None of the above

2. It is important to develop mission statement for:

a. Allocating organizational resources

b. Provide useful criteria

c. Company creed

d. Customer orientation

3. The five forces model was developed by :

a. Airbus

b. Karin Larsson

c. Michael E.Porter

d. Boeing

4. How many elements are involve in developing in an organizational strategy:

a. Six

b. Two

c. Four

d. Nine

5. The three important steps in SWOT analysis are:

a. Identification, Conclusion, Translation

b. Opportunities, Threats, Strengths

c. People, Corporate cultures, Labour

d. Power, Role, Task

6. GE matrix consists of how many cells?

a. Nine cells

b. Six cells

c. Eight cells

d. Three cells

7. Which of these is the type of Games:

a. Simultaneous Games

b. Sequential Games

c. Repeated Games

d. All of the above

8. SBU stands fora.

Simple Basic Unit

b. Strategic Basic Unit

c. Strategic Business Unit

d. Speed Business Unit

9. The BCG matrix is known as:

a. Growth share matrix

b. Directional policy matrix

c. GE nine-cell matrix

d. Space matrix

10. ______________ specifies sales revenues and selling distribution and marketing costs.

a. Financial budget

b. Sales budget

c. Operating budget

d. Expenses budget

Part Two:

1. What are the dimensions of Strategic management?

2. Critically analyze the concept of BCG Matrix.

3. What is SWOT analysis?

4. What are the characteristics of Short-term Objectives?

1. Do you think that IKEA has been successful to utilize Porter’s Five force analysis?

Give reasons.

2. Where do you think can IKEA improve?

Q1. Do you think the progress of ITC Ltd. is realistic?

Q2. After analyzing the above case, do you think every company should aim at cost leadership with high

quality product?

1. What are the basic principles of Organizational structure? What are the types of

Organizational structures?

2. Though BCG matrix can be very helpful in forcing decisions in managing a

portfolio of products, it can be employed as a sole men of determining strategies

for a portfolio of the product. Do you agree with this statement or not? Why or

why not?

Management Information Systems

1. Management Information System is mainly dependent upon:

a. Accounting

b. Information

c. Both ‘a’ and ‘b’

d. None of the above

2. The most important attribute of information quality that a manager requires is:

a. Presentation

b. Relevance

c. Timeliness

d. None of the above

3. Human Resource Information Systems are designed to:

a. Produce pay checks and payrolls reports

b. Maintain personnel records

c. Analyze the use of personnel in business operations

d. Development of employees to their full potential

4. Operational Accounting System include:

a. Inventory control

b. Cost accounting reports

c. Development of financial budgets and projected financial statements

d. None of the above

5. EIS stands for:

a. Executive Information System

b. Excellent Info System

c. Excessive Information System

d. None of the above

6. Intranet provide a rich set of tools for those people:

a. Who are members of the different company or organization

b. Who are members of the same company or organization

c. Both ‘a’ and ‘b’

d. None of the above

7. Which one is not the future of wireless technology?

a. E-mail

b. VOIP

c. RFID

d. Telegram

8. OLTP stands for:

a. Online Transactional Processing

b. Online Transmission Processing

c. Online Transactional Process

d. None of the above

9. Which one of the following is not considered as future of m-commerce:

a. Ubiquity

b. Localization

c. Simple authentication

d. Common operation

10. Which of the following is not the level of decision making:

a. Management control

b. Activity control

c. Operational control

d. Strategic decision making

Part Two:

1. What are the ‘Strategic Information Systems’?

2. Write down the various business model of internet.

3. What is ‘Network Bandwidth’?

4. Differentiate between OLTP and OLPP.

1. Discuss the client strategy for the success of store.

2. Suppose if you are the client maker what would you suggest for the client.

1. Explain the term e-commerce. Also explain the history and limitations of e-commerce.

2. What do you understand by the term “Database”? Explain the various database models in

detail.

1. Explain the role of data warehousing in the functioning of a call centre.

2. How the response time in performing OLAP queries can be improved?

International Marketing Management

1. International marketing includes activities that direct the flow of goods from

a. One country to one country

b. One country to another country

c. One country to multiple country

d. All of the above

2. ETC stands for

a. Expert trading companies

b. Essential trading companies

c. Export trading companies

d. None of the above

3. Till 1950-56 there was no clear exim policy and no _________ restrictions of any kind

a. Import

b. Export

c. Both a) & b)

d. None of the above

4. Tariffs have been one of the classical methods of regulating ________ trade

a. International

b. National

c. Domestic

d. None of the above

5. The world trade organization (WTO) was established on 1st January

a. 1996

b. 1995

c. 1997

d. None of the above

6. Export documentation is a very important area in _______ management

a. International

b. Import

c. Export

d. None of the above

7. Methods of export pricing are

a. Cost plus pricing

b. Competitive pricing

c. Marginal pricing

d. All of the above

8. OCED has been a destination of a major portion of _______ exports

a. Japan

b. USA

c. India

d. UK

9. Psychographic segmentation involves grouping people in terms of

a. Attitudes

b. Life styles

c. Values

d. All of the above

10. Foreign direct investment would be permitted up to ________ in the development of the

zones

a. 100%

b. 90%

c. 38%

d. 48%

Part Two:

