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Import Wizard Connection Guide: Waze€¦ · Waze: Waze is a fun, community based mapping, traffic & navigation app and can be used to set-up location based ads. The target market

Jul 22, 2020

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Page 1: Import Wizard Connection Guide: Waze€¦ · Waze: Waze is a fun, community based mapping, traffic & navigation app and can be used to set-up location based ads. The target market

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Import Wizard Connection Guide: Waze

Page 2: Import Wizard Connection Guide: Waze€¦ · Waze: Waze is a fun, community based mapping, traffic & navigation app and can be used to set-up location based ads. The target market

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Table of Contents

WAZE:............................................................................................................................................................................ 2

PULL YOUR DATA FROM THE DATA SOURCE:.............................................................................................. 2

THIS IS HOW THE FILE TEMPLATE SHOULD BE DEFINED:...................................................................... 2

IMPORT WIZARD TOOL OPTIONS:.................................................................................................................... 2

TO UPLOAD DATA :.................................................................................................................................................. 3

PROCESS TO MAP DATA:...................................................................................................................................... 4

VISUALIZATION:....................................................................................................................................................... 5

ANY CHANGES REQUIRED: .................................................................................................................................. 6

Page 3: Import Wizard Connection Guide: Waze€¦ · Waze: Waze is a fun, community based mapping, traffic & navigation app and can be used to set-up location based ads. The target market

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Waze:

Waze is a fun, community based mapping, traffic & navigation app and can be used to set-up location based ads. The target market for this product is drivers, and advertisers can use a setup to build a campaign complete with creative, messaging, and business category.

Pull Your Data from the Data Source:

Pull a CSV report from the Waze platform to get all client data in one spreadsheet. Alternatively, you can provide a separate file per client. Edit this CSV document so it doesn’t contain empty cells and rename your columns as appropriate.

This is How the File Template Should be Defined:

This sample file contains an example of the fields and formatting that Import Wizard will accept. You can also find example fields in the screenshot below. Notice that in the data range there are no empty fields, rows, or columns.

Import Wizard Options:

• Mapping: Mark the field ‘Client’ as ‘Use for Mapping’.• Unique Fields: Mark text fields like ‘Campaign Name’ as ‘Unique’.• Date Ranges: Choose the ‘Date’ field as ‘Use for Date Range’.• Clicks, Impressions, Navigation Actions, Call or Url Actions, Info Button Clicks:

Check the box under ‘Is metric?’ to mark as ‘True’.

Page 4: Import Wizard Connection Guide: Waze€¦ · Waze: Waze is a fun, community based mapping, traffic & navigation app and can be used to set-up location based ads. The target market

This is a screenshot of the Import Wizard mapping if you were to upload the sample file above

To Upload Data:

• a I W a files do not automaticallypull from the source, but you can update your data as frequently as you need tobuy downloading a CSV of the latest data.

• Ma a• D a a - Scheduled (FTP, SFTP, Google Drive,

Dropbox) or Manual

o Scheduled Option§ You will need to have access to an FTP, SFTP, Google Drive, or

Dropbox where your modified file will be stored.§ Rename the file to indicate the current date. For example: If today

is 10/16/2017, the file name should be ‘source_date_10-16-2016.csv’

• Pro tip: make sure that the date format here matches thedate format on your Import Wizard tool. If you set it to

Page 5: Import Wizard Connection Guide: Waze€¦ · Waze: Waze is a fun, community based mapping, traffic & navigation app and can be used to set-up location based ads. The target market

YYYY-MM-DD, make sure that the file reads ‘source_date_2016-10-16.csv’

§ Upload the file in Google Drive, Dropbox, or FTP and set thelocation correctly in the Import Wizard setup page.

§ So long as the name-date of the file falls within the last 3 days thefile will process.

o Manual Option§ Select this option if you only want to send data into the system as

needed.§ Go to Administration> Import Wizard and select Delivery type =

Manual

§ Load data into the appropriate Import Wizard definition forprocessing. You do not need an FTP, SFTP, Google Drive, orDropbox location enabled for manual delivery.

Process to Map Data:

• If you’ve setup your delivery method correctly, you will see an arrow appear onthe right hand side of the window.

• Clicking on that arrow will bring you to the Manage Services screen with a newtile for Waze

• From here you follow the same steps you would for mapping a client.

Page 6: Import Wizard Connection Guide: Waze€¦ · Waze: Waze is a fun, community based mapping, traffic & navigation app and can be used to set-up location based ads. The target market

Visualization:

Once the data is pulled into the database, build performance widgets in your dashboards or reports.

Widget Definition: Combination Chart to show Impressions vs Clicks

Page 7: Import Wizard Connection Guide: Waze€¦ · Waze: Waze is a fun, community based mapping, traffic & navigation app and can be used to set-up location based ads. The target market

Widget Example: Combination Chart to show Impressions vs Clicks

If you need to make any modifications to the Import Wizard mapping for Waze, you can do this by navigating to Administration>Import Wizard>Edit. Please note that due to data processing, only certain elements can be modified after data has started loading.

If you do need to change something and have any difficulties, please feel free to reach out to your Account Manager or [email protected]

Any Changes Required: