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LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

Mar 26, 2015

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Page 1: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

LIPPINCOTT, WILLIAMS & WILKINS

Page 2: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

WOLTERS KLUWER MISSION

Wolters Kluwer is The Professional’s First Choice for information, tools, and solutions to help professionals deliver quality results more efficiently. Our customer promise is to be the preferred global provider of information-enabled solutions to help professionals manage processes and drive results effectively.

At Wolters Kluwer, we excel at combining our superior information with the latest innovative technologies for use in the professional context our customers operate in. Our intelligent solutions incorporate open architecture networks in which we play a hub role, coordinating activities and enabling communication across a customer’s workflow.

We ensure that our customers have the solutions they need, when they need them, and in the media best suited to their requirements.

Page 3: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

IN MY WORDS

• Embed content at point of use• Cradle to grave (student practicing professional)

• Participate vitally & meaningfully in customers’ daily lives

Page 4: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

PRODUCT LINE

LIFECYCLE OF A HEALTHCARE WORKER

IN CLASS STUDY PROF. ON-BOARDING

APPREN-TICESHIP

MID-CAREERBRIDGING TO CLINICAL

CERT. EXAM

RECERT. EXAM

Page 5: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

IN MY WORDS

• Participate vitally & meaningfully in customers’ daily lives

• Embed content at point of use• Cradle to grave (student practicing professional)

• We solve problems

Page 6: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

FOR EXAMPLE

Page 7: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

CONTINUINGEDUCATION

IT GETS COMPLICATED

Pharmacists

Nurses

Surgeons

Massage Therapists

PHARMACYSCHOOL

SPECIALTY STUDY

CERTIFICATIONEXAM

ON JOBTRAINING

PRACTICE RECERT.EXAM

MED SCHOOL

Internists & Primary Care Physicians

USMLE 1 USMLE 2ROTATION INTERN YEAR

RESIDENCY MED BOARDS

PRACTICE RECERT.EXAM

MED SCHOOL

USMLE 1 USMLE 2ROTATION INTERN YEAR

RESIDENCY BOARDS FELLOWSHIP PRACTICE RECERT.EXAM

NURSING SCHOOL

SIMULATIONS CLINICALS NCLEX PRACTICE ADVANCEDDEGREES

BASIC SCIENCE

TECHNIQUE HANDS ON TRAINING

CERTIFICATION PRACTICE CONTINUINGEDUCATION

Page 8: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

CONTINUINGEDUCATION

IT GETS COMPLICATED

Pharmacists

Nurses

Surgeons

Massage Therapists

• Office-Based

• Clinic

• Hospital

Different clinical settings

PHARMACYSCHOOL

SPECIALTY STUDY

CERTIFICATIONEXAM

ON JOBTRAINING

PRACTICE RECERT.EXAM

MED SCHOOL

Internists & Primary Care Physicians

USMLE 1 USMLE 2ROTATION INTERN YEAR

RESIDENCY MED BOARDS

PRACTICE RECERT.EXAM

MED SCHOOL

USMLE 1 USMLE 2ROTATION INTERN YEAR

RESIDENCY BOARDS FELLOWSHIP PRACTICE RECERT.EXAM

NURSING SCHOOL

SIMULATIONS CLINICALS NCLEX PRACTICE ADVANCEDDEGREES

BASIC SCIENCE

TECHNIQUE HANDS ON TRAINING

CERTIFICATION PRACTICE CONTINUINGEDUCATION

Page 9: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

CONTINUINGEDUCATION

IT GETS COMPLICATED

Pharmacists

Nurses

Surgeons

Massage Therapists

Different clinical settings

PHARMACYSCHOOL

SPECIALTY STUDY

CERTIFICATIONEXAM

ON JOBTRAINING

PRACTICE RECERT.EXAM

MED SCHOOL

Internists & Primary Care Physicians

USMLE 1 USMLE 2ROTATION INTERN YEAR

RESIDENCY MED BOARDS

PRACTICE RECERT.EXAM

MED SCHOOL

USMLE 1 USMLE 2ROTATION INTERN YEAR

RESIDENCY BOARDS FELLOWSHIP PRACTICE RECERT.EXAM

NURSING SCHOOL

SIMULATIONS CLINICALS NCLEX PRACTICE ADVANCEDDEGREES

BASIC SCIENCE

TECHNIQUE HANDS ON TRAINING

CERTIFICATION PRACTICE CONTINUINGEDUCATION

The 5-Minute Clinical Consult

Page 10: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

IT GETS COMPLICATED

MED SCHOOL

Internists & Primary Care Physicians

USMLE 1 USMLE 2ROTATION INTERN YEAR

RESIDENCY MED BOARDS

PRACTICE RECERT.EXAM

Primary Care Physician in Small Group Practice

Primary Care Physician in Small Group Practice

• Could be MD, PA, NP.

• Sees 25 patients a day, < 15 min each.

• Mostly sees the same stuff, but at least 1X a day encounters something hasn't seen before, or hasn't seen in awhile, or that is on tip of tongue but just can't remember – e.g., what's the lab test for celiac disease?

• Cares a lot about quality of service for patients, and patients are asking a lot more questions and generally getting more demanding. Interested in anything that can improve quality of service without adding significantly to costs.

• Overworked, lots of pressure, always worrying about the consequences of making a mistake – will pay a reasonable price for extra piece of mind.

• Increasingly expected to use EMR – would like to get information specific to the patient from inside the EMR.

Resident or Medical Student

Resident or Medical Student

• Could be 3rd or 4th year med student just starting to encounter patients, or resident with more experience and more responsibility.

• Sees patients on rounds at a hospital or in a clinic setting.  Will probably spend some time in an office-based practice.