1. Differentiate between domestic & international marketing.

2. Write a short note on World trade organization (WTO).

3. Briefly describe the exim policy of India (one part of India’s export import policy).

4. Write a short note on tariff and non tariff barriers of international trade.

1. Had you been the pepper exporter, what would be your short term and medium-term export

marketing strategy in the above environment?

2. Could you examine the weak points in this case study?

1. What are the major considerations for a firm in order to while deciding its markets entry strategy?

2. To what extent direct control and ownership are critical for Smart kids export distribution strategy?

1. What do mean by International marketing? Discuss the scope of International marketing.

2. Describe the export documentation framework in India in detail.

Research Methodology

1. Research is an art of _________ investigation

a. Technological

b. Scientific

c. Political

d. None of the above

2. Exploratory research is flexible and very ________ research

a. Variable

b. Visuals

c. Versatile

d. None of the above

3. Frame error, chance error and response error are collectively called

a. Total error

b. Non sampling error

c. Sampling error

d. Universal error

4. Hypothesis testing is sometimes called _________ analysis

a. Exploratory data

b. Confirmatory data

c. Experimental data

d. Both a) & b)

5. Execution of the project is a very important step in the ________ process

a. Questions

b. Identification

c. Research

d. None of the above

6. Thurstone scale is also known as _________ scale

a. Equal appearing interval

b. Equal alternatives interval

c. Equal alternatives item

d. None of the above

7. A ratio in which the units of numerator & denominator are not the same is termed as a

a. Class

b. Rate

c. Data

d. None of the above

8. ANOVA stands for

a. Analysis of automobiles

b. Analysis of variable

c. Analysis of variance

d. None of the above

9. One tailed & two tailed test are the part of _________ test

a. Null

b. Hypothesis

c. Alternative

d. None of the above

10. Chi – square is an important ______ test

a. Parametric

b. Probability

c. Non – parametric

d. None the above

Part Two:

1. What is ‘Sequential sampling’?

2. Write a short note on ‘nominal scale’.

3. Write a note on ‘Z – Test’. (One of the parametric test for hypothesis).

4. What are the cautions to be taken on χ2 (chi square) test?

1. What according to you went wrong at the Bhopal branch?

2. What can be done to revive the Bhopal branch?

1. What are the various methods of collecting statistical data? Explain in brief their merits and demerits.

2. What do mean by Research design. What are basic types of research design?

1. What are the various methods of collecting statistical data? Explain in brief their merits and demerits.

2. What do mean by Research design. What are basic types of research design?

International Financial Management

1. Foreign exchange market in India is relatively very

a. Big

b. Small

c. Medium

d. None of the above

2. Balance of payment is a systematic record of all _______ during a given period of time.

a. Political transactions

b. Social transactions

c. Economic transactions

d. None of the above

3. Merchandise trade balance, services balance & balance on unilateral transfer are the part of

________ account

a. Current account

b. Capital account

c. Official account

d. None of the above

4. Interest rate swaps can be explained as an agreement between _________ parties

a. One

b. Two

c. Three

d. None of the above

5. Capital account convertibility in India evolved in August

a. 1996

b. 1995

c. 1994

d. None of the above

6. Interest rate parity is an economic concept, expressed as a basic algebraic identity that relates

a. Capital rate & interest rate

b. Interest rate & exchange rate

c. Currency rate & exchange rate

d. None of the above

7. The two kind of swap in the forward market are

a. Forward & reverse swap

b. Reverse swap & option swap

c. Forward & option less swap

d. Forward swap & option swap

8. FEMA stands for

a. Forward exchange market

b. Future exchange market

c. Foreign exchange management act

d. None of the above

9. Exchange rate quotation methods are

a. Direct and direct

b. Indirect and indirect

c. Direct and indirect

d. None of the above

10. International Fisher effect or generalized version of the Fisher effect is a combination of

a. PPP theory and Fisher’s open proposition

b. Fisher’s open and closed proposition

c. PPP theory and Fisher’s closed proposition

d. None of the above

Part Two:

1. Write a short note on ‘Interest Rate Parity System’ for exchange rates.

2. What are Direct & Indirect Quotes of exchange rates?

3. What is ‘International Mutual Fund’?

4. Briefly describe ‘swaps in foreign exchanges markets’.

1. Mention the loss borne by the US exporter in the sequel of appreciation of dollar.

2. What strategy the Indian importer needs to follow to hedge the exchange rate risk?

1. Discuss the factors that affect foreign exchange market. Explain the different types of foreign

exchange quotations.

