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GREAT RECIPES FOR NEW FLAVORED ITEMS...…....….4 Ohio Spirits Ohio Spirits Ohio Spirits Insider Volume 2 Issue 9 NEW BOURBON FROM OHIO MICRODISTILLERY TOM’S FOOLERY……………...….....2 RESOURCES TO HELP PREVENT UNDERAGE SALES…….…..3 September 2014 John R. Kasich, Governor Andre T. Porter, Director Bruce Stevenson, Superintendent State of Ohio Ohio Department of Commerce Division of Liquor Control Ohio Micro-Distillery Wins National Awards Safe and Responsible Alcohol Sales By Superintendent Bruce Stevenson See Prevention continued on page 3. Fall is a time of change, but one thing that remains constant is our strong com- mitment to promoting safe, legal and responsible alcohol sales and consump- tion. Social responsibility is an essential part of working in the alcohol beverage industry. Retail permit holders, such as bars, restaurants, carryouts, grocery stores and liquor agencies, must under- stand their responsibilities and take steps to help keep alcohol out of the hands of underage individuals. School is back in session and that means young people will be attending school football games, homecoming dances and other social events. Retail permit holders are on the front lines and must be extra vigilant to prevent under- age sales. As a permit holder, it is your responsibility to educate your employees and make sure they receive the proper training. Selling alcohol to anyone under the age of 21 is not only a violation of Ohio law, but the consequences can be tragic for a young person and devastating to a business. It can result in citations against your retail permits that will jeop- ardize your ability to sell alcohol in the future, may subject you to the termina- tion provisions of your agency contract and can result in criminal charges and penalties. It is imperative to always thoroughly check the identifica- tion of all young people attempting to purchase alcohol. Checking IDs can help prevent an ille- gal sale and also protect your busi- ness. Ohio law pro- vides an affirmative defense that protects permit holders who make a bona fide attempt to verify that a customer is at least 21 years old by checking a valid Ohio driver’s license, an official state of Ohio identification card, or a military identification card issued by the U.S. Department of De- fense. There is also an affirmative de- fense when using an automatic identifi- cation reader/scanner. Such devices are great tools to help verify the age of a customer and the authenticity of the identification. It is also important to pay attention to the products that you are selling. There are items, such as some energy drinks, that contain alcohol and other alcohol products with non-traditional packaging that may look similar to non- alcoholic products. Make sure that prod- ucts that contain any alcohol are sold only to those customers who are over the age of 21. BRAND CATEGORY 1 FIREBALL CORDIAL 2 HENNESSY VS BRANDY 3 TITOS HANDMADE VODKA 4 NEW AMSTERDAM VODKA 5 NEW AMSTERDAM PEACH VODKA 6 JAMESON IRISH WHISKEY 7 PATRON SILVER TEQUILA 8 1800 SILVER TEQUILA 9 JACK DANIELS TENN HONEY AMERICAN WHISKEY 10 BULLEIT AMERICAN WHISKEY 11 WOODFORD RESERVE AMERICAN WHISKEY 12 REMY MARTIN V BRANDY 13 CIROC AMARETTO VODKA 14 GREY GOOSE 80 VODKA 15 MAKERS MARK AMERICAN WHISKEY 16 REMY MARTIN 1738 BRANDY 17 DUSSE VSOP COGNAC BRANDY 18 JACK DANIEL’S BLACK LABEL AMERICAN WHISKEY 19 NEW AMSTERDAM BERRY VODKA 20 KETEL ONE VODKA FY 2014 Top 20 Growth Brands MONTHLY UPDATE FROM THE OHIO DIVISION OF LIQUOR CONTROL
4

Issue 9 Volume 2 September 2014 Ohio Spirits...September 2014 John R. Kasich, Governor Andre T. Porter, Director Bruce Stevenson, Superintendent ... drinks, that contain alcohol and

