Japan AutoBook 2017 Photo: Lexus PREVIEW
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Japan AutoBook2017Photo: Lexus
PREVIEW
ii
WELCOME!The Japanese Automotive Industry is one of the leading and largest automotive industries around the globe. Since the 1960’s Japan, has been part of the top three largest automotive producing countries. During the 1970’s, Japan pioneered the robotics in the automotive industry, being the first to mass introduce robotics in the manufacturing of vehicles. Throughout the 1980’s and 1990’s, Japan was developing its industry so rapidly it overtook the U.S. as the leading producers of automobiles with over 13 million cars manufactured per year. Today, Japan remains one of the leader producers
Business Development, Outsourcing, and LocalizationThe information was compiled from personal research, the internet and support of friends at automotive companies, automotive organizations, industrial estates and business associates and is intended to support:
1) Business Development - managers who seek to identify potential customers and sales opportunities in Japan’s automotive industry.
2) Outsourcing – local and international commodity managers, buyers who are looking to source automotive components from Japan.
3) Localization – international managers desiring to expand their market and set up a footprint in Japan – either for distribution or local production.
Focus on contactsTo make your work easier, the Japan AutoBook features QuickLinks to access web sites, Google Maps locations and social media sites of the featured companies and their representatives. Simply click on the following icons to connect:
I am sure this book will give you lots of information and inspire you to do business with Japan.
If you have any questions or comments – please don’t hesitate to contact me - I look forward to your feedback!
Radolfzell, January 2017
Ulrich [email protected]
Chapter 1
Introduction
Photo: Toyota
Overview of the Japanese Automotive IndustryThe Japanese Automotive Industry is one of the leading and largest automotive industries around the globe. Since the 1960’s Japan, has been part of the top three largest automotive producing countries. During the 1970’s, Japan pioneered the robotics in the automotive industry, being the first to mass introduce robotics in the manufacturing of vehicles. Throughout the 1980’s and 1990’s, Japan was developing its industry so rapidly it overtook the U.S. as the leading producers of automobiles with over 13 million cars manufactured per year. Today, Japan remains one of the leader producers, however it has been surpassed by Chinas rapid growth during the early 2000’s. Over the last few decades Japan’s automotive sector’s investments outside of Japan has helped grow new automotive industries in developing countries.
Section 1
AT A GLANCE
1. Automotive Industry began during the 1910’s
2. Toyota became the worlds largest automotive producer in 2008
3. Pioneered Robotics Manufacturing in the 1970’s
4. Japan has expanded from its domestic manufacturing to setting up plants throughout the world, such as in Thailand.
Overview
Page 5
Japan first began manufacturing automobiles in the middle to late 1910’s by either designing their own vehicles or partnering with European brands to produce and sell their cars under a Japanese license. Examples of this included Isuzu partnering with Wolseley Motors, and the Mitsubishi Model A that was based on the Fiat Tipo 3. The demand for vehicles in Japan greatly increased by the Japanese Military expansion prior to World War II, which forced many manufacturers to begin designing their own vehicles.
Today Japan is home to a large number of automobile manufacturers that include Daihatsu, Mitsubishi, Mitsuoka, Mazda, Nissan, Suzuki, Subaru, Toyota, Honda and Isuzu. These brands are well known throughout the world as affordable and reliable automobiles. Japan’s global market share in the manufacturing of automobiles has slowly declined over recent years, as emerging markets from South Africa to China have started manufacturing vehicles. This however has not hindered the Japanese automotive industry from expanding, to the extent that Toyota surpassed General Motors in the first quarters of
2008 to become the worlds largest automotive manufacturer. Today, the automotive industry remains one of the countries most profitable exports and the cornerstone of a recovery plan from the most recent economic crisis.
Industry Trend
Over the last decade, the Japanese economy has been in a state of stagnation which greatly reduced the number of national car sales. Japanese automotive manufacturers began looking oversees for new markets and manufacturing locations. With a continued demand for overseas expansion and only modest growth in Japan, manufacturers will remain focused on producing and selling their branded vehicles to new markets as well as increase their manufacturing presence in foreign countries. Japanese manufacturers make decisions based on long-term basis so in is unlikely that they will change their overseas expansion strategy soon.
