Top Banner

Click here to load reader

Learn now1

Jun 27, 2015




Venture Pitch

  • Venture Pitch Learn Now Etec522Donna Powell WilsonAugust 2010

  • MottoTo promote, create, maintain, and support a pioneering learning environment that meetsthe ever changing needs of the learner in a uUniversal and dynamic world.

  • VisionWith the use of free and open source software and modern technology technologies, Learn Now will make education accessible to all in a secure, convenient and comfortable environment.

  • MissionThrough the utilization of, and integration of online learning technologies, teacher facilitated learning, the students will be able to collaborate, interact, investigate, and make new knowledge in a learner centered environment.

  • The TEAM At Learn Now , all team members are highly motivated with the requisite training and practical skills in teacher education, online learning, systems development, and learning technologies. The members of the team are all aware of their role in the overall success of the organization.

  • The TEAMCEO (1)Instructional designers (1)Educational technologists (1)Subject specialists (1)Technician (1)

  • Characteristics of the staff at Learn Now are:

  • The situationThere is a steady increase in the number of applicants to the programmes offered at thisteacher training institution. Specifically in themathematics department

  • The trend (mathematics department)In the academic year 2007 -2008, 7 students In the academic year 2008-2009, 18 students In the academic year 2009-2010, 27 students This trend is expected to continue in the years to come.

  • The institution's proposalThe institution has proposed to offer online learning in the form of a mixed mode approach.

    The administrators of the institution envision a face-to-face seminar every fortnight. This will be in the form of a tutorial where students will be given the opportunity to examine issues which were not adequately dealt with in the online forum.

  • Learn Now ProposalUse online learning as the main delivery for the selected courses.

    Use Moodle -learning management system called moodle. This system will provide the necessary course resources and communication links for the students..

  • What is Moodle?Moodle internet based learning management system It supports social constructionist and constructivist framework of education.

    Moodle, according to its developer Dougiamas, was built on the premise of social constructivist pedagogy. The tools in moodle promote collaboration and self evaluation.

  • A CUBE analysis of Learn Now and (Moodle)The cube analysis has six dimensions. These dimensions are used to describe Learn Now and Moodle.

  • Face 1: The Market Focus

    Learn Now , developers of online courses using the Moodle platform was created so as to provide technological and pedagogical support to post secondary institutions which are desirous of offering quality online classes to a wide range of learners at a reasonable cost.

  • Pedagogical ImplicationsA constructivist perspective views learners as actively engaged in making meaning, and requires that teaching looks for what students can analyse, investigate, collaborate, share, build and generate based on what they already know, rather than what facts, skills, and processes they can parrot (Dougiamas, 1998).

  • Pedagogical ImplicationsSocial constructivism include negotiating meanings with students, class discussion, small-group collaboration, and valuing meaningful activity over correct answers (Wood et al, 1995).

  • Face 2:Type of offeringsServices: course design and evaluation. Content: content specialists who are able to build courseware.

    Moodle is the online LMS which is used by us todeliver online content

  • Why Moodle?Moodle is the most popular alternative learning management system (Corich, 2005) when compared to its major commercial counterparts.

  • Benefits of using Moodle

    Synchronous discussionChats

    Asynchronous discussionsBlogsForumsEmails

  • Benefits of using MoodleFree and Open Source SoftwareWhile Blackborad and WebCT are feature rich, they come with a hefty price tag

    Can be used with other open source software

  • Moodle VS BlackboardMost of the tools found in Blackboard are also found in moodle.Moodle offers minimal online support in comparison to Blackboard.Moodle is a free and Open source software while Blackboard has a hefty price tag.Unlike Moodle, Blackboard has many features that enable it to be customized to meet the individual needs of an institution.

  • Face 3: Who is the buyerLearn Now does not interact with learners directly. Therefore learning is bought for the learner. Initially this will be done by the institutions. In another 5 years we will expand our offerings to include regions in the country.

  • Face 4: Global MarketEnglish is the pre dominant language used at Learn Now.

    Moodle on the other hand has been used in 215 countries around the world. Moodle in in some 78 languages

  • Institutions which are using MoodleInstitutions in the North Carolina Community College.Auckland University, New ZealandUniversity College of the Caribbean, JamaicaUniversity of Alberta, Department of Physics, CanadaUniversity of the West Indies, Mona

  • Why are these institutions using Moodle?Their interaction with moodle began after Blackboard failed to deliver quality online classes to their students.

    Moodle is free (the software cost nothing), andcan do similar job to Blackboard.

  • Face 5: Development of the marketLearn Now and Moodle supports the import of content and infrastructure.

  • Face 6: Learning Technology Competing with Other Forms of LearningLearn Now was formed so as to give learners an opportunity to pursue higher education with minimal interruption in their personal lives.

  • Why should you invest in Learn Now?Credibility of the teamWe use Free and Open Source SoftwareOur product will produce industry ready employees

  • Capital AppreciationBuyers will them expand their offerings to include other programmes. They will become more competitive and attract more learners locally and international.

  • We are meeting the needs of the learners

    Learning will become more accessible to learnersLearners will not neglect their families in order to attend classesLearners are able to learn at their own pace, place, and timeLearners become more responsible

  • We are meeting the needs of the learnersCommunication and cooperation will be enhance building of social skills

  • Some testimonies from users of moodle"[Moodle] has all of the features we need to develop and deliver high-quality online courses. Students like the interface and find it easy to use...we are very satisfied with Moodle and look forward to expanded features and uses as time goes on. Blue Ridge Community College

  • Testimonies ContdMoodle has proven to be a more user-friendly system resulting in increased use by the majority of college faculty and more satisfaction [reported] from both faculty and students."

    Isothermal Community College

  • Disadvantages of MoodleMoodle does not supply the graphical reporting features of Blackboard.There is no online help for moodleMoodle does not use announcements, however there is a news forumThe start up cost will be exuberant As a new company there will be some challenges

  • Invest in Learn Now, because ...

  • As an investor you willbe given the opportunity to contribute to the educational development of hundreds of helping to keep families togethermake huge profits on their investmentbe contributing to the training of a knowledgeable workforce

  • ReflectionAs the CEO of Learn Now, I am aware of the challenges and strengths of offering this service. While the services we offer will meet the needs of all parties involved, the weaknesses of Moodle cannot be understated.

  • ReferencesBates, A.W. (2002) National Strategies for e-Learning in Post-Secondary Education and Training Paris: UNESCO/International Institute for Educational Planning

    Bates, A. W. (2000). Managing technological change. Strategies for college and university leaders. San Fransciso: Jossey-Bass

    Corich, S.(2005, December), Lets Get Ready to Moodle. Bulletin of Applied Computing and Information Technology Vol. 3, Issue 3. ISSN 1176-4120. Retrieved June 18, 2010 from

    Hadzima, J. (2005). Starting up: Practical Advice for Entrepreneurs. Retrieved August 1, 2010 from

    Open Source Collaborative: Moodle Assessment Report Executive Summary (2009).

  • ReferencesNorth Carolina Community College System. Retrieved June 14, 2010 from

    Palloff, R. M., & Pratt, K. (1999). Building learning communities in Cyberspace: Effective strategies for online classroom. San Francisco: Jossey-Bass.

    Sinclair, G., McClaren, M., & Griffin, M. (2006). E-Learning &

    Google images.