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Page 1: Issue 9 Volume 2 September 2014 Ohio Spirits...September 2014 John R. Kasich, Governor Andre T. Porter, Director Bruce Stevenson, Superintendent ... drinks, that contain alcohol and

GREAT RECIPES FOR NEW

FLAVORED ITEMS...…....….4

Ohio SpiritsOhio SpiritsOhio Spirits Insider

Volume 2 Issue 9 NEW BOURBON FROM OHIO

MICRODISTILLERY TOM’S FOOLERY……………...….....2

RESOURCES TO HELP PREVENT

UNDERAGE SALES…….…..3

September 2014

John R. Kasich, Governor Andre T. Porter, Director Bruce Stevenson, Superintendent

State of Ohio Ohio Department of Commerce Division of Liquor Control

Ohio Micro-Distillery Wins National Awards

Safe and Responsible Alcohol Sales By Superintendent Bruce Stevenson

See Prevention continued on page 3.

Fall is a time of change, but one thing

that remains constant is our strong com-

mitment to promoting safe, legal and

responsible alcohol sales and consump-

tion. Social responsibility is an essential

part of working in the alcohol beverage

industry. Retail permit holders, such as

bars, restaurants, carryouts, grocery

stores and liquor agencies, must under-

stand their responsibilities and take steps

to help keep alcohol out of the hands of

underage individuals.

School is back in session and that

means young people will be attending

school football games, homecoming

dances and other social events. Retail

permit holders are on the front lines and

must be extra vigilant to prevent under-

age sales. As a permit holder, it is your

responsibility to educate your employees

and make sure they receive the proper

training. Selling alcohol to anyone under

the age of 21 is not only a violation of

Ohio law, but the consequences can be

tragic for a young person and devastating

to a business. It can result in citations

against your retail permits that will jeop-

ardize your ability to sell alcohol in the

future, may subject you to the termina-

tion provisions of your agency contract

and can result in criminal charges and

penalties.

It is imperative to always thoroughly

check the identifica-

tion of all young

people attempting to

purchase alcohol.

Checking IDs can

help prevent an ille-

gal sale and also

protect your busi-

ness. Ohio law pro-

vides an affirmative

defense that protects permit holders who

make a bona fide attempt to verify that a

customer is at least 21 years old by

checking a valid Ohio driver’s license,

an official state of Ohio identification

card, or a military identification card

issued by the U.S. Department of De-

fense. There is also an affirmative de-

fense when using an automatic identifi-

cation reader/scanner. Such devices are

great tools to help verify the age of a

customer and the authenticity of the

identification.

It is also important to pay attention

to the products that you are selling.

There are items, such as some energy

drinks, that contain alcohol and other

alcohol products with non-traditional

packaging that may look similar to non-

alcoholic products. Make sure that prod-

ucts that contain any alcohol are sold

only to those customers who are over the

age of 21.

BRAND CATEGORY

1 FIREBALL CORDIAL

2 HENNESSY VS BRANDY

3 TITOS HANDMADE VODKA

4 NEW AMSTERDAM VODKA

5 NEW AMSTERDAM PEACH

VODKA

6 JAMESON IRISH WHISKEY

7 PATRON SILVER TEQUILA

8 1800 SILVER TEQUILA

9 JACK DANIELS TENN HONEY

AMERICAN WHISKEY

10 BULLEIT AMERICAN WHISKEY

11 WOODFORD RESERVE

AMERICAN WHISKEY

12 REMY MARTIN V BRANDY

13 CIROC AMARETTO VODKA

14 GREY GOOSE 80 VODKA

15 MAKERS MARK AMERICAN WHISKEY

16 REMY MARTIN 1738 BRANDY

17 DUSSE VSOP COGNAC

BRANDY

18 JACK DANIEL’S BLACK LABEL

AMERICAN WHISKEY

19 NEW AMSTERDAM BERRY

VODKA

20 KETEL ONE VODKA

FY 2014 Top 20 Growth Brands

M O N TH LY U P D AT E F RO M TH E

O HI O D I V I S I O N O F L I Q UO R CO N TR O L

Page 2: Issue 9 Volume 2 September 2014 Ohio Spirits...September 2014 John R. Kasich, Governor Andre T. Porter, Director Bruce Stevenson, Superintendent ... drinks, that contain alcohol and

Always promote safe sales & responsible consumption!