2. What do you mean by balance of payment? What are the key components of balance of payment

Security Analysis and Portfolio Management

1. Beta is useful for comparing the relative _____________ of different stocks.

a. Business risk

b. Systematic risk

c. Liquidity risk

d. Country risk

2. The price prevailing in market is called

a. Market security

b. Market value

c. Market price

d. None of the above

3. Line charts, Bar charts, Candles tic charts are the parts of

a. Fundamental analysis

b. Technical analysis

c. Company analysis

d. None of the above

4. A market portfolio is a portfolio consisting of a weighted __________ in the market.

a. Sum of every equity

b. Sum of every liabilities

c. Sum of every assets

d. None of the above

5. The date on the option contract is called the ___________

a. Expiration date

b. Date of maturity

c. Both a) & b)

d. None of the above

6. A forward contract is an agreement made today between a ___________ to exchange the

commodity

a. Buyer & buyer

b. Buyer & seller

c. Seller & seller

d. None of the above

7. Portfolio means a collection or combination of financial assets such as

a. Shares

b. Debentures

c. Government securities

d. All of the above

8. CAPM is the abbreviation of

a. Capital Asset Pricing Measure

b. Capital Average Pricing Model

c. Capital Asset Pricing Model

d. None of the above

9. In India the secondary market for shares is regulated by

a. RBI

b. SEBI

c. Company law board

d. There is no regulatory authority

10. The risk of the whole market as measured by ‘Beta’ is

a. 1

b. 0

c. -1

d. None of the above

Part Two:

1. What does ‘β’ (Beta) mean in risk management?

2. Write a note on ‘options’ & ‘future’ derivatives.

3. Define Capital market theory.

4. Write a short note on CAPM.

1. After analyzing the case, do you think all the companies that can afford, should opt for right

issue to improve their financial status?

2. What do you analyze as the two main advantages of the right issue?

1. What do you mean by risk management? Elaborate the various kinds of systematic and nonsystematic

risks.

2. What do you mean by Portfolio management? What are the methods of calculating portfolio

performance evaluation?

1. If you are the CEO of a British company that now faces the loss of a lucrative contract in

Malaysia because of the dispute. What action should you take?

2. How do you think British government should respond to the Malaysian action?

Enterprise Resource Planning

1. Enterprise Resource Planning is

a. Computer System

b. Manufacturing organization

c. Method of effective planning of all the resources in an organization

d. None of the above

2. Enterprise Resource Panning vendors are those people

a. Who are experts in administration and management of projects

b. Who have developed the ERP packages

c. Who uses the ERP system

d. None of the above

3. Interviewing and cost justification is tool and technique of

a. Design step of ERP

b. Implementation step of ERP

c. Requirement analysis of ERP

d. Planning step of ERP

4. Support re-engineering processes to fit the software systems best practice is approach of

a. Re-engineering approach

b. Customizing approach

c. Rational approach

d. None of the above

5. Process of tracking customer contacts and providing the customer with a price quote is

a. Inventory sourcing

b. Sales order processing

c. Pre-sales

d. None of the above

6. The difficulty in creating an audit trial of transactions when multiple transactions use multiple

database is associated with

a. Product profitability sub-system

b. Finished goods inventory sub-system

c. Management reporting sub-system

d. Creating an audit trial sub-system

7. Differences occur between standard costs and actual costs is problem associated with

a. Accounting

b. Production

c. Purchasing / Materials Management

d. None of the above

8. MRP in Enterprise resource planning stands for

a. Maximum retail price

b. Material requirement planning

c. Management requirement planning

d. None of the above

9. Process of providing status of purchase order comes in a category of

a. Purchase order follow-up

b. Source determination

c. Determine requirement

d. Invoice verification

10. Resource failure occurs when

a. People clashes

b. Inability to communicate with the system user

c. Poor specification of requirements

d. Conflicts of people, time and project scope due to insufficient personnel

Part Two:

1. What are the advantages of the re-engineering method of implementing ERP?

2. What are the benefits reported from implementing ERP?

3. Write a short note on “Credit Management”?

4. Define Material Requirements Planning?

1. What factors should it use to evaluate each of these potential hosts?

2. What controls should be in place to monitor the hosting arrangement

1. Explain in brief Sales and Marketing Modules in ERP System?

2. What are the different development process in ERP systems and write a detailed note on it?

1. Identify potential sources of software?

2. Determine five criteria you will recommend be used to evaluate each of alternative providers?