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IPTV THE NEW KID ON THE BLOCK
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2SOP : B4 - 09
Members :-
Kuthira
kukudanPP
JJ
mamba
karate
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WHAT IS IPTV ?
IPTV is defined as a multimedia services
such as television/video/audio/text/graphics/data
delivered over IP based networks, managed to
provide the required level of quality of service,
experience, security, interactivity and reliability.
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INDIAN TELEVISION BROADCASTING - HISTORY
1959 Launch of Doordarshan
1982 Color television broadcasting
1991
Indian economy liberalized from License Raj 1992 Cable T.V. Industry started
1995 Cable T.V. networks act by Govt. of India
2002 Amendment of cable T.V. networks act.
2003 First private license for DTH (Dish T.V.) 2006 Launch of IPTV in India
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IPTV - MARKETS
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SERVICES PROVIDED BY IPTV
Triple Play
Time-shifted programming
Video on Demand (VoD)
Messaging
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IPTV uses a two-way digital broadcast signal
TV channels encoded in IP format and delivered
to TV through a set top box
The viewers TV connects to a set top box that
decodes the IP video and converts it into standard
television signals
TV service delivered using IP technology
WORKING OF IPTV
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The three main components in delivering this
service are:
1. TV and Content Head End
2. Delivery network
3. Set Top Box
MAIN COMPONENTS
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1. Encoding and Compression
2. Jitter
3. Limited Bandwidth
4. Packet Loss
Factors Affecting Service
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MYTHS AND REALITIES
ABOUT IPTV
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If I have a Digital Video Recorder, I dont really
need IPTV.
IPTV wont be with us any time soon
IPTV is more expensive than cable or satellite
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The truly innovative and applications of IPTV
wont be available for several years.
IPTV is less secure than normal since it travels
through the internet IPTV is sending video files over the internet, the
same as internet TV, file downloading and
podcasting.
Net neutrality laws will mean that IPTV service
could become illegal.
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IPTV GLOBAL OUTLOOK
FIRST IPTV USED IN 1995 BY COMPANY
CALLED PRECEPT SOFTWARE
FIRST COMMERCIAL DEPLOYMENT BY
KINGSTON COMMUNICATION
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GLOBAL IPTV MARKET
COUNTRIES LEADING IN IPTV
PENETRATION ARE HONG KONG ,TAIWAN,
FRANCE ,BELGIUM
LEADING IN PENETRATION IS HONG KONG
WITH 55.25 %
CURENTLY AROUND 120 SERVICEPROVIDERS OVER SIXTY COUNTRIES
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GLOBAL TOP TEN IPTV MARKETS
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PRESENT SCENARIO IN INDIA
FIRST TO MOVE IN WAS BSNL AND MTNL
MTNL WAS FIRST TO ROLL OUT IPTV
SERVICE
BHARTI AIRTEL AND RELIANCECOMMUNICATION GIVEN APPROVAL BY
TRAI
AIRTEL HAVE ALREADY LAUNCHED THEIR
SERVICES WHILE RELIANCE ISSTILL ON
TESTING MODE
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MAJOR PLAYERS IN MARKET
BSNL
MTNL
BHARTI AIRTEL
RELIANCE COMMUNICATION
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MARKET SHARE
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BUSINESS MODELS
STATE OWNED COMPANIES OPTING
FRANCHISE MODEL
PRIVATE COMPANIES LIKE AIRTEL GOINGFOR THEIR OWN TECHNOLOGY
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IS INDIA READY FOR IPTV
KEY PLAYERS NOT ACTIVE
SAME PLAYERS ARE PROMOTING DTH
BROADBAND PENETRATION
DISCRIMINATION
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WHY IPTV IS UNDER TRAI
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IPTVVS DTH
Interactivity
initial cost
Picture clarity
Geographical barriers
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CAUSES FOR LOW PENETRATION
Reasons for poor subscriber base of IPTV include
lack of customer awareness about the benefits of
the IPTV service
One of the biggest reasons IPTV never took off in
India is because of slow Internet connectivity
Players are less aggressive
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BROADBAND PENETRATION IN INDIA
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BROADBAND PENETRATION
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UNION BUDGET IMPACT ON IPTV
INDUSTRY
Government to cut custom duty
Countervailing duty reduced
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FUTURE
According to IDC, India is expected to clock
some 966,000 IPTV subscribers by 2011,
expanding at a compound annual growth rate of
156.8 percent. The research firm expects 15.9
percent of all the residential broadband
subscribers in the country to switch to IPTV by
end-2011.
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TO SUM IT UP
IPTV is the latest entrant in the home
entertainment sector and it is here to stay.it is
the future of home entertainment.even though it
might not sound impressive now, with the
introduction of a better infrastructure like wimax
and greater broadband penetration, it will go a
long way.
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REFERENCES
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http://iptv.tmcnet.com/
http://en.wikipedia.org/wiki/Iptv
http://www.dishtracking.com/forum/what-is-iptv-
internet-protocol-television-t-1901.html
http://www.financialexpress.com/news/IPTV-
likely-to-eat-into-DTH-market/328450/0
http://www.dnaindia.com/money/interview_myths
-delaying-iptv-adoption-in-india_1280003
http://www.blonnet.com/2006/06/07/stories/20060
60704900100.htm
http://www.iptvforum.org.in/
http://explore.oneindia.in/internet/iptv/
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THANKYOU
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