New Products, Hot Items, Rebates, Recipes & More!New Products, Hot Items, Rebates, Recipes & More!New Products, Hot Items, Rebates, Recipes & More!

Spirit Smarts Spirit Smarts Spirit Smarts

2

All product descriptions provide by manufacturers.

TANQUERAY OLD TOM GIN Brand Code: 9231B

Tanqueray has over 180 years of craft heritage and authenticity, dating back to the man himself:

Charles Tanqueray. Tanqueray would like to introduce the next edition in our limited release series,

Tanqueray Old Tom. Old Tom is a style of gin dating back to 18th century England, falling in both

historical age and character between the older, maltier Dutch Genever, and the newer, more biting

London Dry. This exceptional liquid is lightly sweetened and infused with our finest botanicals,

producing a gin that is perfectly suited for classic cocktails. Old Tom is used in classic cocktails like

the Tom Collins and the Martinez (original version of the martini).

This gin is targeted to Craft Bartenders/Mixologists, with a secondary focus on Gin adorers and craft

cocktail enthusiasts.

Svedka Strawberry Lemonade Brand Code: 9107B

Splash into flavor with a bright blend

of lemonade and sweet wild strawber-

ry flavors!

Svedka Peach Brand Code: 9110B

The Ripe choice. Deliciously fruity

peach flavored vodka.

Benchmark Brown Sugar Bourbon Brand Code: 0855B

The ONLY brown sugar flavored bourbon

on the market! Amber color. Aromas and

flavors of butterscotch and maple hazelnut

danish with a fruity sweet medium body and

a delicate roasted walnut and brown sugar

finish.

Featured ProductFeatured ProductFeatured Product

Tom's Foolery Ohio Straight Bourbon Whiskey Brand Code: 9231B

Long ago, Americans made their bourbon from

locally grown corn, rye and barley one batch at a

time in small copper pot stills. Today, Tom’s

Foolery makes bourbon the same way, by hand, in

the snow belt of northern Ohio. At the slow pace

of one-barrel-per-day, they sour mash the grain,

ferment in open wood casks, and slowly distill the

whiskey two times. Aged for at least two years in our un-

heated rackhouse, the result is a full-flavored American clas-

sic.

Smirnoff Summer Strawberry Brand Code: 9002B

Intense ripe strawberry flavor

upfront with hints of fresh green

notes and dark berries.

Smirnoff White Peach Brand Code: 9003B

Juicy and fleshy sweet white

peach with hints of orange.

Page 3: Issue 9 Volume 2 September 2014 Ohio Spirits...September 2014 John R. Kasich, Governor Andre T. Porter, Director Bruce Stevenson, Superintendent ... drinks, that contain alcohol and

Ohio Growth By Category

FY 2014

Prevention continued from page 1.

Retail permit holders are not the only businesses

that can help in the fight against underage drink-

ing. Hotel, motel, inn, cabin, or campground

operators are prohibited by Ohio law from allow-

ing accommodations for an underage person if it

is known or suspected that they are intoxicated or possess alcohol.

Selling alcohol is a privilege that comes with

great responsibility. Help protect your community

and your business by making sure your employees

know the law and understand the seriousness of prac-

ticing safe, legal and responsible alcohol sales. We

can help by providing educational materials and other

resources to help train employees. Information and

resources are available on our website at

www.com.ohio.gov/liqr .

See more new items continued on page 4.

InInInfffooo Agency Agency Agency

3

Spirituous liquor sold by Contract Liquor Agencies to licensed retailers and consumers is owned by JobsOhio Beverage System.

