IPTV ( Internet Protocol Television)

IPTV ( Internet Protocol Television)[ Supplier, User, Technology

and Laws ]

Contents1. What is the ‘IPTV’ ?2. What’s different?3. Background of IPTV? - Supplier - User - Technology / Society4. How does it go ahead - Beta services - Standard - Contents5. Laws - Multimedia Laws - Each industries positions of protectorate 6. Issues7. Vision

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What is the ‘IPTV’ ?

Settop Box +High Speed Internet

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What is the ‘IPTV’ ?

Convergence Generation

Broadcasting

Telecommunication

Narrowcasting

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What’s different?

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What’s different?

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How can we separate?

1. Supplier

Infra TPS / QPS Money

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How can we separate?

2. User

They don’t have time.

They don’t wanna spend a lot of money

ChoiceChannel

IPTV / Internet /

VoIPCommunica

te

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How can we separate?

3. Technology / Society

InfraCompacti

on Technolog

y

Contents diversificati

on

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How does it go ahead?

1. Beta service

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How does it go ahead?

2. Standard

Settop BoxInterconnectio

n

Compatibility Infra Way of S/R

EPG (Electronic Program guide)

UI Controller

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How does it go ahead?

3. Contents

OriginalVOD (Video on

Demand)

Prim. MoviePrim.

LeagueMusic

ChildEducatio

n

Contents service (game, singing,

messaging

France Telecom : 200 channels, Deutsche Telkom(Ger) : 60s

Belgacom (Bel): 75s, British Telecom : 40s, Swisscom : 100s / 60s

Telefonica (Italy) : 70s, Teliasonera(Fin) : 80s

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Are there several ‘Laws’ ?

1. IPTV major laws (multimedia legal measure)

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Are there several ‘Laws’ ?

2. Each industries positions of protectorate (1/2)

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Are there several ‘Laws’ ?

2. Each industries positions of protectorate (2/2)

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Are there several ‘Laws’ ?

3. Important points

1) Power

2) Competition

3) Capital

4) Programs

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Are there several ‘Laws’ ?

4. Example (Germany)

1) Period

3) Scope of application

4) Regulation

5) Refresh security

2) Authority

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What is the ‘ISSUE’ of IPTV ?

TV ContentsTV Contents

Reliable ServicesReliable Services

Catch some picky girlCatch some picky girl

Profit marginProfit margin

Detail MarketingDetail Marketing

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What is the ‘Vision’ of IPTV ?

Gateway IndustryGateway Industry

Society IndustrySociety Industry

Companion IndustryCompanion Industry

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Do you want to spread another world?

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Q & A

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Sources of PPT

http://songsunghan.tistory.com/5http://blog.naver.com/papagillee민중언론 참세상 http://media.jinbo.net/news/view.php?board=news&id=43058출처 : 방통융합포털 티컴미디어 http://www.t-commerce.or.kr/방송위원회 뉴 미디어관 http://www.kbc.go.kr/mediacenter/iptv_03.jsphttp://cafe.naver.com/ttapr.cafe?iframe_url=/ArticleRead.nhn%3Farticleid=1071http://blog.empas.com/dusco85/28525090http://blog.naver.com/goshen60?Redirect=Log&logNo=10015200853 http://blog.daum.net/area22/6546549 http://cafe.naver.com/rhew938.cafe?iframe_url=/ArticleRead.nhn%3Farticleid=16790 http://www.kbi.re.kr/report/trendview.jsp?book_seq=651&book_no=52&menucode=3/1/1)전문언론노동조합 http://media.nodong.org방송통신위원회 http://www.kcc.go.kr/ 방송위원회 http://www.kbc.go.kr/하나 TV http://www.hanatv.co.kr/ KT http://www.kt.com/ MegaTV http://www.mymegatv.com/ 한국방송영상산업진흥원 http://www.kbi.re.kr/report/reportview.jsp?book_seq=704&menucode=3/2/1&pagenum=1 디지털 데일리 2008 년 07 월 22 일 15:46:58 / 김태진 기자 [email protected]‘ 지상파방송사 vs. IPTV+ 케이블 TV’

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