Page 6
Hybrid Engine without Rare earth Metals
Chapter 2
Statistics
8
Chapter 3
OEMs
Photo: Mazda
The Japanese automotive industry is one of the largest and well known in the world. Japan is been in the top three countries with the most automotive output since the 1960’s. Japanese manufacturers are known to produce reliable and affordable cars which have made them very popular globally.
In 2000, the country became the largest car producing nation in the world. Today, Japan is the third largest automotive produce globally, Japan is home to a number of automotive manufactures that include Toyota, Honda, Daihatsu, Nissan, Suzuki, Mazda, Mitsubishi, Subaru and Isuzu.
Section 1
AT A GLANCE
1. Third largest automotive producer
2. In 2000 Japan became the largest producer
3. Home to a large variety of auto producers
Introduction
Page 10
The Honda Motor Co., Ltd. is a Japanese multinational corporation, headquartered in Minato, Tokyo. The company was founded in 1946 by Soichiro Honda and Takeo Fujisawa.
The company has several manufacturing locations in Japan, and other manufacturing and assembly plants outside of Japan.
The company employees over 230,000 people globally. The Honda group of companies has 451 affiliated companies globally. The company manufactures a wide range of models. Honda also has a luxury brand called Acura, which was launched in 1986. In 2013, Honda became the first Japanese automaker to be a net exporter to the United States, exporting over 108,000 Honda and Acura models while, importing less than 88,000. In 2013, the company invested over $6.8 billion in Research and development.
Section 2
AT A GLANCE
1. Headquartered in Minato, Tokyo
Honda
Page 11
Honda Motor Co., Ltd. 2-1-1 Minami-AoyamaMinato-ku, Tokyo107-8556Tel: +81 (03) 3423 1111
Hiroshi NishibayashiManager
Hisashi KadomasuChief Engineer
Scott BidlePurchasing Manager
Daisuke AsadaSales and Marketing Manager
Acura is the luxury brand for Honda. The brand is known for being the first luxury band from Japan. With its flag ship model Legend, the company inspired other automotive manufacturers such as Nissan and Toyota to create their own luxury brand.
Honda has several manufacturing locations in Japan. Click here for an extensive list of Honda locations.
Saitama Factory
Yorii Plant2354 Tomida, Yorii-machiOhsato-gun, Saitama Pref369-1215Tel: +81 (04) 8577 2100
Yorii Automobile Plant began operation in 2013. Utilizing Honda's revolutionary
technologies, the plant has an annual production capacity of 250 thousand units.
Products: Vezel, Fit, Grace, Shuttle
Sayama Plant1-10-1 Shinsayama Sayama-shi, Saitama Pref.350-1331Tel: +81 (04) 2953 4111
The Sayama plant was established in 1964 to mass produce Honda automobiles. The plant can manufacture multiple models in order to meet demand.
Products: Step Wagon, Odyssey, Jade, Legend, Accord, Freed, CR-V, Fit
Ogawa Plant2-1-1 HibaridaiOgawa-machiHikigun, Saitama Pref.355-0318Tel: +81 (04) 9371 7000
Saitama Factory's Ogawa Plant began operation in 2009 as an engine plant to supply Yorii Automobile Plant and other automobile plants overseas with Honda's advanced environmental engines.
Products: 1.5L direct injection DOHC i-VTEC engine, 1.5L atkinson cycle DOHC i-VTEC engine
Suzuka Factory1907 Hirata-cho, Suzuka-shi, Mie Pref.513-0826Tel: +81 (05) 9378 1212
Suzuka Factory was established in 1960 as Honda third domestic factory. Suzuka Factory, among Honda's domestic factories, supplies components to Honda's overseas factories in 27 nations, supplementing locally-purchased components and supporting their local production activities.
Products: N-Box Slash, N-WGN, N-ONE, N-BOX +, N-BOX, CR-Z, FIT
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Section 3
Other Japanese OEMs
Page 13
The full version of the Japan AutoBook includes profiles of the following companies operating in Japan. You can order your subscription to Japan AutoBook here.