• Sees a large variety of cases and is often on the hook for figuring out a care-plan on the spot without any prior information about a patient.  Will need to answer for any medical decisions to chief resident or attending.  Feels a lot of pressure to do adequate research and take appropriate measures while on call, and then be able to answer for them on rounds.

• Has computers at every corner, probably carries a smartphone, very tech-savvy, uses EMRs almost exclusively over paper charts.

• Has learning responsibilities in addition to patient care that include: attending lecture, discussing other students' cases with faculty, etc.

The 5-Minute Clinical Consult

Page 11: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

“We want to help our patients,But we need to make our businesses work,And we have no time.”

IN A NUTSHELL

Page 12: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.
Page 13: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

ATUL GAWANDE SAYS

Page 14: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.
Page 15: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

PRIMARY CARE PAIN POINTS

Page 16: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

• Even faster answers to clinical questions (5 min <1 min)

• Online CME credits

• Access at point of need

HOW WE COULD HELP

Page 17: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

Great SearchGreat Search

If a user gets a search result at all, we’ll consider it a failed search. Users should go straight to the answer to their question.

If a user gets a search result at all, we’ll consider it a failed search. Users should go straight to the answer to their question.

EVEN FASTER ANSWERS TO CLINICAL QUESTIONS

Concise ContentConcise Content

+ +

One-Stop ShopOne-Stop Shop

Page 18: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

A PATIENT VISIT

• Document visit, particularly if solo practice, so may want to look up the billing codes for the injection and the diagnosis.

• Next patient indicated reason for visit is shoulder pain.

• Physician hasn’t seen recently; would like to quickly review differential diagnosis and signs & symptoms.

5 MINUTES BEFORE CONSULTATION

5 MINUTES BEFORE CONSULTATION DURING CONSULTATIONDURING CONSULTATION 5 MINUTES AFTER

CONSULTATION5 MINUTES AFTER CONSULTATION

• Physician wants quick refresher on medications and therapy; check for new recommendations; check drug interactions.

• Wants to give steroid injection for pain, but hasn’t in awhile and wants to make sure it’s indicated for patient, and quickly review step-by-step.

• Wants to send patient home with instructions on basic strengthening exercises + recommendations to avoid aggravating injury.

Page 19: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

General Reference

Dermatology

SportsMedicine

Drugs

Primary CareProcedures

Patient Handouts

Books Library / Research Platform

Google

HARD TO SEARCH

TAKE TOO MUCH SPACE

ONLY 1 PLACE AT AT TIME

QUICKLY OUTDATED

NOT GREAT FOR PATIENT ED

HARD TO SEARCH

TAKE TOO MUCH SPACE

ONLY 1 PLACE AT AT TIME

QUICKLY OUTDATED

NOT GREAT FOR PATIENT ED

WHAT ARE THE OPTIONS?

TOO MANY RESULTS

WHAT TO CLICK?

NOT ENOUGH IMAGES & PROCEDURES

TOO MANY RESULTS

WHAT TO CLICK?

NOT ENOUGH IMAGES & PROCEDURES

WAY TOO MANY RESULTS

PATIENTS CAN GET THEMSELVE

TOO MANY PLACES TO GO

WHAT TO TRUST?

WAY TOO MANY RESULTS

PATIENTS CAN GET THEMSELVE

TOO MANY PLACES TO GO

WHAT TO TRUST?

TAKES TIME AWAY FROM PATIENT

JUST WANT THE 1 RIGHT ANSWER

TAKES TIME AWAY FROM PATIENT

JUST WANT THE 1 RIGHT ANSWER

Page 20: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

OUR SEARCH RESULTS ANTICIPATE CLINICAL QUESTIONS

Page 21: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

OUR SEARCH RESULTS ANTICIPATE CLINICAL QUESTIONS

Page 22: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

OUR SEARCH RESULTS ANTICIPATE CLINICAL QUESTIONS

Page 23: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

OUR SEARCH RESULTS ANTICIPATE CLINICAL QUESTIONS

Page 24: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

5 MINUTES BEFORE CONSULTATION

5 MINUTES BEFORE CONSULTATION DURING CONSULTATIONDURING CONSULTATION 5 MINUTES AFTER

CONSULTATION5 MINUTES AFTER CONSULTATION

Page 25: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

CONTINUING ED CREDIT FOR CLINICAL SEARCHES

Page 26: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

On hospital floor

ACCESS AT POINT OF NEED

Inside EMR

Page 27: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

EARLY RESULTS

"Right now being a single family doctor in a small town, in a smallpractice, I get up, leave the exam room, go to my office and look throughthe textbooks and then come back with the information. Here I could just go hold on a second. Let me look at either my desktop or my little handheld and call up the information and tell them without actually leaving the room. It saves time. ”

"I love the procedure videos! Whenever I need to do a procedure I haven'tdone in a while, I come back to my office and refresh my memory. Thanks!”

"Very useful for quick answers and patient handouts.”

”Outstanding site! like the set up of the algorithms. Everything I need inone place.”

“More succinct than its nearest competitor, and that is precisely what is needed when researching a patient at 3am!”

Page 28: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

It has to get easier!

A FINAL REQUIREMENT

Page 29: LIPPINCOTT, WILLIAMS & WILKINS. WOLTERS KLUWER MISSION Wolters Kluwer is The Professionals First Choice for information, tools, and solutions to help.

PRODUCT LINE

IN CLASS STUDY PROF. ON-BOARDING

APPREN-TICESHIP

MID-CAREERBRIDGING TO CLINICAL

CERT. EXAM

RECERT. EXAM

A FINAL REQUIREMENT