Knowledge Management: integrated web platform for sport events organizer

Knowledge Management:integrated web platformfor sport events organizers

May 8, 2009 - Lausanne

MSA 2009 students:Murielle WilliTania TeohBenoît AmmannThierry Fontannaz

Presentation held during the “2009 INTERNATIONAL SPORTS MANAGEMENT CONFERENCE”,held in Lausanne, Switzerland - May 6-8, 2009

What is knowledge ?

Knowledge is defined by the Oxford English Dictionary as (i) expertise, and skills acquired by a person through experience or education; the theoretical or practical understanding of a subject, (ii) what is known in a particular field or in total; facts and information or (iii) awareness or familiarity gained by experience of a fact or situation.

What is knowledge ?

Knowledge is defined by the Oxford English Dictionary as (i) expertise, and skills acquired by a person through experience or education; the theoretical or practical understanding of a subject, (ii) what is known in a particular field or in total; facts and information or (iii) awareness or familiarity gained by experience of a fact or situation.

expertise

skills

understandingfacts

information

what is known

awareness

experience of a fact/situation

What do the experts say ?

Explicit – Tacit ; Individual - Collective Codified – Uncodified ; Concrete –

Abstract ;Diffused – Undiffused

Data – Information – Knowledge – Wisdom

Artefacts – Skills – Heuristics –Experience – Natural talent“Information is not knowledge.“

“The only source of knowledge is experience.“

“Imagination is more important than knowledge.“

[Nonaka & Tekeuchi: matrix of knowledge types]

[Boisot: I-Space model]

[Les Alberthal]

[Snowden: knowledge types]

What do the experts say ?

Explicit – Tacit ; Individual - Collective Codified – Uncodified ; Concrete –

Abstract ;Diffused – Undiffused

Data – Information – Knowledge – Wisdom

Artefacts – Skills – Heuristics –Experience – Natural talent“Information is not knowledge.“

“The only source of knowledge is experience.“

“Imagination is more important than knowledge.“

[Nonaka & Tekeuchi: matrix of knowledge types]

[Boisot: I-Space model]

[Les Alberthal]

[Snowden: knowledge types]

explicit

knowledge

tacit

knowledge

…

Knowledge management process

Identify /Capture

Codify Store Diffuse

[Furrer, Knowledge Transfer in Sports Events, 2009]

How to make it happen… or not « You must write your knowledge in a

document / database…… you can decide the level of detail.It might be used by somebody in future. »

How to make it happen… or not « You must write your knowledge in a

document / database…… you can decide the level of detail.It might be used by somebody in future. »

Key success factors for effective knowledge sharing: Must be voluntary Requires an audience Ideally integrated with daily

business/work

Key success factors for effective knowledge sharing: Must be voluntary Requires an audience Ideally integrated with daily

business/work [Wolf et al. – 2009]

Technology + Sport = winning team ? Sport

Similar management processes in different sports/events organizations not competing against each others huge potential for collaboration if people come together

Technology Capture Code Store Diffuse Bring people together

Integrated Web Platform

all-in-one web platformKnowledge Management (KM) + Event Management (EM)

- integration of daily management - integration from the beginning- smaller time investment !!!

Identify /Capture

Codify Store Diffuse

Event Management

Share knowledge through specific ‘online workshops’

Documents / Templates /Links / etc. Case studies Generic statutes,

masterplan, budget, check lists, contracts, etc.

Blogs from experts Discussion forums FAQ – Ask the expert RSS

COMMUNITY SECTION EVENT PRIVATE SECTION

Clients: all sportevents managers

Manage the events and store information: masterplan / status reports

Documents storage:- Jobs/Positions descriptions- Minutes from meetings- Technical manuals- Org. Chart (staff list)- News

Access to all the previous event organizers ‘knowledge’(= virtual observer)

Clients: IFs, Independent sport events organizers

profile

Bring OC togetherBring all the sport managers together

Integrated web platform for events org.

Track & FieldMeeting

Ice-HockeyWorld Champ.

FootballTournament

Sport Org.XYZ

COMMUNITY SECTION

Integrated web platform for events org.

OC2007

OC2009

OC20xx

OC2008

Event OrganizerSport Governing Body

EVENT PRIVATE SECTION

Integrated Web Platform

Services provided and issues:

Event Management Tools (for OC): Masterplan related to each specific area

(transportation, …) Capture knowledge before, during and after event Content: daily management processes to be updated

by project managers or other key people of the OC Secured access (login), only for current OC or

next OC (= virtual observer) Database of the last Event OC (past masterplans and

docs) Comparing with previous OC

Help the Knowledge transfer between the OC within the same sport organisation / event

Integrated web platform for events org.

Connecting people with people Using web technologies to link

documents withdocuments and people with documents

And make it part of daily business !

Conclusion:

References

Wikipedia Nonaka & Tekeuchi. 1995 Boisot. 1998 Institute of Knowledge Transfer,

http://www.ikt.org.uk/resources.aspx Alberthal, Les. Remarks to the Financial Executives

Institute. Dallas. 2005 Snowden Furrer, Philippe. Knowledge Transfer in Sports Events. MSA

presentation. 2009 Wolf, Happ, Rauhut. Enterprise 2.0 Knowledge

Management – a revolution of knowledge. T Systems. 2009

Contacts

MSA 2009 students Tania Teoh [email protected] Murielle Willi [email protected] Benoît Ammann [email protected] Thierry Fontannaz [email protected]