Chapter 4
Japanese Tier 1
Photo: Denso
Akebono is a manufacturer of brake discs and brake pads which has headquarters in Tokyo, Japan. The company was founded in 1929 and had net sales of 281.3 Billion Yen by the end of march 2016.
Akebono brakes are widely used in various applications, such as passenger and commercial vehicles, motorcycles, rail vehicles and industrial machinery. They also provide sensor products. Akebono Group accounted 40% share of Japanese OEM disc brake market.
Akebono’s OEM customers include: Japanese manufacturers such as Toyota, Nissan, Honda, Mitsubishi, Isuzu and other global manufacturers including Porsche, GM, Ford, Mercedes Benz etc.
The company manufactures:
Automobile brakes (disc brakes, disc brake pads, drum brake linings, leading/tailing shoe type, twin leading shoe type, duo-servo type)Sensors (acceleration sensors, angular rate sensors and sensor clusters)Concept brake systems
Section 1
AT A GLANCE
1. Brake components
2. Employees over 9,200 people
Akebono
Page 15
Akebono Brake Industry Co., Ltd.19-5, Nihonbashi Koami-choChuo-ku, Tokyo 103-8534Tel: +81 (03) 3668 5171
Yoshimasa OginoExecutive Vice President
Marco JacobOEM Sales
Yoshi KawashimaSenior Engineer
Hirokazu TakabatakeSenior Purchasing Consultant
Akebono has a number of companies and subsidiaries in Japan. Below is a list of manufacturing plants.
Click here for a list of Global Akebono locations.
Akebono Brake Yamagata Manufacturing Co., Ltd.161-3 Chuo Kogyo DanchiSagae-City, Yamagata 991-0061Tel: +81 (02) 3783 1111
Akebono Brake Fukushima Manufacturing Co., Ltd.10 Aza-Shinjuku, Oaza-NaritaKoori-machi, Date-gunFukushima 969-1652Tel: +81 (02) 4582 2191
Products: Manufacture of drum brake linings, disc brake pads and other brake components
Akebono Brake Iwatsuki Manufacturing Co., Ltd.1190 Oaza-Kanamuro, Iwatsuki-ku, Saitama-City, Saitama 339-8601Tel: +81 (04) 8794 4111
Products: Manufacture of disc brakes, drum brakes and brake components
Akebono Brake Sanyo Manufacturing Co., Ltd.1966-8 Kushiro, Soja-City, Okayama 710-1201Tel: +81 (08) 6696 2111
Products: Manufacture of drum brakes and wheel cylinders
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Section 2
Other Japanese Tier 1 Suppliers
Page 17
The full version of the Japan AutoBook includes profiles of the following companies operating in Japan. You can order your subscription to Japan AutoBook here.
Chapter 5
North American Tier 1
Photo: Adient
AAM is a leading, global Tier-One automotive supplier of driveline and drivetrain systems and related components for light trucks, SUVs, passenger cars, crossover vehicles and commercial vehicles.
Globally, the company employs over 13,500 people, in more than 30 locations in over 13 countries. The company supplies a wide range of customers including GM, Chrysler, Daimler, Volkswagen, Audi, Scania, Tata Motors, Audi, Harley-Davidson, Mack Truck, John Deere, Mahindra Navistar and Nissan. AAM's Tokyo Business Office is located in the center of the region's automotive industry.
