The short story of Dr. Balazs Csorjan investment promotion specialist
Aug 20, 2015
The short story of
Dr. Balazs Csorjaninvestment promotion specialist
I have two master degrees from the University of Debrecen, Hungary. In 1998 I achieved an MSc degree in economics and business administration, in 2005 an MSc degree in law.
1998 - 2002I worked for a bank as a corporate loan officer, for a leasing company as a business development manager and for the Municipality of Debrecen as an officer.
2002-2011I still feel lucky to have the chance to work for the oldest and maybe the best Eastern European investment promotion agency: the ITD Hungary.
As a branch manager and later as a regional director, I took part in 300+ site selection projects. We managed the formation of a new IT & global business services (SSC) industry in Debrecen City, the Pharmapolis Health Industry Cluster, and attracted more added-value businesses of global food, automotive, electronic and logistic industries.
The settled companies created 4,000+ local jobs in manufacturing, service and logistic business.
2010Financial Times’ fDi Magazine ranked my region as the nr.1 Eastern European location, based on fDi strategy.
2011After 18 years, ITD Hungary was shut down by the new government.
2011-As a freelancer (interim) investment promotion specialist, I work for more Hungarian business parks and municipalities, with a strong online approach in location marketing and sales lead generation.
My investment promotion blog,‘Business Park Institute’ provides ideas and guides for economic development professionals.
2011My client, Polgar Industrial and Logistic Park was awarded the ‘Industrial Park of the Year 2011”.The leading Eastern Hungarian logistic park attracted the logistic activities of Jabil Circuit (electronics), Toyota Tsusho (automotive), Electrolux (white goods), Gyermelyi (food processing).
2013-I am responsible for the sales and marketing of M35 Business Park, Eastern Hungary. I also manage the strategic planning and implementation of economic development projects of the municipality Hajduboszormeny. The projects involve online place branding: economic development blogging, slidesharing and more.
Economic development blogging
Economic development YouTube channels
Social media marketing means for me: producing useful and interesting content for site selection teams, to support their job.
… and sharing the B2B content in targeted groups of
Economic development slidesharing
Social media marketing coaching
As an internal and permanent consultant, I can help you and your colleagues to improve your content creation and distribution skills, reaching more site selecting companies, acquire more investment projects and have more opportunities.
Private life● married; my wife works for a Hungarian
philharmonic orchestra as the head of artistic administration
● my twin daughters was born in 2011● I play basketball, squash and I jog● My Myers-Briggs index is ENFJ● I’m one of the editors of a Hungarian wine and
gastro magazine
I hope to hear about you soon:
csorjan @ businessparkinstitute.com