New Spirits Listings September 2014

Code New Items

0028E ABSOLUT CITRON VODKA

0064E ABSOLUT MANDARIN VODKA

0383B AVION SILVER GIFT TEQUILA

1506B BUCKEYE DISTILLERY APPLE PIE LIQUEUR

2406E LICOR 43 CORDIAL GIFT

5123B JIM BEAM DISTILLERS MASTERPIECE BOURBON

6590B MILL STREET GRAPPA BRANDY

0086B AECHT SCHLENKERLA DISTILLED WHISKEY

0952B BLUE CHAIR BAY BANANA RUM

0955B BLUE CHAIR BAY COCONUT SPICED RUM

1455B BRINLEY MANGO RUM

1456B BRINLEY SHIPWRECK SPICE RUM

2707B DOLIN GENEPY DES ALPES CORDIAL

2917L EL JIMADOR REPOSADO TEQUILA

4042B TANQUERAY OLD TOM GIN

5088B JEFFERSON'S OCEAN AGED AT SEA BOURBON

5113E JIM BEAM KENTUCKY FIRE BOURBON

5450B KIUCHI NO SHIZUKU

8329B PYRAT CASK 1623 RUM

8359B REBELLION BOURBON

8374B REISSDORF EDELSTER NO 1 WHISKEY

Page 4: Issue 9 Volume 2 September 2014 Ohio Spirits...September 2014 John R. Kasich, Governor Andre T. Porter, Director Bruce Stevenson, Superintendent ... drinks, that contain alcohol and

How to Contact Us Ohio Department of Commerce

Division of Liquor Control

6606 Tussing Road

Reynoldsburg, OH 43068

Tel: (614) 644-2360

Fax: (614) 644-2480

TTY/TDD: 1-800-750-0750

www.com.ohio.gov/liqr

Email: [email protected]

Bruce Stevenson, Superintendent

Tom Kappa, Chief, Agency Operations

Matt Mullins, Editor, [email protected]

An Equal Opportunity Employer and Service Provider

www.com.ohio.gov/liqr

Follow us on

Twitter @ohioliquor

Department of Commerce

Division of Liquor Control

Drink RecipesDrink RecipesDrink Recipes Code New Items

8476B ROGUE DEAD GUY WHISKEY

8577B ROYAL DOCK NAVY STRENGTH GIN

8644B ST ELIZABETH ALLSPICE DRAM CORDIAL

8723E SAUZA GOLD TEQUILA

8851B SCHNEIDER BROOKLYNER HOPFEN WHISKEY

8938B SEVEN FATHOMS RUM

8999B SMITH & CROSS TRADITIONAL JAMAICAN RUM

9258B TIN CUP WHISKEY

Svedka Strawberry Lemonade

Strawberry Scandinavian Lemonade-

Svedka Strawberry Lemonade Vodka, lemon

juice, simple syrup and raspberry liqueur over

ice.

Svedka Main Squeeze-Svedka Strawberry

Lemonade Vodka, tonic water and a squeeze of

lemon.

Svedka Silhouette– Svedka Strawberry Lem-

onade Vodka, coconut water and melon li-

queur.

Svedka Tease Me- Svedka Strawberry Lem-

onade Vodka, sweet tea, a pinch of salt and a

squeeze of lemon.

“CÎROC Pina Colada”

1.5 oz. CÎROC Pineapple Vodka

1 oz. coconut water

.5 oz. lime juice

.5 oz. simple syrup

Splash of soda water

Directions: Mix all ingredients over ice except

soda water and pour into highball glass over ice.

Top with splash of soda water and garnish with

lime wedge.

Patron Silver “Silver Surfer Margarita”

1.5 oz. Patron Silver

.5 oz. Patron Citronge

.5 oz. Agave Nectar

.5 oz. Fresh Lime Juice

1 oz. Coco Real Cream of

Coconut

1 oz. Pineapple Juice

Directions: Garnish with pineap-

ple leaf and Shredded Coconut

and half salt rim.