The company product range and products include:
Vehicle Architectures; Light Truck/SUV, Passenger Car/CUV, Passenger Car and Commercial VehiclesDriveline Systems; Rear Beam Axles, Rear Axle Systems, Front Axles, Driveshafts, Multi-Piece Driveshafts, TracRite Axle Differentials, Torque Transfer Device, Electronic Control Coupling, CZV Joints.Drivetrain systems; Transfer Cases, Power Transfer Units, TracRite Transaxle & Transfer Case Differentials.Powertrain Components; Transmission/Transfer Case Components, Intake Manifolds, Oil Pans, Bell Housings.Chassis System Components; I-Ride Supension Module and SmartBar Electronic Stabilizer System. Metal Formed Products; Power Transfer Unit/Transfer Case ComponentsWheel Hubs & Spindles
Section 1
AT A GLANCE
1. US owned Automotive parts maker
2. Founded in 1994
3. Manufactures a wide range of automotive products
American Axle and Manufacturing
Page 19
American Axle and Manufacturing3-25-9 Hacchobori Chuo-Ku, Tokyo 104-0032Email: [email protected]
Kenta MitsuiCountry Manager
Sachin WankhedeProduct Engineer
Hiroshi IwataSales Manager
Section 2
Other US Tier 1 Suppliers
Page 20
The full version of the Japan AutoBook includes profiles of the following companies operating in Japan. You can order your subscription to Japan AutoBook here.
Chapter 6
German Tier 1
Photo: Bosch
Brose Fahrzeugteile is the world’s fifth-largest family-owned automotive supplier located in Germany. Their mechatronic systems for doors, latches, seats or electric motors and drives can be found in every second new vehicle around the world today.
There are about 24,000 Brose employees working at 60 locations in 23 countries generating a turnover of approx. 5.2 billion euros. These mechatronic systems for doors, seats or electric motors and drives can be found in every second new vehicle around the world today.
Product range
Door systems and window regulatorsSystems for lift gatesClosure systemsDrive and electronicsSeat structuresSeat componentsDrive and electronic systemsSystems for transmission applicationsEngine cooling and drives for comfort and safety.
Click here for a list of Brose Global Locations.
Section 1
AT A GLANCE
1. German owned Automotive parts maker producing mechatronic systems
2. Family owned company
Brose Fahrzeugteile
Page 22
Brose Japan Ltd.KDX Nagoya Sakae Bldg., 1F1-4-53 Sakae, Naka-ku460-0008, NagoyaTel: +81 (05) 2238 9300
Stefan HalusaPresident East Asia
Marc AutreveVice President Sales & Development
Patrick FialekProject Engineering
Section 2
Other German Tier 1 Suppliers
Page 23
The full version of the Japan AutoBook includes profiles of the following companies operating in Japan. You can order your subscription to Japan AutoBook here.
Chapter 7
European Tier 1
Photo: Grupo Antolin
Valeo is a French based multinational automotive supplier that was founded in 1923. Valeo has a strong presence in Japan with multiple manufacturing, R&D and management centers throughout Japan.
The company is organized into four main businesses, Thermal Systems, Visibility Systems, Powertrain Systems and Comfort and Driving Assistance systems. Valeo has a strong presence in Japan with multiple manufacturing, R&D and management centers throughout Japan.
The companies products include:
Lighting SystemsWiper SystemsClimate ControlPowertrain Thermal SystemsClimate Control CompressorsFront-End ModulesElectrical SystemsTransmission SystemsCombustion Engine SystemsInterior ControlsConnected CarDriving Assistance
Click here to view a list of locations throughout Japan.
Section 1
AT A GLANCE
1. French owned Tier 1
2. Employees over 82,000 worldwide
3. Present in over 30 countries
Valeo
Page 25
Valeo Japon Co., Ltd.3F Minamishinjuku Hoshino Bldg5-23-13, Sendagaya Shibuya-Ku151-0051, TokyoTel: +81 (03) 3226 9203
Kazunori MuraseGeneral Manager
Mohamed HafdouniPurchasing Director
Smith LerdudomsakSenior Project Engineer
Motoharu KezukaSales and Marketing Manager
Section 2
European Automotive Tier 1 Suppliers
Page 26
The full version of the Japan AutoBook includes profiles of the following companies operating in Japan. You can order your subscription to Japan AutoBook here.
Chapter 8
Asian Tier 1
Photo: SMR
MINTH is a Chinese owned company that was established in 1992. The company supplies a variety of companies with its automotive products.
MINTH has now expanded to become a leading supplier in design, manufacturing and sales of body structural parts, trims and decorative parts of passenger vehicles. MINTH's production facilities have introduced many advanced production lines and the processes include extrusion, co-extrusion, roll-forming, bending, stamping, injection, surface treatment (which includes plastic & metal painting), plating, chroming, anodizing, and more.
The company manufactures a variety of products that include:
Trim Parts (Windshield Molding, Inner Belt line Molding, Door Frame Opening Molding, Sill Plate, Fender Trim, Run Channel Molding, Outer Belt line Molding, Upper Reveal Molding, Roof Ditch Molding)Decorative Parts (Front Delta Inner Cover, Rear Quarter Window, Door Handle Assembly, Grill Assembly, Rear Deck lid, Mudguard Set, Logo Emblem Wheel Covers, Rear Quarter Window, Rear Deck lid, Molding ASM-R, Body Side Molding, Rear Deckled)Body Structural Parts (Rear Door Sash, Front Door Sash, B-Pillar Cover, Guide Rail)Seat Frame Systems (seat Sliding Rail, Seat Rack)Roof RackOthers (Fuel Filler Lid, Front End Module, Exhaust Pipe, Electric Sliding Door System, Bumper Beam, Electric Door Locks, Door Lock System, Wheel fender, Electrical circuit boards)
Section 1
AT A GLANCE
1. Headquartered in China
MINTH
Page 28
MINTH Japan Ltd.6-90-1 Onoecho, Naka-ku, Yokohama, Kanagawa231-0015Tel: +81 (04) 5680 5881
Jingjing LiangSales
Section 2
Asian Automotive Suppliers
Page 29
The full version of the Japan AutoBook includes profiles of the following companies operating in Japan. You can order your subscription to Japan AutoBook here.
Chapter 9
Organizations
Photo: JAMA
Established in 1967, the Japan Automobile Manufacturers Association, Inc. (JAMA) is a non-profit industry association which comprises Japan's fourteen manufacturers of passenger cars, trucks, buses and motorcycles. Its organization today is the result of the merger of the Japan Motor Industrial Federation (JMIF) and the Japan Automobile Industry Employers’ Association (JAIEA) with JAMA in May, 2002.
Directly or indirectly, roughly 9% of Japan’s working population is involved in auto industry-related work. Auto production furthermore accounts for 16% of the total value of Japan’s manufacturing shipments and for 37% of the value of the machinery industries’ combined shipments. The automotive industry is thus one of the Japanese economy’s core industrial sectors. The globalization of auto manufacturing also contributes significantly to local and national economies around the world.
JAMA works to support the sound development of Japan’s automobile industry and to contribute to social and economic welfare. As directions in auto manufacturing increasingly influence the world we live in, JAMA takes its role and mission ever more seriously, on the road to sustainable mobility.
Section 1
AT A GLANCE
1. Automotive organization
2. Based in Japan
3. Established in 1967
JAMA
Page 31
Japan Automobile Manufacturers Association, Inc. (JAMA) Jidosha Kaikan, 1-30, Shiba Daimon 1-chome Minato-ku, Tokyo 105-0012
Tadataka KashiwagiGroup Chief
Section 2
Japanese Automotive Organizations
Page 32
The full version of the Japan AutoBook includes profiles of the following organizations operating in Japan. You can order your subscription to Japan AutoBook here.
Chapter 10
World Class Manufacturing Equipment
Sponsored Feature
Chapter 11
Events
Photo: Automotive World
Chapter 12
Media
Photo: Toyota
Chapter 13
Supporting Industry
Acknowledgements
Photo: Honda
about this book
xxxix
© 2017 Kaiser International Limited
Publisher: Uli Kaiser [email protected] Editorial Contact: Tilmann Kaiser [email protected] Thanks to everyone supporting this publication with resources, information, data, feedback.
Copyright of all company logos are with the respective companies Copyright of all car photographs are with the respective companies Copyright of all product photographs are with the respective companies Copyright of all web site photographs are with the respective companies
Kaiser International Limited Markthallenstr. 2, 78315 Radolfzell, Germany Phone +49 7732 9456842 Mobile +49 151 1183 0804
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